Sales Consultant Jobs at Ulta with Visa Sponsorship
Sales Consultant jobs at Ulta sit at the intersection of beauty retail and client service, requiring product knowledge, sales floor experience, and a genuine passion for the industry. Ulta has a documented history of supporting work visa pathways for this function, making it a realistic target for sponsored candidates.
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Overview:
Experience
a place of energy, passion, and excitement. A place where the joy of discovery and uncommon artistry blend to create exhilarating buying experiences—for true beauty enthusiasts. At Ulta Beauty, we’re transforming the world one shade, one lash, one cut at a time. Because beauty is powerful.
If you seek greater purpose—a place of vision, mission, and lived values—where voices are heard, contributions valued and recognized and growth opportunities abound, consider Ulta Beauty. Nowhere else are the possibilities quite this beautiful.
GENERAL SUMMARY & SCOPE
The Sales Manager (SM) is responsible for leading through Ulta Beauty’s mission, vision, and values in order to develop a high-performing team that consistently delivers top-line sales growth across all categories. The SM leads a team of Beauty Advisors, Prestige Beauty Advisors, and Lead Cashiers and is accountable for all aspects of the retail business with the exception of boutiques, including sales, service, and operational process. The SM is accountable for Net Promoter Score (NPS) and delivering an exceptional guest experience. This leader drives the business through a focus on performance (NPS, sales and in-store events), people (guest service and associate training), and process (standard operating procedures and compliance standards). This position requires a drive for results, a passion for the beauty industry, exceptional guest service, the aptitude to learn and teach extensive product knowledge, and the ability to lead, influence, and develop their team.
PRINCIPAL DUTIES & RESPONSIBILITIES (Essential Job Functions)
The SM is a champion of Ulta Beauty’s mission, vision, and values, and should demonstrate them skillfully and consistently by performing the following duties and responsibilities of the position (as well as all other projects/duties as assigned):
Performance
- Promote a culture of accountability to meet or exceed Ulta Beauty’s goals related to retail and service sales, guest loyalty (including credit), payroll, omni-channel, and retail shrink as set by Ulta Beauty for the store.
- Drive company profitability by identifying underperforming metrics and developing strategies that leverage company programs, tools, and resources through operational excellence to deliver top-line sales growth and improve business.
- Leverage store forecast and payroll budgets to support with store scheduling needs and communicate the needs to the GM to maximize productivity, achieve sales and payroll goals, and complete workload on time, and within the payroll budget.
- Plan and execute in-store events that deliver an unrivaled guest experience, drive in-store and brand partner collaboration, and deliver on sales and payroll goals.
- Review, analyze and react to Ulta Beauty’s financial and operational reporting, including store visit and audit results, regularly and in a timely manner.
- Perform makeup applications, skincare analysis, and product demonstrations with guests to drive sales and guest service experience.
- Take the initiative to stay informed regarding new and existing industry trends, products, and services during work time and be knowledgeable about the ingredients and benefits of these trends, products, and services to better serve guests.
- Maintain prompt, regular attendance as the SM and hold store associates accountable to the Ulta Beauty attendance policy.
People
- Attract, hire, and retain a diverse team of top talent, and efficiently address any staffing needs and open positions for the store.
- Build a highly engaged team at the store that embodies the Ulta Beauty brand through effective collaboration, open and honest communication, and prioritization of work.
- Create an inclusive environment that inspires and encourages the growth and engagement of associates.
- Support all aspects of associate professional development, including training, providing individualized competency-based feedback and coaching, performance reviews, succession planning, and individual development plans to enable continuous development and drive sales performance.
- Regularly participate in ongoing training, including brand and category education, to enable continuous professional development and drive sales performance.
- Ensure direct reports regularly participate in ongoing training, including brand and category education, to enable continuous professional development and drive sales performance.
- Establish professional brand partner relationships that foster a shared interest in collaboratively delivering on sales and service goals.
- Model a culture of teamwork and guest services excellence while working alongside the leadership team by establishing priorities, providing clear direction and support, and sharing best practices.
- Execute the Guest Engagement Leader program flawlessly through business ownership, associate coaching and leading a helpful and friendly guest experience to drive business results across all Annual Performance Goals (APGs) metrics for the store.
Process
- Be knowledgeable of and ensure compliance with Ulta Beauty’s policies, procedures, and standards for the store.
- Adhere to and enforce Ulta Beauty’s dress code.
- Use the company’s scheduling tool as directed to adjust schedules and manage attendance in-the-moment during manager-on-duty shifts to ensure accurate schedules and reporting.
- Use the company’s task management tool as directed to prioritize and execute store workload, including product and marketing resets, pricing updates, inventory related tasks, cleaning, and replenishment.
- Protect company assets and minimize loss by ensuring all store standards and operating procedures are met, including workplace safety, inventory control, cash management, and loss prevention.
- Execute day-to-day inventory control processes (e.g., known theft, damages, hazardous waste, inventory adjustments, product returns) and complete theft reporting as necessary.
- Support continuous improvement by influencing the adoption of company initiatives and technology, communicating expectations, and ensuring the execution of all store tasks.
- Utilize company programs, tools, and resources to drive store improvements.
- Regularly communicate and provide feedback to field leadership on business trends and opportunities, events, operational challenges, merchandise needs, and competitive landscape for their store.
JOB QUALIFICATIONS
Education
Bachelor’s degree is preferred
Experience
- 2-3+ years of fast-paced, retail management, or other relevant work experience
- Financial management: success with driving top-line sales, interpreting reporting data, managing payroll budgets, and controlling expense
- Retail management: proven ability with monitoring inventory levels, achieving operational excellence, driving a service culture, and executing merchandising directives
- Leadership management: experience with attracting, developing, and motivating top talent, swiftly adapting to change and leading others through the change-curve, developing collaborative relationships with others, and leading and influencing a team
Skills
- Proficient with basic technology (e.g., Point of Sale system, Microsoft Office programs, and Apple devices)
- Excellent written and verbal communication
- Strong collaboration and interpersonal skills
- Strong organizational skills to manage multiple tasks
- Ability to react under pressure, use good judgment in ambiguous situations, and be flexible/adaptable
SPECIAL POSITION REQUIREMENTS
- Work a flexible, full-time schedule to include days, evenings, weekends, and holidays
- Attend corporate business meetings and conferences
WORKING CONDITIONS
- Continuous mobility throughout the store during shift, including twisting
- Frequent bending, pulling, pushing, stooping, reaching, and twisting during shift
- Frequent lifting and/or moving up to 25 lbs. during shift
- Continuous coordination and manipulation of objects during shift
If an associate has a disability that prevents them from performing an essential function of the job, the Company will engage in the interactive process with the associate to determine whether there is a reasonable accommodation that will enable the associate to perform the essential functions of the job.
About:
At Ulta Beauty (NASDAQ: ULTA), the possibilities are beautiful. Ulta Beauty is the largest North American beauty retailer and the premier beauty destination for cosmetics, fragrance, skin care products, hair care products and salon services. We bring possibilities to life through the power of beauty each and every day in our stores and online with more than 25,000 products from approximately 500 well-established and emerging beauty brands across all categories and price points, including Ulta Beauty’s own private label. Ulta Beauty also offers a full-service salon in every store featuring—hair, skin, brow, and make-up services.
We will consider for employment all qualified applicants, including those with arrest records, conviction records, or other criminal histories, in a manner consistent with the requirements of any applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, the San Francisco Fair Chance Ordinance, and the New York City Fair Chance Act.
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Get Access To All JobsTips for Finding Sales Consultant Jobs at Ulta
Tailor your resume to beauty retail
Ulta prioritizes candidates who can demonstrate product knowledge and clienteling experience. Highlight any background in prestige beauty, skincare consultation, or commission-based retail sales rather than generic customer service history.
Confirm your OPT work authorization timeline early
F-1 OPT gives you 12 months of work authorization after graduation. If your OPT start date and a Sales Consultant offer from Ulta don't align cleanly, discuss the exact hire date with your recruiter before signing anything.
Ask HR which visa categories Ulta files for this role
Ulta has filed both immigrant and nonimmigrant sponsorships for Sales Consultant positions. Before the offer stage, ask directly whether the role supports EB-2, EB-3, or TN sponsorship so you understand the filing path available to you.
Target store locations in high-density hiring markets
Ulta posts Sales Consultant openings across hundreds of locations, but stores in major metro areas tend to have more open headcount and more HR infrastructure to support sponsorship paperwork. Focus applications on those markets first.
Understand the PERM timeline before accepting an EB-3 offer
EB-3 sponsorship for a retail role requires a PERM labor certification filed with DOL, which can take 12 to 18 months before USCIS even receives the petition. Build that timeline into your decision before accepting.
Use Migrate Mate to filter open roles by sponsorship type
Not every Ulta Sales Consultant posting is attached to a sponsorship commitment. Use Migrate Mate to filter Ulta's current openings by the visa categories that match your situation and avoid wasting time on non-sponsoring listings.
Frequently Asked Questions
Does Ulta sponsor H-1B visas for Sales Consultants?
Ulta's documented sponsorship activity for Sales Consultant roles has centered on immigrant visa pathways like EB-2 and EB-3, as well as F-1 OPT and TN visa. H-1B visa sponsorship is less common for retail floor roles because the H-1B is designed for specialty occupations requiring a specific bachelor's degree, which is a harder fit for a Sales Consultant job description. Confirm directly with Ulta's HR team during the offer stage.
How do I apply for Sales Consultant jobs at Ulta?
Applications go through Ulta's careers portal at ulta.com/careers, where you can filter by role and location. You can also browse sponsored Sales Consultant openings at Ulta through Migrate Mate, which filters listings by visa type so you can identify postings that align with your specific work authorization situation before applying.
Which visa types are commonly used for Sales Consultant roles at Ulta?
Ulta has sponsored Sales Consultants through F-1 OPT, F-1 CPT, TN, EB-2, and EB-3 pathways. F-1 OPT and CPT are most common for recent graduates in active study or post-completion periods. TN is available for Canadian and Mexican citizens in qualifying occupations. EB-2 and EB-3 are immigrant visa categories that lead to a Green Card but involve a longer process through DOL and USCIS.
What qualifications does Ulta expect for a sponsored Sales Consultant?
Ulta typically looks for prior retail or beauty industry experience, comfort working in a commission or goal-driven environment, and strong product knowledge across skincare, cosmetics, and haircare. For sponsored candidates, a degree in a relevant field can strengthen an EB-2 petition, but practical experience on the sales floor often carries more weight in the initial hiring decision for this role.
How long does the visa sponsorship process take for a Sales Consultant at Ulta?
Timeline depends heavily on visa category. F-1 OPT authorization can be in place before your start date if your I-20 and EAD are already issued. TN status for Canadian citizens can be obtained at the border on the day of travel. EB-3 sponsorship involving PERM labor certification filed with DOL typically takes 12 to 18 months just for that stage, before USCIS adjudicates the I-140 petition.