Content Specialist Jobs in Michigan
Content Specialist jobs in Michigan are consistently active, with demand concentrated in automotive, healthcare, higher education, and financial services sectors and openings at every level from entry-level coordinator to senior content strategist. Detroit, Grand Rapids, and Ann Arbor account for the bulk of hiring, anchored by employers like General Motors, Spectrum Health, and Blue Cross Blue Shield of Michigan. SEO-driven content, technical writing, and social media content strategy are the most in-demand specialties across the state. Find a role that fits below and apply directly.
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Company Overview
Good Business Media is a dynamic media production company specializing in high-quality photography and videography services tailored for automotive dealerships. We help dealerships showcase their vehicle inventory with professional, visually compelling content designed to enhance their online presence and drive sales. Our services support dealership websites and third-party platforms such as AutoTrader, Cars.com, and YouTube.
Job Opportunity Overview
We are seeking an Automotive Inventory Photographer/Videographer to provide exceptional quality imagery and customer service to various dealerships. Our team members are results driven, attentive to detail and car or photography enthusiasts! This role requires primarily working outdoors, teams members must be able to work outdoors in all acceptable working conditions and capable of working in fast paced ever changing environments.
As an Automotive Inventory Photographer/Videographer you will be working mostly independently to photo and video vehicle inventory at various dealerships and upload into an external website for online marketing. Extensive One on One training will be provided.
Key Responsibilities - These activities include but may not be limited to:
- Perform physical activities outdoors up to 8 hours per day
- Travel to and from scheduled dealerships within Kent County and at times other team members areas, including Kalamazoo.
- Manage vehicle inventory across multiple dealership locations, ensuring accurate and up to date photos and/or videos for each location
- Comfortably drive various types of vehicles including a manual (stick shift) transmission
- Able to lift up to 25 (twenty-five) pounds
- Work directly with management and other staff at each dealership to locate any vehicles without photos and/or videos.
- Capture and upload (using company equipment and process) high quality photos and engaging videos of vehicles, including interior, exterior and key features ensuring optimal lighting, angles and that they meet the branding and technical requirements for dealership websites and third party platforms like AutoTrader, Cars.com and YouTube.
- Be able to operate standard office equipment and enter basic data
- Report to company management routinely to ensure all needs of dealerships are being met.
- Apply productive thinking, self-discipline and collaborate with company management to ensure you're maximizing time efficiency throughout your work day
Job Requirements
- Reliable transportation- travel is required for this role
- Home high speed internet
- Ability to service dealerships in Kent County and surrounding areas.
- Clean driving record
Required Skills
- Attention to detail
- Automotive photography experience or the interest and ability to learn
- High School Diploma or equivalent
- One year of experience in a customer service position
- Ability to drive and park a stick shift and general knowledge of automobiles (makes, models, accessories, ect)
- Outstanding communication and interpersonal skills
Preferred Experience (but not necessary)
- Dealership-Lot porter or other
- Valet
- Previous outdoor work history
Personalized one on one training provided. Opportunity for growth! If you are looking for a career change and are a go-getter come join our team!
Pay: $17.00 - $21.00 per hour
License/Certification:
- Driver's License (Required)
Shift availability:
- Day Shift (Required)
Willingness to travel:
- 100% (Required)
Work Location: On the road
See All 15 Content Specialist Jobs in Michigan
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Find Content Specialist JobsContent Specialist Jobs by City in Michigan
Where Michigan roles are concentrated, by current openings.
Content Specialist Job Market in Michigan
A snapshot from current Michigan openings, updated as new roles post.
Who's Hiring


Top Industries Hiring
- Government & Public Sector
What Michigan Employers Look For
The qualifications that appear most often in content specialist jobs across Michigan.
- Bachelor's degree in communications, marketing, journalism, or a related field
- Demonstrated portfolio of published content across digital or print channels
- Proficiency with a content management system such as WordPress or Drupal
- Experience with SEO tools and keyword research to drive organic traffic
- Strong editing and proofreading skills with attention to brand voice and style
- Ability to manage multiple projects and meet deadlines in a fast-paced environment
Content Specialist Jobs in Michigan: Frequently Asked Questions
How do you become a content specialist in Michigan?
Most content specialist roles in Michigan require a bachelor's degree in communications, marketing, English, or journalism, with no state-issued license needed for the role itself. Building a portfolio of published work is the most important step alongside your degree. Michigan's large automotive, healthcare, and university sectors favor candidates who can demonstrate industry-specific writing, so tailoring samples to those verticals strengthens your application considerably.
Which companies hire content specialists in Michigan?
Employers hiring content specialists in Michigan right now include SSK, Oneupweb, and Percepta, based on current listings on Migrate Mate as of August 2026. Michigan's concentration of automotive brands, regional health systems, and large insurers means ongoing demand for specialists who can write technical, patient-facing, or product content across industries.
Which Michigan cities have the most content specialist jobs?
Detroit, Flint, and Romeo have the most content specialist openings in Michigan. Detroit leads because of its dense concentration of corporate headquarters, automotive brands, and agencies, while Grand Rapids draws hiring from its growing healthcare and manufacturing sectors and Ann Arbor benefits from the University of Michigan and its surrounding research and tech ecosystem.
Are there remote content specialist jobs in Michigan?
Yes, and more than most fields. Content creation, editing, and digital strategy are well suited to remote work, and about 44% of content specialist openings tied to Michigan are remote or hybrid as of August 2026. SEO content, social media management, and copywriting roles tend to be the most consistently remote, while roles involving studio production or on-site brand events lean toward hybrid or in-person arrangements.
How can I get hired as a content specialist in Michigan with little or no experience?
The most realistic entry path is building a portfolio through freelance projects, campus media, or volunteer content work before applying to coordinator or associate content roles. Michigan's large health systems, university communications departments, and automotive marketing teams regularly hire entry-level writers and content associates. Moving laterally from a social media assistant or marketing coordinator role is also common. A strong writing portfolio, even from non-paid work, carries more weight in Michigan hiring than certifications alone.
Where can I find and apply to content specialist jobs in Michigan?
You can find and apply to content specialist jobs in Michigan on Migrate Mate, which lists current openings across the state. Search the available roles, identify the ones that match your background and target industry, and apply directly to the employers posting them.
See All 15 Content Specialist Jobs in Michigan
Find roles in Michigan that match your experience and apply in just a few clicks.
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