Content Specialist Jobs in Michigan

INTRODUCTION

Colle McVoy is a full-service, certified B Corp agency building enduring relationships between forward-thinking brands and consumers. From sparking a national movement to ban airplane seat reclining with La-Z-Boy to hosting a fully improvised “Big Game” sketch show powered by fan suggestions for Perdue Chicken Wings, our work shapes how people shop, what they notice, and what they crave. Recognized as a Fast Company Most Innovative Company, Adweek Midsize Agency of the Year, Ad Age A-List honoree, and SABRE Disruptive Agency of the Year, Colle McVoy brings a nimble talent model that unlocks holistic creative problem-solving across the entire marketing ecosystem. Our capabilities span brand and influencer strategy, design, experiential, social, content, media, and earned creative/PR. Backed by an award-winning culture and 15 consecutive Best Place to Work honors, Colle McVoy is part of DonerCollePartners — a strategic alliance built to help brands win between the coasts through integrated strategy, creative, media, and AI-powered innovation.

ABOUT THE ROLE

We are seeking a Senior Social Content Creator who can navigate ambiguity, move quickly, and deliver high-impact work. This role requires strong creative instincts, sound judgment, and the ability to collaborate effectively in a fast-paced, cross-functional environment. Seated in Colle McVoy’s specialty Earned and Influence practice, this role is perfect for a social-first thinker who knows what content will resonate and how to make it.

Responsibilities

- Own end-to-end ideation and execution of high-volume social content across platforms with limited oversight
- Develop content that drives engagement and cultural relevance, informed by performance and audience behavior
- Constantly monitor social media platforms to identify emerging trends, cultural topics and formats, translating them into actionable content ideas for our accounts
- Analyze real-time performance to extract insights and continuously optimize content
- Demonstrate sound judgment and decision-making in fast-moving, ambiguous situations
- Collaborate cross-functionally with internal teams and stakeholders to execute against fast-moving priorities
- Consistently generate strong, social-first ideas and concepts across brainstorms, kickoffs and team meetings

REQUIRED SKILLS

- Extraordinary content creation skills, capable of execution from start to finish, with a passion for various kinds of creative outlets, including design, video, editing and writing
- Experience with tools such as Adobe Final Cut / After Effects / CapCut / Edits, etc. and similar software
- Deep understanding of social media trends, platform algorithms and digital storytelling
- Demonstrates a high level of independence, accountability, and initiative in day-to-day work
- Strong interpersonal and communication skills, with a proven ability to collaborate effectively across personalities and disciplines
- Ability to prioritize, problem-solve, and move work forward independently with limited oversight
- Exceptional attention to detail and ability to execute tasks flawlessly
- Highly organized with the ability to manage multiple priorities
- Collaborative team player who communicates clearly and effectively
- Curiosity around emerging tech and tools (AI, editing, content creation workflows) and a desire to continuously evolve

QUALIFICATIONS

- Bachelor’s degree in Communications, Marketing, Public Relations, or related field (or equivalent experience)
- Between 2 and 5 years of professional creative experience, with a demonstrable passion for making creative content on a spectrum of social media platforms, preferably within an agency environment
- Experience owning day-to-day social execution for multiple brands or clients in a fast-paced environment
- Must be located in or willing to relocate to Detroit.

At the time of posting, the base salary for this position ranges from $60,000 to $70,000. Compensation will be determined based on a variety of factors, including but not limited to relevant skills, experience, and qualifications. In addition to the base salary, we offer a comprehensive benefits package, including health and wellness options, agency perks, and the flexibility of a hybrid work environment.

ABOUT COLLE McVOY

Colle McVoy is a full-service, certified B Corp agency that builds enduring relationships between forward-thinking brands and people through integrated strategy, creative, media, and communications. Recognized as an Adweek Agency of the Year honoree, an Ad Age A-List Standout Agency, and a Fast Company Most Innovative Company, the agency partners with iconic brands including 3M, Dairy Queen, Perdue Farms, McCormick & Company, Revlon, Target, U.S. Bank, and more. Colle McVoy is part of DonerColle Partners, a strategic alliance built to help brands that move America go further through integrated, AI-enhanced creativity and production.

We are an Equal Opportunity Employer.