CPT Digital Marketing Strategist Jobs
Digital Marketing Strategist jobs on CPT let you apply coursework in SEO, paid media, analytics, and brand strategy to real campaigns before graduation. Your DSO must authorize CPT on your I-20, and the role must directly tie to your enrolled program. Part-time CPT keeps your OPT eligibility intact; full-time CPT for 12 months or more eliminates it.
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Get Access To All JobsWho We Are
Power Digital is an AI-Native Growth Firm built at the intersection of world-class talent and proprietary technology. We help leading and emerging brands grow by combining deep vertical expertise, strategic thinking, and enterprise intelligence to drive measurable business outcomes. For more than a decade, we have built our business around one belief: the best technology makes great people better. Our teams of strategists, creatives, analysts, and technologists use Omega, our AI operating system, to surface opportunities faster, investigate what is driving performance, and execute approved work with greater speed and precision. Behind Omega is Iris, our proprietary intelligence layer, built on years of real performance data, strategic frameworks, testing, and learnings from across our client portfolio. AI expands the capacity of our people to think, create, solve harder problems, and make better decisions. Human judgment, creativity, and accountability remain central to how we work. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. We partner closely with our clients as an extension of their teams, working across strategy, execution, and measurement to identify what is truly blocking growth and determine what to do next. Our culture is built on people who are curious, ambitious, accountable, and committed to delivering meaningful results for our clients and for one another. At Power Digital, we believe the future belongs to teams that combine the best talent with the best technology. We are building that future today.
A Day In The Life
The PR & Affiliate Specialist supports PR & Affiliate production for our client roster. This position is responsible for creating pitching materials and reporting to maintain account sentiment and performance. This person also supports creative campaign ideation and compelling media pitches that will build, maintain and grow a client’s reputation, credibility and brand awareness. This includes increasing clients overall media presence through securing authoritative media placements and brand, social, and unique affiliate partnerships.
Responsibilities
- Drafting written materials such as bios, fact sheets, award submissions, agendas, and various client communications
- Monitoring press coverage for clients and competitors, and updating client-facing reports as needed
- Creating and updating media lists and ideating/researching relevant contacts for partnerships
- Support in developing and managing innovative affiliate marketing strategies using a full-funnel approach across TOFU, MOFU, BOFU, and unique affiliates
- Source paid placement and CPA increase opportunities, pitch to client, implement, and measure then report on the success
- Coordinating sample sends, gifting, and mailers to media, influencers, and celebrities
- Providing administrative support to teams, inclusive of coordinating schedules, assisting with special projects and events, organizing the drive, etc.
- Contributes regularly to creative brainstorms
- Employ AI technologies to enhance and optimize business processes
- Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
Role Requirements
- 1-2 years of affiliate and/or media relations experience
- Extremely strong attention to detail and follow through
- Extremely strong verbal and written communication skills for both client and internal communication
- Possesses strong foundation of media and influencer relationships and a firm understanding of all publications and columns relevant to the health, wellness, beauty, fitness and lifestyle verticals
- Ability to handle multiple projects simultaneously in a fast-paced environment under tight deadlines
- Passion for Affiliate & Public Relations with a keen creative eye
- Must be based in New York or the surrounding Tri-State Area, with the ability to serve as an on-the-ground representative for clients by attending media meetings, industry events, and affiliate activations as needed (hybrid flexibility).
Key Performance Indicators (KPIs)
- 100% hit on deadlines for monthly reporting, weekly reporting and other deliverables (requires 0 follow up)
- Has 0 errors in work (grammar, spelling etc.) with strong attention to detail; does not need AM or AD to review work
- Works autonomously on their assigned responsibilities
- 100% completion of Power processes each week (Asana, 15five)
Most Important Things (MITs)
- PR and Affiliate Client Performance & Sentiment
- Building & Expanding a Strong Partner Network of Contacts
- Recruitment Champion and Affiliate Partner Relationship Management
- Identifies Affiliate Optimization Recommendations and Follows-Through
Benefits & Perks
- Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
- 401(k) plan - 4% employer contribution matching
- Unlimited Time Off available on day one
- Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
- Fully flex work environment: full-remote, in-office, or hybrid
- A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
- Employee Assistance Program (EAP)
- 12 observed United States national holidays + 2 mental health recharge days per year
- Unlimited opportunities for growth & leadership within a rapidly growing firm
- Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
- Quarterly awards including prize money and recognition for outstanding performance
- Opportunities to be involved in company DEI initiatives
Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.
Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page.
If you have any doubts about the authenticity of any messaging on behalf of Power Digital, please send us an email at recruiting@powerdigital.com before taking any further action in relation to the correspondence.
Who We Are
Power Digital is an AI-Native Growth Firm built at the intersection of world-class talent and proprietary technology. We help leading and emerging brands grow by combining deep vertical expertise, strategic thinking, and enterprise intelligence to drive measurable business outcomes. For more than a decade, we have built our business around one belief: the best technology makes great people better. Our teams of strategists, creatives, analysts, and technologists use Omega, our AI operating system, to surface opportunities faster, investigate what is driving performance, and execute approved work with greater speed and precision. Behind Omega is Iris, our proprietary intelligence layer, built on years of real performance data, strategic frameworks, testing, and learnings from across our client portfolio. AI expands the capacity of our people to think, create, solve harder problems, and make better decisions. Human judgment, creativity, and accountability remain central to how we work. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. We partner closely with our clients as an extension of their teams, working across strategy, execution, and measurement to identify what is truly blocking growth and determine what to do next. Our culture is built on people who are curious, ambitious, accountable, and committed to delivering meaningful results for our clients and for one another. At Power Digital, we believe the future belongs to teams that combine the best talent with the best technology. We are building that future today.
A Day In The Life
The PR & Affiliate Specialist supports PR & Affiliate production for our client roster. This position is responsible for creating pitching materials and reporting to maintain account sentiment and performance. This person also supports creative campaign ideation and compelling media pitches that will build, maintain and grow a client’s reputation, credibility and brand awareness. This includes increasing clients overall media presence through securing authoritative media placements and brand, social, and unique affiliate partnerships.
Responsibilities
- Drafting written materials such as bios, fact sheets, award submissions, agendas, and various client communications
- Monitoring press coverage for clients and competitors, and updating client-facing reports as needed
- Creating and updating media lists and ideating/researching relevant contacts for partnerships
- Support in developing and managing innovative affiliate marketing strategies using a full-funnel approach across TOFU, MOFU, BOFU, and unique affiliates
- Source paid placement and CPA increase opportunities, pitch to client, implement, and measure then report on the success
- Coordinating sample sends, gifting, and mailers to media, influencers, and celebrities
- Providing administrative support to teams, inclusive of coordinating schedules, assisting with special projects and events, organizing the drive, etc.
- Contributes regularly to creative brainstorms
- Employ AI technologies to enhance and optimize business processes
- Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
Role Requirements
- 1-2 years of affiliate and/or media relations experience
- Extremely strong attention to detail and follow through
- Extremely strong verbal and written communication skills for both client and internal communication
- Possesses strong foundation of media and influencer relationships and a firm understanding of all publications and columns relevant to the health, wellness, beauty, fitness and lifestyle verticals
- Ability to handle multiple projects simultaneously in a fast-paced environment under tight deadlines
- Passion for Affiliate & Public Relations with a keen creative eye
- Must be based in New York or the surrounding Tri-State Area, with the ability to serve as an on-the-ground representative for clients by attending media meetings, industry events, and affiliate activations as needed (hybrid flexibility).
Key Performance Indicators (KPIs)
- 100% hit on deadlines for monthly reporting, weekly reporting and other deliverables (requires 0 follow up)
- Has 0 errors in work (grammar, spelling etc.) with strong attention to detail; does not need AM or AD to review work
- Works autonomously on their assigned responsibilities
- 100% completion of Power processes each week (Asana, 15five)
Most Important Things (MITs)
- PR and Affiliate Client Performance & Sentiment
- Building & Expanding a Strong Partner Network of Contacts
- Recruitment Champion and Affiliate Partner Relationship Management
- Identifies Affiliate Optimization Recommendations and Follows-Through
Benefits & Perks
- Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
- 401(k) plan - 4% employer contribution matching
- Unlimited Time Off available on day one
- Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
- Fully flex work environment: full-remote, in-office, or hybrid
- A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
- Employee Assistance Program (EAP)
- 12 observed United States national holidays + 2 mental health recharge days per year
- Unlimited opportunities for growth & leadership within a rapidly growing firm
- Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
- Quarterly awards including prize money and recognition for outstanding performance
- Opportunities to be involved in company DEI initiatives
Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.
Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page.
If you have any doubts about the authenticity of any messaging on behalf of Power Digital, please send us an email at recruiting@powerdigital.com before taking any further action in relation to the correspondence.
See all CPT Digital Marketing Strategist Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new CPT Digital Marketing Strategist Jobs.
Get Access To All JobsDigital Marketing Strategist CPT: Frequently Asked Questions
Does a Digital Marketing Strategist role qualify for CPT?
Yes, if it directly integrates with your enrolled program. A Digital Marketing Strategist position at a company or agency qualifies when your duties connect to coursework in marketing, communications, data analytics, or a related field. Your DSO makes the final determination based on your program requirements, not the job title alone. Bring a copy of the offer letter and a brief explanation of how the role ties to your curriculum.
How does full-time CPT affect my OPT eligibility for marketing roles after graduation?
Twelve months or more of full-time CPT eliminates your OPT eligibility entirely. If you plan to work as a Digital Marketing Strategist after graduation and want OPT as a bridge to H-1B visa sponsorship, stay under the 12-month full-time threshold. Part-time CPT, regardless of total duration, does not affect OPT eligibility.
Can I work remotely for an employer in another state on CPT?
CPT authorization is tied to a specific employer, not a location. If your offer is fully remote, your DSO can still authorize CPT, but the employer's legal address and your role must still meet your school's curricular integration standard. Confirm with your DSO whether a remote Digital Marketing Strategist role satisfies that requirement before accepting.
How do I find Digital Marketing Strategist employers who are familiar with CPT hiring?
Migrate Mate filters Digital Marketing Strategist roles by employers with work authorization filing history, so you can focus your applications on companies that already understand F-1 hiring. Digital agencies, SaaS companies, and e-commerce brands tend to have more experience with CPT and OPT students than traditional industries. O*NET lists the core competencies for this role, which can help you tailor your application to match what compliant employers expect.
What happens if my CPT employer changes my role mid-internship?
If your job title, duties, or employer change materially, your current CPT authorization becomes invalid for the new role. You must notify your DSO immediately and request an updated I-20 before continuing work. Working under a changed role without updated CPT authorization puts your F-1 status at risk. Document any title or scope changes in writing from your employer as soon as they happen.