CPT Digital Marketing Strategist Jobs
Digital Marketing Strategist jobs on CPT let you apply coursework in SEO, paid media, analytics, and brand strategy to real campaigns before graduation. Your DSO must authorize CPT on your I-20, and the role must directly tie to your enrolled program. Part-time CPT keeps your OPT eligibility intact; full-time CPT for 12 months or more eliminates it.
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Get Access To All JobsWho We Are
Power Digital is an AI-Native Growth Firm built at the intersection of world-class talent and proprietary technology. We help leading and emerging brands grow by combining deep vertical expertise, strategic thinking, and enterprise intelligence to drive measurable business outcomes. For more than a decade, we have built our business around one belief: the best technology makes great people better. Our teams of strategists, creatives, analysts, and technologists use Omega, our AI operating system, to surface opportunities faster, investigate what is driving performance, and execute approved work with greater speed and precision. Behind Omega is Iris, our proprietary intelligence layer, built on years of real performance data, strategic frameworks, testing, and learnings from across our client portfolio. AI expands the capacity of our people to think, create, solve harder problems, and make better decisions. Human judgment, creativity, and accountability remain central to how we work. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. We partner closely with our clients as an extension of their teams, working across strategy, execution, and measurement to identify what is truly blocking growth and determine what to do next. Our culture is built on people who are curious, ambitious, accountable, and committed to delivering meaningful results for our clients and for one another. At Power Digital, we believe the future belongs to teams that combine the best talent with the best technology. We are building that future today. We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S.
A Day In The Life
The TikTok Advertising Strategist delivers Power Digital’s SMB TikTok offering: a defined set of onboarding deliverables and recurring working sessions for small and mid-sized brands. They are oriented toward getting clients live and spending on TikTok quickly, then helping them grow. They are self-starters who work within the structure of the offer rather than open-ended account management. The Strategist works hand-in-hand with the program lead to refine the offer and deliver it. They own account setup, the initial build, and the working sessions, and they are excellent at giving clients clear, practical direction in a limited amount of time.
Key Responsibilities
- Full ownership of strategy and execution of the SMB offer via TikTok Advertising
- Account setup and QA, with tracking QA coordinated with internal teams
- Initial campaign build, including structure, ad copy, and ads built from client creative
- Lead recurring working sessions covering builds, reporting, and optimizations
- Move clients to live, spending campaigns on a swift timeline; escalate stalled launches early
- Sufficient QA that results in no errors that would negatively impact clients
- Effectively own internal communication for the program
- Keep client status and spend up to date in a shared tracker
- Flag blockers, scope questions, and client feedback to the program lead
- Proactively making recommendation to improve efficiency and performance
- Excellent marketing and business strategy acumen
- Complete understanding of the marketing funnel and how SMB brands succeed on TikTok
- Full knowledge of the Power Circuit, and use of Power Digital’s Nova ecosystem and tools as they relate to your role
- Ability to navigate roadblocks and adapt within the structure of the offer
- Ownership of performance reporting during client sessions
- Ability to leverage data to tell a story and articulate results to clients with clear next steps
- Employ AI technologies to enhance and optimize business processes
Role Requirements
- 2-3 years of digital marketing experience; 1-2 years in an agency setting
- Minimum 2-3 years of hands-on experience with TikTok Advertising
- Specifically having experience with account setup, campaign and ad group structure, ad copy development, creative testing, and bid and budget optimization
- Hands-on experience with TikTok pixel and Events Manager setup and QA
- Proficiency in Google/Microsoft Office Suite(s)
- Proficiency in Google Analytics
- Strong understanding of full-funnel marketing
- Other skills required:
- Strong written and verbal communication skills, including running a live working session
- Strong organizational and project management skills across many clients at different checkpoints
- Discipline to hold scope and say no to work outside the checkpoints
- Self-motivated individual with a strong desire to succeed
- Confident with client-facing presentations and communication
- Strong work ethic and ability to learn quickly and independently
Key Performance Indicators (KPIs)
- Managing a full workload indicated by $30K revenue/employee
- Client spend growth on TikTok
- 90% Client Retention, evaluated biannually
- Team Retention (of DRs if applicable): 95%
Most Important Things (MITs)
- Excellence in launch execution and account performance, with fast, error-free builds
- Accurate tracking of client status and spend
- Successful cross-team collaboration
- Reliable internal communication
Benefits & Perks
- Base salary + commission opportunities
- Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
- 401(k) plan - 4% employer contribution matching
- Unlimited Time Off available on day one
- Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
- Fully flex work environment: full-remote, in-office, or hybrid
- A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
- Employee Assistance Program (EAP)
- 12 observed United States national holidays + 2 mental health recharge days per year
- Unlimited opportunities for growth & leadership within a rapidly growing firm
- Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
- Quarterly awards including prize money and recognition for outstanding performance
- Opportunities to be involved in company DEI initiatives
Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.
Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page. If you have any doubts about the authenticity of any messaging on behalf of Power Digital, please send us an email at recruiting@powerdigital.com before taking any further action in relation to the correspondence.
Who We Are
Power Digital is an AI-Native Growth Firm built at the intersection of world-class talent and proprietary technology. We help leading and emerging brands grow by combining deep vertical expertise, strategic thinking, and enterprise intelligence to drive measurable business outcomes. For more than a decade, we have built our business around one belief: the best technology makes great people better. Our teams of strategists, creatives, analysts, and technologists use Omega, our AI operating system, to surface opportunities faster, investigate what is driving performance, and execute approved work with greater speed and precision. Behind Omega is Iris, our proprietary intelligence layer, built on years of real performance data, strategic frameworks, testing, and learnings from across our client portfolio. AI expands the capacity of our people to think, create, solve harder problems, and make better decisions. Human judgment, creativity, and accountability remain central to how we work. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. We partner closely with our clients as an extension of their teams, working across strategy, execution, and measurement to identify what is truly blocking growth and determine what to do next. Our culture is built on people who are curious, ambitious, accountable, and committed to delivering meaningful results for our clients and for one another. At Power Digital, we believe the future belongs to teams that combine the best talent with the best technology. We are building that future today. We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S.
A Day In The Life
The TikTok Advertising Strategist delivers Power Digital’s SMB TikTok offering: a defined set of onboarding deliverables and recurring working sessions for small and mid-sized brands. They are oriented toward getting clients live and spending on TikTok quickly, then helping them grow. They are self-starters who work within the structure of the offer rather than open-ended account management. The Strategist works hand-in-hand with the program lead to refine the offer and deliver it. They own account setup, the initial build, and the working sessions, and they are excellent at giving clients clear, practical direction in a limited amount of time.
Key Responsibilities
- Full ownership of strategy and execution of the SMB offer via TikTok Advertising
- Account setup and QA, with tracking QA coordinated with internal teams
- Initial campaign build, including structure, ad copy, and ads built from client creative
- Lead recurring working sessions covering builds, reporting, and optimizations
- Move clients to live, spending campaigns on a swift timeline; escalate stalled launches early
- Sufficient QA that results in no errors that would negatively impact clients
- Effectively own internal communication for the program
- Keep client status and spend up to date in a shared tracker
- Flag blockers, scope questions, and client feedback to the program lead
- Proactively making recommendation to improve efficiency and performance
- Excellent marketing and business strategy acumen
- Complete understanding of the marketing funnel and how SMB brands succeed on TikTok
- Full knowledge of the Power Circuit, and use of Power Digital’s Nova ecosystem and tools as they relate to your role
- Ability to navigate roadblocks and adapt within the structure of the offer
- Ownership of performance reporting during client sessions
- Ability to leverage data to tell a story and articulate results to clients with clear next steps
- Employ AI technologies to enhance and optimize business processes
Role Requirements
- 2-3 years of digital marketing experience; 1-2 years in an agency setting
- Minimum 2-3 years of hands-on experience with TikTok Advertising
- Specifically having experience with account setup, campaign and ad group structure, ad copy development, creative testing, and bid and budget optimization
- Hands-on experience with TikTok pixel and Events Manager setup and QA
- Proficiency in Google/Microsoft Office Suite(s)
- Proficiency in Google Analytics
- Strong understanding of full-funnel marketing
- Other skills required:
- Strong written and verbal communication skills, including running a live working session
- Strong organizational and project management skills across many clients at different checkpoints
- Discipline to hold scope and say no to work outside the checkpoints
- Self-motivated individual with a strong desire to succeed
- Confident with client-facing presentations and communication
- Strong work ethic and ability to learn quickly and independently
Key Performance Indicators (KPIs)
- Managing a full workload indicated by $30K revenue/employee
- Client spend growth on TikTok
- 90% Client Retention, evaluated biannually
- Team Retention (of DRs if applicable): 95%
Most Important Things (MITs)
- Excellence in launch execution and account performance, with fast, error-free builds
- Accurate tracking of client status and spend
- Successful cross-team collaboration
- Reliable internal communication
Benefits & Perks
- Base salary + commission opportunities
- Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
- 401(k) plan - 4% employer contribution matching
- Unlimited Time Off available on day one
- Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
- Fully flex work environment: full-remote, in-office, or hybrid
- A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
- Employee Assistance Program (EAP)
- 12 observed United States national holidays + 2 mental health recharge days per year
- Unlimited opportunities for growth & leadership within a rapidly growing firm
- Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
- Quarterly awards including prize money and recognition for outstanding performance
- Opportunities to be involved in company DEI initiatives
Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.
Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page. If you have any doubts about the authenticity of any messaging on behalf of Power Digital, please send us an email at recruiting@powerdigital.com before taking any further action in relation to the correspondence.
See all CPT Digital Marketing Strategist Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new CPT Digital Marketing Strategist Jobs.
Get Access To All JobsDigital Marketing Strategist CPT: Frequently Asked Questions
Does a Digital Marketing Strategist role qualify for CPT?
Yes, if it directly integrates with your enrolled program. A Digital Marketing Strategist position at a company or agency qualifies when your duties connect to coursework in marketing, communications, data analytics, or a related field. Your DSO makes the final determination based on your program requirements, not the job title alone. Bring a copy of the offer letter and a brief explanation of how the role ties to your curriculum.
How does full-time CPT affect my OPT eligibility for marketing roles after graduation?
Twelve months or more of full-time CPT eliminates your OPT eligibility entirely. If you plan to work as a Digital Marketing Strategist after graduation and want OPT as a bridge to H-1B visa sponsorship, stay under the 12-month full-time threshold. Part-time CPT, regardless of total duration, does not affect OPT eligibility.
Can I work remotely for an employer in another state on CPT?
CPT authorization is tied to a specific employer, not a location. If your offer is fully remote, your DSO can still authorize CPT, but the employer's legal address and your role must still meet your school's curricular integration standard. Confirm with your DSO whether a remote Digital Marketing Strategist role satisfies that requirement before accepting.
How do I find Digital Marketing Strategist employers who are familiar with CPT hiring?
Migrate Mate filters Digital Marketing Strategist roles by employers with work authorization filing history, so you can focus your applications on companies that already understand F-1 hiring. Digital agencies, SaaS companies, and e-commerce brands tend to have more experience with CPT and OPT students than traditional industries. O*NET lists the core competencies for this role, which can help you tailor your application to match what compliant employers expect.
What happens if my CPT employer changes my role mid-internship?
If your job title, duties, or employer change materially, your current CPT authorization becomes invalid for the new role. You must notify your DSO immediately and request an updated I-20 before continuing work. Working under a changed role without updated CPT authorization puts your F-1 status at risk. Document any title or scope changes in writing from your employer as soon as they happen.