Digital Content Specialist Jobs in Texas
Digital Content Specialist jobs in Texas are in strong demand across technology, healthcare, financial services, and retail, with openings at every level from entry-level content coordinators to senior content strategists. Austin, Dallas, and Houston are the primary hiring hubs, where established employers like Dell Technologies, AT&T, and HEB actively recruit digital content specialists to support content marketing, SEO-driven editorial, and multichannel publishing programs. Texas-based teams are especially hungry for specialists with experience in video content production, email marketing automation, and enterprise content management systems. Find a role that fits below and apply directly.
Find JobsOverview
Showing 5 of 10+ Digital Content Specialist jobs











INTRODUCTION
Our award-winning team KXAN News team is now accepting applications for an evening Assignment Editor/Digital Content Producer. This candidate should be an energetic multitasker who is ready to work in tandem with our Assignment Manager. In this role, you’ll assign daily stories according to personnel available and direct the influx of information coming into the newsroom to ensure in-depth, investigative quality content, contributing to KXAN's #1 newscasts and digital platforms.
At KXAN we command a culture of excellence and the stories we publish drive real community engagement and change. This position is ideal for a highly motivated leader who thrives in a fast-paced environment, is naturally curious, has excellent communication skills and wants to play a pivotal role in our newsroom. We’re looking for someone who excels at reacting quickly to news developments, has an eye for potential stories, and can follow up with the research needed to develop impactful pieces. Ideal candidates will possess solid news judgment, highly tuned organizational skills and the ability to communicate with public information officials and the public — while also building long-term relationships with sources. Multi-tasking and prioritizing a list of requests under deadline are also essential.
DUTIES INCLUDE:
- Collaborate with news team to make coverage decisions
- Assign, communicate, and coordinate logistics for story coverage
- Assist with newsgathering and research — source outreach (calls, text, email)
- Lead the charge on mining social media and email for information to disseminate to the newsroom
- Be the voice to viewer calls and the face to KXAN guests/interviewees
- Keep the newsroom organized and functioning seamlessly nightside
- Coordinate communication and content sharing between Nexstar Stations
- Lead special event planning and other advance credentialing
- Write/publish digital stories
- Update content on KXAN digital platforms
- Post stories to KXAN social media
- Send push alerts to stories via our news app
WHAT WE’RE LOOKING FOR
- A proactive problem-solver who can anticipate newsroom needs
- A team player who supports reporters, producers, and photographers
- Someone who thrives in fast-moving, unpredictable environments
- Strong attention to detail with high accountability
Previous newsroom experience is required. Assignment desk and/or digital reporting/producing experience preferred. Strong writing skills and knowledge of AP style are essential. A bachelor’s degree in journalism, communication or related field is preferred.
PHYSICAL DEMANDS & WORK ENVIRONMENT:
The Assignment Editor must be able to stand, sit, conduct telephone conversations and interviews, use email, conduct face-to-face discussions with individuals or groups, make decisions without supervision, make decisions that impact the results of co-workers, work near others, work outdoors in all weather conditions, and work indoors in environmentally controlled conditions. Must be able to handle, control or feel objects, tools or controls. Repetitive movements are required.
See All 10 Digital Content Specialist Jobs in Texas
Find roles in Texas that match your experience and apply in just a few clicks.
Find JobsDigital Content Specialist Jobs by City in Texas
Where Texas roles are concentrated, by current openings.
Digital Content Specialist Job Market in Texas
A snapshot from current Texas openings, updated as new roles post.
Who's Hiring
- Dal-Tile1

- First Community Credit Union1

- First National Bank Texas1

- Fox News Network1

- Kestra Financial1

Top Industries Hiring
- Banking & Financial Services3
- Chemicals & Materials1
- Manufacturing1
- Media & Entertainment1
- Retail1
What Texas Employers Look For
The qualifications that appear most often in digital content specialist jobs across Texas.
- Bachelor's degree in communications, journalism, marketing, or a related field
- Demonstrated portfolio of published digital content including web copy and social media
- Proficiency with content management systems such as WordPress, Drupal, or Contentful
- Experience with SEO tools and keyword research platforms like SEMrush or Ahrefs
- Ability to produce content across multiple formats including written, visual, and video
- Familiarity with analytics platforms such as Google Analytics to track content performance
Digital Content Specialist Jobs in Texas: Frequently Asked Questions
How do you become a digital content specialist in Texas?
Digital content specialist roles in Texas do not require a state-issued license or certification, so the path starts with a bachelor's degree in communications, journalism, English, or marketing. Texas employers consistently prioritize a strong portfolio of published work over credentials alone, so building a body of work through internships, campus publications, or freelance projects matters. Certifications in Google Analytics, HubSpot Content Marketing, or SEMrush are recognized by Texas hiring managers and give candidates a clear competitive edge.
Which companies hire digital content specialists in Texas?
Employers hiring digital content specialists in Texas right now include Dal-Tile, First Community Credit Union, and First National Bank Texas, based on current listings on Migrate Mate as of June 2026. Texas's large base of corporate headquarters, healthcare systems, and technology firms means demand for digital content specialists is distributed across multiple industries rather than concentrated in one sector.
Which Texas cities have the most digital content specialist jobs?
Austin, Dallas, and Houston have the most digital content specialist openings in Texas. Austin's concentration of technology companies and media startups drives the highest volume, while Dallas and Houston generate consistent demand through large corporate headquarters, healthcare networks, and financial services firms that each maintain substantial in-house content teams.
Are there remote digital content specialist jobs in Texas?
Yes, and more than most fields. About 20% of digital content specialist openings tied to Texas are remote or hybrid as of June 2026, reflecting the desk-based and collaborative nature of the role. Content strategy, SEO writing, and editorial management are the sub-areas most likely to be fully remote, while roles that involve on-site video production or close collaboration with a creative studio tend to require a hybrid or in-office arrangement.
How can I get hired as a digital content specialist in Texas with little or no experience?
The most realistic entry path is applying to content coordinator or digital marketing associate roles, which large Texas employers like HEB, USAA, and Texas Health Resources use as structured starting positions that feed into specialist tracks. Building a personal portfolio through campus news organizations, nonprofit content volunteer work, or a maintained blog demonstrates practical output when professional experience is thin. A HubSpot Content Marketing certification or a Google Analytics credential signals readiness to Texas hiring teams and is widely recognized by in-house marketing departments across the state.
Where can I find and apply to digital content specialist jobs in Texas?
You can find and apply to digital content specialist jobs in Texas on Migrate Mate, which lists current Texas openings updated on an ongoing basis. Search the available roles, find the ones that match your experience and location preference, and apply directly to the employers posting them.
See All 10 Digital Content Specialist Jobs in Texas
Find roles in Texas that match your experience and apply in just a few clicks.
Find Jobs