Green Card Social Media Marketing Jobs
Social Media Marketing professionals pursuing permanent U.S. residency can qualify under EB-2 with an advanced degree or EB-3 as a skilled worker. Employers sponsor candidates through PERM labor certification before filing the I-140 immigrant petition. Roles managing paid campaigns, content strategy, and analytics frequently qualify for sponsorship when the position requires a specialized bachelor's degree or higher.
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Who We Are
At Justworks, you'll enjoy a welcoming and casual environment, great benefits, wellness program offerings, company retreats, and the ability to interact with and learn from leaders in the startup community. We work hard and care about our most prized asset - our people.
We're helping businesses get off the ground by enabling them to focus on running their business. We solve HR issues. We're data-driven and never stop iterating. If you'd like to work in a supportive, entrepreneurial environment, are interested in building something meaningful and having fun while doing it, we'd love to hear from you.
We're united by shared goals and shared motivations at Justworks. These are best summed up in our company values, which are reflected in our product and in our team.
Who You Are
At Justworks, we empower small businesses and entrepreneurs to thrive. As Social Media Marketing Manager, your role is to bring their stories to life and showcase our brand's unique voice across digital platforms.
You'll be part of the Strategic Communications team, helping to craft and execute a forward-thinking social media strategy. You'll work on everything from tone of voice and content cadence to analytics and community management. Your mission is to connect with our audiences, spark engagement, and help grow the Justworks brand.
You are a self-starter, constantly in tune with social media trends, and always ready to adapt and innovate. Whether it's discovering new platform features, creating bold content, or responding swiftly to key moments, you know how to keep a brand relevant and resonant.
Your creativity shines, and you're equally comfortable digging into the data that drives performance. Most importantly, you're a collaborative team player who thrives on bringing cross-functional stories to the forefront.
Your Success Profile
What You Will Work On
- Develop and Execute Social Media Strategy: Lead the creation and implementation of a robust social media strategy that aligns with Justworks' broader communications and marketing goals, ensuring a consistent voice across platforms.
- Content Creation & Curation: Develop engaging, on-brand content that resonates with small business owners, HR professionals, and other target audiences, including posts, stories, and videos for platforms like: Linkedin, Instagram, X, and more. You will own the content calendar and scheduling and publishing of content.
- Community Engagement: Foster a strong social media presence by building relationships with key audiences, drive meaningful interactions, and manage and grow Justworks' brand following.
- Crisis Management & Social Listening: Monitor social platforms for potential issues, escalating when necessary, and proactively engage in social listening to identify opportunities for brand engagement and reputation management.
- Collaboration with Internal Teams: Partner with Creative, Growth Marketing, Product Marketing, People team, and Customer Support to align messaging, campaigns, and goals across channels, ensuring a unified voice.
- Social Media Tools & Innovation: Stay informed of emerging social media trends, tools, and best practices to recommend and implement new approaches that enhance engagement and performance.
- Analytics & Reporting: Measure, analyze, and report on social media performance, using data-driven insights to continuously optimize content, engagement, and overall strategy.
How You Will Do Your Work
As Social Media Marketing Manager, how results are achieved is paramount for your success. The creation of systems and scalable processes is critical for this role, as is working cross-functionally across Marketing (e.g., Content, Events, Creative, etc.) and other parts of the company (e.g., People Team, Sales). In this role, your foundational knowledge, skills, abilities, and personal attributes are anchored in the following competencies:
- Business insight - Understand how social media fits within Justworks' broader marketing and brand strategy and marketplace dynamics.
- Functional expertise - Demonstrate deep knowledge of social media best practices, platform capabilities, and trends.
- Curiosity and Innovation - Constantly seek to learn, grow, and improve—whether through new tools, trends, or tactics.
- Good judgment - Navigate complex situations with thoughtful decision-making and the ability to act quickly and strategically; identifying patterns, making connections of underlying issues, understanding risks, developing mitigation strategies, and taking ownership of the outcome.
- Clear communication - Use effective communication skills to articulate ideas and feedback, ensuring clarity and alignment across teams.
In addition, all Justworkers focus on aligning their behaviors to our core values known as COGIS. It stands for:
- Camaraderie - Day to day, you can be seen working together toward a higher purpose. You like to have fun. You're an active listener, treat people respectfully, and have a strong desire to know and help others.
- Openness - Your default is to be open. You're willing to share information, understand other perspectives, and consider new possibilities. You're curious, ask open questions, and are receptive to thoughts and feedback from others.
- Grit - You demonstrate grit by having the courage to commit and persevere. You're committed, earnest, and dive in to get the job done well with a positive attitude.
- Integrity - Simply put, do what you say and say what you'll do. You're honest and forthright, have a strong moral compass, and strive to match your words with your actions while leading by example.
- Simplicity - Be like Einstein: "Everything should be made as simple as possible, but no simpler."
Qualifications
- Minimum of 5-7 years of proven experience in social media strategy, content creation, and community management at an agency or on an in-house team (B2B or tech preferred, but not required for in-house)
- Experience building social media strategy, content calendars, campaigns, and social listening/community management
- Experience working cross-functionally to ensure consistency of brand guidelines and messaging, including collaboration with creative teams to deliver briefs and feedback loops
- Strong understanding of the social media space including platform-specific communities, conversations, and trends
- Ability to multi-task and execute top-notch work against tight deadlines
- Creative thinker who comes to the table with trend-driven content ideas
- Experience with scheduling and analytics tools including Sprout Social
- Eager to stay up to date on social media trends, best practices, and tech updates (platforms, features, etc.)
- Solution-oriented "get to yes" attitude and extreme attention to detail
- Proven success as a team player and creative collaborator
- Ability to help cultivate, contribute to, and foster a high performing/high impact team
The base wage range for this position based in our New York City Office is targeted at $121,000.00 - $151,000.00 per year.
LI-Hybrid
LI-SP1
Actual compensation is based on multiple factors that are unique to each candidate, including and not limited to skill set, level of relevant experience, and specific work location. Salary ranges for positions based in other locations may differ based on the cost of labor in that location.
For more information about Justworks' Total Reward Philosophy, including all of the perks and benefits we are proud to offer our team members, please visit Total Rewards @ Justworks.
Diversity At Justworks
Justworks is committed to maintaining a workplace where diversity of identity, culture, and life experience is the norm and is celebrated authentically and respected consistently. Diversity in our work, our people, and our product drives creativity and innovation, entrepreneurial leadership and integrity, competitiveness, and collaboration throughout our business and in the market. We depend on our differences to make our team stronger, our workplace more dynamic, and our product accessible to all of our customers.
We're proud to be an equal opportunity employer open to all qualified applicants regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital or familial status, disability, pregnancy, gender identity or expression, veteran status, genetic information, or any other legally protected status. Justworks is fully dedicated to providing necessary support to candidates with disabilities who may require reasonable accommodations. We also provide reasonable accommodations to employees based on their sincerely held religious beliefs, as well as for other covered reasons consistent with applicable federal, state, and local laws. If you're in need of a reasonable accommodation, please reach out to us at accommodations@justworks.com. Your comfort and success matter to us, and we're here to ensure an inclusive experience.
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Get Access To All JobsTips for Finding Green Card Sponsorship in Social Media Marketing
Document your specialized degree alignment
Your Social Media Marketing role must require a specific bachelor's degree field for PERM to hold. Gather transcripts, course syllabi, and employer job descriptions that tie your degree in marketing, communications, or a related field directly to the posted position duties.
Target employers with PERM filing history
Search DOL's OFLC disclosure data to identify companies that have filed PERM applications for Social Media Marketing or digital marketing roles. Employers with prior filings understand the process and are less likely to abandon sponsorship mid-recruitment.
Use Migrate Mate to find sponsoring employers
Filter your job search on Migrate Mate to surface Social Media Marketing roles at companies with active green card sponsorship history. This removes guesswork about which employers are willing to run the PERM recruitment process for your position.
Prepare for the PERM recruitment audit window
PERM requires your employer to run a mandatory recruitment campaign and retain all applicant records for five years. Ask hiring managers early whether their HR team has managed this before, since incomplete recruitment documentation is one of the most common denial triggers.
Confirm your SOC code supports EB-2 or EB-3
USCIS and DOL classify Social Media Marketing roles under specific Standard Occupational Classification codes that determine prevailing wage levels and which preference category fits your case. Check the O*NET occupation profile to verify the job zone and degree requirement for your target title.
Negotiate employer-paid PERM and I-140 fees early
PERM filing is an employer-initiated process and its costs are typically borne by the sponsoring company, but this should be confirmed in writing before you accept an offer. Clarifying fee responsibility before signing protects you if the employer withdraws sponsorship after your start date.
Green Card Social Media Marketing: Frequently Asked Questions
Does a Social Media Marketing role qualify for EB-2 or EB-3 green card sponsorship?
Most Social Media Marketing positions qualify under EB-3 as skilled workers when the role requires a bachelor's degree. Roles with a specialized advanced-degree requirement or candidates with strong professional credentials who can demonstrate their work is in the national interest may qualify under EB-2. The specific SOC classification and the employer's job description both affect which category applies to your case.
How is PERM green card sponsorship different from H-1B for this role?
H-1B visa is a temporary work visa subject to an annual lottery and requires renewal every three years. PERM-based green card sponsorship leads to permanent residency, carries no annual cap at the EB-3 level for most nationalities, and is employer-initiated rather than lottery-dependent. The tradeoff is timeline: the full PERM, I-140, and adjustment of status process typically runs one to three years for applicants without a priority date backlog.
What makes it hard for Social Media Marketing professionals to get PERM sponsorship?
The biggest obstacle is the specialty occupation standard. If a job posting lists a bachelor's degree in any field as acceptable, DOL may determine the role does not require a specific degree and deny certification. Your employer needs to draft the PERM job description carefully so it ties the position to a defined field such as marketing, communications, or digital media rather than accepting any degree.
How can I find Social Media Marketing jobs that include green card sponsorship?
Most standard job listings do not specify PERM or green card sponsorship status, which makes filtering difficult. Migrate Mate lets you search Social Media Marketing roles specifically by employers with documented green card sponsorship history, so you can focus your applications on companies already familiar with the PERM process rather than pitching sponsorship cold to employers who have never run it.
Can I switch employers after my PERM is approved but before I get my green card?
Once your I-140 is approved and your priority date becomes current, U.S. immigration law allows you to port your green card application to a new employer in the same or a similar occupational classification if your I-485 has been pending for 180 days or more. For Social Media Marketing professionals, the new role must be substantially similar to the originally sponsored position, which typically means staying within digital marketing or a closely related function.