H-1B Visa Advertising Account Manager Jobs
Advertising Account Manager roles qualify for H-1B sponsorship as specialty occupations requiring a bachelor's degree in marketing, communications, or a related field. Large agency networks and in-house brand teams sponsor regularly, making this one of the more accessible H-1B pathways in the advertising industry.
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INTRODUCTION
TikTok is looking for a dynamic and strategic Account Manager to join our SMB Advertising Sales team. In this role, you will be responsible for maintaining and growing relationships with our valued clients, delivering solutions tailored to their business needs, and driving their success on our platform. You will have a blend of client-facing expertise, analytical capabilities, and a deep understanding of TikTok’s product offerings.
ABOUT THE TEAM & ROLE
At TikTok, our Global Business Solutions (advertising) team plays a crucial role in generating revenue by promoting our advertising solutions, onboarding new clients, driving effective ad campaigns, and more. As the TikTok community grows at an unprecedented speed worldwide, our GBS team leads groundbreaking projects that are changing the landscape of the advertising industry in real-time. TikTok's SMB team aims to help businesses, agencies, and brands of all sizes unleash their creative side, connect with our audience, or perhaps be discovered! From designing scaled sales and service delivery programs to ensuring our customers have tailored tools and products at their fingertips, our SMB team combines operational expertise with a customer-centric mindset to help businesses achieve their marketing goals on TikTok, no matter how big or small.
TikTok follows a hybrid work schedule that requires employees to work in the office a minimum of 3 days a week, or as directed by the manager/department/office. We regularly review our hybrid work model, and the specific requirements may change at any time. This position is full-time and based out of our Austin, TX office, which follows a 4 day in-office schedule.
Responsibilities
Client Relationship Management:
- Act as the primary contact for a portfolio of SMB clients, ensuring 100% engagement quarterly. Build long-term relationships by understanding client goals, challenges, and key stakeholders.
- Educate clients on TikTok-specific trends and strategies to optimize platform usage.
Account Growth and Retention:
- Analyze Total Addressable Market (TAM) and TikTok's performance within broader marketing spend.
- Develop strategies to retain clients, reduce churn, and enhance platform dependency.
- Collaborate across teams to exchange insights and drive product enhancements.
- Identify and leverage upselling and cross-selling opportunities, including ad credits, measurement studies, and creative solutions.
- Maximize seasonal growth opportunities like product launches, end of year, etc.
Performance Reporting and Analysis:
- Forecast and size opportunities, developing strategies to meet goals. Conduct data-driven analysis to identify risks, trends, and growth opportunities.
- Track KPIs and deliver actionable insights to optimize campaign performance.
Problem-Solving and Client Support:
- Advocate for client needs and resolve issues efficiently.
- Collaborate with technical teams to troubleshoot and support client challenges.
- Set and manage clear client expectations with actionable solutions.
MINIMUM QUALIFICATIONS
- Experience in a digital advertising or ecommerce sales position.
- Strong understanding of sales processes, including upselling, cross-selling, and negotiations.
- Familiarity with trends and brands within the advertising industry.
PREFERRED QUALIFICATIONS
- Exceptional communication skills, with the ability to clearly articulate complex solutions and drive client engagement.
- Data-driven mindset with the ability to analyze account performance, track KPIs, and develop actionable recommendations.
- Resourcefulness in addressing challenges and managing client expectations effectively.
- Thrive in a fast-paced environment, switching from strategic to operational mindset; ability to prioritize and synthesize a high volume of information.
- Skilled in using internal tools to track progress, identify opportunities, and address concerns.
- Familiarity with external tools for TAM analysis and industry trend monitoring.
- Experience tracking interactions across communication platforms (Zoom, email, in-person engagements).
LOCATION
Location: Austin
EMPLOYMENT TYPE
Employment Type: Regular
JOB CODE
Job Code: A74697
ABOUT TIKTOK
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
WHY JOIN US
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity, and bring joy – a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
DIVERSITY & INCLUSION
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TIKTOK ACCOMMODATION
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs, or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request
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Get Access To All JobsTips for Finding H-1B Visa Sponsorship as an Advertising Account Manager
Frame your portfolio around measurable outcomes
USCIS scrutinizes whether Account Manager roles meet the specialty occupation standard. Documenting campaign ROI, client retention rates, and strategy work strengthens the case that your role requires degree-level expertise, not just relationship management.
Target agency holding companies with LCA history
Large holding companies like WPP, Omnicom, IPG, and Publicis file Labor Condition Applications across multiple subsidiaries. Searching their LCA filing history through the OFLC Wage Search confirms which agencies actively sponsor H-1B workers in account management.
Use Migrate Mate to filter verified H-1B sponsors
Search Advertising Account Manager roles on Migrate Mate to see employers with confirmed H-1B LCA filing history in this occupation. This saves you from applying to agencies that hire locally but don't sponsor.
Negotiate timing around the April cap filing window
H-1B cap petitions must be filed by April 1 for an October 1 start date. If you receive an offer in July or August, discuss a deferred start or a cap-exempt employer option so your petition is filed in time for the next cycle.
Clarify the prevailing wage tier before accepting an offer
Your employer's LCA must certify a wage meeting the DOL prevailing wage for your occupation and location. Use the OFLC Wage Search to check the Level 1 through Level 4 wage tiers for Account Manager roles in your metro area before signing.
Distinguish account management from sales in your job description
USCIS sometimes challenges Account Manager petitions when the role appears primarily sales-focused rather than analytically or strategically driven. Work with your employer to ensure the official job description emphasizes planning, analysis, and client strategy over revenue targets.
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Find Advertising Account Manager JobsAdvertising Account Manager H-1B Visa: Frequently Asked Questions
Does an Advertising Account Manager role qualify as an H-1B specialty occupation?
Yes, provided the position genuinely requires a bachelor's degree in a specific field such as marketing, advertising, communications, or business. Roles that blend strategic planning, campaign analysis, and client advisory work are stronger candidates than positions framed primarily around sales quotas. USCIS evaluates the actual duties, not just the job title, so the employer's job description matters significantly.
Which types of employers sponsor H-1B visas for Advertising Account Managers?
Multinational agency holding companies, large in-house brand teams at Fortune 500 companies, and digital marketing firms with established immigration programs are the most consistent sponsors. Smaller independent agencies occasionally sponsor but less predictably. You can identify employers with active H-1B filing history in this occupation by searching Migrate Mate, which filters results based on DOL Labor Condition Application data.
Can I transfer my H-1B to a new advertising employer mid-status?
Yes. Under H-1B portability rules, you can start working for a new employer as soon as they file a transfer petition with USCIS, provided you've been maintaining valid H-1B status. You don't need to wait for approval. The new employer must still file a certified LCA and a complete I-129 petition before you begin in the new role.
How does the H-1B prevailing wage requirement apply to Account Manager roles in advertising?
Your employer must pay at least the DOL prevailing wage for the Account Manager occupation in your specific metro area, as certified on the Labor Condition Application. Wage levels range from Level 1 for entry-level positions through Level 4 for senior roles. You can verify the applicable wage range using the OFLC Wage Search before negotiations, which gives you a benchmark tied directly to your job's SOC code and location.
What happens to my H-1B if my advertising employer is acquired or merges?
A corporate acquisition or merger can affect your H-1B status depending on whether the new entity is considered a successor in interest. If the organizational structure, job duties, and employment terms remain substantially the same, your existing petition typically remains valid. USCIS recommends filing an amended petition if material changes occur. Confirm the situation with your employer's legal team promptly when a transaction is announced.
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