H-1B Visa B2b Marketing Manager Jobs
B2B marketing manager roles qualify as H-1B visa specialty occupations when the position requires a bachelor's degree or higher in marketing, business, or a related field. Employers filing an H-1B petition must first certify a Labor Condition Application with the DOL, confirming the offered salary meets the prevailing wage for your metro area.
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Become a part of our caring community and help us put health first.
CenterWell Pharmacy is focused on making it easier for people to access, manage, and stay on track with their medications. Our CenterWell B2B Marketing team supports that mission by developing marketing programs and sales enablement solutions that educate, engage, and strengthen relationships with healthcare providers, business partners, and other key stakeholders.
The Senior Professional, CenterWell B2B Marketing plays a critical role in developing and executing provider and partner facing marketing strategies that drive awareness, engagement, referrals, and business growth. This role requires strong collaboration, strategic thinking, and the ability to translate complex pharmacy services and capabilities into compelling marketing programs that support CenterWell Pharmacy's business objectives.
Key Responsibilities
- Lead go-to-market planning for CenterWell Pharmacy B2B capabilities, audiences, and growth initiatives.
- Develop and execute integrated marketing campaigns, sales enablement resources, and provider-facing communications that support awareness, engagement, referral growth, and business development.
- Create and manage collateral, presentations, toolkits, digital content, videos, case studies, and other marketing assets.
- Collaborate with sales, business development, media, digital, creative, analytics, and compliance partners to bring marketing initiatives to market.
- Plan and execute targeted campaigns across channels including email, paid media, webinars, events, conferences, and field activations.
- Apply customer insights, market trends, and performance data to continuously improve marketing effectiveness.
- Partner with analytics teams to define KPIs, evaluate results, and communicate business impact.
- Build strong relationships with internal stakeholders and external partners to support strategic business goals.
Use your skills to make an impact
Required Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent combination of education and relevant professional experience.
- 3+ years of progressive marketing experience, with demonstrated experience in B2B, healthcare, pharmacy, regulated industries, or similarly complex business environments preferred.
- Demonstrated experience developing and executing marketing strategies and initiatives that support business objectives, growth, customer engagement, or market expansion.
- Experience partnering with sales, business development, account management, or other client-facing teams to develop marketing strategies, materials, and solutions that support business goals.
- Exceptional written and verbal communication skills, including demonstrated ability to translate complex information into clear, compelling messaging, presentations, and executive-level storytelling.
- Strong project and program management skills, with demonstrated ability to manage multiple concurrent priorities, timelines, deliverables, and stakeholders in a fast-paced environment.
- Proven ability to build effective cross-functional partnerships and collaborate with stakeholders across marketing, sales, business development, product, operations, and other business functions.
Preferred Qualifications
- Experience in pharmacy, specialty pharmacy, healthcare services, or referral-based healthcare marketing.
- Understanding of provider, payer, PBM, pharmaceutical manufacturer, or other healthcare audiences.
- Familiarity with healthcare marketing regulations and compliance review processes.
- Experience with CRM, marketing automation, sales enablement, or analytics platforms.
- Experience managing agency relationships, vendors, or marketing budgets.
Additional Information
- This position operates on Eastern Standard Time hours.
- This position may require travel 1-2 times a year.
Work at Home Requirements: To ensure Home or Hybrid Home/Office employees’ ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria: At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is required; wireless, wired cable or DSL connection is suggested. In certain roles, the minimum recommended internet speed required by Humana may not be sufficient for business needs. Humana reserves the right to require associates to upgrade their internet service if necessary. Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information.
Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.
Scheduled Weekly Hours
40
Pay Range
The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.
$86,300 - $118,700 per year
This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance.
Description of Benefits
Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.
Application Deadline: 11-05-2026
About us
About Humana: Humana Inc. (NYSE: HUM) is a leading U.S. healthcare company. Through our Humana insurance services and our CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare and Medicaid, families, individuals, military service personnel, and communities at large. Learn more about what we offer at Humana.com and at CenterWell.com.
Equal Opportunity Employer
It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.
Become a part of our caring community
Become a part of our caring community and help us put health first.
CenterWell Pharmacy is focused on making it easier for people to access, manage, and stay on track with their medications. Our CenterWell B2B Marketing team supports that mission by developing marketing programs and sales enablement solutions that educate, engage, and strengthen relationships with healthcare providers, business partners, and other key stakeholders.
The Senior Professional, CenterWell B2B Marketing plays a critical role in developing and executing provider and partner facing marketing strategies that drive awareness, engagement, referrals, and business growth. This role requires strong collaboration, strategic thinking, and the ability to translate complex pharmacy services and capabilities into compelling marketing programs that support CenterWell Pharmacy's business objectives.
Key Responsibilities
- Lead go-to-market planning for CenterWell Pharmacy B2B capabilities, audiences, and growth initiatives.
- Develop and execute integrated marketing campaigns, sales enablement resources, and provider-facing communications that support awareness, engagement, referral growth, and business development.
- Create and manage collateral, presentations, toolkits, digital content, videos, case studies, and other marketing assets.
- Collaborate with sales, business development, media, digital, creative, analytics, and compliance partners to bring marketing initiatives to market.
- Plan and execute targeted campaigns across channels including email, paid media, webinars, events, conferences, and field activations.
- Apply customer insights, market trends, and performance data to continuously improve marketing effectiveness.
- Partner with analytics teams to define KPIs, evaluate results, and communicate business impact.
- Build strong relationships with internal stakeholders and external partners to support strategic business goals.
Use your skills to make an impact
Required Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent combination of education and relevant professional experience.
- 3+ years of progressive marketing experience, with demonstrated experience in B2B, healthcare, pharmacy, regulated industries, or similarly complex business environments preferred.
- Demonstrated experience developing and executing marketing strategies and initiatives that support business objectives, growth, customer engagement, or market expansion.
- Experience partnering with sales, business development, account management, or other client-facing teams to develop marketing strategies, materials, and solutions that support business goals.
- Exceptional written and verbal communication skills, including demonstrated ability to translate complex information into clear, compelling messaging, presentations, and executive-level storytelling.
- Strong project and program management skills, with demonstrated ability to manage multiple concurrent priorities, timelines, deliverables, and stakeholders in a fast-paced environment.
- Proven ability to build effective cross-functional partnerships and collaborate with stakeholders across marketing, sales, business development, product, operations, and other business functions.
Preferred Qualifications
- Experience in pharmacy, specialty pharmacy, healthcare services, or referral-based healthcare marketing.
- Understanding of provider, payer, PBM, pharmaceutical manufacturer, or other healthcare audiences.
- Familiarity with healthcare marketing regulations and compliance review processes.
- Experience with CRM, marketing automation, sales enablement, or analytics platforms.
- Experience managing agency relationships, vendors, or marketing budgets.
Additional Information
- This position operates on Eastern Standard Time hours.
- This position may require travel 1-2 times a year.
Work at Home Requirements: To ensure Home or Hybrid Home/Office employees’ ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria: At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is required; wireless, wired cable or DSL connection is suggested. In certain roles, the minimum recommended internet speed required by Humana may not be sufficient for business needs. Humana reserves the right to require associates to upgrade their internet service if necessary. Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information.
Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.
Scheduled Weekly Hours
40
Pay Range
The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.
$86,300 - $118,700 per year
This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance.
Description of Benefits
Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.
Application Deadline: 11-05-2026
About us
About Humana: Humana Inc. (NYSE: HUM) is a leading U.S. healthcare company. Through our Humana insurance services and our CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare and Medicaid, families, individuals, military service personnel, and communities at large. Learn more about what we offer at Humana.com and at CenterWell.com.
Equal Opportunity Employer
It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.
See all 54+ H-1B Visa B2b Marketing Manager Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new H-1B Visa B2b Marketing Manager Jobs.
Get Access To All JobsTips for Finding H-1B Visa Sponsorship as a B2b Marketing Manager
Map your degree to specialty occupation requirements
B2B marketing manager positions require a directly related degree field, not just any bachelor's degree. Pull the O*NET profile for Marketing Managers to document the standard educational requirement before your employer files the I-129 petition.
Verify the prevailing wage before negotiating salary
Run the OFLC Wage Search using SOC code 11-2021 for your target metro area. Your offered salary must meet or exceed the Level I through IV wage for that location, and the LCA locks that figure in before USCIS ever sees your petition.
Target employers with active LCA filings in B2B sectors
Use Migrate Mate to filter for employers who have filed LCAs specifically for marketing manager roles. Companies with consistent B2B SaaS or enterprise tech revenue streams file more frequently and have established HR processes for H-1B sponsorship.
Ask about cap-exempt employer options during your search
Universities, nonprofit research organizations, and government-affiliated entities are cap-exempt, meaning your H-1B petition bypasses the annual lottery. B2B marketing roles exist at these organizations, particularly in technology transfer, continuing education, and research commercialization functions.
Confirm your employer is E-Verify enrolled before accepting an offer
If you're extending STEM OPT or transitioning from another status, some employers must be E-Verify enrolled to maintain compliance. Confirm enrollment before your start date, since USCIS can reject a change-of-status petition tied to a non-compliant employer.
Build a portfolio that documents revenue attribution
B2B marketing manager H-1B petitions face RFEs when the role looks generalist. Document pipeline contribution, account-based marketing programs, and CRM strategy in your support letter to demonstrate the analytical depth that justifies a specialty occupation classification.
H-1B Visa B2b Marketing Manager: Frequently Asked Questions
Does a B2B marketing manager role qualify as a specialty occupation for H-1B purposes?
Yes, if the position requires a bachelor's degree or higher in marketing, business administration, or a closely related field as a standard entry requirement. Roles that accept any degree regardless of field, or that list the degree as preferred rather than required, are more vulnerable to an RFE from USCIS challenging the specialty occupation classification. Your employer's job description should match the educational standard documented in O*NET for marketing managers.
How do I find B2B marketing manager jobs where the employer already sponsors H-1B visas?
Migrate Mate shows verified LCA filing history by employer and role, so you can identify companies that have sponsored marketing manager positions before rather than relying on a recruiter's assurance. Prioritize employers in enterprise software, B2B SaaS, fintech, and professional services, where marketing roles are more clearly defined as requiring specialized credentials and these companies sponsor H-1B workers regularly.
What happens to my H-1B status if my B2B marketing manager role is restructured or my team is eliminated?
You have a 60-day grace period after your employment ends to find a new sponsoring employer, transfer your H-1B, change status, or depart the U.S. If your role is reclassified rather than eliminated, your employer must file an amended H-1B petition with USCIS if your job duties, worksite location, or salary change materially. Waiting for a formal layoff notice before acting can consume most of that 60-day window.
Can my employer file the H-1B petition before I have a formal marketing manager title?
Yes, the H-1B petition is tied to the offered position and its duties, not your current title. Your employer can file based on a pending offer letter that defines the B2B marketing manager role and its degree requirement. USCIS evaluates the actual job duties and minimum qualifications, so the offer letter and LCA must consistently describe a role that meets specialty occupation standards.
Does the DOL prevailing wage requirement affect how B2B marketing manager compensation packages are structured?
The LCA requires your base salary to meet or exceed the prevailing wage for the SOC code and geographic area your employer selects. Variable components like commissions, bonuses, or equity do not count toward satisfying the prevailing wage floor. Employers sometimes structure B2B marketing manager offers with a lower base and higher variable pay, which can create a compliance problem if the base salary alone falls below the certified wage level.