H-1B Visa Digital Marketing Jobs
Digital marketing roles in SEO, paid media, marketing analytics, and demand generation regularly qualify as H-1B visa specialty occupations when the position requires a bachelor's degree in marketing, communications, or a related field. Employers across tech, e-commerce, and media actively file LCAs for these roles, making digital marketing one of the more accessible paths to H-1B sponsorship.
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Get Access To All JobsINTRODUCTION
Teledyne Technologies Incorporated provides enabling technologies for industrial growth markets that require advanced technology and high reliability. These markets include aerospace and defense, factory automation, air and water quality environmental monitoring, electronics design and development, oceanographic research, deepwater oil and gas exploration and production, medical imaging and pharmaceutical research. We are looking for individuals who thrive on making an impact and want the excitement of being on a team that wins.
JOB DESCRIPTION
Position Summary
Teledyne LeCroy is seeking an experienced and strategic marketing leader to define, align, and accelerate the company's global marketing and digital strategy across its diverse portfolio of businesses, including oscilloscopes, protocol analysis, communications test solutions, and specialized instrumentation markets. Reporting directly to the President, the Vice President of Global Marketing & Digital Strategy will be responsible for establishing marketing vision, digital strategy, communications governance, and customer engagement initiatives across all divisions and regions. The role serves as the enterprise leader for Teledyne LeCroy's global web presence, brand stewardship, marketing effectiveness, and marketing technology initiatives. This position combines strategic leadership with hands-on organizational transformation. Initially, a significant focus will be placed on evaluating and modernizing the company's global digital presence, website governance, content strategy, customer experience, SEO performance, analytics capabilities, and marketing workflows. Over time, the role will expand to drive broader marketing alignment, market visibility, and business growth across the enterprise. The successful candidate will lead through a combination of direct management, cross-functional collaboration, and matrixed influence, partnering closely with divisional leadership, product management, sales, engineering, regional marketing teams, and corporate stakeholders worldwide.
KEY RESPONSIBILITIES
Global Marketing Strategy
- Develop and execute a global marketing strategy aligned with corporate growth objectives and business priorities.
- Establish company-wide marketing goals, priorities, and performance metrics.
- Strengthen Teledyne LeCroy's market position and visibility across targeted technical and industrial markets.
- Partner with divisional leaders to align marketing activities with product strategies, customer needs, and growth opportunities.
- Ensure marketing investments and initiatives support measurable business outcomes.
Digital Strategy & Web Governance
- Own the strategic direction of Teledyne LeCroy's global digital presence and customer-facing web ecosystem.
- Define and maintain global standards for website architecture, user experience, content governance, branding, and digital engagement.
- Lead website modernization initiatives, platform improvements, search optimization programs, and digital customer experience enhancements.
- Establish a scalable operating model for website management and digital operations across global business units.
- Ensure digital platforms effectively support lead generation, product launches, customer education, recruiting initiatives, and brand visibility.
Marketing Communications Leadership
- Provide strategic leadership and coordination for marketing communications activities across all divisions and regions.
- Establish best practices for messaging, content development, campaign execution, and marketing effectiveness.
- Promote consistency while enabling individual business units to address the unique needs of their markets and customers.
- Collaborate with divisional marketing communications managers to align priorities, share resources, and improve execution.
- Develop frameworks that strengthen communication across product lines while maintaining technical accuracy and market relevance.
Customer Engagement, CRM & Marketing Technology
- Own the company's marketing technology strategy, including CRM platforms, marketing automation systems, customer segmentation, lead management processes, and customer engagement tools.
- Partner with Sales leadership to strengthen alignment between marketing activities, customer engagement, opportunity development, and revenue growth objectives.
- Establish enterprise-wide processes and metrics that improve visibility into customer acquisition, engagement, conversion, retention, and lifecycle performance.
- Define CRM governance, data quality standards, reporting frameworks, and customer insight capabilities across the organization.
- Ensure CRM and marketing automation platforms effectively support global campaigns, product launches, customer communications, lead nurturing, and business development activities.
- Develop strategies that improve customer targeting, personalization, and account engagement through more effective use of customer and market data.
- Promote best practices for customer data management, marketing operations, campaign execution, and sales and marketing alignment across divisions and regions.
Product Marketing & Commercial Support
- Partner with product management, engineering, and sales organizations to improve market awareness of key technologies, products, and solutions.
- Support successful product introductions, technology launches, and strategic growth initiatives.
- Ensure marketing content effectively communicates technical differentiation and customer value.
- Strengthen customer engagement across the buyer journey through integrated marketing programs and digital channels.
Digital Performance, Analytics & Market Intelligence
- Establish a data-driven marketing culture focused on measurable outcomes and continuous improvement.
- Define and monitor key performance indicators related to website performance, customer engagement, campaign effectiveness, lead generation, and market visibility.
- Drive the use of analytics and insights to improve marketing effectiveness and investment decisions.
- Monitor industry trends, competitor activity, market dynamics, and emerging customer engagement practices.
- Present executive-level dashboards, recommendations, and performance reviews to senior leadership.
AI and Marketing Innovation
- Lead evaluation and adoption of AI-enabled capabilities that improve marketing effectiveness, customer engagement, content development, analytics, and digital experiences.
- Establish governance and quality standards for AI-assisted marketing initiatives.
- Ensure the company remains positioned to capitalize on evolving search, content, and customer engagement technologies.
- Promote innovation while maintaining technical accuracy, brand consistency, and compliance requirements.
Organizational Leadership & Cross-Functional Influence
- Build strong relationships across divisions, regions, and functional organizations.
- Lead through influence within a matrixed global environment.
- Develop marketing processes, governance models, and collaboration frameworks that improve alignment and efficiency.
- Mentor, coach, and develop marketing talent across the organization.
- Build and evolve the future-state marketing and digital organization as business needs evolve.
QUALIFICATIONS
Required
- Bachelor's degree in Marketing, Business, Engineering, Communications, or a related field.
- 12+ years of progressive marketing leadership experience in B2B technology, industrial, scientific, semiconductor, electronics, instrumentation, or test & measurement markets.
- Proven success developing and executing enterprise-level marketing strategies.
- Experience leading global or multi-regional marketing initiatives.
- Strong understanding of digital marketing, web strategy, customer experience, SEO, analytics, and marketing technologies.
- Experience leveraging CRM, customer data, and marketing technologies to improve customer engagement, sales and marketing alignment, and business performance.
- Demonstrated ability to influence senior leaders and drive alignment across matrixed organizations.
- Strong analytical, organizational, and communication skills.
- Executive presence with the ability to communicate effectively at all levels of the organization.
Preferred
- Experience in test & measurement, semiconductor, electronics, networking, communications, industrial technology, or related technical industries.
- Experience managing or modernizing large global website environments.
- Experience implementing, optimizing, or governing CRM and marketing automation platforms in a global B2B organization.
- Experience integrating CRM, marketing automation, website analytics, and business intelligence reporting systems to improve marketing effectiveness and customer insights.
- Experience leading organizational transformation, digital modernization, or marketing governance initiatives.
- Knowledge of AI-enabled marketing technologies and emerging digital engagement practices.
SALARY RANGE
$188,000.00-$250,700.00
The anticipated salary range listed for this role is only an estimate. Actual compensation for successful candidates is carefully determined based on several factors including, but not limited to, location, local regulations (such as minimum wage), education/training, work experience, key skills, and type of position. Teledyne and all of our employees are committed to conducting business with the highest ethical standards. We require all employees to comply with all applicable laws, regulations, rules and regulatory orders. Our reputation for honesty, integrity and high ethics is as important to us as our reputation for making innovative sensing solutions.
Teledyne is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age, or any other characteristic or non-merit based factor made unlawful by federal, state, or local laws.
INTRODUCTION
Teledyne Technologies Incorporated provides enabling technologies for industrial growth markets that require advanced technology and high reliability. These markets include aerospace and defense, factory automation, air and water quality environmental monitoring, electronics design and development, oceanographic research, deepwater oil and gas exploration and production, medical imaging and pharmaceutical research. We are looking for individuals who thrive on making an impact and want the excitement of being on a team that wins.
JOB DESCRIPTION
Position Summary
Teledyne LeCroy is seeking an experienced and strategic marketing leader to define, align, and accelerate the company's global marketing and digital strategy across its diverse portfolio of businesses, including oscilloscopes, protocol analysis, communications test solutions, and specialized instrumentation markets. Reporting directly to the President, the Vice President of Global Marketing & Digital Strategy will be responsible for establishing marketing vision, digital strategy, communications governance, and customer engagement initiatives across all divisions and regions. The role serves as the enterprise leader for Teledyne LeCroy's global web presence, brand stewardship, marketing effectiveness, and marketing technology initiatives. This position combines strategic leadership with hands-on organizational transformation. Initially, a significant focus will be placed on evaluating and modernizing the company's global digital presence, website governance, content strategy, customer experience, SEO performance, analytics capabilities, and marketing workflows. Over time, the role will expand to drive broader marketing alignment, market visibility, and business growth across the enterprise. The successful candidate will lead through a combination of direct management, cross-functional collaboration, and matrixed influence, partnering closely with divisional leadership, product management, sales, engineering, regional marketing teams, and corporate stakeholders worldwide.
KEY RESPONSIBILITIES
Global Marketing Strategy
- Develop and execute a global marketing strategy aligned with corporate growth objectives and business priorities.
- Establish company-wide marketing goals, priorities, and performance metrics.
- Strengthen Teledyne LeCroy's market position and visibility across targeted technical and industrial markets.
- Partner with divisional leaders to align marketing activities with product strategies, customer needs, and growth opportunities.
- Ensure marketing investments and initiatives support measurable business outcomes.
Digital Strategy & Web Governance
- Own the strategic direction of Teledyne LeCroy's global digital presence and customer-facing web ecosystem.
- Define and maintain global standards for website architecture, user experience, content governance, branding, and digital engagement.
- Lead website modernization initiatives, platform improvements, search optimization programs, and digital customer experience enhancements.
- Establish a scalable operating model for website management and digital operations across global business units.
- Ensure digital platforms effectively support lead generation, product launches, customer education, recruiting initiatives, and brand visibility.
Marketing Communications Leadership
- Provide strategic leadership and coordination for marketing communications activities across all divisions and regions.
- Establish best practices for messaging, content development, campaign execution, and marketing effectiveness.
- Promote consistency while enabling individual business units to address the unique needs of their markets and customers.
- Collaborate with divisional marketing communications managers to align priorities, share resources, and improve execution.
- Develop frameworks that strengthen communication across product lines while maintaining technical accuracy and market relevance.
Customer Engagement, CRM & Marketing Technology
- Own the company's marketing technology strategy, including CRM platforms, marketing automation systems, customer segmentation, lead management processes, and customer engagement tools.
- Partner with Sales leadership to strengthen alignment between marketing activities, customer engagement, opportunity development, and revenue growth objectives.
- Establish enterprise-wide processes and metrics that improve visibility into customer acquisition, engagement, conversion, retention, and lifecycle performance.
- Define CRM governance, data quality standards, reporting frameworks, and customer insight capabilities across the organization.
- Ensure CRM and marketing automation platforms effectively support global campaigns, product launches, customer communications, lead nurturing, and business development activities.
- Develop strategies that improve customer targeting, personalization, and account engagement through more effective use of customer and market data.
- Promote best practices for customer data management, marketing operations, campaign execution, and sales and marketing alignment across divisions and regions.
Product Marketing & Commercial Support
- Partner with product management, engineering, and sales organizations to improve market awareness of key technologies, products, and solutions.
- Support successful product introductions, technology launches, and strategic growth initiatives.
- Ensure marketing content effectively communicates technical differentiation and customer value.
- Strengthen customer engagement across the buyer journey through integrated marketing programs and digital channels.
Digital Performance, Analytics & Market Intelligence
- Establish a data-driven marketing culture focused on measurable outcomes and continuous improvement.
- Define and monitor key performance indicators related to website performance, customer engagement, campaign effectiveness, lead generation, and market visibility.
- Drive the use of analytics and insights to improve marketing effectiveness and investment decisions.
- Monitor industry trends, competitor activity, market dynamics, and emerging customer engagement practices.
- Present executive-level dashboards, recommendations, and performance reviews to senior leadership.
AI and Marketing Innovation
- Lead evaluation and adoption of AI-enabled capabilities that improve marketing effectiveness, customer engagement, content development, analytics, and digital experiences.
- Establish governance and quality standards for AI-assisted marketing initiatives.
- Ensure the company remains positioned to capitalize on evolving search, content, and customer engagement technologies.
- Promote innovation while maintaining technical accuracy, brand consistency, and compliance requirements.
Organizational Leadership & Cross-Functional Influence
- Build strong relationships across divisions, regions, and functional organizations.
- Lead through influence within a matrixed global environment.
- Develop marketing processes, governance models, and collaboration frameworks that improve alignment and efficiency.
- Mentor, coach, and develop marketing talent across the organization.
- Build and evolve the future-state marketing and digital organization as business needs evolve.
QUALIFICATIONS
Required
- Bachelor's degree in Marketing, Business, Engineering, Communications, or a related field.
- 12+ years of progressive marketing leadership experience in B2B technology, industrial, scientific, semiconductor, electronics, instrumentation, or test & measurement markets.
- Proven success developing and executing enterprise-level marketing strategies.
- Experience leading global or multi-regional marketing initiatives.
- Strong understanding of digital marketing, web strategy, customer experience, SEO, analytics, and marketing technologies.
- Experience leveraging CRM, customer data, and marketing technologies to improve customer engagement, sales and marketing alignment, and business performance.
- Demonstrated ability to influence senior leaders and drive alignment across matrixed organizations.
- Strong analytical, organizational, and communication skills.
- Executive presence with the ability to communicate effectively at all levels of the organization.
Preferred
- Experience in test & measurement, semiconductor, electronics, networking, communications, industrial technology, or related technical industries.
- Experience managing or modernizing large global website environments.
- Experience implementing, optimizing, or governing CRM and marketing automation platforms in a global B2B organization.
- Experience integrating CRM, marketing automation, website analytics, and business intelligence reporting systems to improve marketing effectiveness and customer insights.
- Experience leading organizational transformation, digital modernization, or marketing governance initiatives.
- Knowledge of AI-enabled marketing technologies and emerging digital engagement practices.
SALARY RANGE
$188,000.00-$250,700.00
The anticipated salary range listed for this role is only an estimate. Actual compensation for successful candidates is carefully determined based on several factors including, but not limited to, location, local regulations (such as minimum wage), education/training, work experience, key skills, and type of position. Teledyne and all of our employees are committed to conducting business with the highest ethical standards. We require all employees to comply with all applicable laws, regulations, rules and regulatory orders. Our reputation for honesty, integrity and high ethics is as important to us as our reputation for making innovative sensing solutions.
Teledyne is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age, or any other characteristic or non-merit based factor made unlawful by federal, state, or local laws.
See all 1,779+ H-1B Visa Digital Marketing Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new H-1B Visa Digital Marketing Jobs.
Get Access To All JobsTips for Finding H-1B Visa Sponsorship in Digital Marketing
Frame your degree as field-specific
Digital marketing H-1B petitions succeed when your degree directly corresponds to the role. A marketing, communications, or advertising degree strengthens the specialty occupation argument. A general business degree can work, but your employer will need to document why the role requires that specific field.
Search LCA data by occupation code
Use the OFLC Wage Search to filter Labor Condition Applications by the SOC code for your target role, such as 11-2021 for marketing managers. This shows which employers have already certified LCAs for digital marketing positions, narrowing your search to proven sponsors.
Target employers with existing marketing H-1B history
Use Migrate Mate to filter companies by verified H-1B filing history in digital marketing roles. Employers who have sponsored before understand the process, reducing the risk that a strong offer falls apart over sponsorship concerns.
Clarify job duties before the LCA is filed
USCIS scrutinizes digital marketing petitions where duties mix strategic and tactical tasks. Before your employer files the LCA with DOL, confirm the job description emphasizes degree-level responsibilities like campaign strategy, analytics interpretation, or budget management, not execution-only tasks.
Check the prevailing wage level tied to your duties
DOL assigns prevailing wage levels based on complexity of duties, not job title. A digital marketing analyst role with data modeling responsibilities may land at a higher wage level than the same title at a company focused on social posting. Verify the wage level in the OFLC Wage Search before accepting an offer.
File during the cap window with documentation ready
H-1B cap registration opens in March for an October 1 start. Have your degree transcripts, credential evaluation if needed, and a detailed job description ready before your employer files Form I-129. Late or incomplete documentation is the most common reason for Requests for Evidence in marketing petitions.
H-1B Visa Digital Marketing: Frequently Asked Questions
Does a digital marketing role qualify as an H-1B specialty occupation?
It depends on how the position is defined. Digital marketing roles qualify when they require a bachelor's degree in a specific field, such as marketing, communications, or data analytics, and the duties involve degree-level judgment, not just execution. Roles focused on strategy, performance analysis, or marketing technology tend to qualify more cleanly than generalist or coordinator-level positions. USCIS evaluates each petition on its own facts.
Which digital marketing job titles are most commonly sponsored for H-1B visas?
Marketing managers, SEO specialists, digital marketing analysts, paid media strategists, and marketing operations roles appear frequently in H-1B LCA filings. Titles that combine analytical and strategic responsibilities, such as growth marketing manager or marketing data analyst, are more defensible as specialty occupations than titles suggesting administrative or support work. You can verify which titles have active LCA filings using the OFLC Wage Search.
How do I find digital marketing employers who sponsor H-1B visas?
Migrate Mate filters companies by verified H-1B filing history in digital marketing roles, so you can focus your applications on employers who have already gone through the sponsorship process. E-commerce companies, SaaS platforms, media agencies, and large tech firms tend to sponsor most consistently. Searching by DOL LCA data, rather than job postings alone, gives you a clearer picture of actual sponsorship behavior.
What happens to my H-1B if my digital marketing job role changes significantly?
A material change in job duties, location, or employer requires an amended H-1B petition filed with USCIS before the change takes effect. For digital marketing professionals, this is relevant when a role shifts from a specialty occupation, such as SEO strategy, to a generalist marketing function. Your employer files the amendment, and you can continue working during adjudication if the petition is filed on time.
Can a digital marketing agency sponsor H-1B visas, or only in-house corporate roles?
Agencies can sponsor H-1B visas, but USCIS may scrutinize petitions where employees work at client sites rather than the sponsoring employer's location. If your agency role places you on-site at a client's office, your employer needs to document that it controls your work, sets your schedule, and directs your duties. In-house marketing roles at a single employer carry less risk of an employer-employee relationship challenge.