H-1B Visa Ecommerce Specialist Jobs
Ecommerce Specialist roles qualify for H-1B visa sponsorship when the position requires a bachelor's degree in marketing, business, information systems, or a related field. Employers filing LCAs for these roles must meet DOL prevailing wage requirements, and the 85,000-cap lottery applies unless your employer is a university or nonprofit research institution.
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Get Access To All JobsINTRODUCTION
eCommerce Product Specialist (Auto Parts Aftermarket / Korean Bilingual) DIR-HLU
ROLE AND RESPONSIBILITIES
The Product Specialist is responsible for managing and expanding assigned automotive aftermarket product lines through strategic planning, product development, and lifecycle management.
The ideal candidate combines strong aftermarket product knowledge, analytical capability, and channel expertise to support growth across traditional Warehouse Distributor (WD) networks and major automotive retail programs.
This position works cross-functionally with sales, supply chain, engineering, and marketing teams to develop competitive product programs that meet market demand and drive profitable growth.
Key Responsibilities
Product Strategy & Lifecycle Management:
- Develop and execute product strategies aligned with company growth objectives.
Market & Competitive Analysis:
- Conduct ongoing analysis of automotive aftermarket trends and competitive product offerings.
- Evaluate competitor pricing, product coverage, and brand positioning.
- Provide actionable insights and recommendations to strengthen competitive advantage.
Product Development & Launch:
- Collaborate with engineering, sourcing, and quality teams to develop new aftermarket parts.
- Define product specifications, application coverage, and quality standards.
- Manage new product launches including catalog data, packaging, and sales enablement materials.
Channel & Sales Support:
- Partner with sales teams to support customers including traditional Warehouse Distributors and major automotive retailers.
- Provide product training, technical support, and competitive positioning.
- Support key customer programs, product presentations, and growth initiatives.
Pricing & Profitability Management:
- Develop and maintain pricing strategies aligned with market positioning.
- Monitor cost structures and margins to ensure product profitability.
- Recommend pricing adjustments based on market conditions and competitive analysis.
Product Data & Catalog Management:
- Maintain accurate product data including vehicle applications and technical specifications.
- Support aftermarket catalog standards such as ACES and PIES.
- Ensure proper product information distribution across customer platforms and catalog systems.
- Manage the full product lifecycle including product introduction, pricing, positioning, and phase-out.
- Identify product line gaps and expansion opportunities based on vehicle population and market demand.
- Monitor product performance, sales trends, and profitability.
BASIC QUALIFICATIONS
- Bachelor’s degree in business, Engineering, Automotive Technology, or related field.
- 5–10 years of experience in product management, category management, or product development in the automotive aftermarket.
- Strong understanding of automotive components, vehicle applications, and aftermarket product lifecycle management.
- Experience supporting traditional Warehouse Distributor (WD) networks and large automotive retailer channels.
- Strong analytical, problem-solving, and project management skills.
- Excellent communication and cross-functional collaboration abilities.
TRAVEL REQUIREMENTS
- Ability to travel internationally as needed.
REQUIRED TECHNICAL / TOOL SKILLS
- Proficiency in BI Tools, Advanced Excel Functions, Catalog Systems, and ERP Systems.
SOFT SKILLS / LEADERSHIP SKILLS
- Vendor Management
- Time Management and Prioritization
PREFERRED QUALIFICATIONS
- Experience working with major automotive aftermarket retailers such as AutoZone, O'Reilly Auto Parts, Advance Auto Parts, or NAPA Auto Parts.
- Experience working with major WD groups such as Parts Authority, Federated Auto Parts, or The Automotive Parts Services Group (APSG).
- Knowledge of aftermarket catalog standards (ACES / PIES).
- Experience launching or managing private label or OE-alternative automotive product lines.
KEY COMPETENCIES
- Product lifecycle management
- Automotive aftermarket market knowledge
- Strategic thinking and market analysis
- Cross-functional leadership
- Data-driven decision making
- Customer and channel focus
JOB TYPE
- Full-time
WHY WORK AT BTI?
We’re committed to creating a workplace where employees feel valued, supported, and empowered to grow. Our team benefits from competitive compensation, comprehensive health and wellness offerings, and opportunities for professional development. We are proud to be an equal opportunity employer and make all employment decisions without regard to race, color, religion, sex (including pregnancy, sexual orientation, and gender identity), national origin, age, disability, genetic information, veteran status, or any other legally protected status.
We comply with all applicable federal, state, and local employment laws, including those related to fair hiring practices, pay transparency, workplace safety, and reasonable accommodations. We are dedicated to maintaining an inclusive environment where everyone has the opportunity to succeed and contribute meaningfully.
INTRODUCTION
eCommerce Product Specialist (Auto Parts Aftermarket / Korean Bilingual) DIR-HLU
ROLE AND RESPONSIBILITIES
The Product Specialist is responsible for managing and expanding assigned automotive aftermarket product lines through strategic planning, product development, and lifecycle management.
The ideal candidate combines strong aftermarket product knowledge, analytical capability, and channel expertise to support growth across traditional Warehouse Distributor (WD) networks and major automotive retail programs.
This position works cross-functionally with sales, supply chain, engineering, and marketing teams to develop competitive product programs that meet market demand and drive profitable growth.
Key Responsibilities
Product Strategy & Lifecycle Management:
- Develop and execute product strategies aligned with company growth objectives.
Market & Competitive Analysis:
- Conduct ongoing analysis of automotive aftermarket trends and competitive product offerings.
- Evaluate competitor pricing, product coverage, and brand positioning.
- Provide actionable insights and recommendations to strengthen competitive advantage.
Product Development & Launch:
- Collaborate with engineering, sourcing, and quality teams to develop new aftermarket parts.
- Define product specifications, application coverage, and quality standards.
- Manage new product launches including catalog data, packaging, and sales enablement materials.
Channel & Sales Support:
- Partner with sales teams to support customers including traditional Warehouse Distributors and major automotive retailers.
- Provide product training, technical support, and competitive positioning.
- Support key customer programs, product presentations, and growth initiatives.
Pricing & Profitability Management:
- Develop and maintain pricing strategies aligned with market positioning.
- Monitor cost structures and margins to ensure product profitability.
- Recommend pricing adjustments based on market conditions and competitive analysis.
Product Data & Catalog Management:
- Maintain accurate product data including vehicle applications and technical specifications.
- Support aftermarket catalog standards such as ACES and PIES.
- Ensure proper product information distribution across customer platforms and catalog systems.
- Manage the full product lifecycle including product introduction, pricing, positioning, and phase-out.
- Identify product line gaps and expansion opportunities based on vehicle population and market demand.
- Monitor product performance, sales trends, and profitability.
BASIC QUALIFICATIONS
- Bachelor’s degree in business, Engineering, Automotive Technology, or related field.
- 5–10 years of experience in product management, category management, or product development in the automotive aftermarket.
- Strong understanding of automotive components, vehicle applications, and aftermarket product lifecycle management.
- Experience supporting traditional Warehouse Distributor (WD) networks and large automotive retailer channels.
- Strong analytical, problem-solving, and project management skills.
- Excellent communication and cross-functional collaboration abilities.
TRAVEL REQUIREMENTS
- Ability to travel internationally as needed.
REQUIRED TECHNICAL / TOOL SKILLS
- Proficiency in BI Tools, Advanced Excel Functions, Catalog Systems, and ERP Systems.
SOFT SKILLS / LEADERSHIP SKILLS
- Vendor Management
- Time Management and Prioritization
PREFERRED QUALIFICATIONS
- Experience working with major automotive aftermarket retailers such as AutoZone, O'Reilly Auto Parts, Advance Auto Parts, or NAPA Auto Parts.
- Experience working with major WD groups such as Parts Authority, Federated Auto Parts, or The Automotive Parts Services Group (APSG).
- Knowledge of aftermarket catalog standards (ACES / PIES).
- Experience launching or managing private label or OE-alternative automotive product lines.
KEY COMPETENCIES
- Product lifecycle management
- Automotive aftermarket market knowledge
- Strategic thinking and market analysis
- Cross-functional leadership
- Data-driven decision making
- Customer and channel focus
JOB TYPE
- Full-time
WHY WORK AT BTI?
We’re committed to creating a workplace where employees feel valued, supported, and empowered to grow. Our team benefits from competitive compensation, comprehensive health and wellness offerings, and opportunities for professional development. We are proud to be an equal opportunity employer and make all employment decisions without regard to race, color, religion, sex (including pregnancy, sexual orientation, and gender identity), national origin, age, disability, genetic information, veteran status, or any other legally protected status.
We comply with all applicable federal, state, and local employment laws, including those related to fair hiring practices, pay transparency, workplace safety, and reasonable accommodations. We are dedicated to maintaining an inclusive environment where everyone has the opportunity to succeed and contribute meaningfully.
See all 33+ H-1B Visa Ecommerce Specialist Jobs
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Get Access To All JobsTips for Finding H-1B Visa Sponsorship as an Ecommerce Specialist
Confirm your role meets specialty occupation
Ecommerce Specialist titles vary widely. Pull the O*NET profile for your specific duties and verify your employer's job description requires at least a bachelor's degree in a directly related field before USCIS can approve the petition.
Check employer LCA history before applying
Use Migrate Mate to filter Ecommerce Specialist openings by verified LCA filing history, so you're targeting companies that have already filed for this role type rather than employers new to H-1B sponsorship.
Request the LCA wage level in writing
Ask your recruiter which DOL wage level the employer intends to certify. Level I or II filings for Ecommerce roles sometimes trigger USCIS RFEs questioning whether the position qualifies as a specialty occupation at that pay tier.
Benchmark your offer against OFLC Wage Search
Look up the prevailing wage for your job title, SOC code, and work location using the OFLC Wage Search before signing an offer. Employers must pay at least the certified LCA wage or your H-1B petition faces a compliance risk.
Build a degree-to-duties evidence file early
Ecommerce roles that blend marketing, analytics, and platform management can draw specialty occupation challenges. Gather your transcripts, course descriptions, and a letter from your employer tying each job duty to your specific degree field before the petition is filed.
Register before the April cap deadline
USCIS opens H-1B cap registration in early March each year for an October 1 start date. Missing the registration window means waiting a full year, so confirm your employer has engaged legal counsel and completed USCIS registration before March closes.
H-1B Visa Ecommerce Specialist: Frequently Asked Questions
Does an Ecommerce Specialist role qualify as a specialty occupation for H-1B purposes?
It depends on how the position is defined. USCIS requires the role to normally demand a bachelor's degree in a specific field such as marketing, business, or information systems. Generalist ecommerce titles that accept any degree or treat the requirement as preferred rather than required can draw a specialty occupation RFE. A detailed job description tied to your actual degree field strengthens the petition significantly.
Which employers sponsor H-1B visas for Ecommerce Specialist roles?
Retailers, direct-to-consumer brands, marketplace platforms, and digital agencies with dedicated ecommerce functions file LCAs for this role type regularly. Migrate Mate lets you search Ecommerce Specialist openings filtered by verified H-1B sponsorship history, so you can focus on employers who have already navigated the filing process for this job title.
Can I switch from OPT to H-1B while working as an Ecommerce Specialist?
Yes. Your employer must file your H-1B petition during the cap registration window in March for an October 1 start date. If you're on STEM OPT, your authorization can extend beyond that transition point. The cap-gap rule protects your work authorization between your OPT expiration and October 1 if your petition is pending or approved.
What happens to my H-1B if I move from one ecommerce employer to another?
You can start working for the new employer as soon as they file an H-1B transfer petition, without waiting for approval, under H-1B portability rules. The new employer must file before your current status expires. Your job duties and wage level must still satisfy specialty occupation and DOL prevailing wage requirements at the new company.
How does the DOL prevailing wage requirement affect Ecommerce Specialist offers?
Your employer must pay at least the prevailing wage for your SOC code, job duties, and work location as certified on the LCA. The OFLC Wage Search lets you verify the applicable wage level before you receive a formal offer. Offers set below the certified wage expose both you and the employer to DOL compliance issues and can jeopardize your petition.