H-1B Visa Go To Market Strategy Jobs
Go To Market Strategy roles sit at the intersection of business development, product marketing, and revenue operations, a profile that qualifies as a specialty occupation under H-1B visa rules. Employers in tech, SaaS, and enterprise software regularly sponsor H-1B visas for these positions, and the 85,000-slot annual cap means timing your job search around the April lottery window matters.
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Get Access To All JobsDirector, GTM Strategy & Planning
At Ensono, our Purpose is to be a relentless ally, disrupting the status quo and unleashing our clients to Do Great Things! We enable our clients to achieve key business outcomes that reshape how our world runs. As an expert technology adviser and managed service provider with cross-platform certifications, Ensono empowers our clients to keep up with continuous change and embrace innovation.
We can Do Great Things because we have great Associates. The Ensono Core Values unify our diverse talents and are woven into how we do business. These five traits are the key to achieving our purpose: Honesty, Reliability, Curiosity, Collaboration, and Passion.
This is a newly created role! We’re looking for a strategic operator who can take ambiguity and turn it into a plan. This role owns the future of our go-to-market motion—how we define our ideal customers, where we deploy sales capacity, how we set targets, and how we measure what’s working. You’ll be the analytical backbone behind annual planning, territory design, and executive-level strategic analysis.
This is not a Revenue Operations execution role — it’s a thinking role, partnering directly with the SVP of Revenue Operations and the executive team to shape how Ensono goes to market. Someone who can independently frame the right questions, design the right approach, and recommend the path forward.
Strategic Planning
- Lead annual and quarterly GTM planning: market sizing, segment prioritization, and resource allocation
- Own territory design and capacity modeling—balancing coverage, fairness, and revenue potential
- Drive quota setting and compensation plan design in partnership with Finance and Sales Leadership
- Build and maintain account stratification frameworks to focus sales energy on the highest-value opportunities
- Define and refresh the Ideal Customer Profile (ICP) — including the scoring criteria, strategic rationale, and where and why we draw the line
Analytics & Insights
- Build CAC and ROI analysis frameworks to evaluate GTM investments across headcount, marketing spend, and channel mix
- Deliver Board- and ELT-ready strategic analysis — not just data, but a point of view and a clear recommendation
- Partner with BI/Analytics to mine Salesforce and other data assets to surface actionable insights
Cross-Functional Partnership
- Collaborate with Sales, Finance, Marketing, and Product to align on GTM decisions and drive them forward
- Translate business strategy into operational models that Sales Ops can execute
- Challenge assumptions, pressure-test forecasts, and flag risks early
Team Development
- Lead and develop a small team
- Build repeatable frameworks and templates that scale beyond yourself
- Be ready to roll up your sleeves — this is a builder role from day one
What You Will Need:
- 7–10+ years of experience, including 3+ years in management consulting (e.g., McKinsey, Bain, BCG, Deloitte S&O, Accenture Strategy, or equivalent)
- Demonstrated builder orientation — you’ve created GTM frameworks from the ground up: ICP design, territory and capacity modeling, quota and comp planning, or CAC/ROI analysis
- Advanced Excel/Google Sheets and PowerPoint/Slides skills — you’ve built board-level deliverables
- Financial modeling skills across capacity plans, ROI models, and scenario analysis
- Strong executive presence — you’ve presented to and held your own at the board and ELT level
- Strong data acumen — you can independently identify the right questions, partner with BI/Analytics to pull what you need, and translate the output into insight
Bonus Qualifications
- MBA or equivalent graduate degree
- Experience in B2B technology, SaaS, managed services, or infrastructure/cloud services
- Familiarity with sales planning tools (e.g., Salesforce, Clari, Anaplan, Pigment)
Why Ensono?
Ensono is a place to make better happen – for our clients and for your career. You can do great things through innovation or collaboration, by learning or volunteering, or to promote diversity and inclusion. You can do great things for your own health or for a healthier planet. Whatever it means to you to do great things we want Ensono to be the place you can do it.
We are a client-facing business, but we do encourage clients to allow us to work remotely most of the time so if you are not required to be on a client site, you can choose to work from home or in our Ensono offices.
Some of our benefits include:
- Unlimited Paid Days Off
- Three health plan options
- 401k with company match
- Eligibility for dental, vision, short and long-term disability, life and AD&D coverage, and flexible spending accounts
- Family Forming Benefit including fertility coverage and adoption/surrogacy reimbursement
- Paid childbearing and paternal leave
- Education Reimbursement, Student Loan Assistance or 529 College Funding
- Sabbatical leave
- Wellness program
- Flexible work schedule
As of the date of this posting, a good faith estimate of the current pay scale for this role is $155,000 to $210,000 annually based on a full-time schedule. Please note that placement in the range may vary based on numerous factors including but not limited to skills, experience, internal equity, and business needs. In addition to base salary, other compensation programs, depending on eligibility, include an annual bonus plan based on company and individual performance and an equity grant under our Associate Equity Appreciation Program.
Ensono is an Equal Opportunity/Affirmative Action employer. We are committed to providing equal employment to our Associates and building a diverse and inclusive workforce. All qualified applicants will be considered without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or other legally protected basis, in accordance with applicable law.
Pay transparency nondiscrimination statement/posting OFCCP’s pay transparency policy can be found on OFCCP’s website.
If you need accommodation at any point during the application or interview process, please let your recruiter know or email USTalentAcquisition@ensono.com.
Director, GTM Strategy & Planning
At Ensono, our Purpose is to be a relentless ally, disrupting the status quo and unleashing our clients to Do Great Things! We enable our clients to achieve key business outcomes that reshape how our world runs. As an expert technology adviser and managed service provider with cross-platform certifications, Ensono empowers our clients to keep up with continuous change and embrace innovation.
We can Do Great Things because we have great Associates. The Ensono Core Values unify our diverse talents and are woven into how we do business. These five traits are the key to achieving our purpose: Honesty, Reliability, Curiosity, Collaboration, and Passion.
This is a newly created role! We’re looking for a strategic operator who can take ambiguity and turn it into a plan. This role owns the future of our go-to-market motion—how we define our ideal customers, where we deploy sales capacity, how we set targets, and how we measure what’s working. You’ll be the analytical backbone behind annual planning, territory design, and executive-level strategic analysis.
This is not a Revenue Operations execution role — it’s a thinking role, partnering directly with the SVP of Revenue Operations and the executive team to shape how Ensono goes to market. Someone who can independently frame the right questions, design the right approach, and recommend the path forward.
Strategic Planning
- Lead annual and quarterly GTM planning: market sizing, segment prioritization, and resource allocation
- Own territory design and capacity modeling—balancing coverage, fairness, and revenue potential
- Drive quota setting and compensation plan design in partnership with Finance and Sales Leadership
- Build and maintain account stratification frameworks to focus sales energy on the highest-value opportunities
- Define and refresh the Ideal Customer Profile (ICP) — including the scoring criteria, strategic rationale, and where and why we draw the line
Analytics & Insights
- Build CAC and ROI analysis frameworks to evaluate GTM investments across headcount, marketing spend, and channel mix
- Deliver Board- and ELT-ready strategic analysis — not just data, but a point of view and a clear recommendation
- Partner with BI/Analytics to mine Salesforce and other data assets to surface actionable insights
Cross-Functional Partnership
- Collaborate with Sales, Finance, Marketing, and Product to align on GTM decisions and drive them forward
- Translate business strategy into operational models that Sales Ops can execute
- Challenge assumptions, pressure-test forecasts, and flag risks early
Team Development
- Lead and develop a small team
- Build repeatable frameworks and templates that scale beyond yourself
- Be ready to roll up your sleeves — this is a builder role from day one
What You Will Need:
- 7–10+ years of experience, including 3+ years in management consulting (e.g., McKinsey, Bain, BCG, Deloitte S&O, Accenture Strategy, or equivalent)
- Demonstrated builder orientation — you’ve created GTM frameworks from the ground up: ICP design, territory and capacity modeling, quota and comp planning, or CAC/ROI analysis
- Advanced Excel/Google Sheets and PowerPoint/Slides skills — you’ve built board-level deliverables
- Financial modeling skills across capacity plans, ROI models, and scenario analysis
- Strong executive presence — you’ve presented to and held your own at the board and ELT level
- Strong data acumen — you can independently identify the right questions, partner with BI/Analytics to pull what you need, and translate the output into insight
Bonus Qualifications
- MBA or equivalent graduate degree
- Experience in B2B technology, SaaS, managed services, or infrastructure/cloud services
- Familiarity with sales planning tools (e.g., Salesforce, Clari, Anaplan, Pigment)
Why Ensono?
Ensono is a place to make better happen – for our clients and for your career. You can do great things through innovation or collaboration, by learning or volunteering, or to promote diversity and inclusion. You can do great things for your own health or for a healthier planet. Whatever it means to you to do great things we want Ensono to be the place you can do it.
We are a client-facing business, but we do encourage clients to allow us to work remotely most of the time so if you are not required to be on a client site, you can choose to work from home or in our Ensono offices.
Some of our benefits include:
- Unlimited Paid Days Off
- Three health plan options
- 401k with company match
- Eligibility for dental, vision, short and long-term disability, life and AD&D coverage, and flexible spending accounts
- Family Forming Benefit including fertility coverage and adoption/surrogacy reimbursement
- Paid childbearing and paternal leave
- Education Reimbursement, Student Loan Assistance or 529 College Funding
- Sabbatical leave
- Wellness program
- Flexible work schedule
As of the date of this posting, a good faith estimate of the current pay scale for this role is $155,000 to $210,000 annually based on a full-time schedule. Please note that placement in the range may vary based on numerous factors including but not limited to skills, experience, internal equity, and business needs. In addition to base salary, other compensation programs, depending on eligibility, include an annual bonus plan based on company and individual performance and an equity grant under our Associate Equity Appreciation Program.
Ensono is an Equal Opportunity/Affirmative Action employer. We are committed to providing equal employment to our Associates and building a diverse and inclusive workforce. All qualified applicants will be considered without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or other legally protected basis, in accordance with applicable law.
Pay transparency nondiscrimination statement/posting OFCCP’s pay transparency policy can be found on OFCCP’s website.
If you need accommodation at any point during the application or interview process, please let your recruiter know or email USTalentAcquisition@ensono.com.
See all H-1B Visa Go To Market Strategy Jobs
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Get Access To All JobsTips for Finding H-1B Visa Sponsorship in Go To Market Strategy
Frame your degree for specialty occupation
USCIS requires a direct connection between your degree field and Go To Market Strategy work. A business, marketing, or economics degree aligns cleanly. If your degree is in an unrelated field, document how coursework applies to strategy, pricing, or market analysis.
Check LCA filings before applying
Use the OFLC Wage Search to verify that a target employer has filed Labor Condition Applications for GTM or adjacent roles like Product Marketing Manager. Prior LCA activity signals an established H-1B sponsorship process, not a first-time experiment.
Target companies with dedicated immigration counsel
Startups without in-house legal teams often stall at the I-129 petition stage for strategy roles. Mid-to-large SaaS and enterprise software companies that use PERM regularly are better positioned to move your H-1B filing forward without delays.
Search verified H-1B sponsors on Migrate Mate
Filter Go To Market Strategy roles by employers with confirmed H-1B filing history using Migrate Mate. This cuts time spent applying to companies that lack the infrastructure or intent to sponsor, so you focus on employers who have done it before.
Negotiate offer timing around the lottery window
H-1B registrations open each March for an October 1 start date. If you receive an offer in summer or fall, ask whether the employer will file for the next lottery cycle and clarify whether OPT cap-gap coverage applies to bridge the gap.
Confirm your role's O*NET classification with HR
Ask the hiring manager or HR team which Standard Occupational Classification code they plan to use on your LCA. GTM roles are sometimes filed under Marketing Managers or Management Analysts, and the code affects your prevailing wage tier and petition strength.
H-1B Visa Go To Market Strategy: Frequently Asked Questions
Does a Go To Market Strategy role qualify as an H-1B specialty occupation?
Yes, in most cases. USCIS requires the position to normally demand at least a bachelor's degree in a specific field. GTM strategy roles at tech and SaaS companies routinely meet this standard under business, marketing, or related disciplines. The stronger the job description ties duties to degree-level analytical or strategic work, the cleaner the specialty occupation argument.
Which employers sponsor H-1B visas for GTM roles?
Enterprise software, SaaS, and B2B technology companies are the most consistent H-1B sponsors for Go To Market Strategy positions. Consulting firms and digital-native companies with dedicated immigration programs also appear regularly in DOL disclosure data. Use Migrate Mate to search roles filtered by employers with verified H-1B filing history in this category.
How does the prevailing wage requirement affect GTM job offers?
Your employer must certify on the LCA that your salary meets or exceeds the DOL prevailing wage for your occupation code and work location. GTM roles in high-cost metros typically fall into higher wage levels. You can look up applicable wage levels using the OFLC Wage Search before evaluating any offer to understand the floor.
Can I transfer my H-1B to a new GTM employer mid-year?
Yes. H-1B portability under AC21 lets you start working for a new employer as soon as they file an H-1B transfer petition, without waiting for approval. The new employer must file before your current authorized period ends. GTM roles at the new company must still satisfy specialty occupation requirements, so a strong job description matters.
What should I check in a job description before applying for H-1B sponsorship?
Look for explicit degree requirements tied to the role's core duties, such as business strategy, market analysis, or product marketing. Vague descriptions listing a degree as preferred rather than required can weaken the specialty occupation case. Also check whether the employer is E-Verify enrolled, which is required for any H-1B sponsorship and signals a compliant hiring process.