H-1B Visa Senior Brand Designer Jobs
Senior Brand Designer roles qualify for H-1B sponsorship as specialty occupations requiring at least a bachelor's degree in graphic design, visual communications, or a related field. Employers file your LCA with DOL before petitioning USCIS, and the 85,000-slot annual cap means timing your job search around the April lottery registration window matters.
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Get Access To All JobsINTRODUCTION
At PepsiCo design, we have a saying: “We’re crazy enough to think we can inspire the future.” This is what drives us, in everything we imagine, develop and execute.
Design is a strategic global function for PepsiCo that drives business value by leading innovation, creating experiences, and brand engagements. We are one of the first major food & beverage companies to integrate multiple design disciplines—brand design, design thinking, industrial design, design strategy, front-end innovation—into a single group.
Our goal is clear: to connect PepsiCo’s food & beverage portfolios, with today’s hyper-connected, networked users and consumers hungry for meaningful, authentic, and relevant brand experiences across multiple touchpoints and regions of the world.
Responsibilities
As part of the PepsiCo Foods Design team, you will partner closely with functional design experts as well as the business to develop brand design strategies across a spectrum of capabilities including product architecture, innovation pipelines, visual identity systems, design guidelines, packaging design, and structural design.
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Strategy, Design, and Innovation: Creates holistic elevated experiences that create brand love and loyalty. Identifies and promotes self-initiated design programs that generate critical business value for one or more divisions. Conceive and implement concepts, guidelines and strategies in various creative projects and oversee them to completion. Particularly around brand strategy, retail marketing, social media, and brand experiences. Energizes and leads both the internal team and external design resources from idea phase to commercialization, creating breakthrough design concepts that support our Customer agenda.
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Collaborate with our Marketing, operations, and sales teams to obtain knowledge of the Customer/Brand Partner requirements. The Brand Design Manager should have a strong understanding of AI and actively incorporate AI tools into their workflow to enhance creativity, efficiency, and innovation across design processes.
-
Design Project Management: You will play a role in bridging creative vision with operational execution. This role requires close partnership with Operations to ensure design strategies align with logistical realities, resource planning, and delivery timelines.
-
Supporting the PepsiCo Design Organization in US Divisions: Partners regularly with the PBUS Design, R&D, and marketing teams. Facilitates and leads an innovative and creative design culture in the US Divisions, through talent development, creative leadership, inspiring/motivating creative direction, and forward-thinking solution-based approach to the work.
-
External Design Network: Supports the PepsiCo Design Organization in building and cultivating a strong external design network.
COMPENSATION AND BENEFITS
The expected compensation range for this position is between $93,500 - $156,450.
Location, confirmed job-related skills, experience, and education will be considered in setting actual starting salary. Your recruiter can share more about the specific salary range during the hiring process.
Bonus based on performance and eligibility target payout is 10% of annual salary paid out annually.
Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.
In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.
QUALIFICATIONS
- 4+ years' experience as a multidisciplinary designer taking projects from concept through completion
- Should have full-time agency side and or client-side experience
- Advanced experience with Adobe Creative Suite and Firefly software
- Must be willing and able to travel 15% of the time
PREFERRED QUALIFICATIONS
- Strong typography skills, conceptual design skills, and design strategy experience
- 360 brand design experience (i.e., print, packaging, digital, environmental, experiential)
- Demonstrated ability to generate high-quality images, designs, animations, and motion graphics using AI-powered tools and platforms, integrating them seamlessly into the creative workflow
- Extraordinary design taste and expertise with an excellent sense of design trends
- Ability to work in an agile, dynamic work environment with a start-up mentality (comfortable with risk and uncertainty)
- Strong stakeholder relationship management - effectively influence at all levels in the organization, as well as across regions and functions
- Effectively communicates (verbally and written) with internal and external business partners
- Collaborative and works well with others to deliver results; keep others informed to avoid unnecessary surprises
- Ability to multitask. Excellent time and project management skills to be able to meet project deadlines
Our Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act, and all other applicable laws, including but not limited to, San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance; and Chapter XVII, Article 9 of the Los Angeles Municipal Code, commonly referred to as the Fair Chance Initiative for Hiring Ordinance.
All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.
PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity / Age
If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO Policy.
Please view our Pay Transparency Statement.
INTRODUCTION
At PepsiCo design, we have a saying: “We’re crazy enough to think we can inspire the future.” This is what drives us, in everything we imagine, develop and execute.
Design is a strategic global function for PepsiCo that drives business value by leading innovation, creating experiences, and brand engagements. We are one of the first major food & beverage companies to integrate multiple design disciplines—brand design, design thinking, industrial design, design strategy, front-end innovation—into a single group.
Our goal is clear: to connect PepsiCo’s food & beverage portfolios, with today’s hyper-connected, networked users and consumers hungry for meaningful, authentic, and relevant brand experiences across multiple touchpoints and regions of the world.
Responsibilities
As part of the PepsiCo Foods Design team, you will partner closely with functional design experts as well as the business to develop brand design strategies across a spectrum of capabilities including product architecture, innovation pipelines, visual identity systems, design guidelines, packaging design, and structural design.
-
Strategy, Design, and Innovation: Creates holistic elevated experiences that create brand love and loyalty. Identifies and promotes self-initiated design programs that generate critical business value for one or more divisions. Conceive and implement concepts, guidelines and strategies in various creative projects and oversee them to completion. Particularly around brand strategy, retail marketing, social media, and brand experiences. Energizes and leads both the internal team and external design resources from idea phase to commercialization, creating breakthrough design concepts that support our Customer agenda.
-
Collaborate with our Marketing, operations, and sales teams to obtain knowledge of the Customer/Brand Partner requirements. The Brand Design Manager should have a strong understanding of AI and actively incorporate AI tools into their workflow to enhance creativity, efficiency, and innovation across design processes.
-
Design Project Management: You will play a role in bridging creative vision with operational execution. This role requires close partnership with Operations to ensure design strategies align with logistical realities, resource planning, and delivery timelines.
-
Supporting the PepsiCo Design Organization in US Divisions: Partners regularly with the PBUS Design, R&D, and marketing teams. Facilitates and leads an innovative and creative design culture in the US Divisions, through talent development, creative leadership, inspiring/motivating creative direction, and forward-thinking solution-based approach to the work.
-
External Design Network: Supports the PepsiCo Design Organization in building and cultivating a strong external design network.
COMPENSATION AND BENEFITS
The expected compensation range for this position is between $93,500 - $156,450.
Location, confirmed job-related skills, experience, and education will be considered in setting actual starting salary. Your recruiter can share more about the specific salary range during the hiring process.
Bonus based on performance and eligibility target payout is 10% of annual salary paid out annually.
Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.
In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.
QUALIFICATIONS
- 4+ years' experience as a multidisciplinary designer taking projects from concept through completion
- Should have full-time agency side and or client-side experience
- Advanced experience with Adobe Creative Suite and Firefly software
- Must be willing and able to travel 15% of the time
PREFERRED QUALIFICATIONS
- Strong typography skills, conceptual design skills, and design strategy experience
- 360 brand design experience (i.e., print, packaging, digital, environmental, experiential)
- Demonstrated ability to generate high-quality images, designs, animations, and motion graphics using AI-powered tools and platforms, integrating them seamlessly into the creative workflow
- Extraordinary design taste and expertise with an excellent sense of design trends
- Ability to work in an agile, dynamic work environment with a start-up mentality (comfortable with risk and uncertainty)
- Strong stakeholder relationship management - effectively influence at all levels in the organization, as well as across regions and functions
- Effectively communicates (verbally and written) with internal and external business partners
- Collaborative and works well with others to deliver results; keep others informed to avoid unnecessary surprises
- Ability to multitask. Excellent time and project management skills to be able to meet project deadlines
Our Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act, and all other applicable laws, including but not limited to, San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance; and Chapter XVII, Article 9 of the Los Angeles Municipal Code, commonly referred to as the Fair Chance Initiative for Hiring Ordinance.
All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.
PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity / Age
If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO Policy.
Please view our Pay Transparency Statement.
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Sign up for free to unlock all listings, filter by visa type, and get alerts for new Senior Brand Designer roles.
Get Access To All JobsTips for Finding H-1B Visa Sponsorship as a Senior Brand Designer
Frame your portfolio around business outcomes
USCIS adjudicators evaluate whether your role requires specialized theoretical knowledge. Documenting how your brand systems drove measurable business results strengthens the specialty occupation argument your employer makes in the I-129 petition.
Verify your degree field maps correctly
A degree in fine arts or studio art can create friction in specialty occupation determinations. Pull the O*NET profile for Art Directors and Graphic Designers to confirm which degree fields DOL recognizes as directly related before your employer files.
Target employers with dedicated creative departments
In-house brand teams at mid-size and large companies file LCAs under clearer specialty occupation frameworks than agencies billing you to clients. Use Migrate Mate to filter for employers with verified H-1B LCA filing history in design and creative roles.
Check the prevailing wage before negotiating your offer
Your employer must pay at least the DOL prevailing wage for your job title and work location. Run your offer against the OFLC Wage Search using SOC code 27-1024 before signing anything, so you can flag a shortfall before filing begins.
Request premium processing when brand timelines are tight
Brand launches, agency contracts, and creative leads often have hard project deadlines. USCIS premium processing guarantees a decision within 15 business days, which matters if your employer needs you in role before a major campaign or product release.
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Find Senior Brand Designer JobsSenior Brand Designer H-1B Visa: Frequently Asked Questions
Does a Senior Brand Designer role qualify as a specialty occupation for H-1B purposes?
Yes, provided the role requires at least a bachelor's degree in a directly related field such as graphic design, visual communications, or brand strategy. Generic creative roles where any degree satisfies the requirement can face scrutiny. The stronger your employer's job description ties the degree field to the specific work, the cleaner the specialty occupation determination.
Which employers sponsor H-1B visas for Senior Brand Designer positions?
In-house creative teams at technology companies, consumer brands, financial services firms, and large healthcare organizations regularly sponsor H-1B visas for senior design roles. Advertising agencies also sponsor, though the specialty occupation case can be harder to make when you're billed to multiple clients. Browse verified H-1B sponsoring employers on Migrate Mate to identify companies with active LCA filing history in design and creative roles.
How does the H-1B lottery affect my job search timeline as a brand designer?
USCIS opens H-1B registration each March for the following fiscal year starting October 1. If you're selected in the lottery, your employer files the full petition by June. That means you should ideally have an offer and employer commitment by February to meet the registration window. Missing the lottery means waiting another full year unless your employer qualifies as cap-exempt.
Can my employer file an H-1B for a fully remote Senior Brand Designer role?
Yes, but the LCA must list every worksite location where you'll perform work, including your home address if you work remotely from there. DOL requires the prevailing wage to be set at the wage level for your actual work location, not the employer's headquarters. If you move to a different metropolitan area, your employer may need to file an amended petition.
What documentation should I prepare before my employer starts the H-1B filing process?
Gather your degree transcripts and diploma, any credential evaluations if your degree is from outside the U.S., a current resume with employer verification letters for any specialized experience, and copies of prior visa approvals or status documents. If your degree is in a tangential field, a credential evaluation from a NACES-member organization explaining the equivalency to a U.S. design degree strengthens the specialty occupation argument.
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