Head of Sponsorship Jobs
Head of Sponsorship jobs are open across sports, entertainment, media, and nonprofit organizations, from manager-level to VP and director, with specializations in brand partnerships, corporate sponsorship sales, and sponsorship activation. Scan the live roles below and apply to whichever ones fit.
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Department: Sponsorship
Status: Exempt, Full-Time
Application Submission End Date: December 3, 2026
Background
CapRadio is a 100% community-supported, mission-driven public media organization dedicated to creating informed, involved, and educated communities. Our work is powered by a dynamic, collaborative team committed to strengthening our relationship with the local community and building a resilient, sustainable future for public media across our region.
Who we’re looking for
The Account Manager, Sponsorship is a corporate development position that manages a portfolio of existing business accounts while actively prospecting for new business to expand the portfolio. The role is responsible for maintaining, renewing, and expanding existing business sponsorship for the station and focusing on new client acquisitions.
We’re looking for candidates who have a proven track record in achieving sales goals, particularly in media and broadcast environments; actively engage with clients and prospects to make introductions, presentations, and close business; can understand and analyze client needs to effectively align CapRadio sponsorship solutions; are persuasive communicators with strong verbal and written skills; and, can reflect CapRadio’s values and standards to deliver the quality and excellence that our sponsors expect.
If this sounds like you, then you should apply for CapRadio’s Account Manager, Sponsorship role!
Position Responsibilities
- Obtain orders for the use of time on the radio and solicit for advertisements across CapRadio.
- Develop prospecting lists and generate new business through cold calling, external engagement and networking, LinkedIn marketing, and inbound leads to achieve and exceed sales targets.
- Actively engage with current and lapsed sponsors and new business prospects to set up off-site and on-site introductions, meetings, and presentations to build relationships and close business.
- Understand and analyze client needs, working with Sponsorship support staff, as well as Marketing and Audience Insights, to develop compelling, solutions-based presentations and proposals that result in client success and retention.
- Engage with existing clients and offer high-quality customer service to strengthen relationships, expand existing sponsorship packages, and introduce new product sponsorship opportunities that are aligned with client needs.
- Work with the Director of Sponsorship to analyze account billing and monthly sales targets, update sales projections, prioritize new business opportunities, and achieve sales goals.
- Collaborate with clients to develop on-air scripts that align with client marketing goals and adhere to FCC guidelines.
Skills and Responsibilities
- Minimum three years of experience or equivalent history in sales. Preferred experience with cold calling, in-person engagement, presentations, and client management.
- Persuasive communicator with strong verbal and written communication skills and a track record of successfully interfacing both externally and internally.
- Goal oriented with a history of building relationships and achieving sales targets.
- Attention to detail with time management skills.
- Proficient in Google Workspace, Microsoft Office, and CRMs.
- Prior experience or willingness to learn about the unique value proposition public radio audience offers to clients.
- Nice to have: Experience in broadcast sales or public media.
Background Check
CapRadio will require employment and education verification for the new hire.
Salary
The annual base compensation for this role is $65,000, plus a competitive commission structure with bonus incentives.
CapRadio also offers:
- Medical, dental and vision insurance
- Retirement plan with employer matching
- Flexible spending plan for health and dependent care
- Group life insurance
- Flexible vacation
- Paid holidays
- Paid sick leave
We value authentic, human crafted cover letters and resumes that reflect your own experience and voice.
Applicants with disabilities may request and receive reasonable accommodation to apply for the position. If you have any inquiries or trouble submitting your application materials to the link, please contact us at careers@capradio.org or call 916-278-8992.
You may address your letter to the hiring manager for this position, Colleen McCartney, Director of Sponsorship.
CapRadio
Attn: Human Resources
7055 Folsom Blvd.
Sacramento, CA 95826
Capital Public Radio is an equal opportunity employer.
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Find Head of Sponsorship JobsHead of Sponsorship Job Market
Who's Hiring
- AdventHealth Corporate31

- Live Nation8

- Playfly Sports7

- Hyve4

- Greenstaff Medical4

Top Industries Hiring
- Healthcare & Medical Services
- Staffing & Recruiting
- Technology & Software
- Banking & Financial Services
- Consulting & Professional Services
What Employers Look For
The qualifications that appear most often in head of sponsorship jobs.
- Five or more years of experience in sponsorship sales, partnership development, or brand marketing
- Demonstrated ability to close six- or seven-figure sponsorship agreements with corporate partners
- Experience managing sponsorship activation programs and fulfilling contractual deliverables
- Proficiency building sponsorship proposals, media valuations, and category exclusivity frameworks
- Strong relationship management skills with C-suite stakeholders on both sides of a deal
- Bachelor's degree in marketing, communications, sports management, or a related field
Tips for Your Head of Sponsorship Job Search
Quantify partnership revenue in your resume
Head of sponsorship hiring managers want to see the dollar value of deals you've closed or managed, not just titles held. Replace vague phrases like 'grew sponsorship program' with the specific revenue impact you drove and the number of partners you managed simultaneously.
Tailor your deck to each sector
Sports properties, nonprofits, and entertainment companies each expect a different sponsorship value proposition. When applying, adjust your portfolio samples or case studies to reflect the asset mix that sector cares about most, whether that's naming rights, cause alignment, or experiential activations.
Apply early to roles that fit
Migrate Mate lists head of sponsorship openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Target organizations mid-sponsorship cycle
Organizations rebuilding or expanding their sponsorship roster after a major event or fiscal year reset are actively hiring. Look for roles posted alongside announcements of new venues, league affiliations, or rebrands, as these signal an organization actively investing in sponsorship growth.
Prepare activation examples for interviews
Interviewers for head of sponsorship roles consistently probe beyond sales to ask how you have activated partnerships after they're signed. Walk into every interview ready to describe two or three activations you led, what sponsor KPIs they served, and how you measured delivery.
Negotiate using renewal rate and retention data
When discussing compensation or scope in final-round conversations, ground your ask in sponsor retention figures from past roles. Demonstrating that partners renewed at high rates shifts the conversation from your asking price to your proven return on investment for the organization.
Head of Sponsorship Jobs: Frequently Asked Questions
Which companies are hiring the most head of sponsorships?
The most active employers for head of sponsorships right now are AdventHealth Corporate, Live Nation, and Playfly Sports, and the most openings are in Florida, New York, and Texas, based on current listings on Migrate Mate as of November 2026. Sports teams, media companies, and large nonprofits tend to post these roles most consistently throughout the year.
How many head of sponsorship jobs are remote?
About 60% of head of sponsorship openings are fully remote or hybrid as of November 2026, though the role often requires travel for client meetings and activation events. Strategy, proposal development, and account management tasks are most commonly performed remotely, while activation and event oversight typically require an in-person presence.
How do you become a head of sponsorship?
Most heads of sponsorship start in sponsorship sales, partnership marketing, or brand management roles and build a portfolio of closed deals and activated partnerships over several years. Moving into a manager or director role first gives you the team leadership and budget ownership experience organizations expect at the head level. Developing skills in media valuation, proposal writing, and category exclusivity strategy accelerates the path considerably.
Can you get hired as a head of sponsorship with little experience?
Getting hired directly into a head of sponsorship role with limited experience is rare, but moving up quickly is possible if you can demonstrate closed deals and activated partnerships in adjacent roles. Candidates who have led sponsorship programs at smaller organizations, nonprofits, or events often compete successfully against those from larger properties. Building a portfolio of measurable partnership outcomes matters more than the size of your previous employer.
What does the head of sponsorship interview process look like?
The interview process for a head of sponsorship role typically runs three to four stages. An initial screening with HR or a talent partner is followed by a substantive conversation with the hiring executive focused on your sales history and partnership philosophy. Most organizations then ask for a presentation or proposal exercise to assess how you think about package development and sponsor value. Final rounds often include meetings with cross-functional leaders from marketing, events, or finance.
Where can I find and apply to head of sponsorship jobs?
You can find and apply to head of sponsorship jobs on Migrate Mate, which lists current openings from across the United States. Search the roles available, find the ones that fit your experience and target sector, and apply directly to each listing from the page.
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