Demand Generation Manager Jobs
Demand Generation Manager jobs are open across SaaS, B2B tech, healthcare, fintech, and marketing agencies, at every level from specialist to director, with specializations in ABM, pipeline acceleration, and full-funnel campaign strategy. Find a role that fits from the openings below and apply directly.
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KnowBe4 empowers the modern workforce to make smarter security decisions every day. Trusted by more than 70,000 organizations worldwide, KnowBe4 is the pioneer of digital workforce security, securing both AI agents and humans. The KnowBe4 Platform provides attack simulation and training, collaboration security, and agent security powered by AIDA (Artificial Intelligence Defense Agents) and a proprietary Risk Score. The platform leverages 15-years of behavioral data to combat advanced threats including social engineering, prompt injection, and shadow AI. By securing humans and agents, KnowBe4 leads the industry in workforce trust and defense.
This position is a hybrid role open to candidates in the greater Arlington area. This position will require the intern to work in our Arlington, VA office 3 days a week.
Dates of Program: May 24th, 2027 - August 13, 2027 (12 weeks)
Application Dates: You should apply as soon as possible but understand that because of our large pool of applicants, the selection process can take a few months. We strive to create a diverse group of interns as we feel that it improves the overall internship experience.
Attention: This is a paid internship. Please note that the intern would be responsible for relocation (if needed) and lodging for the duration of the internship.
Internship Program Details: Join the best internship program around! Interns get unique insight into the minds of the CEO and senior executives during Ask Me Anything sessions. Interns will receive company training, onboarding, and professional development workshops to help transition into the workplace. Interns will also engage in team-building activities and awesome socials. For more information on the internship program, visit www.knowbe4.com/careers/internships.
The Demand Generation Intern will support the Global Demand team with internal and 3rd party marketing programs. The ideal candidate will support campaign setup and execution, reporting, asset organization, and tracking to ensure programs run smoothly and deliver high-quality results.
Key Responsibilities:
- Work collaboratively with the marketing team to help set up, monitor, and report on demand gen programs
- Create and update Salesforce campaigns for various marketing programs
- Track campaign pacing and lead quality; identify discrepancies and manage lead-return processes with 3rd-party vendors.
- Create and manage campaign tracking links in our UTM database to ensure proper tracking of campaigns.
- Assist in the development of campaign assets, managing the hand-off to external vendors.
- Assist with verifying, cleaning and processing lead reports from 3rd party vendors.
- Gain hands-on experience monitoring full-funnel programs and lead lifecycles within Salesforce.
- Learn to interpret initiative pacing and ROI to make data-driven optimization decisions.
- Understand the "why" and "how" of UTM tracking and multi-channel program attribution.
- Understand the mechanics of 3rd-party partnerships, from creative delivery to lead quality audits.
Minimum Qualifications:
- Education: Currently pursuing or recently completed a Bachelor's degree in Marketing, Business, Data Analytics, Communications, or a related field.
- A strong desire to learn marketing technology; prior exposure to a CRM (like Salesforce) or Email Marketing tools is preferred.
- Proven ability to write clearly and professionally, especially when coordinating with external partners or vendors.
- Demonstrate ability to manage multiple projects or "demand programs" simultaneously while meeting strict deadlines.
- Excellent verbal and written communication skills are essential with the ability to positively interact with persons at all levels of our organization.
- Proficient in Google Sheets, Docs, and Slides.
- Talent for multi-tasking, being results oriented and organizationally proficient.
- Team oriented and willing to help others to achieve success.
- Ability to develop creative solutions.
- Ability to think and act independently.
- Ability to effectively prioritize and resolve multiple competing tasks.
- Ability to deal professionally, courteously and tactfully with external partners and coworkers.
- Self-reliant with the ability to innovate and introduce change showing sound judgment and pragmatism.
- Compliance or in-house experience is a plus.
Our Fantastic Benefits
Note: An applicant assessment and background check may be part of your hiring procedure.
Individuals seeking employment at KnowBe4 are considered without prejudice to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation or any other characteristic protected under applicable federal, state, or local law. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please visit www.knowbe4.com/careers/request-accommodation.
No recruitment agencies, please.
Demand Generation Manager Jobs by Experience Level
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Find JobsDemand Generation Manager Job Market
Who's Hiring
- Clients Blackbox65

- Egnyte2

- Motive2

- Pacvue2

- KnowBe42

Top Industries Hiring
- Technology & Software
- Accounting & Auditing
- Staffing & Recruiting
- Banking & Financial Services
- Consulting & Professional Services
What Employers Look For
The qualifications that appear most often in demand generation manager jobs.
- 3-5 years of B2B demand generation or growth marketing experience
- Hands-on proficiency with marketing automation platforms such as Marketo or HubSpot
- Experience managing paid media campaigns across search, social, and display channels
- Demonstrated ability to build and report on pipeline metrics and MQL targets
- Familiarity with CRM tools, particularly Salesforce, for campaign attribution reporting
- Bachelor's degree in marketing, business, or a related field
Tips for Your Demand Generation Manager Job Search
Quantify pipeline impact on your resume
Hiring managers for demand generation manager roles scan for hard pipeline numbers. Replace vague descriptions like 'managed campaigns' with specific outcomes: MQL volume, cost per opportunity, or pipeline contribution as a percentage of total revenue.
Highlight your martech stack fluency
Job listings almost always call out specific tools like HubSpot, Marketo, Salesforce, or 6sense. Match your resume's skills section to the exact platforms named in each posting rather than listing every tool you've touched.
Apply early to roles that fit
Migrate Mate lists demand generation manager openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Prep a campaign teardown for interviews
Most demand generation manager interviews include a case study or take-home prompt. Walk through one campaign you owned from audience selection through channel mix to revenue outcome so you have a structured story ready before the first screen.
Negotiate using channel-level ROI data
When discussing compensation, anchor your ask to the pipeline you generated, not your years of experience. Citing cost-per-pipeline-dollar or MQL-to-closed-won rates gives you a concrete basis that's harder for a hiring manager to push back on.
Demand Generation Manager Jobs: Frequently Asked Questions
Which companies are hiring the most demand generation managers?
The companies hiring the most demand generation managers right now include Clients Blackbox, Egnyte, and Motive, with the largest share of openings in Texas, California, and Illinois, based on current listings on Migrate Mate as of November 2026. SaaS and enterprise software companies consistently account for the largest portion of active postings.
How many demand generation manager jobs are remote?
About 93% of demand generation manager openings are fully remote or hybrid as of November 2026, making it one of the more location-flexible roles in marketing. Campaign management, email marketing, and ABM strategy work tend to be the most remote-friendly sub-functions, while roles tied to field events or in-person sales alignment are more likely to require on-site presence.
How do you become a demand generation manager?
Start in a demand generation coordinator, marketing operations, or paid media role where you own a channel or campaign type end to end. Build fluency in a marketing automation platform and learn to read pipeline attribution reports in a CRM. Move toward owning MQL targets, then take on campaign strategy across multiple channels. Most hiring managers expect you to demonstrate measurable pipeline results before promoting you into a manager title.
Can you get hired as a demand generation manager without direct experience?
It's difficult to land a demand generation manager title with no relevant background, but adjacent experience in paid media, marketing operations, or content marketing that influenced pipeline can get you close. Build a portfolio of campaigns you ran independently, even in a coordinator or specialist role, and focus your applications on smaller companies where the manager title covers a broader, more hands-on scope rather than a team-leadership function.
What does the demand generation manager interview process look like?
Most demand generation manager interview processes start with a recruiter screen, followed by a hiring manager conversation focused on past pipeline results and channel strategy. A take-home case study or live presentation asking you to diagnose a demand problem or build a campaign plan is common at mid-stage. Final rounds typically include a panel with sales, marketing leadership, or a revenue operations stakeholder who will assess how well you understand the full funnel.
Where can I find and apply to demand generation manager jobs?
You can find and apply to demand generation manager jobs on Migrate Mate, which lists current openings from across the United States in one place. Find roles that fit your experience and specialization, then apply directly to each listing without leaving the platform.
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