J-1 Visa Growth Marketing Director Jobs
Growth Marketing Director roles in the U.S. are accessible to international professionals through the J-1 Trainee or Specialist program category, depending on your experience level. A State Department-designated sponsor organization issues your DS-2019 and arranges sponsorship, while your U.S. employer serves as the host organization.
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Get Access To All JobsAbout Stepful
Stepful is reimagining allied healthcare training by offering affordable, online, instructor-led, and AI-supported programs that help learners—regardless of background or circumstance—launch high-demand healthcare careers. In addition to our direct-to-consumer training, Stepful partners with leading healthcare institutions to address the growing national shortage of healthcare workers. Our graduates, including Medical Assistants, Pharmacy Technicians, Nurses, and more, form the talent pipelines at major employers like CVS, NY-Presbyterian, HCA, Providence, and Walgreens. Stepful is backed by Y Combinator, Reach Capital, and AlleyCorp, with a recent $31.5M Series B led by Oak HC/FT. We were named the #1 EdTech company in the U.S. by TIME for 2025. We’re improving access to quality healthcare for everyone, everywhere, and improving access to healthcare careers for those who need them most.
Our Values
We credit much of our success to our exceptional team. We’re looking for mission-driven builders who thrive in fast-paced, ambiguous environments, and embody our four core values:
Care first: We do whatever it takes for our students to succeed.
Learn quickly: We test, learn with data, and iterate.
Build together: We win when we rely on each other.
Own it: We show up, take initiative, and show pride.
The Opportunity
We are seeking a strategic, results-oriented Director of Growth Marketing & Acquisition to lead and scale our acquisition engine across both our D2C and B2B channels. This is a high-impact leadership role for a growth expert who can bridge the gap between high-level strategy and tactical execution in a fast-paced, scaling startup environment. You will be responsible for the vision and performance of both organic and paid growth initiatives while managing a significant multi-million dollar budget and leading a high-performing team to hit ambitious goals. This hybrid opportunity is based out of our NYC office, reporting directly into our VP of Growth Marketing.
What You’ll Do
Strategic Leadership: Define and execute the overarching growth strategy for both direct-to-consumer (D2C) training programs and our B2B enterprise partnerships
Team Management: Build, mentor, and lead a team of growth marketers, fostering a culture of data-driven experimentation and high performance
Full-Funnel Ownership: Oversee end-to-end campaign strategy and optimization across Meta, TikTok, YouTube, search and emerging platforms
Build and iterate on growth loops (referrals, virality, partnerships, content → paid flywheels)
Funnel & Conversion Optimization: Own top of D2C funnel (traffic → signup → purchase) with consideration for down-funnel (enrollment → retention)
Budget & ROI Accountability: Manage and optimize multi-million dollar monthly budgets while owning core growth metrics (CAC, LTV, payback, retention, CVR rates)
Build dashboards and deeply analyze cohort performance and attribution and make data-driven budget allocation decisions to maximize ROI
Innovation: Stay at the forefront of platform shifts and algorithm changes to maintain Stepful’s competitive edge in the market
What You’ll Bring
8+ years of growth marketing experience, with at least 3+ years in a leadership/people management role
Proven track record at a high-growth, scaling startup, successfully overseeing both D2C and B2B initiatives
Deep hands-on expertise in scaling paid social and search, ideally managing budgets exceeding $2M+ per month
Experience building and leading teams, with a focus on professional development and performance management
Strong analytical chops with the ability to translate complex data into actionable strategic insights
Exceptional creative instincts and experience leading creative strategy to drive conversion
Bonus Points If
* You’ve worked in EdTech, healthcare, or another mission-driven D2C industry
Interview Process
Introductory call with Talent Acquisition team member
Interview with Hiring Manager
Take-Home Assignment
Virtual Panel Interview
* On-Site Panel Interview
Benefits And Compensation
Meaningful Equity Stake
Subsidized Medical, Dental, and Vision insurance plan options
401(k)
FSA, HSA and commuter benefits
* Open vacation policy, including:
+ Guidance of 15 days PTO annually
+ Stepful closed the last week of December
+ 15 work-from-anywhere days
+ 10 public holidays observed for 2026
The target base salary range for this opportunity is $180,000 - $210,000, and is part of a competitive total rewards package including performance-based bonus, equity and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, internal pay equity and other relevant business considerations.
Stepful is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, pregnancy, or other applicable legally protected characteristic.
Compensation Range: $180K - $210K
About Stepful
Stepful is reimagining allied healthcare training by offering affordable, online, instructor-led, and AI-supported programs that help learners—regardless of background or circumstance—launch high-demand healthcare careers. In addition to our direct-to-consumer training, Stepful partners with leading healthcare institutions to address the growing national shortage of healthcare workers. Our graduates, including Medical Assistants, Pharmacy Technicians, Nurses, and more, form the talent pipelines at major employers like CVS, NY-Presbyterian, HCA, Providence, and Walgreens. Stepful is backed by Y Combinator, Reach Capital, and AlleyCorp, with a recent $31.5M Series B led by Oak HC/FT. We were named the #1 EdTech company in the U.S. by TIME for 2025. We’re improving access to quality healthcare for everyone, everywhere, and improving access to healthcare careers for those who need them most.
Our Values
We credit much of our success to our exceptional team. We’re looking for mission-driven builders who thrive in fast-paced, ambiguous environments, and embody our four core values:
Care first: We do whatever it takes for our students to succeed.
Learn quickly: We test, learn with data, and iterate.
Build together: We win when we rely on each other.
Own it: We show up, take initiative, and show pride.
The Opportunity
We are seeking a strategic, results-oriented Director of Growth Marketing & Acquisition to lead and scale our acquisition engine across both our D2C and B2B channels. This is a high-impact leadership role for a growth expert who can bridge the gap between high-level strategy and tactical execution in a fast-paced, scaling startup environment. You will be responsible for the vision and performance of both organic and paid growth initiatives while managing a significant multi-million dollar budget and leading a high-performing team to hit ambitious goals. This hybrid opportunity is based out of our NYC office, reporting directly into our VP of Growth Marketing.
What You’ll Do
Strategic Leadership: Define and execute the overarching growth strategy for both direct-to-consumer (D2C) training programs and our B2B enterprise partnerships
Team Management: Build, mentor, and lead a team of growth marketers, fostering a culture of data-driven experimentation and high performance
Full-Funnel Ownership: Oversee end-to-end campaign strategy and optimization across Meta, TikTok, YouTube, search and emerging platforms
Build and iterate on growth loops (referrals, virality, partnerships, content → paid flywheels)
Funnel & Conversion Optimization: Own top of D2C funnel (traffic → signup → purchase) with consideration for down-funnel (enrollment → retention)
Budget & ROI Accountability: Manage and optimize multi-million dollar monthly budgets while owning core growth metrics (CAC, LTV, payback, retention, CVR rates)
Build dashboards and deeply analyze cohort performance and attribution and make data-driven budget allocation decisions to maximize ROI
Innovation: Stay at the forefront of platform shifts and algorithm changes to maintain Stepful’s competitive edge in the market
What You’ll Bring
8+ years of growth marketing experience, with at least 3+ years in a leadership/people management role
Proven track record at a high-growth, scaling startup, successfully overseeing both D2C and B2B initiatives
Deep hands-on expertise in scaling paid social and search, ideally managing budgets exceeding $2M+ per month
Experience building and leading teams, with a focus on professional development and performance management
Strong analytical chops with the ability to translate complex data into actionable strategic insights
Exceptional creative instincts and experience leading creative strategy to drive conversion
Bonus Points If
* You’ve worked in EdTech, healthcare, or another mission-driven D2C industry
Interview Process
Introductory call with Talent Acquisition team member
Interview with Hiring Manager
Take-Home Assignment
Virtual Panel Interview
* On-Site Panel Interview
Benefits And Compensation
Meaningful Equity Stake
Subsidized Medical, Dental, and Vision insurance plan options
401(k)
FSA, HSA and commuter benefits
* Open vacation policy, including:
+ Guidance of 15 days PTO annually
+ Stepful closed the last week of December
+ 15 work-from-anywhere days
+ 10 public holidays observed for 2026
The target base salary range for this opportunity is $180,000 - $210,000, and is part of a competitive total rewards package including performance-based bonus, equity and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, internal pay equity and other relevant business considerations.
Stepful is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, pregnancy, or other applicable legally protected characteristic.
Compensation Range: $180K - $210K
See all 5+ Growth Marketing Director jobs
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Get Access To All JobsTips for Finding J-1 Visa Sponsorship in Growth Marketing Director
Align your credentials to Trainee or Specialist categories
The J-1 Trainee category suits professionals with a relevant degree plus one year of experience. The Specialist category requires substantial expertise in your field. Confirm which fits your background before approaching host employers or designated sponsors.
Verify your role qualifies as a specialty occupation
Growth marketing director positions span strategy, analytics, and campaign execution. Cross-reference your job duties against the O*NET occupation profile for Marketing Managers to confirm the role's scope matches what your designated sponsor will evaluate.
Target host employers with existing cross-border training programs
Companies that have previously hosted J-1 trainees already understand the DS-2019 process and training plan requirements. Search Migrate Mate to identify U.S. employers in marketing and technology sectors that actively welcome international exchange professionals.
Build a training plan before your host employer interview
Your designated sponsor requires a detailed training plan outlining learning objectives, supervision structure, and skill milestones. Arriving at the offer stage with a draft plan signals professionalism and accelerates your sponsor's review and DS-2019 issuance.
Confirm your host employer's willingness to file required documentation
Your host employer must sign the training plan, provide insurance confirmation meeting J-1 minimums, and cooperate with your designated sponsor's compliance monitoring. Clarify these obligations during the offer negotiation phase, not after accepting the role.
Growth Marketing Director jobs are hiring across the US. Find yours.
Find Growth Marketing Director JobsGrowth Marketing Director J-1 Visa: Frequently Asked Questions
Which J-1 program category fits a Growth Marketing Director role?
Most international professionals in this role use the J-1 Trainee or Specialist category. Trainee applies if you hold a relevant degree and at least one year of marketing experience. Specialist applies if you have substantial, recognized expertise in growth marketing without necessarily holding a formal degree. Your designated sponsor confirms which category applies based on your background and the host employer's training objectives.
Who actually sponsors my J-1 visa as a Growth Marketing Director?
Your visa sponsor is a U.S. Department of State-designated organization, such as Cultural Vistas or AIPT, not your employer. The hiring company is your host organization. The designated sponsor issues your DS-2019, oversees your training plan, and maintains compliance with State Department program regulations throughout your exchange period.
How do I find U.S. employers open to hosting J-1 exchange professionals in marketing?
Migrate Mate lets you filter roles by visa compatibility so you can identify U.S. employers in marketing and growth functions that have experience hosting international professionals. Targeting companies already familiar with the J-1 host process significantly reduces friction during the offer and sponsor coordination stages.
Does the J-1 visa have an annual cap or lottery for this type of role?
No. Unlike the H-1B, the J-1 Trainee and Specialist categories have no annual numerical cap and no lottery. You can apply at any point in the year once you have a host employer, a signed training plan, and a designated sponsor willing to issue your DS-2019. Timing is driven by your program start date and sponsor processing timelines, not an annual quota.
What does a host employer need to provide for my J-1 training program?
Your host employer must co-sign a detailed training plan specifying your learning objectives, supervision arrangements, and skills you will develop as a growth marketing professional. They also need to confirm you have adequate health insurance meeting J-1 minimums and cooperate with monitoring requirements from your designated sponsor organization for the duration of the program.
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