Leasing and Marketing Manager Jobs
Leasing and Marketing Manager jobs are open across multifamily residential, commercial real estate, and property management companies, at every level from assistant to senior and director, with specializations in lease-up campaigns, resident retention, and digital marketing. Scan the live roles below and apply to whichever ones fit.
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Portfolio Leasing and Marketing Manager
Job description
Four Star Realty is a Colorado based property management company, managing multi-family and student housing assets throughout the Colorado Front Range. We are an organization with a high performing and supportive culture that believes a company can create an environment where our team can wake up inspired, feel safe and appreciated at work, and return home fulfilled at the end of the day. We are always looking to add like-minded individuals to our teams.
The Portfolio Leasing and Marketing Manager owns the data, marketing and reporting behind leasing for a portfolio of student housing communities in Boulder and Fort Collins. This is a hands-on, data-driven role. You’ll build the trackers, own the lead-to-lease funnel, manage digital marketing and listings, and connect every signed lease back to the channel and dollar that produced it.
Our ownership partners expect every property to run on one standard: the same tracking, the same reports, accurate listings and fast lead response. You’ll set that standard, report against it to ownership, and use the data to direct leasing teams across the portfolio. You are accountable for the portfolio’s leasing goals, including filling spring beds before CU and CSU classes start and pre-leasing for the next fall.
We’re looking for an analytical marketer with real multifamily or student housing experience. You should be comfortable in Entrata and spreadsheets, fluent in digital marketing and tracking, and able to turn numbers into decisions.
Responsibilities
Data, Tracking and Reporting
- Build and keep up a portfolio-wide leasing tracker. It shows each property’s leased %, open beds by floor plan, upcoming move-outs, pre-leasing, renewals, traffic and conversion against goal.
- Send a daily lead report to ownership: leads, tours, applications and leases, by property and lead source.
- Run a weekly leasing review in one standard format for all properties. It covers the tracker, leads by source, response times, marketing spend, cost per lease and action-plan status.
- Pull and analyze Entrata leasing, lead-source and rent-roll reports. Make sure the numbers match across reports so everyone works from one agreed figure for leased % and occupancy.
- Track the full funnel (lead to tour to application to lease) by property, source and agent. Set leasing pace targets for each property.
- Spot properties falling behind goal and find out why (pricing, traffic, conversion, unit condition or staffing). Then build and carry out a recovery plan with deadlines.
- Present performance, risks and recovery plans to Asset Management and ownership. Recommend moving budget toward the properties furthest from goal.
Attribution, Analytics and Lead Tracking
- Make sure each signed lease in Entrata can be traced to the marketing channel that produced it (tracking links, call tracking and correct lead-source setup).
- Work with ownership’s digital team and agencies to keep analytics, tag management, conversion tracking and call tracking consistent on every property website.
- Keep one official phone number per property and channel under a single call-tracking setup, and keep the phone numbers and lead routing current.
- Test every lead path regularly (forms, phone numbers, chat and listing inquiries) and fix anything broken or routed to the wrong place.
- Keep an up-to-date record of each property’s marketing accounts, vendors, contracts, costs and phone numbers. Accounts stay owned by ownership, and new access goes through the proper owner.
Digital Marketing and Budget
- Plan and oversee paid search, paid social, programmatic and listing-site spend with internal marketing, agencies and ownership. Make sure campaigns cover every property with open beds.
- Make sure paid social ads follow fair housing rules, including running them in Meta’s housing ad category.
- rack spending against each property’s marketing budget, report cost per lead and cost per lease, and move spend based on results.
- Help build annual marketing budgets for each property.
- Lead a monthly social content plan for every property, and coordinate websites, email, video shoots, signage and promotional items.
- Keep property websites current with specials, availability, correct social links and up-to-date photos. Retire old-season pages, and work with the web agency on SEO and site improvements.
Pricing and Market Intelligence
- Track competitor pricing and specials weekly in both markets.
- Propose pricing, concessions, move-in specials and renewal offers using that data, and get them approved by ownership.
- Run quarterly market surveys and support brand development projects.
Listings and Reputation
- Keep every property accurate everywhere it appears online: one official name, address, phone number and social handle per property. Remove old names, outdated management details and duplicate listings.
- Manage and optimize listing sites, including Zillow, Apartments.com/CoStar
- Manage Google Business Profiles, Yelp and ApartmentRatings. Run a review program: ask for reviews after move-in and completed work orders, and reply to reviews within 2 business days.
Lead Response and Conversion
- Make sure every lead gets a reply within 5 minutes during office hours and within 1 hour after hours.
- Manage the AI leasing assistant (EliseAI) and its reporting, support self-scheduled tours, and use mystery-shop results to improve conversion.
- Run renewal campaigns and backfill plans, and reach mid-year renters through CU and CSU off-campus housing offices
Team Leadership
- Lead leasing teams across several properties. Coach on tours, conversion and standards through regular site visits and weekly metric reviews.
- Plan staffing around lease expirations and lead volume. Manage schedules, time off and timecards.
- Act as the link with property managers on unit readiness and tour feedback.
Basic Requirements and Work Experience
- Must be authorized to work in the United States for any employer.
- High School Diploma or equivalent is required. Associates degree or above is preferred.
- Must have valid driver's license and reliable transportation for regular travel between Boulder and Fort Collins.
- Minimum of 3 years in multifamily or student housing marketing and leasing, including hands-on digital marketing.
- Advanced Excel or Google Sheets skillset including: formulas, pivot tables, look ups and building trackers from scratch.
- Entrata experience is highly preferred, including running and analyzing leasing, lead source and rent roll reports.
- Experience managing ILS listings (Zillow Rental Manager, Apartments.com/CoStar) and online reputation (Google Business Profile, Yelp).
- Experience managing a marketing budget and reporting cost per lead and cost per lease.
- Experience presenting results to ownership or asset management.
- Experience managing leasing teams, ideally across multiple properties.
- Off-campus student housing experience strongly preferred.
- Experience with EliseAI or similar AI leasing tools, WordPress, Digible and dashboarding tools such as Looker Studio or Power BI preferred.
- Working knowledge of Colorado landlord-tenant law and fair housing, including fair housing rules for advertising.
- Strong communication, negotiation and sales skills.
- Proven ability to analyze leasing data, build trackers and reports, and turn findings into action plans.
- A willingness to come in every day and help us find a way to improve upon the previous day.
Physical Requirements
- Ability to stand, sit and walk for extended periods of time.
- Ability to lift 25 pounds occasionally.
- May require driving between company locations.
Compensation and Benefits
Competitive Salary starting at $100,000 per year
Benefits Packages will include:
- Paid Time Off
- Full health coverage options including Medical/Dental/Vision
- 401(K) Matching
- Flexible Spending Account
- Health Savings Account
- Parental Leave
- Great office environment, collaborative company culture, and fun team building events
Four Star Realty is an equal opportunity employer. We are committed to considering all candidates without regard to race, religion, sexual orientation, gender identity, national origin, and veteran or disability status. We encourage you to apply and come grow with us.
Job Type: Full-time
Pay: From $100,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Education:
- High school or equivalent (Preferred)
Experience:
- property marketing: 2 years (Required)
- Entrata software: 1 year (Required)
Ability to Commute:
- Boulder, CO 80302 (Required)
Work Location: In person
Leasing and Marketing Manager Jobs by Experience Level
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Find JobsLeasing and Marketing Manager Job Market
Who's Hiring
- Willow Bridge Property Company50

- Cardinal Group Companies27

- Campus Apartments11

- EDGEWOOD PROPERTIES9

- ASPEN SQUARE MANAGEMENT8

Top Industries Hiring
- Construction & Real Estate
What Employers Look For
The qualifications that appear most often in leasing and marketing manager jobs.
- 2-5 years of experience in residential or commercial leasing and property marketing
- Proficiency with property management software such as Yardi, RealPage, or Entrata
- Demonstrated ability to manage and optimize ILS listings and paid digital advertising
- Strong knowledge of fair housing laws and leasing compliance requirements
- Experience overseeing leasing staff, training teams, and managing daily leasing operations
- Bachelor's degree in marketing, business, real estate, or a closely related field
Tips for Your Leasing and Marketing Manager Job Search
Quantify lease-up and occupancy results
Hiring managers want numbers, not duties. Pull your best occupancy rates, renewal percentages, and campaign results from past roles. A resume that shows you moved a property from 60% to 95% occupied in a defined period stands out immediately.
Highlight both leasing and marketing equally
Many candidates oversell one side and undersell the other. If your experience leans leasing, add specific marketing wins like social campaigns or ILS performance. If it leans marketing, include direct leasing metrics so employers see you can close.
Apply early to roles that fit
Migrate Mate lists leasing and marketing manager openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Filter openings by property type
Lease-up roles at new construction communities require a different skill set than stabilized asset management. When searching, distinguish between conventional multifamily, student housing, senior living, and commercial properties to target postings that match your actual background.
Prepare a portfolio of marketing collateral
Bring examples of floor plan promotions, social content, email campaigns, or signage you have produced. Interviewers for this role often ask to see work product, not just hear about it. A short digital folder shared before or during the interview gives you a concrete edge.
Negotiate on-site housing as part of the offer
Many leasing and marketing manager positions include a reduced-rent or free apartment as a benefit. If the posting does not list it, ask during the offer stage. This is a standard part of the compensation conversation in multifamily and is worth confirming in writing.
Leasing and Marketing Manager Jobs: Frequently Asked Questions
Which companies are hiring the most leasing and marketing managers?
Willow Bridge Property Company, Cardinal Group Companies, and Campus Apartments are hiring the most leasing and marketing managers right now, with openings concentrated in Texas, Florida, and Georgia, based on current listings on Migrate Mate as of November 2026. Large multifamily REITs and third-party property management firms tend to post the highest volume of these roles.
How many leasing and marketing manager jobs are remote?
About 0% of leasing and marketing manager openings are fully remote or hybrid as of November 2026, reflecting that most roles require on-site presence at the property. Marketing-focused or regional oversight positions are the most likely to offer remote or hybrid flexibility, while community-level leasing managers are almost always required on-site.
How do you become a leasing and marketing manager?
Start in a leasing consultant or assistant role to learn the sales cycle, fair housing rules, and property management software. Build marketing skills by running social content, email campaigns, or ILS listings for your community. Move into a leasing manager or assistant manager position to gain supervisory experience, then apply for leasing and marketing manager openings once you can show occupancy results and team leadership.
Can you get hired as a leasing and marketing manager without much experience?
Yes, some smaller properties and third-party management companies will hire candidates with one to two years of leasing experience if they show strong marketing ability. Certifications from the National Apartment Association, a portfolio of digital marketing work, and measurable leasing results from a previous role can offset limited years on the job. Entry-level candidates do better targeting lease-up communities, which often need aggressive marketers more than seasoned managers.
What does the leasing and marketing manager interview process look like?
Expect a phone screen with HR or a regional manager, followed by an in-person or video interview with the property manager or area director. You'll likely be asked to walk through past occupancy results, describe a marketing campaign you executed, and explain how you handle lease-up challenges. Some employers give a short take-home exercise asking you to audit a mock ILS listing or draft a social campaign concept before a final round.
Where can I find and apply to leasing and marketing manager jobs?
You can find and apply to leasing and marketing manager jobs on Migrate Mate, which lists current openings from across the United States. Search for roles that match your property type experience and seniority level, then apply directly to each listing that fits your background.
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