Paid Social Specialist Jobs
Paid Social Specialist jobs are open across e-commerce, DTC brands, agencies, and B2B SaaS, with specializations in paid social strategy, creative testing, and performance analytics, from coordinator to senior and lead levels. Scan the live roles below and apply to whichever ones fit.
Find Paid Social Specialist JobsOverview
Showing 5 of 151+ Paid Social Specialist jobs
Summary
Join Jobscan as our Growth Marketing Manager, Paid Social, and build our next major acquisition channel. Search has powered our growth for years. Now we’re investing in social, and you’ll be the person who makes it work.
This is a hands-on ownership role for a performance marketer who loves being in the ad account every day, not a passive management seat. You will own paid social end to end, starting with Meta: strategy, budget, creative testing, measurement and scale, judged on what matters, which is new paying subscribers at a healthy cost. You will also own our organic social presence: posting, community, and responding to the job seekers who talk about us. Partnering directly with the Head of Marketing, you will turn social from a channel we’ve tested into one we rely on.
Key Responsibilities
- Own paid social end to end, starting with Meta (Facebook and Instagram): strategy, account structure, audiences, bidding, budget pacing and daily optimization, then test and expand into TikTok, Reddit, YouTube and LinkedIn where the numbers support it.
- Build and run a creative testing engine: concepts, hooks, scripts, UGC and short-form video, tested at a steady weekly cadence, with winners scaled and fatigue managed.
- Own measurement: tie spend to registrations, trials and paid subscriptions using first-party data, set up and maintain the Meta Pixel and Conversions API with engineering, and run incrementality tests so we know what social truly adds.
- Scale with discipline: grow budget as results prove out against our cost-per-subscriber and payback targets, and cut what doesn’t work quickly.
- Own organic social across LinkedIn, Instagram, TikTok and YouTube: content strategy, a consistent publishing rhythm, and a voice that sounds human and useful to job seekers.
- Run community management: respond to comments, messages and reviews, and turn customer stories and feedback into content.
- Bring our launches and seasonal moments to social, including new product features, our January job search peak, and promotions like Black Friday, in coordination with email and paid search.
- Build retargeting and audience strategy across paid social, and coordinate with our email program so social and lifecycle work together.
- Use AI tools like Claude and ChatGPT daily to multiply creative output, speed up analysis and keep a high quality bar.
- Report weekly on performance and learnings, and partner with the Head of Marketing on budget, channel mix and priorities.
Required Skills & Qualifications
- 4 to 7 years of growth or performance marketing experience, with 3+ years hands-on in paid social (Meta Ads Manager)
- Direct ownership of paid social budgets of $10K+ a month, inside the account, not only through an agency
- A track record of optimizing to downstream conversions (purchases, subscriptions, CAC, ROAS) at a B2C product, ideally subscription, app or free-trial
- Creative strategy skills: you can explain how you find winning ads, with real examples of hooks, UGC and short-form video that worked
- Measurement fluency: Meta Pixel, Conversions API, UTMs, GA4, attribution windows, and a healthy skepticism of platform-reported results
- Organic social experience: you have grown an account and managed a community
- Strong writing: ad copy, hooks and posts that sound human and on brand
- Strong AI/LLM fluency: you use Claude, ChatGPT or similar tools in your daily workflow, with a clear quality check before anything goes live
- Self-directed and high-judgment: you can take a budget and a target and run with it without daily oversight
- Comfortable with data: you build your own reports and draw clear conclusions from them
- Based in the US, with working hours that consistently overlap US Eastern time (EST, CT, or PT)
What will make you stand out!
- Experience in career, HR or job-search related products
- TikTok, Reddit, YouTube or LinkedIn ads experience
- Creator and UGC partnership management
- Video editing (CapCut, Premiere) and light design skills (Figma, Canva)
- Incrementality or geo-lift testing experience
- SQL or BigQuery skills
- HubSpot experience
- Base Salary: $95,000 – $105,000 USD (commensurate with experience)
- Equity: Competitive stock option package aligned with role level
- 401(k) + employer match
- Medical, dental, vision, and life insurance with generous employer contributions
- Health savings accounts
- Life insurance
- $1000 office stipend; monthly education and internet stipend
- Apple computer or PC of your choice
Jobscan is committed to equal pay; diversity, equity, and inclusion; and As we continue to grow, we are always adding more benefits and perks for our team.
Jobscan provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Summary
Join Jobscan as our Growth Marketing Manager, Paid Social, and build our next major acquisition channel. Search has powered our growth for years. Now we’re investing in social, and you’ll be the person who makes it work.
This is a hands-on ownership role for a performance marketer who loves being in the ad account every day, not a passive management seat. You will own paid social end to end, starting with Meta: strategy, budget, creative testing, measurement and scale, judged on what matters, which is new paying subscribers at a healthy cost. You will also own our organic social presence: posting, community, and responding to the job seekers who talk about us. Partnering directly with the Head of Marketing, you will turn social from a channel we’ve tested into one we rely on.
Key Responsibilities
- Own paid social end to end, starting with Meta (Facebook and Instagram): strategy, account structure, audiences, bidding, budget pacing and daily optimization, then test and expand into TikTok, Reddit, YouTube and LinkedIn where the numbers support it.
- Build and run a creative testing engine: concepts, hooks, scripts, UGC and short-form video, tested at a steady weekly cadence, with winners scaled and fatigue managed.
- Own measurement: tie spend to registrations, trials and paid subscriptions using first-party data, set up and maintain the Meta Pixel and Conversions API with engineering, and run incrementality tests so we know what social truly adds.
- Scale with discipline: grow budget as results prove out against our cost-per-subscriber and payback targets, and cut what doesn’t work quickly.
- Own organic social across LinkedIn, Instagram, TikTok and YouTube: content strategy, a consistent publishing rhythm, and a voice that sounds human and useful to job seekers.
- Run community management: respond to comments, messages and reviews, and turn customer stories and feedback into content.
- Bring our launches and seasonal moments to social, including new product features, our January job search peak, and promotions like Black Friday, in coordination with email and paid search.
- Build retargeting and audience strategy across paid social, and coordinate with our email program so social and lifecycle work together.
- Use AI tools like Claude and ChatGPT daily to multiply creative output, speed up analysis and keep a high quality bar.
- Report weekly on performance and learnings, and partner with the Head of Marketing on budget, channel mix and priorities.
Required Skills & Qualifications
- 4 to 7 years of growth or performance marketing experience, with 3+ years hands-on in paid social (Meta Ads Manager)
- Direct ownership of paid social budgets of $10K+ a month, inside the account, not only through an agency
- A track record of optimizing to downstream conversions (purchases, subscriptions, CAC, ROAS) at a B2C product, ideally subscription, app or free-trial
- Creative strategy skills: you can explain how you find winning ads, with real examples of hooks, UGC and short-form video that worked
- Measurement fluency: Meta Pixel, Conversions API, UTMs, GA4, attribution windows, and a healthy skepticism of platform-reported results
- Organic social experience: you have grown an account and managed a community
- Strong writing: ad copy, hooks and posts that sound human and on brand
- Strong AI/LLM fluency: you use Claude, ChatGPT or similar tools in your daily workflow, with a clear quality check before anything goes live
- Self-directed and high-judgment: you can take a budget and a target and run with it without daily oversight
- Comfortable with data: you build your own reports and draw clear conclusions from them
- Based in the US, with working hours that consistently overlap US Eastern time (EST, CT, or PT)
What will make you stand out!
- Experience in career, HR or job-search related products
- TikTok, Reddit, YouTube or LinkedIn ads experience
- Creator and UGC partnership management
- Video editing (CapCut, Premiere) and light design skills (Figma, Canva)
- Incrementality or geo-lift testing experience
- SQL or BigQuery skills
- HubSpot experience
- Base Salary: $95,000 – $105,000 USD (commensurate with experience)
- Equity: Competitive stock option package aligned with role level
- 401(k) + employer match
- Medical, dental, vision, and life insurance with generous employer contributions
- Health savings accounts
- Life insurance
- $1000 office stipend; monthly education and internet stipend
- Apple computer or PC of your choice
Jobscan is committed to equal pay; diversity, equity, and inclusion; and As we continue to grow, we are always adding more benefits and perks for our team.
Jobscan provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Paid Social Specialist Jobs by Experience Level
See All 151+ Paid Social Specialist Jobs
Find roles that match your experience and apply in just a few clicks.
Find Paid Social Specialist JobsPaid Social Specialist Job Market
Who's Hiring
- Clients Blackbox43
- Brex4
- Intuit4
- 24 Seven Talent4
- suno3
Top Industries Hiring
- Staffing & Recruiting
- Consulting & Professional Services
- Retail
- Banking & Financial Services
- Healthcare & Medical Services
What Employers Look For
The qualifications that appear most often in paid social specialist jobs.
- Hands-on experience running paid campaigns on Meta Ads Manager and at least one other social platform
- Proficiency with performance reporting tools such as Google Analytics and native platform dashboards
- Experience with creative testing methodologies including A/B and multivariate testing frameworks
- Familiarity with pixel implementation, conversion tracking setup, and audience segmentation strategies
- Meta Blueprint certification or equivalent platform credential preferred by most employers
- Bachelor's degree in marketing, communications, or a related field, or equivalent practical experience
Tips for Your Paid Social Specialist Job Search
Quantify your ad spend management experience
Hiring managers want to know the budget scale you've managed. Pull exact monthly or annual spend figures from your most recent roles and list them on your resume next to each position. Vague claims like 'managed paid social campaigns' get screened out fast.
Show platform certifications on your resume
Meta Blueprint and TikTok for Business certifications signal baseline platform fluency employers expect. List them in a dedicated credentials section, including the year earned, so recruiters don't have to ask. Expired certifications are worth renewing before you apply.
Apply early to roles that fit
Migrate Mate lists paid social specialist openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Target postings that name your strongest platform
Filter openings by the platform you know best, whether Meta, TikTok, Pinterest, or Snapchat. Employers hiring for a channel-specific need prefer a specialist with deep platform history over a generalist, so matching your strongest channel to the job description sharpens your application.
Prepare a creative testing case study for interviews
Most paid social interviews include a scenario question about how you'd structure an A/B or multivariate test. Walk through a real example from your portfolio: the hypothesis, the variables you isolated, what the data showed, and what you changed as a result.
Negotiate by anchoring to ROAS and CPA benchmarks
When negotiating an offer, frame your value around the performance metrics you've moved, not just years of experience. If you can point to a specific cost-per-acquisition improvement or return-on-ad-spend lift, that number carries more weight than a title or tenure argument.
Paid Social Specialist Jobs: Frequently Asked Questions
Which companies are hiring the most paid social specialists?
The most active employers for paid social specialists right now are Clients Blackbox, Brex, and Intuit, and the most openings are in New York, Texas, and California, based on current listings on Migrate Mate as of November 2026. Agency and DTC e-commerce employers tend to post the highest volume of open roles.
How many paid social specialist jobs are remote?
About 93% of paid social specialist openings are fully remote or hybrid as of November 2026, reflecting the platform-based nature of the work. Roles focused on campaign management and reporting are the most likely to be fully remote, while positions with heavy creative collaboration or in-house agency work more often require on-site presence.
How do you become a paid social specialist?
Start by learning Meta Ads Manager and at least one other platform through free certification programs, then run small test campaigns on a personal or freelance project to build measurable results. Build a portfolio that shows real spend managed, testing methodology, and performance outcomes. Apply to coordinator or specialist roles at agencies or DTC brands, where you'll get exposure to multiple accounts and budget scales quickly.
Can you get hired as a paid social specialist with little or no experience?
Yes, entry-level paid social roles exist, especially at digital agencies and growth-stage startups. Employers hiring at that level prioritize platform certifications, demonstrated curiosity about performance data, and any hands-on work you've done, even a small freelance account or a personal brand campaign. A portfolio showing one real campaign with real numbers, however modest, is more persuasive than a resume with no campaign history at all.
What does the paid social specialist interview process look like?
Most paid social specialist interviews include an initial recruiter screen, a hiring manager conversation focused on your platform experience and past campaign results, and a practical exercise or case study where you're asked to plan a campaign, interpret performance data, or diagnose a struggling ad set. Some employers add a final round with a cross-functional team. The case study stage is where most candidates are differentiated, so prepare a structured example of a campaign you've built and optimized.
Where can I find and apply to paid social specialist jobs?
You can find and apply to paid social specialist jobs on Migrate Mate, which lists current openings from across the United States. Search the roles available, find the ones that match your platform experience and seniority level, and apply directly to each listing that fits.
See All 151+ Paid Social Specialist Jobs
Find roles that match your experience and apply in just a few clicks.
Find Paid Social Specialist Jobs