Product Marketing Specialist Jobs in Arkansas
Product Marketing Specialist jobs in Arkansas are concentrated in Little Rock, Fayetteville, and Bentonville, where corporate headquarters, retail giants, and regional technology firms drive consistent demand for product-focused marketing talent. Walmart, Dillard's, and Axiom International are among the established Arkansas employers that regularly seek product marketing specialists across consumer goods, retail technology, and enterprise software. The most in-demand specialties include go-to-market strategy, product positioning, and competitive intelligence. Find a role that fits below and apply directly.
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Closing Date:
Type of Position:
Faculty - Tenure/Tenure Track
Workstudy Position:
Job Type:
Regular
Work Shift:
Sponsorship Available:
Institution Name:
University of Arkansas, Fayetteville
Founded in 1871, the University of Arkansas is a land grant institution, classified by the Carnegie Foundation among the nation’s top 2 percent of universities with the highest level of research activity. The University of Arkansas works to advance the state and build a better world through education, research, and outreach by providing transformational opportunities and skills, fostering a welcoming climate, and nurturing creativity, discovery, and the spread of new ideas and innovations.
The University of Arkansas campus is located in Fayetteville, a welcoming community ranked as one of the best places to live in the U.S. The growing region surrounding Fayetteville is home to numerous Fortune 500 companies and one of the nation’s strongest economies. Northwest Arkansas is also quickly gaining a national reputation for its focus on the arts and overall quality of life.
As an employer, the University of Arkansas offers a vibrant work environment and a workplace culture that promotes a healthy work-life balance. The benefits package includes university contributions to health, dental, life and disability insurance, tuition waivers for employees and their families, 12 official holidays, immediate leave accrual, and a choice of retirement programs with university contributions ranging from 5 to 10% of employee salary.
Below you will find the details for the position including any supplementary documentation and questions, you should review before applying for the opening.
If you have a disability and need assistance with the hiring process, please submit a request via the Disability Accommodations | OEOC | University of Arkansas (uark.edu) : Request an Accommodation. Applicants are required to submit a request for each position of which they have applied.
For general application assistance or if you have questions about a job posting, please contact Human Resources at 479.575.5351.
Department:
Marketing
Department's Website:
Summary of Job Duties:
The Department of Marketing in the Sam M. Walton College of Business is seeking applications for a tenure-track Assistant/Associate/Full Professor of Marketing (Open Rank) to start August 16, 2027. Candidates should demonstrate the potential to publish in top-tier academic journals and contribute meaningfully to the field of marketing research. In addition to maintaining an active research agenda, the successful candidate will be expected to teach undergraduate courses, mentor Ph.D. students, and engage in service activities at the Department, College, and University levels, consistent with rank. Opportunities may also be available to teach graduate courses and participate in Executive Education programs.
Regular on-campus availability, in-person teaching, and active contribution to the life of the department, including exhibiting respect and cooperation in shared academic and administrative tasks, are essential duties.
Qualifications:
Minimum Qualifications:
- Ph.D. (not DBA) in marketing or a closely related field from an accredited university, conferred by the time the candidate begins the position
- Demonstrated potential or record of publishing in top-tier marketing journals commensurate with rank
- Demonstrated record of high-quality teaching in undergraduate and/or graduate courses
Preferred Qualifications:
- Academic behavioral research experience
- Demonstrated ability to teach or mentor doctoral students Demonstrated record of service activities commensurate with rank
Additional Information:
The Walton College is the largest college at the University of Arkansas, and Marketing is its second-largest undergraduate major. The Department offers a B.S.B.A. in Marketing, a Master of Science in Marketing with a focus on brand management, and a Ph.D. in Marketing. Students benefit from the department’s strong industry connections, including collaborations with Walmart, J.B. Hunt Transport Inc., Sam’s Club, Tyson Foods, and other major companies headquartered in Northwest Arkansas.
The department emphasizes two strategic initiatives: strategic retail and professional sales. It hosts a retail shopper marketing brand challenge and one of the largest internal sales competitions in the country, with partners such as Walmart, Sam’s Club, Tyson Foods, General Mills, Kimberly-Clark, International Paper, Hormel, Kraft Heinz Co., NielsenIQ , Procter & Gamble, Saatchi & Saatchi X, and Nestlé. The department also works closely with the Retail Advisory Board to drive curriculum innovation and programming.
Additionally, the department is a member of the Southeast Marketing Symposium (SMS), participating in and hosting an annual event that brings together faculty and doctoral students from 11 leading institutions across the Southeastern U.S. Graduates of the department’s Ph.D. program have secured placements at institutions such as LSU, Villanova University, University of Mississippi, Colorado State University, Portland State University, Wayne State University, and Clemson University, among others. As of Fall 2025, the department includes 2 8 full-time faculty members and 4 – 5 doctoral students in residence. Tenure-track and tenured faculty are active scholars who regularly publish in top-tier marketing journals. Several faculty members have received distinguished research and teaching awards from the Walton College.
Northwest Arkansas (NWA) is consistently ranked among the top 10 places to live in the U.S. The region includes the connected communities of Fayetteville, Springdale, Rogers, and Bentonville, nestled near the Boston and Ouachita Mountains. NWA offers a 40-mile paved Razorback Greenway for walking, running, and biking, as well as lakes, rivers, waterfalls, farmers markets, museums, theaters, restaurants, and more.
Salary Information:
Required Documents to Apply:
Optional Documents:
Recruitment Contact Information:
Chair of the Department of Marketing
Sam M. Walton College of Business
JMurray@walton.uark.edu
All application materials must be uploaded to the University of Arkansas System Career Site https://uasys.wd5.myworkdayjobs.com/UASYS
Please do not send to listed recruitment contact.
Special Instructions to Applicants:
Applicants should submit a Cover Letter, Curriculum Vitae, Copies of official course evaluations (at least three recent evaluations, or all available if fewer than three), and Job market paper or recent journal publication.
In the "Other" documents, please upload Copies of official course evaluations and Job market paper or recent journal publication.
The CV must include a list of at least three references with contact information. References for finalists will be checked at the appropriate time.
Pre-employment Screening Requirements:
Criminal Background Check, Sex Offender Registry
The University of Arkansas is committed to providing a safe campus community. We conduct background checks for applicants being considered for employment. Background checks include a criminal background check and a sex offender registry check. For certain positions, there may also be a financial (credit) background check, a Motor Vehicle Registry (MVR) check, and/or drug screening. Required checks are identified in the position listing. A criminal conviction or arrest pending adjudication or adverse financial history information alone shall not disqualify an applicant in the absence of a relationship to the requirements of the position. Background check information will be used in a confidential, non-discriminatory manner consistent with state and federal law.
The University of Arkansas seeks to attract, develop and retain high quality faculty, staff and administrators that consistently display practices and behaviors to advance a culture that embeds equal opportunity, educational excellence and unparalleled access for all.
The University of Arkansas is an equal opportunity institution. The University does not discriminate in its education programs or activities (including in admission and employment) on the basis of any category or status protected by law, including age, race, color, national origin, disability, religion, protected veteran status, military service, genetic information, sex, sexual preference, or pregnancy. Questions or concerns about the application of Title IX, which prohibits discrimination on the basis of sex, may be sent to the University’s Title IX Coordinator and to the U.S. Department of Education Office for Civil Rights.Persons must have proof of legal authority to work in the United States on the first day of employment.
All Application information is subject to public disclosure under the Arkansas Freedom of Information Act.
Constant Physical Activity:
N/A
Frequent Physical Activity:
N/A
Occasional Physical Activity:
N/A
Benefits Eligible:
YesSee All 49 Product Marketing Specialist Jobs in Arkansas
Find roles in Arkansas that match your experience and apply in just a few clicks.
Find JobsProduct Marketing Specialist Jobs by City in Arkansas
Where Arkansas roles are concentrated, by current openings.
Product Marketing Specialist Job Market in Arkansas
A snapshot from current Arkansas openings, updated as new roles post.
Who's Hiring
- Walmart5

- AdamsBrown4

- University of Arkansas3

- J.B. Hunt2

- Spectrum Brands2

Top Industries Hiring
- Retail5
- Healthcare & Medical Services3
- Education2
- Food & Beverage2
- Media & Entertainment2
What Arkansas Employers Look For
The qualifications that appear most often in product marketing specialist jobs across Arkansas.
- Bachelor's degree in marketing, business, communications, or a closely related field
- Demonstrated experience developing go-to-market strategies for a product or product line
- Proficiency with CRM platforms, marketing automation tools, and product analytics software
- Ability to translate technical product features into clear, compelling customer-facing messaging
- Experience collaborating cross-functionally with sales, product management, and design teams
- Strong written and verbal communication skills with experience producing marketing collateral
Product Marketing Specialist Jobs in Arkansas: Frequently Asked Questions
How do you become a product marketing specialist in Arkansas?
Product marketing specialist roles in Arkansas do not require a state-issued license or certification. Most employers expect a bachelor's degree in marketing, business, or communications, along with hands-on experience in product positioning, messaging, or launch campaigns. Building a portfolio of go-to-market work, gaining familiarity with analytics and CRM tools, and targeting companies in Bentonville's retail-tech corridor or Little Rock's corporate sector are the most direct paths into the role.
How much do product marketing specialists make in Arkansas?
Product marketing specialists in Arkansas earn a median of about $65,430 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $34,560 for the lowest 10% to over $136,310 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire product marketing specialists in Arkansas?
Arkansas product marketing specialist roles are posted by Walmart, AdamsBrown, and University of Arkansas and others right now, based on current listings on Migrate Mate as of July 2026. Arkansas's concentration of large retail and consumer goods headquarters, particularly in the Bentonville area, makes the state a stronger market for this role than its size might suggest.
Which Arkansas cities have the most product marketing specialist jobs?
Bentonville, Little Rock, and Rogers have the most product marketing specialist openings in Arkansas. Bentonville and the broader northwest Arkansas corridor generate the largest share of openings because of Walmart's global headquarters and the dense ecosystem of supplier and retail-tech firms that cluster around it, while Little Rock adds openings through its base of corporate offices, financial services firms, and healthcare organizations.
Are there remote product marketing specialist jobs in Arkansas?
Yes, and more than most fields, since product marketing is primarily a desk-based, strategic role that translates well to remote work. About 41% of product marketing specialist openings tied to Arkansas are remote or hybrid as of July 2026, reflecting the broader trend toward flexible arrangements for this function. Responsibilities such as crafting positioning documents, building competitive analyses, and managing content pipelines are especially well-suited to remote setups.
How can I get hired as a product marketing specialist in Arkansas with little or no experience?
The most realistic entry path is a marketing coordinator or associate product manager role at one of northwest Arkansas's many consumer goods suppliers or retail-tech vendors, where you can gain direct exposure to product launches and messaging. Walmart and its supplier community frequently hire marketing associates and rotational program participants out of the University of Arkansas in Fayetteville. A portfolio showing a mock go-to-market plan, a product one-pager, or competitive research from a student project gives Arkansas hiring managers something concrete to evaluate alongside your resume.
Where can I find and apply to product marketing specialist jobs in Arkansas?
You can find and apply to product marketing specialist jobs in Arkansas on Migrate Mate, which lists current Arkansas openings from employers across the state. Find the roles that fit your background and apply directly to the ones that match.
See All 49 Product Marketing Specialist Jobs in Arkansas
Find roles in Arkansas that match your experience and apply in just a few clicks.
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