Product Marketing Specialist Jobs in Texas
Product Marketing Specialist jobs in Texas are in strong demand, with active hiring concentrated in enterprise software, semiconductors, healthcare technology, and consumer goods companies at levels from entry-level associate to senior director. Austin, Dallas, and Houston anchor the market, and well-established employers such as Dell Technologies, Texas Instruments, and HCA Healthcare consistently recruit for these roles. The most sought-after specialties in Texas listings include go-to-market strategy, product launch management, and B2B demand generation. Find a role that fits below and apply directly.
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Showing 5 of 14+ Product Marketing Specialist jobs
About the Opportunity
CIMON is looking for a technically curious marketing professional who enjoys learning how products work, finding useful stories, and creating content that helps customers understand and evaluate technology. Our customers include engineers, equipment manufacturers, system integrators, and industrial users. Your work will help them understand what our PLCs, HMIs, SCADA software, and industrial computing products can do, where they fit, and how they address practical application requirements. Working closely with our Brand Manager, you will take ownership of content and marketing projects from research and planning through production, publication, and improvement. You will learn directly from our products and technical colleagues, follow developments in industrial automation, and bring forward ideas that help CIMON reach and engage the right customers. Our U.S. team is small and growing. You will have direct access to colleagues across Marketing, Sales, Technical Support, and Engineering, with the opportunity to see your ideas become published work and influence how we build our market presence. This role is a strong fit for a marketer who enjoys technical subjects or someone from an engineering or technical background who has a talent for communication and wants to build a career in marketing.
About CIMON
CIMON is a global industrial automation manufacturer with a portfolio that includes PLCs, HMIs, SCADA software, industrial monitors, and industrial computing platforms. Founded in 1999 and headquartered in South Korea, CIMON serves OEMs, system integrators, distributors, and end users across manufacturing, packaging, water and wastewater, food and beverage, energy, and other industrial markets. Our U.S. team, based in Coppell, Texas, is expanding CIMON’s presence across North America through technical expertise, responsive support, and long-term customer relationships.
What You’ll Do
Develop Product and Industry Knowledge
- Learn how our products are used. Build a working understanding of CIMON’s hardware, software, and customer applications through product exploration, technical documentation, demonstrations, and conversations with Sales, Technical Support, and Engineering.
- Stay informed about the industry. Research automation technologies, customer priorities, emerging applications, and competitor products and messaging. Turn your findings into specific content ideas and marketing recommendations.
- Connect capabilities to customer needs. Help explain which problems our products address, what differentiates them, and why particular features matter to engineers, equipment builders, and other decision-makers.
Create Content Engineers Can Use
- Develop clear, useful written content. Research and write articles, application stories, product pages, selection guides, emails, social posts, and sales materials that answer relevant customer questions.
- Create practical video and visual content. Plan, script, record, and edit product explainers, short demonstrations, screen recordings, interviews, and other content. Work with technical colleagues to capture accurate examples and explain what the viewer is seeing.
- Find stories within the business. Talk with engineers, sales colleagues, customers, and partners to identify common questions, interesting applications, and customer experiences that deserve to be shared.
- Own the path from idea to publication. Propose an approach, gather the necessary information, coordinate technical and brand review, incorporate feedback, and deliver finished work on agreed deadlines.
- Use AI and digital tools thoughtfully. Improve research, drafting, editing, repurposing, and repeatable production tasks while checking sources, verifying technical claims, and maintaining a consistent voice.
Execute and Improve Marketing
- Build a focused content calendar. Work with the Brand Manager to connect content and campaigns to product launches, customer needs, target industries, and business priorities.
- Publish and distribute content effectively. Create and manage content across LinkedIn, YouTube, email, and the website. Adapt each piece to its audience and channel, and help make useful resources easier to discover through search.
- Learn from results. Review content performance, audience questions, website activity, and relevant customer inquiries. Recommend improvements to topics, formats, messaging, and distribution based on what you learn.
- Support product launches and sales conversations. Develop coordinated materials that help customers and sales partners understand new products, evaluate applications, and take the next step.
Contribute to Events and Team Execution
- Support trade shows and company events through campaign materials, booth content, event coverage, lead capture, and follow-up communications. Coordinate materials and logistics with Operations and other colleagues.
- Maintain an organized library of content, product visuals, templates, and source materials. Help improve production workflows and coordinate print or vendor deadlines as needed.
What You Bring
- Strong writing and communication skills. You can organize information, explain an unfamiliar subject clearly, and adapt your message to a specific audience. You have examples of work that demonstrate this ability.
- Technical curiosity and learning ability. You enjoy understanding how things work, ask thoughtful questions, and can work through documentation or research to develop an accurate explanation.
- An analytical approach. You look for evidence, recognize when information needs verification, and can explain the reasoning behind a content idea or marketing recommendation.
- Relevant experience. Your background may include content marketing, product marketing, technical writing, engineering communications, technical education, or a related field. Experience creating work for a technical audience is especially valuable.
- Practical content-production skills. You are comfortable creating simple visual assets and working with short videos, product footage, or screen recordings using tools you know or can learn quickly.
- Ownership and organization. You can turn an agreed objective into a plan, coordinate input from others, track deadlines, and keep work moving. You communicate progress and raise questions or obstacles early.
- Comfort with AI and modern marketing tools. You use technology to improve your work and can explain how you checked and refined the final result.
- A collaborative approach. You work well with creative and technical colleagues, welcome constructive feedback, and understand that effective content requires both clear communication and accurate information.
- Availability to work on-site in Coppell and travel occasionally for trade shows and events. A degree in Marketing, Communications, Engineering, Engineering Technology, or a related field is helpful. Equivalent professional or hands-on experience is also welcome. Prior experience with CIMON products is not required. We value the curiosity, discipline, and communication skills needed to develop that knowledge.
Helpful Experience
- Industrial automation, manufacturing, electronics, software, or another technical B2B market.
- Familiarity with PLCs, HMIs, SCADA, industrial PCs, or related technologies.
- Technical articles, product demonstrations, tutorials, customer case studies, or educational content.
- Video editing, screen recording, product photography, or graphic design.
- Website publishing, search optimization, email marketing, CRM platforms, or marketing analytics.
- Collaboration with engineers, product specialists, sales teams, or international colleagues.
What Success Looks Like
You develop a stronger understanding of our products and customers and use that knowledge to propose relevant topics and campaigns. You consistently turn ideas into accurate, polished content that helps customers learn, evaluate options, and engage with CIMON. You manage projects reliably, make good use of technical input, and improve your work based on feedback and results. Over time, you help build a growing collection of useful content, stronger marketing workflows, and a clearer understanding of what resonates with our target customers.
Why CIMON
- Work with real technology. Learn about industrial hardware, software, and the applications they support.
- Have a visible contribution. Create work that supports product launches, customer conversations, and CIMON’s growth in North America.
- Work closely with experienced colleagues. Receive mentorship from our Brand Manager and collaborate directly with sales and technical teams.
- Bring your ideas forward. Help identify worthwhile topics, test new approaches, and improve how we communicate with the market.
- Grow with the team. Take on broader responsibility as your product knowledge, judgment, and results develop.
About the Opportunity
CIMON is looking for a technically curious marketing professional who enjoys learning how products work, finding useful stories, and creating content that helps customers understand and evaluate technology. Our customers include engineers, equipment manufacturers, system integrators, and industrial users. Your work will help them understand what our PLCs, HMIs, SCADA software, and industrial computing products can do, where they fit, and how they address practical application requirements. Working closely with our Brand Manager, you will take ownership of content and marketing projects from research and planning through production, publication, and improvement. You will learn directly from our products and technical colleagues, follow developments in industrial automation, and bring forward ideas that help CIMON reach and engage the right customers. Our U.S. team is small and growing. You will have direct access to colleagues across Marketing, Sales, Technical Support, and Engineering, with the opportunity to see your ideas become published work and influence how we build our market presence. This role is a strong fit for a marketer who enjoys technical subjects or someone from an engineering or technical background who has a talent for communication and wants to build a career in marketing.
About CIMON
CIMON is a global industrial automation manufacturer with a portfolio that includes PLCs, HMIs, SCADA software, industrial monitors, and industrial computing platforms. Founded in 1999 and headquartered in South Korea, CIMON serves OEMs, system integrators, distributors, and end users across manufacturing, packaging, water and wastewater, food and beverage, energy, and other industrial markets. Our U.S. team, based in Coppell, Texas, is expanding CIMON’s presence across North America through technical expertise, responsive support, and long-term customer relationships.
What You’ll Do
Develop Product and Industry Knowledge
- Learn how our products are used. Build a working understanding of CIMON’s hardware, software, and customer applications through product exploration, technical documentation, demonstrations, and conversations with Sales, Technical Support, and Engineering.
- Stay informed about the industry. Research automation technologies, customer priorities, emerging applications, and competitor products and messaging. Turn your findings into specific content ideas and marketing recommendations.
- Connect capabilities to customer needs. Help explain which problems our products address, what differentiates them, and why particular features matter to engineers, equipment builders, and other decision-makers.
Create Content Engineers Can Use
- Develop clear, useful written content. Research and write articles, application stories, product pages, selection guides, emails, social posts, and sales materials that answer relevant customer questions.
- Create practical video and visual content. Plan, script, record, and edit product explainers, short demonstrations, screen recordings, interviews, and other content. Work with technical colleagues to capture accurate examples and explain what the viewer is seeing.
- Find stories within the business. Talk with engineers, sales colleagues, customers, and partners to identify common questions, interesting applications, and customer experiences that deserve to be shared.
- Own the path from idea to publication. Propose an approach, gather the necessary information, coordinate technical and brand review, incorporate feedback, and deliver finished work on agreed deadlines.
- Use AI and digital tools thoughtfully. Improve research, drafting, editing, repurposing, and repeatable production tasks while checking sources, verifying technical claims, and maintaining a consistent voice.
Execute and Improve Marketing
- Build a focused content calendar. Work with the Brand Manager to connect content and campaigns to product launches, customer needs, target industries, and business priorities.
- Publish and distribute content effectively. Create and manage content across LinkedIn, YouTube, email, and the website. Adapt each piece to its audience and channel, and help make useful resources easier to discover through search.
- Learn from results. Review content performance, audience questions, website activity, and relevant customer inquiries. Recommend improvements to topics, formats, messaging, and distribution based on what you learn.
- Support product launches and sales conversations. Develop coordinated materials that help customers and sales partners understand new products, evaluate applications, and take the next step.
Contribute to Events and Team Execution
- Support trade shows and company events through campaign materials, booth content, event coverage, lead capture, and follow-up communications. Coordinate materials and logistics with Operations and other colleagues.
- Maintain an organized library of content, product visuals, templates, and source materials. Help improve production workflows and coordinate print or vendor deadlines as needed.
What You Bring
- Strong writing and communication skills. You can organize information, explain an unfamiliar subject clearly, and adapt your message to a specific audience. You have examples of work that demonstrate this ability.
- Technical curiosity and learning ability. You enjoy understanding how things work, ask thoughtful questions, and can work through documentation or research to develop an accurate explanation.
- An analytical approach. You look for evidence, recognize when information needs verification, and can explain the reasoning behind a content idea or marketing recommendation.
- Relevant experience. Your background may include content marketing, product marketing, technical writing, engineering communications, technical education, or a related field. Experience creating work for a technical audience is especially valuable.
- Practical content-production skills. You are comfortable creating simple visual assets and working with short videos, product footage, or screen recordings using tools you know or can learn quickly.
- Ownership and organization. You can turn an agreed objective into a plan, coordinate input from others, track deadlines, and keep work moving. You communicate progress and raise questions or obstacles early.
- Comfort with AI and modern marketing tools. You use technology to improve your work and can explain how you checked and refined the final result.
- A collaborative approach. You work well with creative and technical colleagues, welcome constructive feedback, and understand that effective content requires both clear communication and accurate information.
- Availability to work on-site in Coppell and travel occasionally for trade shows and events. A degree in Marketing, Communications, Engineering, Engineering Technology, or a related field is helpful. Equivalent professional or hands-on experience is also welcome. Prior experience with CIMON products is not required. We value the curiosity, discipline, and communication skills needed to develop that knowledge.
Helpful Experience
- Industrial automation, manufacturing, electronics, software, or another technical B2B market.
- Familiarity with PLCs, HMIs, SCADA, industrial PCs, or related technologies.
- Technical articles, product demonstrations, tutorials, customer case studies, or educational content.
- Video editing, screen recording, product photography, or graphic design.
- Website publishing, search optimization, email marketing, CRM platforms, or marketing analytics.
- Collaboration with engineers, product specialists, sales teams, or international colleagues.
What Success Looks Like
You develop a stronger understanding of our products and customers and use that knowledge to propose relevant topics and campaigns. You consistently turn ideas into accurate, polished content that helps customers learn, evaluate options, and engage with CIMON. You manage projects reliably, make good use of technical input, and improve your work based on feedback and results. Over time, you help build a growing collection of useful content, stronger marketing workflows, and a clearer understanding of what resonates with our target customers.
Why CIMON
- Work with real technology. Learn about industrial hardware, software, and the applications they support.
- Have a visible contribution. Create work that supports product launches, customer conversations, and CIMON’s growth in North America.
- Work closely with experienced colleagues. Receive mentorship from our Brand Manager and collaborate directly with sales and technical teams.
- Bring your ideas forward. Help identify worthwhile topics, test new approaches, and improve how we communicate with the market.
- Grow with the team. Take on broader responsibility as your product knowledge, judgment, and results develop.
See All 14 Product Marketing Specialist Jobs in Texas
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Find JobsProduct Marketing Specialist Jobs by City in Texas
Where Texas roles are concentrated, by current openings.
Product Marketing Specialist Job Market in Texas
A snapshot from current Texas openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Manufacturing
- Electronics & Hardware
- Banking & Financial Services
- Investment & Asset Management
What Texas Employers Look For
The qualifications that appear most often in product marketing specialist jobs across Texas.
- Bachelor's degree in marketing, business, communications, or a related field
- Demonstrated experience developing go-to-market strategies for technology or consumer products
- Proficiency with CRM and marketing automation platforms such as Salesforce or HubSpot
- Strong cross-functional collaboration skills working with product, sales, and engineering teams
- Experience creating positioning documents, competitive analyses, and sales enablement materials
- Ability to analyze market data and translate insights into actionable product messaging
Product Marketing Specialist Jobs in Texas: Frequently Asked Questions
How do you become a product marketing specialist in Texas?
Most product marketing specialist roles in Texas require a bachelor's degree in marketing, business, or communications, though no state-issued license or registration applies to this role. Texas employers, particularly in Austin's tech corridor and Dallas's corporate headquarters cluster, strongly favor candidates who have completed internships or rotational programs at technology or consumer goods companies. Building a portfolio of launch plans, competitive briefs, or positioning documents is the most reliable way to demonstrate readiness.
How much do product marketing specialists make in Texas?
Product marketing specialists in Texas earn a median of about $72,520 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $37,640 for the lowest 10% to over $135,710 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire product marketing specialists in Texas?
Employers hiring product marketing specialists in Texas right now include Renesas, Reece, and OpenText, based on current listings on Migrate Mate as of November 2026. Texas's concentration of enterprise software, semiconductor, and healthcare technology companies means consistent openings across both corporate headquarters and regional offices.
Which Texas cities have the most product marketing specialist jobs?
Dallas, Austin, and Houston have the most product marketing specialist openings in Texas. Austin leads because of its dense concentration of technology company headquarters and regional offices, Dallas draws hiring from large corporate headquarters in finance and telecommunications, and Houston's energy and healthcare sectors generate demand for specialists who can market complex technical products.
Are there remote product marketing specialist jobs in Texas?
Yes, and more than most fields, because product marketing work centers on strategy, messaging, and collaboration rather than on-site operations. About 80% of product marketing specialist openings tied to Texas are remote or hybrid as of November 2026, reflecting how readily the role transfers to distributed teams. Go-to-market strategy, competitive research, and content development are the functions most commonly performed remotely.
How can I get hired as a product marketing specialist in Texas with little or no experience?
The most realistic entry path is a marketing coordinator or associate product marketing role at a mid-size Texas technology or software company, where scope is broad enough to gain cross-functional exposure quickly. Large Texas employers such as Dell Technologies and NI run structured early-career and rotational marketing programs that accept new graduates. Candidates who arrive with a portfolio showing a mock go-to-market plan or competitive analysis consistently stand out over those relying on coursework alone.
Where can I find and apply to product marketing specialist jobs in Texas?
You can find and apply to product marketing specialist jobs in Texas on Migrate Mate, which lists current Texas openings from employers actively hiring. Find roles that match your experience and specialty, then apply directly to each one that fits.
See All 14 Product Marketing Specialist Jobs in Texas
Find roles in Texas that match your experience and apply in just a few clicks.
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