Public Relations Specialist Jobs in New York
Public Relations Specialist jobs in New York represent one of the most active and competitive markets in the country, concentrated in corporate communications, agency PR, entertainment and media, finance, fashion, and nonprofit sectors, with openings at every level from entry-level account coordinator through senior vice president. New York City, White Plains, and Albany anchor the bulk of hiring, with established employers like Edelman, NBCUniversal, and JPMorgan Chase maintaining significant public relations teams in the state. The most in-demand specialties are corporate communications, crisis communications, and digital and social media strategy. Find a role that fits below and apply directly.
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Why You Belong Here
At Victoria’s Secret & Co, you’ll join a world-leading specialty retail brand recognized globally for innovation and excellence in lingerie and fashion. You’ll work alongside industry leaders to set the standard for what a retail brand can achieve, placing customers at the center of everything we do to create products and experiences that bring them joy.
We believe everyone deserves a place where they truly belong. We celebrate individuality and know that your passion, experience, and unique perspective strengthen our team and business. Here, you’ll be empowered to perform, grow, and engage through unmatched opportunities to develop your skills, gain real-world experience, and learn from the best in the business.
Your Role
The PR Coordinator, Influencer will support the execution of PINK's influencer strategy across paid campaigns, experiential events, VIP initiatives, luxe giftings, and creator partnerships. This role sits at the intersection of PR and influencer marketing, helping drive brand visibility through seamless campaign execution, operational excellence, and cross-functional collaboration.
This individual will work closely with the PR Senior Manager and play a critical role in supporting monthly paid influencer campaigns, influencer events, VIP initiatives, gifting programs, reporting, contracting, and influencer operations.
Your Impact
Paid Influencer Campaign Support & Operations
Support execution of 1–2 monthly paid influencer campaigns (~20 influencers/month)
Assist with influencer sourcing, list development, briefing calls, contracting, and creator communications
Review influencer concepts and content to ensure alignment with campaign objectives and brand guidelines
Maintain influencer trackers, upload assets, and support campaign reporting and recaps
Manage end-to-end influencer contracting in partnership with Legal
Coordinate influencer vendor setup, invoice processing, and payments
Track campaign performance, creator deliverables, impressions, and reporting dashboards
Maintain campaign budgets and influencer cost trackers
Experiential Events
Support planning and execution of PR & Influencer events throughout the year
Assist with influencer sourcing, contracting, travel coordination, and onsite talent management
Coordinate event logistics, content tracking, and post-event reporting
Luxe Gifting & VIP Support
Support quarterly luxe gifting initiatives reaching influencers, VIPs, and media
Assist with influencer/VIP list development, gifting concepts, fulfillment, and reporting
Support VIP dressing requests, product ordering, sample coordination, and placement tracking
Product seeding & sample management
Support custom VIP requests as needed
General PR Support
Manage product orders across paid campaigns, gifting, VIP requests, and events
Support presentation development and executive recap decks
Monitor the influencer, social, and cultural landscape to identify emerging creators and trends
Partner cross-functionally with Social, Brand Strategy, Paid Media, Legal, Merchandising, and Visual teams to support influencer initiatives
Provide operational support across additional PR projects as needed
Click here for benefit details related to this position.
Maximum Salary: $102,165.00
VS&Co provides a range of compensation for this role as shown. Your actual salary will be determined by a number of factors, including: your specific skills and experience, geographic region, or other relevant factors.
Your Experience
Bachelor’s degree in public relations or marketing, preferred but not required
1-3 years of experience in PR, Marketing or Influencer Relations role
Strategy driven
Results oriented
Forward thinking PR approach
Collaborative and team oriented
Creative thinker
Organized
Resourceful
Performs with speed and efficiency
Strong writing skills
We will consider for employment all qualified applicants, including those with arrest records, conviction records, or other criminal histories, in a manner consistent with the requirements of any applicable state and local laws. Please see links: California Fair Chance Act, Los Angeles Fair Chance Initiative for Hiring Ordinance, Philadelphia Fair Chance Law, San Francisco Fair Chance Ordinance, Los Angeles County Fair Chance Ordinance
An equal opportunity employer, we do not discriminate in hiring or terms and conditions of employment because of an individual’s race, color, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, marital status or any other protected category recognized by state, federal or local laws. We only hire individuals authorized for employment in the United States.
See All 57 Public Relations Specialist Jobs in New York
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Find JobsPublic Relations Specialist Jobs by City in New York
Where New York roles are concentrated, by current openings.
Public Relations Specialist Job Market in New York
A snapshot from current New York openings, updated as new roles post.
Who's Hiring



Top Industries Hiring
- Marketing & Advertising
- Technology & Software
- Banking & Financial Services
- Investment & Asset Management
- Consulting & Professional Services
What New York Employers Look For
The qualifications that appear most often in public relations specialist jobs across New York.
- Bachelor's degree in public relations, communications, journalism, or a related field required
- Demonstrated experience developing and executing media relations strategies and press campaigns
- Strong writing skills including press releases, pitches, bylines, and executive communications
- Proficiency with media monitoring and analytics platforms such as Cision, Meltwater, or Muck Rack
- Experience managing multiple accounts or communications workstreams under deadline in a fast-paced environment
- Established relationships with New York metro media contacts across print, broadcast, and digital outlets
Public Relations Specialist Jobs in New York: Frequently Asked Questions
How do you become a public relations specialist in New York?
Public relations specialists in New York are not required to hold a state-issued license, but a bachelor's degree in public relations, communications, or journalism is the standard entry requirement among New York employers. Most hiring managers expect candidates to present a portfolio of written work, media placements, or campaign results. Accreditation in Public Relations through the Public Relations Society of America is recognized in New York as a mark of professional credibility and strengthens applications for mid-level and senior roles.
How much do public relations specialists make in New York?
Public relations specialists in New York earn a median of about $81,250 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $51,730 for the lowest 10% to over $157,610 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire public relations specialists in New York?
Employers hiring public relations specialists in New York right now include Highwire, FINN Partners, and Avenue Z, based on current listings on Migrate Mate as of August 2026. New York's concentration of global agency headquarters, major financial institutions, entertainment companies, and large consumer brands makes it one of the deepest markets in the country for sustained public relations hiring.
Which New York cities have the most public relations specialist jobs?
New York, Rochester, and New York State have the most public relations specialist openings in New York. New York City dominates due to the sheer density of global agency offices, Fortune 500 headquarters, media companies, and financial institutions headquartered in Manhattan and the outer boroughs, while White Plains and Albany generate steady demand from regional corporate and government communications teams.
Are there remote public relations specialist jobs in New York?
Yes, and more than many fields, since public relations work centered on writing, media outreach, and digital strategy can often be done remotely. About 71% of public relations specialist openings tied to New York are remote or hybrid as of August 2026, though roles requiring in-person executive support, event management, or hands-on client service tend to remain on-site. Media relations and content-focused positions are the most likely to offer full or partial remote arrangements.
How can I get hired as a public relations specialist in New York with little or no experience?
The most realistic entry path is an internship or coordinator role at a New York PR agency or in-house communications department, where many large employers run structured programs for recent graduates. Agencies such as those in the Omnicom and IPG networks, as well as the communications and marketing teams at New York-area universities, hospitals, and nonprofits, regularly hire entry-level associates and communications assistants. Building a portfolio of press releases, pitch letters, or media placements through coursework or freelance work, and pursuing PRSA student membership for networking within the New York chapter, gives candidates a measurable edge.
Where can I find and apply to public relations specialist jobs in New York?
You can find and apply to public relations specialist jobs in New York on Migrate Mate, which lists current openings from employers hiring in the state right now. Search the listings to find roles that match your experience, specialty, and preferred location, then apply directly to the ones that fit.
See All 57 Public Relations Specialist Jobs in New York
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