Sales Manager Jobs in Grand Rapids, MI
Sales Manager jobs in Grand Rapids are in steady demand, concentrated in the downtown Medical Mile corridor, the East Hills business district, and the Cascade township commercial zone, across manufacturing, healthcare, and business services. Employers hiring right now include AutoZone, Insight Global, and TOMRA. Find a role that fits below and apply directly.
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CUMULUS | Grand Rapids, MI currently features 5 stations in the Grand Rapids area and surrounding counties. Our stations include: Classic Rock 97LAV, The Q 94-5, 105-3 Hot-FM, Thunder 107-3 & The Ticket 106.1 FM/1340 AM, WJRW. The cluster of 5 stations reaches thousands of listeners on a daily basis.
The audio industry is on fire – from podcasting and streaming to smart speakers and live radio – and it has never been a more exciting time to join and grow with one of the country’s largest and most sophisticated audio companies!
Cumulus Media | Grand Rapids has an immediate opening for a full-time Regional Digital Sales Manager. The ideal candidate will develop and implement effective digital strategies to exceed the digital budget. The Digital Sales Manager will support a team of local sellers in maximizing digital revenue growth. You will provide ongoing strategy, product support, and digital education to improve sales team knowledge and confidence in presenting digital solutions. At Cumulus, you will grow your current digital marketing knowledge into a subject-matter expertise that includes:
- Audio Streaming
- Podcast Advertising
- Display Advertising
- Website Design/Management
- Display Advertising
- Social Media Marketing
- Online Presence Solutions
- OTT and Video Advertising
- Paid Search
- Search Engine Optimization
- Email Marketing
You will have the opportunity to use your passion for digital marketing to develop personalized, innovative, full-scope advertising solutions to meet the marketing needs of new and existing clients through the integration of digital products and services to coincide with our robust radio asset offerings.
Responsibilities:
- Responsible for implementing effective digital sales strategies to achieve digital revenue budget
- Collaborate with local management to establish digital priorities and expectations for local sales team
- Support sales staff by participating in client meetings
- Assist in closing strategic, high-priority digital sales agreements
- Provide ongoing digital education through coaching and training
- Become a subject-matter expert of Company digital marketing/advertising platforms and offerings
- Step up as an effective external consultant and internal trainer on CUMULUS’ digital tactics, benefits, and trends
- Own the end-to-end local digital operations process to support new business development, effective fulfillment and campaign management, and client renewals
- Collaborate daily – maintain high levels of communication both internally with station and corporate teams, as well as externally with clients, vendors, and stakeholders
- Manage local digital platforms including websites, apps, streaming audio player, etc. and collaborate with internal and external partners to ensure best-in-class user experience and troubleshoot issues as needed
- Analyze existing initiatives and conceptualize new programs or pipelines to advance the digital team
- Provide a deep understanding of markets, customers, and competitors to target needs and drive sales
- Provide sales teams the training, planning tools, and support to reach established revenue goals
- Conduct market research on trends and competitors, as well as regular customer analysis
- Other duties and special initiatives as assigned
Qualifications:
- 7+ years of digital sales, marketing, or advertising experience preferred; broadcasting industry exposure a plus
- Experience selling and managing digital marketing solutions for local and regional advertisers
- Experience with leading digital platforms such as Facebook Business Manager, Google Ads, etc.
- Experience developing effective digital marketing strategies to accomplish advertiser goals
- Solid understanding of the entire business-to-business sales process: pipelines, lead/revenue generation, successful closing processes, cross platform solutions, etc.
- Excellent presentation skills are required, as are strong verbal and written communication skills with the ability to prioritize and solve client issues successfully
- Time management and organizational skills, with high attention to detail
- Excellent analytical and problem-solving skills
- Must be a team player, with the ability to work cross-functionally with internal teams and external clients equally
- Bachelor's Degree in Business, Marketing or related field is preferred
- Competitive Pay
- Focused, responsible and collaborative work environment with the ability to ask, “what if” and try innovative solutions
- Medical, Dental & Vision Insurance coverage
- 401K with company match
- Paid Vacation, Sick & Holiday time off
- Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program
For immediate consideration, please visit: https://jobs.cumulusmedia.com/careers
For more information about Cumulus Media, visit our website at: https://www.cumulusmedia.com/
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Find Sales Manager JobsSales Manager Job Market in Grand Rapids
Who's Hiring
- AutoZone5

- Insight Global2

- TOMRA1

- Alside1

- BlueLinx1

Top Industries Hiring
- Automotive4
- Manufacturing3
- Staffing & Recruiting2
- Construction & Real Estate2
- Retail1
Sales Manager Jobs in Grand Rapids: Frequently Asked Questions
How do I get a sales manager job in Grand Rapids?
The strongest path is targeting Grand Rapids's manufacturing, healthcare, and distribution sectors, where sales manager demand is most consistent. Companies along the M-6 corridor and in Kentwood actively recruit candidates with B2B sales experience and proven team leadership. Familiarity with the West Michigan business culture, which values relationship-driven selling over high-pressure tactics, gives local candidates a meaningful edge in interviews.
Which companies hire sales managers in Grand Rapids?
Companies currently hiring sales managers in Grand Rapids include AutoZone, Insight Global, and TOMRA, per current listings on Migrate Mate as of July 2026. Grand Rapids draws a mix of large regional employers, family-owned manufacturers, and growing healthcare and professional services firms, many of which promote from within their existing sales teams.
Are there remote sales manager jobs in Grand Rapids?
Yes, though remote availability depends heavily on the role, since sales managers overseeing local territory teams or retail operations are typically required on-site. About 20% of sales manager openings tied to Grand Rapids are remote or hybrid as of July 2026, with the most flexible arrangements found in software, insurance, and national account management roles based in the city.
How can I get a sales manager job in Grand Rapids with little or no experience?
The most realistic entry path in Grand Rapids is moving up from an inside sales representative or account executive role at one of the city's many mid-size manufacturers or health technology firms. Companies in the Cascade and Byron Center areas regularly hire junior sales staff with a clear trajectory into management. Building a portfolio of quota attainment records and requesting team-lead responsibilities early strengthens a promotion case significantly.
Which industries hire the most sales managers in Grand Rapids?
Most sales manager openings in Grand Rapids sit in Automotive, Manufacturing, and Staffing & Recruiting, per current listings on Migrate Mate as of July 2026. Grand Rapids's deep roots in office furniture manufacturing, automotive parts supply, and regional healthcare systems create consistent and recurring demand for sales leadership across those sectors.
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