Social Media Content Jobs in Pennsylvania
Social Media Content jobs in Pennsylvania are concentrated in healthcare, retail, financial services, and higher education, with demand across entry-level coordinator roles through senior content strategist positions. Philadelphia, Pittsburgh, and Harrisburg anchor the market, where established employers such as Comcast, Penn Medicine, and Giant Food Stores maintain active social media teams. Content creation, community management, and short-form video production are the most in-demand specialties across Pennsylvania organizations right now. See the openings below and apply to the ones that match your experience.
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Overview
Are you a creative digital marketer who knows how to make real estate listings pop, build an engaging brand, and drive online traffic? We are seeking a versatile Marketing Assistant to take our real estate brand, social media, and digital presence to the next level. We’re seeking a dynamic Social Media Content Creator & Strategist to join our team! In this role, you will harness your creativity and analytical skills to craft compelling content across various platforms, engage audiences effectively, and drive brand growth. Your expertise will help showcase properties, build community relationships.
What You’ll Do:
· Social Media Management: Design, write, and schedule visually appealing, high-converting content (Reels, TikToks, graphics, carousel posts) tailored specifically for real estate.
· Content Creation: Produce creative copy, property feature highlights, local community guides, and market updates that resonate with buyers and sellers.
· SEO Strategy: Optimize social media profiles, blog posts, and website content with real estate SEO best practices to rank for local keywords.
· Website & Online Presence: Update and manage our website (listing updates, landing pages, blog posts) and optimize our Google Business Profile and online directory listings.
· Brand Strategy: Maintain a consistent brand voice across all platforms and engage with our audience to build relationships and generate leads.
What We’re Looking For
· Proven experience creating social media content specifically for real estate agents or brokerages.
· Strong graphic design skills (Canva, Photoshop, or similar) and video editing capabilities (CapCut, Premiere, or Reels/TikTok native tools).
· Solid understanding of local SEO, keyword strategy, and web content management platforms (WordPress, Squarespace, Wix, or real estate CRM sites).
· Excellent copywriting skills with a deep understanding of housing market trends, lead generation hooks, and call-to-actions.
· Highly organized, proactive, and capable of managing content calendars independently.
Bonus Points If You Have
· Experience with real estate platforms (MLS, kvCORE, Lofty, etc.).
· Basic knowledge of running paid Meta or Google real estate ad campaigns.
How to Apply
Send your resume, a brief intro, and a portfolio/example of real estate social media posts and web work you’ve created to Joanne@JoanneBates.com with the subject line "Real Estate Marketing Assistant -The Bates Team
Pay: $20.00 - $25.00 per hour
Expected hours: 15.0 – 20.0 per week
Benefits:
- Flexible schedule
Work Location: Hybrid remote in McMurray, PA 15317
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Find Social Media Content JobsSocial Media Content Jobs by City in Pennsylvania
Where Pennsylvania roles are concentrated, by current openings.
Social Media Content Job Market in Pennsylvania
A snapshot from current Pennsylvania openings, updated as new roles post.
Who's Hiring
What Pennsylvania Employers Look For
The qualifications that appear most often in social media content jobs across Pennsylvania.
- Bachelor's degree in marketing, communications, journalism, or a related field
- Demonstrated portfolio of social media campaigns or content across major platforms
- Proficiency with social media management and scheduling tools such as Hootsuite or Sprout Social
- Experience writing and editing copy tailored to brand voice and target audiences
- Ability to analyze engagement metrics and translate data into content recommendations
- Familiarity with basic graphic design or video editing tools such as Canva or Adobe Premiere
Social Media Content Jobs in Pennsylvania: Frequently Asked Questions
How do you become a social media content in Pennsylvania?
A bachelor's degree in marketing, communications, digital media, or a related field is the most common starting point for social media content roles in Pennsylvania. No state-issued license is required. Pennsylvania employers typically expect a portfolio of published work alongside the degree, so building experience through internships, campus organizations, freelance projects, or nonprofit volunteer work before applying strengthens a candidacy significantly.
Which companies hire social media contents in Pennsylvania?
Pennsylvania social media content roles are posted by Remote, Anthropologie, and Camelback Resort and others right now, based on current listings on Migrate Mate as of September 2026. Pennsylvania's concentration of large healthcare systems, financial institutions, and consumer retail brands means consistent hiring across the state, particularly in the Philadelphia and Pittsburgh metro areas.
Which Pennsylvania cities have the most social media content jobs?
Philadelphia, Erie, and Butler have the most social media content openings in Pennsylvania right now. Philadelphia leads because of its dense cluster of corporate headquarters, hospital systems, and universities, while Pittsburgh's growing technology and healthcare sectors drive demand there, and Harrisburg's government agencies and associations generate a steady volume of communications and content roles.
Are there remote social media content jobs in Pennsylvania?
Yes, and more than most fields. About 67% of social media content openings tied to Pennsylvania are remote or hybrid as of September 2026, reflecting the desk-based and digital nature of the work. Content writing, scheduling, and analytics tasks are the functions most likely to be performed fully remote, while community management and brand partnership roles more often require some in-office presence.
How can I get hired as a social media content in Pennsylvania with little or no experience?
The most realistic entry path is an internship or junior coordinator role at a Pennsylvania university, hospital system, or regional retailer, where structured programs exist for candidates without professional history. Penn Medicine, Highmark Health, and Giant Food Stores regularly bring on entry-level social media associates. Building a portfolio through student media, local nonprofits, or freelance work and earning a platform certification from Meta or Google strengthens an application before formal experience is on the resume.
Where can I find and apply to social media content jobs in Pennsylvania?
You can find and apply to social media content jobs in Pennsylvania on Migrate Mate, which lists current Pennsylvania openings from employers hiring right now. Search the roles that fit your experience level and location, then apply directly to the ones that match your background and skills.
See All 11 Social Media Content Jobs in Pennsylvania
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