Head Of Marketing Jobs in USA with Visa Sponsorship
Head of Marketing roles are among the more sponsorship-friendly senior positions in the U.S., employers regularly file H-1B visa petitions for qualified candidates. Most roles require a bachelor's degree in marketing, business, or a related field, making specialty occupation classification straightforward. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsINTRODUCTION
Meta is looking for an experienced marketing leader with a passion for building global brands, managing complex product portfolios, and developing insights-driven marketing strategies that build affinity, engagement, and sustained growth across Instagram, Threads, and Creator Marketing. In this role, you will serve as the marketing leader across three distinct but interconnected products, each with different audiences, competitive dynamics, and growth stages. You will sit on the marketing leadership team, reporting to the Head of FOA Consumer and Creator Marketing, with a mandate to shape brand strategy, drive growth with critical audiences, architect brand campaigns and go-to-markets, and integrate AI into how the team works and markets. The ideal candidate brings foundational brand marketing depth, significant consumer technology experience, and a proven track record of leading large multi-disciplinary teams, influencing cross-functional partners at executive levels, and managing a portfolio of brands with competing priorities and distinct identities. You must have experience connecting business strategy, product strategy, and brand strategy, and translating insights into briefs that spark world-class creativity. You must have the conviction to build new models while delivering measurable impact against clear business outcomes.
Global Head of Marketing, Instagram-Creators-Threads Responsibilities:
- Set the strategic vision across the full portfolio.
- Lead brand strategy, marketing planning, and go-to-market execution for Instagram, Threads, and Creator Marketing.
- Define how each brand is positioned, where they complement one another, and how to allocate resources across products at different maturity stages.
- Shape brand evolution and competitive positioning & drive growth with critical audiences.
- Own the marketing strategy for important audiences across the portfolio.
- Build strategies grounded in cultural insight, data, and a deep understanding of audience dynamics across markets.
- Build and scale the through-creator marketing model.
- Shape Creator Marketing as a scalable marketing channel across Meta's Family of Apps, from influencer strategy and partnership programs to creator-led content that drives both brand and performance outcomes.
- Integrate AI into marketing strategy and operations.
- Embed AI into team workflows to drive step-change productivity gains and lead the team toward an AI-first operating model.
- Influence product strategy and cross-functional priorities.
- Partner with Product, Engineering, Data Science, Research, and Creative teams to inform product roadmaps, build effective go-to-market strategies, and deliver integrated marketing that connects to measurable business outcomes.
- Build measurement frameworks and use data to drive decisions.
- Define brand health architectures, set success metrics, build measurement systems for sustained marketing, and use data to shape investment strategy, optimize campaigns, and tell the business story to executive leadership.
- Manage significant marketing investment.
- Make resource allocation decisions across a multi-product portfolio, balancing short-term performance with long-term brand building, and demonstrating ROI to C-suite stakeholders.
- Develop and lead a world-class marketing organization.
- Lead, inspire, and grow a large, multi-disciplinary team spanning brand marketing, product marketing, creator marketing, and integrated campaigns.
- Foster a culture of excellence, inclusion, intellectual rigor, and speed.
- Represent the portfolio at the highest levels.
- Present to executive leadership, including C-suite and CEO-level reviews, with clarity, conviction, and data.
- Build influence and alignment across matrixed stakeholders.
Minimum Qualifications:
- 12+ years of experience in brand marketing, product marketing, consumer products, and/or brand management, with brands and at companies with global scale
- 10+ years of experience with team leadership, cross-functional team leadership, or team management
- Demonstrated track record of managing a multi-product or multi-brand portfolio with distinct brand identities and competing resource demands
- Proven experience developing global strategy and delivering impactful marketing campaigns internationally, supported by data
- Deep data fluency: proven experience building measurement frameworks, defining brand health metrics, and using data to shape both strategy and investment decisions
- Experience building mass-market consumer-centric brands with demonstrated expertise in brand evolution or brand repositioning during periods of significant product or market change
- Experience developing and executing large-scale integrated marketing campaigns (online/offline, social, digital, events), including both brand-building and acquisition marketing
- Experience sitting on executive leadership teams, influencing company-level strategy, and presenting to C-suite and executive stakeholders
- Experience partnering with product management, engineering, data science, research, creative, and other cross-functional teams to shape product roadmaps and drive business results
- Experience managing significant marketing budgets and making portfolio-level resource allocation tradeoffs
- Bachelor's Degree
Preferred Qualifications:
- Experience leading consumer marketing for large-scale tech brands
- Creator-economy expertise and experience marketing with and through creators
- Incremental experience in product marketing and growth marketing
- Experience leading marketing for products at different maturity stages simultaneously (established global brands, high-growth emerging products, brand transformations)
About Meta:
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@meta.com.
COMPENSATION
- $296,000/year to $356,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.
INTRODUCTION
Meta is looking for an experienced marketing leader with a passion for building global brands, managing complex product portfolios, and developing insights-driven marketing strategies that build affinity, engagement, and sustained growth across Instagram, Threads, and Creator Marketing. In this role, you will serve as the marketing leader across three distinct but interconnected products, each with different audiences, competitive dynamics, and growth stages. You will sit on the marketing leadership team, reporting to the Head of FOA Consumer and Creator Marketing, with a mandate to shape brand strategy, drive growth with critical audiences, architect brand campaigns and go-to-markets, and integrate AI into how the team works and markets. The ideal candidate brings foundational brand marketing depth, significant consumer technology experience, and a proven track record of leading large multi-disciplinary teams, influencing cross-functional partners at executive levels, and managing a portfolio of brands with competing priorities and distinct identities. You must have experience connecting business strategy, product strategy, and brand strategy, and translating insights into briefs that spark world-class creativity. You must have the conviction to build new models while delivering measurable impact against clear business outcomes.
Global Head of Marketing, Instagram-Creators-Threads Responsibilities:
- Set the strategic vision across the full portfolio.
- Lead brand strategy, marketing planning, and go-to-market execution for Instagram, Threads, and Creator Marketing.
- Define how each brand is positioned, where they complement one another, and how to allocate resources across products at different maturity stages.
- Shape brand evolution and competitive positioning & drive growth with critical audiences.
- Own the marketing strategy for important audiences across the portfolio.
- Build strategies grounded in cultural insight, data, and a deep understanding of audience dynamics across markets.
- Build and scale the through-creator marketing model.
- Shape Creator Marketing as a scalable marketing channel across Meta's Family of Apps, from influencer strategy and partnership programs to creator-led content that drives both brand and performance outcomes.
- Integrate AI into marketing strategy and operations.
- Embed AI into team workflows to drive step-change productivity gains and lead the team toward an AI-first operating model.
- Influence product strategy and cross-functional priorities.
- Partner with Product, Engineering, Data Science, Research, and Creative teams to inform product roadmaps, build effective go-to-market strategies, and deliver integrated marketing that connects to measurable business outcomes.
- Build measurement frameworks and use data to drive decisions.
- Define brand health architectures, set success metrics, build measurement systems for sustained marketing, and use data to shape investment strategy, optimize campaigns, and tell the business story to executive leadership.
- Manage significant marketing investment.
- Make resource allocation decisions across a multi-product portfolio, balancing short-term performance with long-term brand building, and demonstrating ROI to C-suite stakeholders.
- Develop and lead a world-class marketing organization.
- Lead, inspire, and grow a large, multi-disciplinary team spanning brand marketing, product marketing, creator marketing, and integrated campaigns.
- Foster a culture of excellence, inclusion, intellectual rigor, and speed.
- Represent the portfolio at the highest levels.
- Present to executive leadership, including C-suite and CEO-level reviews, with clarity, conviction, and data.
- Build influence and alignment across matrixed stakeholders.
Minimum Qualifications:
- 12+ years of experience in brand marketing, product marketing, consumer products, and/or brand management, with brands and at companies with global scale
- 10+ years of experience with team leadership, cross-functional team leadership, or team management
- Demonstrated track record of managing a multi-product or multi-brand portfolio with distinct brand identities and competing resource demands
- Proven experience developing global strategy and delivering impactful marketing campaigns internationally, supported by data
- Deep data fluency: proven experience building measurement frameworks, defining brand health metrics, and using data to shape both strategy and investment decisions
- Experience building mass-market consumer-centric brands with demonstrated expertise in brand evolution or brand repositioning during periods of significant product or market change
- Experience developing and executing large-scale integrated marketing campaigns (online/offline, social, digital, events), including both brand-building and acquisition marketing
- Experience sitting on executive leadership teams, influencing company-level strategy, and presenting to C-suite and executive stakeholders
- Experience partnering with product management, engineering, data science, research, creative, and other cross-functional teams to shape product roadmaps and drive business results
- Experience managing significant marketing budgets and making portfolio-level resource allocation tradeoffs
- Bachelor's Degree
Preferred Qualifications:
- Experience leading consumer marketing for large-scale tech brands
- Creator-economy expertise and experience marketing with and through creators
- Incremental experience in product marketing and growth marketing
- Experience leading marketing for products at different maturity stages simultaneously (established global brands, high-growth emerging products, brand transformations)
About Meta:
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@meta.com.
COMPENSATION
- $296,000/year to $356,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.
See all 156+ Head Of Marketing Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Head Of Marketing roles.
Get Access To All JobsTips for Finding Head Of Marketing Jobs
Lead with cross-market experience
Employers sponsoring senior marketing roles want candidates who've driven growth across multiple channels or geographies. Highlight campaigns with measurable ROI, budget ownership, and team leadership, these signal the seniority that justifies the sponsorship investment.
Target companies with H-1B filing history
Not every employer will sponsor a Head of Marketing. Focus on companies that have filed H-1B petitions before, tech firms, SaaS companies, and large consumer brands are the most consistent sponsors for senior marketing leadership positions.
Make your degree-to-role connection explicit
USCIS requires a direct relationship between your degree and the role. A business, marketing, or communications degree supports this cleanly. If your degree is in an adjacent field, document how your coursework and career progression align with the marketing function.
Get your portfolio documentation ready early
Sponsoring employers move quickly once they commit. Have case studies, campaign performance data, and references from past roles organized before interviews. Demonstrating executive-level impact upfront reduces friction when the employer initiates the H-1B petition process.
Understand the H-1B lottery timing
H-1B registration opens in March each year for an October 1 start date. If you're interviewing in Q4 or Q1, align your start date expectations with this cycle. Some employers will also explore O-1A or TN visas as alternatives depending on your background.
Negotiate sponsorship terms before signing
Clarify whether the employer covers attorney and filing fees before you accept an offer. Most reputable sponsors cover these costs, but practices vary. Getting this confirmed in writing protects you and signals you understand how the sponsorship process actually works.
Frequently Asked Questions
Can a Head of Marketing role qualify as an H-1B specialty occupation?
Yes. Head of Marketing roles consistently qualify as H-1B visa specialty occupations because they normally require at least a bachelor's degree in marketing, business, communications, or a related field. USCIS looks at whether the role requires theoretical and practical application of specialized knowledge, senior marketing leadership roles meet that bar. Roles with vague requirements like "any degree" can create issues, so the job description wording matters.
What degree do I need for an employer to sponsor my Head of Marketing visa?
Most employers and USCIS expect a bachelor's degree or higher in marketing, business administration, communications, or a closely related field. An MBA strengthens your petition significantly, especially for senior roles with P&L responsibility. If your degree is in an unrelated field, your employer's immigration attorney will need to establish equivalency through a combination of education and progressive work experience, typically three years of experience per missing year of education.
How likely is it that a company will sponsor a Head of Marketing for a visa?
More likely than most people expect at the senior level. Employers are more willing to sponsor leadership roles because the cost of a wrong hire or a vacancy is high. Tech, SaaS, fintech, and consumer goods companies are the most active sponsors. The main barrier isn't willingness, it's that many companies simply haven't done it before and are uncertain about the process. Companies that have filed H-1B petitions in the past are your best targets.
Are there visa options other than the H-1B for a Head of Marketing role?
Yes. If you're Australian, the E-3 visa is a strong alternative with no lottery and a much faster timeline. Canadian and Mexican nationals can use the TN visa under the USMCA. If you have an exceptional track record, major campaigns, industry awards, or significant media recognition, you may qualify for the O-1A visa, which has no cap and no lottery. Your immigration attorney can help assess which category fits your profile best.
Where can I find Head of Marketing jobs that offer visa sponsorship?
Migrate Mate is built specifically for this, it filters job listings by visa sponsorship availability, so you're not wasting time on roles where sponsorship isn't on the table. General job boards don't reliably filter for sponsorship willingness, and most listings don't disclose it upfront. Browsing on Migrate Mate lets you focus your applications on companies that have already indicated they'll support the process.
What is the prevailing wage requirement for sponsored Head Of Marketing jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.