Head Of Marketing Jobs in USA with Visa Sponsorship
Head of Marketing roles are among the more sponsorship-friendly senior positions in the U.S., employers regularly file H-1B visa petitions for qualified candidates. Most roles require a bachelor's degree in marketing, business, or a related field, making specialty occupation classification straightforward. For detailed occupation requirements, see the O*NET profile.
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If you are interested in this position, please apply on Twitch's Career site.
About Twitch
Twitch is the world's biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It's where millions of people come together to chat, interact, and make their own entertainment.
We're about community, inside and out. You'll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We're on a quest to empower live communities, so if this sounds good to you, see what we're up to on LinkedIn and Twitter, get interviewing tips on Instagram, and discover projects we're solving on our Blog.
ABOUT THE ROLE
Twitch is looking for a Director, Head of Product Marketing to build, lead, and elevate our global PMM function from the ground up. Reporting directly to the Chief Marketing Officer (CMO), your mandate is to establish Product Marketing as a proactive, high-velocity marketing engine and strategic driver.
In this role, you will define the core value proposition of Twitch’s product ecosystem for creators and viewers alike. You will act as the crucial connective tissue between Marketing and teams across Product, Engineering, Data Science, Commerce and the broader Go-To-Market teams. You understand that the best marketing on a platform feels like a feature, not a bug. You’ll build systems that move beyond one-off "launch day hype,” anchoring your strategy in continuous lifecycle adoption and creator unit economics. You’ll ensure that our community understands the deep why behind our tools before the what even ships.
YOU WILL
- Architect the Global PMM Discipline: Lead, coach, and scale a world-class team of product marketers, establishing operational rigor, written strategy briefs and clear accountability loops that prioritize high-impact bets over busywork.
- Define the Value Translation for Creators: Translate complex technical roadmaps and platform mechanics into transparent, compelling creator value narratives. Demonstrate how Twitch’s breadth of monetization tools can be a meaningful driver of creator earnings, giving creators more ways to build income.
- Partner on the Core Discovery & Product Roadmap: Act as a strategic peer to Product, Design, and Engineering leadership to help solve platform-wide discovery challenges.
- Bridge Product to Partnerships & BD: Partner closely with teams across the business to ensure new platform features, onboarding pathways, and retention mechanics directly recruitment and retention goals.
- Champion Data-Backed Market & Audience Insights: Unearth deep audience affinities and user research to help the platform bridge the gap between our core gaming foundation and expanding lifestyle, sports, and creative verticals.
- Turn Marketing into a Native Platform Feature: Ensure that every user-facing message, in-product promo, and CRM touchpoint delivers immediate community value and respects the sacred relationship between streamers and their viewers.
PERKS
- Medical, Dental, Vision & Disability Insurance
- 401(k)
- Maternity & Parental Leave
- Flexible PTO
- Amazon Employee Discount
BASIC QUALIFICATIONS
- Experience managing teams
- 10+ years of relevant experience in a high-growth consumer tech, creator economy platforms, social networks, or two-sided marketplaces, with 5+ years experience managing and scaling high-performing, integrated teams.
- Radical Empathy for Creators & Communities: A deep, instinctive understanding of digital subcultures, streamer dynamics, and the unvarnished reality of building an audience online. You know how to talk with creators, not just at them.
- Demonstrated Mastery of Two-Sided Platform Economics: A deep understanding of creator unit economics, digital commerce, patronage models, and how product features directly influence creator retention (LTV) and viewer habituation.
- Exceptional Written and Narrative Rigor: The ability to distill complex, highly technical
- Operational Courage: High agency, bias for action, and the comfort to say "no" to low-impact feature launches in order to protect team focus and prioritize company-defining bets.
PREFERRED QUALIFICATIONS
- Experience in inter-team working skills to develop partnership with partner, tech team and operating at leadership levels.
Twitch is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.
LOCATION
USA, CA, Culver City - 187,000.00 - 252,900.00 USD annually
USA, CA, IRVINE - 187,000.00 - 252,900.00 USD annually
USA, CA, SAN FRANCISCO - 205,700.00 - 278,200.00 USD annually
USA, NY, New York - 205,700.00 - 278,200.00 USD annually
USA, WA, Seattle - 187,000.00 - 252,900.00 USD annually
DESCRIPTION
If you are interested in this position, please apply on Twitch's Career site.
About Twitch
Twitch is the world's biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It's where millions of people come together to chat, interact, and make their own entertainment.
We're about community, inside and out. You'll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We're on a quest to empower live communities, so if this sounds good to you, see what we're up to on LinkedIn and Twitter, get interviewing tips on Instagram, and discover projects we're solving on our Blog.
ABOUT THE ROLE
Twitch is looking for a Director, Head of Product Marketing to build, lead, and elevate our global PMM function from the ground up. Reporting directly to the Chief Marketing Officer (CMO), your mandate is to establish Product Marketing as a proactive, high-velocity marketing engine and strategic driver.
In this role, you will define the core value proposition of Twitch’s product ecosystem for creators and viewers alike. You will act as the crucial connective tissue between Marketing and teams across Product, Engineering, Data Science, Commerce and the broader Go-To-Market teams. You understand that the best marketing on a platform feels like a feature, not a bug. You’ll build systems that move beyond one-off "launch day hype,” anchoring your strategy in continuous lifecycle adoption and creator unit economics. You’ll ensure that our community understands the deep why behind our tools before the what even ships.
YOU WILL
- Architect the Global PMM Discipline: Lead, coach, and scale a world-class team of product marketers, establishing operational rigor, written strategy briefs and clear accountability loops that prioritize high-impact bets over busywork.
- Define the Value Translation for Creators: Translate complex technical roadmaps and platform mechanics into transparent, compelling creator value narratives. Demonstrate how Twitch’s breadth of monetization tools can be a meaningful driver of creator earnings, giving creators more ways to build income.
- Partner on the Core Discovery & Product Roadmap: Act as a strategic peer to Product, Design, and Engineering leadership to help solve platform-wide discovery challenges.
- Bridge Product to Partnerships & BD: Partner closely with teams across the business to ensure new platform features, onboarding pathways, and retention mechanics directly recruitment and retention goals.
- Champion Data-Backed Market & Audience Insights: Unearth deep audience affinities and user research to help the platform bridge the gap between our core gaming foundation and expanding lifestyle, sports, and creative verticals.
- Turn Marketing into a Native Platform Feature: Ensure that every user-facing message, in-product promo, and CRM touchpoint delivers immediate community value and respects the sacred relationship between streamers and their viewers.
PERKS
- Medical, Dental, Vision & Disability Insurance
- 401(k)
- Maternity & Parental Leave
- Flexible PTO
- Amazon Employee Discount
BASIC QUALIFICATIONS
- Experience managing teams
- 10+ years of relevant experience in a high-growth consumer tech, creator economy platforms, social networks, or two-sided marketplaces, with 5+ years experience managing and scaling high-performing, integrated teams.
- Radical Empathy for Creators & Communities: A deep, instinctive understanding of digital subcultures, streamer dynamics, and the unvarnished reality of building an audience online. You know how to talk with creators, not just at them.
- Demonstrated Mastery of Two-Sided Platform Economics: A deep understanding of creator unit economics, digital commerce, patronage models, and how product features directly influence creator retention (LTV) and viewer habituation.
- Exceptional Written and Narrative Rigor: The ability to distill complex, highly technical
- Operational Courage: High agency, bias for action, and the comfort to say "no" to low-impact feature launches in order to protect team focus and prioritize company-defining bets.
PREFERRED QUALIFICATIONS
- Experience in inter-team working skills to develop partnership with partner, tech team and operating at leadership levels.
Twitch is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.
LOCATION
USA, CA, Culver City - 187,000.00 - 252,900.00 USD annually
USA, CA, IRVINE - 187,000.00 - 252,900.00 USD annually
USA, CA, SAN FRANCISCO - 205,700.00 - 278,200.00 USD annually
USA, NY, New York - 205,700.00 - 278,200.00 USD annually
USA, WA, Seattle - 187,000.00 - 252,900.00 USD annually
See all 7,545+ Head Of Marketing Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Head Of Marketing roles.
Get Access To All JobsTips for Finding Head Of Marketing Jobs
Lead with cross-market experience
Employers sponsoring senior marketing roles want candidates who've driven growth across multiple channels or geographies. Highlight campaigns with measurable ROI, budget ownership, and team leadership, these signal the seniority that justifies the sponsorship investment.
Target companies with H-1B filing history
Not every employer will sponsor a Head of Marketing. Focus on companies that have filed H-1B petitions before, tech firms, SaaS companies, and large consumer brands are the most consistent sponsors for senior marketing leadership positions.
Make your degree-to-role connection explicit
USCIS requires a direct relationship between your degree and the role. A business, marketing, or communications degree supports this cleanly. If your degree is in an adjacent field, document how your coursework and career progression align with the marketing function.
Get your portfolio documentation ready early
Sponsoring employers move quickly once they commit. Have case studies, campaign performance data, and references from past roles organized before interviews. Demonstrating executive-level impact upfront reduces friction when the employer initiates the H-1B petition process.
Understand the H-1B lottery timing
H-1B registration opens in March each year for an October 1 start date. If you're interviewing in Q4 or Q1, align your start date expectations with this cycle. Some employers will also explore O-1A or TN visas as alternatives depending on your background.
Negotiate sponsorship terms before signing
Clarify whether the employer covers attorney and filing fees before you accept an offer. Most reputable sponsors cover these costs, but practices vary. Getting this confirmed in writing protects you and signals you understand how the sponsorship process actually works.
Frequently Asked Questions
Can a Head of Marketing role qualify as an H-1B specialty occupation?
Yes. Head of Marketing roles consistently qualify as H-1B visa specialty occupations because they normally require at least a bachelor's degree in marketing, business, communications, or a related field. USCIS looks at whether the role requires theoretical and practical application of specialized knowledge, senior marketing leadership roles meet that bar. Roles with vague requirements like "any degree" can create issues, so the job description wording matters.
What degree do I need for an employer to sponsor my Head of Marketing visa?
Most employers and USCIS expect a bachelor's degree or higher in marketing, business administration, communications, or a closely related field. An MBA strengthens your petition significantly, especially for senior roles with P&L responsibility. If your degree is in an unrelated field, your employer's immigration attorney will need to establish equivalency through a combination of education and progressive work experience, typically three years of experience per missing year of education.
How likely is it that a company will sponsor a Head of Marketing for a visa?
More likely than most people expect at the senior level. Employers are more willing to sponsor leadership roles because the cost of a wrong hire or a vacancy is high. Tech, SaaS, fintech, and consumer goods companies are the most active sponsors. The main barrier isn't willingness, it's that many companies simply haven't done it before and are uncertain about the process. Companies that have filed H-1B petitions in the past are your best targets.
Are there visa options other than the H-1B for a Head of Marketing role?
Yes. If you're Australian, the E-3 visa is a strong alternative with no lottery and a much faster timeline. Canadian and Mexican nationals can use the TN visa under the USMCA. If you have an exceptional track record, major campaigns, industry awards, or significant media recognition, you may qualify for the O-1A visa, which has no cap and no lottery. Your immigration attorney can help assess which category fits your profile best.
Where can I find Head of Marketing jobs that offer visa sponsorship?
Migrate Mate is built specifically for this, it filters job listings by visa sponsorship availability, so you're not wasting time on roles where sponsorship isn't on the table. General job boards don't reliably filter for sponsorship willingness, and most listings don't disclose it upfront. Browsing on Migrate Mate lets you focus your applications on companies that have already indicated they'll support the process.
What is the prevailing wage requirement for sponsored Head Of Marketing jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.