Performance Marketing Manager Jobs in USA with Visa Sponsorship
Performance Marketing Managers are strong H-1B and O-1 candidates. The role qualifies as a specialty occupation requiring a bachelor's degree in marketing, business, or a related field, and employers across tech, e-commerce, and media actively sponsor. For detailed occupation requirements, see the O*NET profile.
See All Performance Marketing Manager JobsOverview
Showing 5 of 689+ Performance Marketing Manager jobs
Have you applied for this role?
Have you applied for this role?
Have you applied for this role?
Have you applied for this role?
Have you applied for this role?
See all 689+ Performance Marketing Manager jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Performance Marketing Manager roles.
Get Access To All JobsINTRODUCTION
MaintainX is the world's leading Asset and Work Intelligence platform for industrial and frontline environments. We are a modern IoT-enabled cloud-based tool for reliability, safety, and operations on physical equipment and facilities. MaintainX powers operational excellence for 13,000+ businesses including Duracell, Univar Solutions Inc., Titan America, McDonald's, Brenntag, Cintas, Xylem, and Shell. We recently completed a $150 million Series D funding round, bringing our total funding to $254 million and valuing the company at $2.5 billion. We’re hiring a strategic, results-driven Senior Manager of Performance Marketing to lead and scale our paid search program. This role will own the vision, strategy, and execution of SEM, with a clear mandate to drive efficient pipeline growth and measurable business impact. You will lead performance marketing initiatives end-to-end, partner cross-functionally with Marketing Ops, Revenue, and Analytics, and mentor junior team members while building a best-in-class acquisition engine.
ROLE AND RESPONSIBILITIES
Own the overarching SEM and app acquisition strategy, including channel expansion and long-term growth planning aligned with company revenue goals.
Lead day-to-day and strategic channel management, scaling multi-channel paid acquisition across Google Ads, Microsoft Ads, app install campaigns, and relevant pay-per-lead (PPL) programs (e.g. Capterra, Software Advice), ensuring best-in-class execution across keyword strategy, bidding, targeting, creative, and app growth levers.
Drive full-funnel performance across performance marketing channels, optimizing for CPL, CVR, installs, activation, and pipeline contribution.
Drive continuous optimization of performance metrics including CPL, CVR, and pipeline contribution, with a strong focus on efficiency and scalability.
Manage and forecast large-scale budgets, proactively identifying risks, opportunities, and reallocation strategies to maximize ROI.
Establish a rigorous experimentation framework across ad creative, landing pages, bidding strategies, audience targeting, and app install funnels; scale winning approaches.
Translate data into actionable insights, delivering executive-level reporting on spend, lead quality (QLs/SQLs), and pipeline impact.
Partner with Marketing Operations and Analytics to ensure accurate tracking, attribution, and measurement frameworks that inform strategic decisions.
Identify and unlock new growth opportunities through search query mining, competitive analysis, and expansion into new channels or tactics.
Stay ahead of industry trends, platform updates, and emerging technologies, incorporating innovations into the marketing strategy.
Leverage AI and automation tools to enhance campaign performance, accelerate testing velocity, and uncover new growth opportunities across channels.
Identify, evaluate, and integrate emerging AI-driven marketing technologies to improve targeting, creative development, and bidding efficiency.
Directly manage, mentor, and develop at least one performance marketer, with clear accountability for coaching, skill development, and elevating team performance.
Build a strong culture of teaching and continuous improvement, proactively sharing knowledge, frameworks, and best practices across the team.
BASIC QUALIFICATIONS
Bachelor’s degree required; quantitative field preferred. MBA or advanced degree is a plus.
7–10+ years of experience in performance marketing with deep expertise across SEM, app install campaigns, and/or PPL-based acquisition; experience scaling programs in high-growth environments.
Strong fluency in AI tools and applications within marketing (e.g., generative AI for creative, automation tools, data analysis); ability to apply AI to drive measurable performance gains.
Proven track record of incorporating AI and automation into campaign strategy and execution to improve efficiency and outcomes. Proven track record of owning and optimizing large budgets across web and app channels, delivering measurable pipeline and revenue impact.
Strong strategic mindset with the ability to connect channel performance to broader business objectives.
Advanced analytical skills with experience translating complex data into clear insights and recommendations.
Experience directly managing at least one report, with a strong track record of coaching, mentoring, and developing talent.
Passion for teaching and raising the bar for others; you take an active role in developing team capabilities, not just managing output.
Highly competitive and driven. You thrive in fast-paced, high-performance environments.
Curious and innovative. You continuously test, learn, and push beyond conventional approaches.
Exceptional ownership and accountability. You think beyond execution and focus on business outcomes.
Strong cross-functional collaborator with the ability to influence stakeholders across Marketing, Sales, and Operations.
PREFERRED QUALIFICATIONS
Competitive salary and meaningful equity opportunities.
Healthcare, dental, and vision coverage.
401(k) / RRSP enrolment program.
Take what you need PTO.
* A Work Culture where:
+ You’ll work alongside folks across the globe that reflect the MaintainX values, Smart Humble Optimist.
+ We believe in meritocracy, where ideas and effort are publicly celebrated.
About us
Our mission is to deliver one platform for maintenance, repair & operations teams to keep the physical world running. We believe the greatest asset in any organization is the people. That’s why we built an intuitive, mobile-first solution to help boost productivity and collaboration across teams and locations.
MaintainX is committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
INTRODUCTION
MaintainX is the world's leading Asset and Work Intelligence platform for industrial and frontline environments. We are a modern IoT-enabled cloud-based tool for reliability, safety, and operations on physical equipment and facilities. MaintainX powers operational excellence for 13,000+ businesses including Duracell, Univar Solutions Inc., Titan America, McDonald's, Brenntag, Cintas, Xylem, and Shell. We recently completed a $150 million Series D funding round, bringing our total funding to $254 million and valuing the company at $2.5 billion. We’re hiring a strategic, results-driven Senior Manager of Performance Marketing to lead and scale our paid search program. This role will own the vision, strategy, and execution of SEM, with a clear mandate to drive efficient pipeline growth and measurable business impact. You will lead performance marketing initiatives end-to-end, partner cross-functionally with Marketing Ops, Revenue, and Analytics, and mentor junior team members while building a best-in-class acquisition engine.
ROLE AND RESPONSIBILITIES
Own the overarching SEM and app acquisition strategy, including channel expansion and long-term growth planning aligned with company revenue goals.
Lead day-to-day and strategic channel management, scaling multi-channel paid acquisition across Google Ads, Microsoft Ads, app install campaigns, and relevant pay-per-lead (PPL) programs (e.g. Capterra, Software Advice), ensuring best-in-class execution across keyword strategy, bidding, targeting, creative, and app growth levers.
Drive full-funnel performance across performance marketing channels, optimizing for CPL, CVR, installs, activation, and pipeline contribution.
Drive continuous optimization of performance metrics including CPL, CVR, and pipeline contribution, with a strong focus on efficiency and scalability.
Manage and forecast large-scale budgets, proactively identifying risks, opportunities, and reallocation strategies to maximize ROI.
Establish a rigorous experimentation framework across ad creative, landing pages, bidding strategies, audience targeting, and app install funnels; scale winning approaches.
Translate data into actionable insights, delivering executive-level reporting on spend, lead quality (QLs/SQLs), and pipeline impact.
Partner with Marketing Operations and Analytics to ensure accurate tracking, attribution, and measurement frameworks that inform strategic decisions.
Identify and unlock new growth opportunities through search query mining, competitive analysis, and expansion into new channels or tactics.
Stay ahead of industry trends, platform updates, and emerging technologies, incorporating innovations into the marketing strategy.
Leverage AI and automation tools to enhance campaign performance, accelerate testing velocity, and uncover new growth opportunities across channels.
Identify, evaluate, and integrate emerging AI-driven marketing technologies to improve targeting, creative development, and bidding efficiency.
Directly manage, mentor, and develop at least one performance marketer, with clear accountability for coaching, skill development, and elevating team performance.
Build a strong culture of teaching and continuous improvement, proactively sharing knowledge, frameworks, and best practices across the team.
BASIC QUALIFICATIONS
Bachelor’s degree required; quantitative field preferred. MBA or advanced degree is a plus.
7–10+ years of experience in performance marketing with deep expertise across SEM, app install campaigns, and/or PPL-based acquisition; experience scaling programs in high-growth environments.
Strong fluency in AI tools and applications within marketing (e.g., generative AI for creative, automation tools, data analysis); ability to apply AI to drive measurable performance gains.
Proven track record of incorporating AI and automation into campaign strategy and execution to improve efficiency and outcomes. Proven track record of owning and optimizing large budgets across web and app channels, delivering measurable pipeline and revenue impact.
Strong strategic mindset with the ability to connect channel performance to broader business objectives.
Advanced analytical skills with experience translating complex data into clear insights and recommendations.
Experience directly managing at least one report, with a strong track record of coaching, mentoring, and developing talent.
Passion for teaching and raising the bar for others; you take an active role in developing team capabilities, not just managing output.
Highly competitive and driven. You thrive in fast-paced, high-performance environments.
Curious and innovative. You continuously test, learn, and push beyond conventional approaches.
Exceptional ownership and accountability. You think beyond execution and focus on business outcomes.
Strong cross-functional collaborator with the ability to influence stakeholders across Marketing, Sales, and Operations.
PREFERRED QUALIFICATIONS
Competitive salary and meaningful equity opportunities.
Healthcare, dental, and vision coverage.
401(k) / RRSP enrolment program.
Take what you need PTO.
* A Work Culture where:
+ You’ll work alongside folks across the globe that reflect the MaintainX values, Smart Humble Optimist.
+ We believe in meritocracy, where ideas and effort are publicly celebrated.
About us
Our mission is to deliver one platform for maintenance, repair & operations teams to keep the physical world running. We believe the greatest asset in any organization is the people. That’s why we built an intuitive, mobile-first solution to help boost productivity and collaboration across teams and locations.
MaintainX is committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
How to Get Visa Sponsorship as a Performance Marketing Manager
Frame your degree as field-specific
USCIS requires a degree in a specific field related to the role. A marketing, business, or communications degree maps cleanly. If your degree is in an unrelated field, documented specialization and years of direct experience strengthen your petition considerably.
Lead with quantified channel performance
Employers sponsoring visas want certainty. ROI figures, ROAS improvements, and CAC reductions across paid search, social, or programmatic make your impact concrete and help justify the sponsorship investment to hiring managers and immigration counsel alike.
Target companies with active LCA filings
Companies that have previously filed Labor Condition Applications for marketing roles are far more likely to sponsor again. These employers already have immigration infrastructure in place, which reduces both timeline and friction when you raise sponsorship early in the process.
Raise sponsorship after demonstrating value
Bring up visa sponsorship after the first or second interview, once the employer is invested in you. Framing it as a process they initiate, not a favor they grant, resets the dynamic and makes the conversation significantly more productive and less risky.
Consider the O-1A if you have standout results
Performance marketers who have led campaigns with significant measurable outcomes, spoken at industry events, or been credited in published case studies may qualify for the O-1A extraordinary ability visa, which bypasses the H-1B lottery entirely.
Performance Marketing Manager jobs are hiring across the US. Find yours.
Find Performance Marketing Manager JobsSee all 689+ Performance Marketing Manager jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Performance Marketing Manager roles.
Get Access To All JobsFrequently Asked Questions
Does a Performance Marketing Manager role qualify for H-1B sponsorship?
Yes. Performance Marketing Manager is consistently approved as a specialty occupation because the role requires theoretical and practical application of marketing science, analytics, and paid media strategy at a level that demands at least a bachelor's degree in a specific related field. Approvals are common at mid-size and enterprise companies in tech, retail, and media.
What degree do I need for an employer to sponsor my H-1B as a Performance Marketing Manager?
A bachelor's degree in marketing, business administration, communications, or data analytics is the strongest basis for an H-1B petition in this role. Degrees in economics or statistics with demonstrated performance marketing experience also support approval. If your degree is in an unrelated field, three years of verifiable work experience can substitute for one year of missing education under USCIS equivalency rules.
Are there visa options beyond H-1B for performance marketers?
Yes. The O-1A visa applies to individuals who can demonstrate extraordinary ability through measurable outcomes, industry recognition, published work, or significant contributions to major campaigns. The TN visa is available to Canadian and Mexican nationals in qualifying management and marketing roles. Australians should explore the E-3, which has no lottery and a separate annual cap.
How do I find Performance Marketing Manager jobs that sponsor visas?
Migrate Mate is built specifically for international candidates seeking sponsored roles. Every listing on Migrate Mate is filtered for visa sponsorship willingness, so you're not sifting through postings from employers who won't sponsor. Filtering by role type and visa category on Migrate Mate surfaces employers who have active immigration infrastructure and a track record of sponsoring marketing hires.
Do performance marketing specializations like paid social or programmatic affect sponsorship eligibility?
Specialization generally strengthens a petition rather than weakening it. A role narrowly focused on programmatic buying, paid search optimization, or multi-touch attribution modeling is easier to frame as requiring specific technical expertise, which supports the specialty occupation argument. Employers and immigration attorneys often find that more specialized job descriptions result in more straightforward H-1B approvals.
What is the prevailing wage requirement for sponsored Performance Marketing Manager jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.
See which Performance Marketing Manager employers are hiring and sponsoring visas right now.
Search Performance Marketing Manager Jobs