Performance Marketing Manager Jobs in USA with Visa Sponsorship
Performance Marketing Managers are strong H-1B visa and O-1 visa candidates. The role qualifies as a specialty occupation requiring a bachelor's degree in marketing, business, or a related field, and employers across tech, e-commerce, and media actively sponsor. For detailed occupation requirements, see the O*NET profile.
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INTRODUCTION
Horizon Blue Cross Blue Shield of New Jersey empowers our members to achieve their best health. For over 90 years, we have been New Jersey’s health solutions leader driving innovations that improve health care quality, affordability, and member experience. Our members are our neighbors, our friends, and our families. It is this understanding that drives us to better serve and care for the 3.5 million people who place their trust in us. We pride ourselves on our best-in-class employees and strive to maintain an innovative and inclusive environment that allows them to thrive. When our employees bring their best and succeed, the Company succeeds.
ABOUT THE ROLE
This role is responsible for vendor management, performance measurement, and analytics for Enterprise Risk Adjustment. Drives strategy, ensures accurate KPI reporting, and partners cross-functionally to optimize vendor and operational performance across Commercial, Medicare, and Medicaid programs.
JOB RESPONSIBILITIES:
- Develop and lead risk adjustment vendor strategy aligned to enterprise goals
- Identify vendor needs, source and evaluate partners, and define success measures
- Negotiate contracts and own day-to-day vendor relationships
- Lead RFPs, vendor selection, implementation, and offboarding
- Manage onboarding and wind-down activities including data retention and destruction
- Ensure effective transition and integration of vendor services
- Design and maintain KPI frameworks for vendors and internal operations
- Develop models and reporting to measure financial impact and operational outcomes
- Analyze performance trends and identify improvement opportunities
- Audit internal and vendor reporting for accuracy and completeness
- Ensure data integrity and adherence to measurement standards
- Support compliance and internal control requirements
- Monitor vendor spend, billing, and budget performance
- Develop forecasts and provide financial insights to leadership
- Advise on budget risks and mitigation strategies
- Review and reconcile vendor invoices to ensure accurate and timely payment
- Partner with enterprise leaders to define targets and corrective actions
- Present insights and recommendations to executive stakeholders
- Mentor and guide analytics and reporting teams
BASIC QUALIFICATIONS
Education/Experience:
- Bachelor’s degree preferred in business, finance, statistics, healthcare, or related field.
- 6+ years healthcare or insurance experience with analytics/reporting.
- 3+ years supervisory experience.
Knowledge:
- Extensive knowledge of risk adjustment and vendor performance management.
- Strong analytical and statistical modeling skills.
- Experience developing KPIs and performance frameworks.
- Advanced Excel proficiency.
- CPA or CMA certification preferred.
- Experience with SAS, R, or SQL preferred.
- Experience in ACA, Medicare, or Medicaid risk adjustment programs preferred.
Skills and Abilities:
- Vendor Management
- Risk Adjustment Analytics
- KPI Development
- Financial Modeling
- Contract Negotiation
- Data Analytics
- Stakeholder Management
- Regulatory Awareness
WHY HORIZON?
At Horizon, you’ll do meaningful work that directly improves lives—while being supported by a mission-driven organization that values expertise, collaboration, and growth. We believe that when our people thrive, our communities do too. If you are passionate about making an impact, we’d love to hear from you!
SALARY RANGE:
$109,600 - $149,625
This compensation range is specific to the job level and takes into account the wide range of factors that are considered in making compensation decisions, including but not limited to: education, experience, licensure, certifications, geographic location, and internal equity. This range has been created in good faith based on information known to Horizon at the time of posting. Compensation decisions are dependent on the circumstances of each case. Horizon also provides a comprehensive compensation and benefits package which includes:
- Comprehensive health benefits (Medical/Dental/Vision)
- Retirement Plans
- Generous PTO
- Incentive Plans
- Wellness Programs
- Paid Volunteer Time Off
- Tuition Reimbursement
DISCLAIMER:
Horizon BCBSNJ employees must live in New Jersey, New York, Pennsylvania, Connecticut or Delaware. This job summary has been designed to indicate the general nature and level of work performed by colleagues within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of colleagues assigned to this job.
Horizon Blue Cross Blue Shield of New Jersey is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, protected veteran status or status as an individual with a disability and any other protected class as required by federal, state or local law. Horizon will consider reasonable accommodation requests as part of the recruiting and hiring process.
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Get Access To All JobsTips for Finding Visa Sponsorship as a Performance Marketing Manager
Frame your degree as field-specific
USCIS requires a degree in a specific field related to the role. A marketing, business, or communications degree maps cleanly. If your degree is in an unrelated field, documented specialization and years of direct experience strengthen your petition considerably.
Lead with quantified channel performance
Employers sponsoring visas want certainty. ROI figures, ROAS improvements, and CAC reductions across paid search, social, or programmatic make your impact concrete and help justify the sponsorship investment to hiring managers and immigration counsel alike.
Target companies with active LCA filings
Companies that have previously filed Labor Condition Applications for marketing roles are far more likely to sponsor again. These employers already have immigration infrastructure in place, which reduces both timeline and friction when you raise sponsorship early in the process.
Raise sponsorship after demonstrating value
Bring up visa sponsorship after the first or second interview, once the employer is invested in you. Framing it as a process they initiate, not a favor they grant, resets the dynamic and makes the conversation significantly more productive and less risky.
Consider the O-1A if you have standout results
Performance marketers who have led campaigns with significant measurable outcomes, spoken at industry events, or been credited in published case studies may qualify for the O-1A extraordinary ability visa, which bypasses the H-1B lottery entirely.
Clarify your OPT or grace period timeline upfront
If you're on STEM OPT or approaching your 60-day grace period, communicate your exact authorization dates early. Employers who understand the timeline are more likely to move quickly on an H-1B petition before your authorization window closes.
Frequently Asked Questions
Does a Performance Marketing Manager role qualify for H-1B sponsorship?
Yes. Performance Marketing Manager is consistently approved as a specialty occupation because the role requires theoretical and practical application of marketing science, analytics, and paid media strategy at a level that demands at least a bachelor's degree in a specific related field. Approvals are common at mid-size and enterprise companies in tech, retail, and media.
What degree do I need for an employer to sponsor my H-1B as a Performance Marketing Manager?
A bachelor's degree in marketing, business administration, communications, or data analytics is the strongest basis for an H-1B visa petition in this role. Degrees in economics or statistics with demonstrated performance marketing experience also support approval. If your degree is in an unrelated field, three years of verifiable work experience can substitute for one year of missing education under USCIS equivalency rules.
Are there visa options beyond H-1B for performance marketers?
Yes. The O-1A visa applies to individuals who can demonstrate extraordinary ability through measurable outcomes, industry recognition, published work, or significant contributions to major campaigns. The TN visa is available to Canadian and Mexican nationals in qualifying management and marketing roles. Australians should explore the E-3 visa, which has no lottery and a separate annual cap.
How do I find Performance Marketing Manager jobs that sponsor visas?
Migrate Mate is built specifically for international candidates seeking sponsored roles. Every listing on Migrate Mate is filtered for visa sponsorship willingness, so you're not sifting through postings from employers who won't sponsor. Filtering by role type and visa category on Migrate Mate surfaces employers who have active immigration infrastructure and a track record of sponsoring marketing hires.
Do performance marketing specializations like paid social or programmatic affect sponsorship eligibility?
Specialization generally strengthens a petition rather than weakening it. A role narrowly focused on programmatic buying, paid search optimization, or multi-touch attribution modeling is easier to frame as requiring specific technical expertise, which supports the specialty occupation argument. Employers and immigration attorneys often find that more specialized job descriptions result in more straightforward H-1B approvals.
What is the prevailing wage requirement for sponsored Performance Marketing Manager jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.