Lead Generation Specialist Jobs in USA with Visa Sponsorship
Lead Generation Specialist roles qualify for H-1B visa and O-1 visas when the position requires a bachelor's degree in marketing, business, or a related field. Employers in SaaS, fintech, and B2B services regularly sponsor, making this one of the more accessible paths for international candidates in marketing. For detailed occupation requirements, see the O*NET profile.
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INTRODUCTION
KnowBe4 empowers the modern workforce to make smarter security decisions every day. Trusted by more than 70,000 organizations worldwide, KnowBe4 is the pioneer of digital workforce security, securing both AI agents and humans. The KnowBe4 Platform provides attack simulation and training, collaboration security, and agent security powered by AIDA (Artificial Intelligence Defense Agents) and a proprietary Risk Score. The platform leverages 15 years of behavioral data to combat advanced threats including social engineering, prompt injection, and shadow AI. By securing humans and agents, KnowBe4 leads the industry in workforce trust and defense.
ROLE
This position is a hybrid role open to candidates in the greater Arlington area. This position will require the intern to work in our Arlington, VA office 4 days a week.
Dates of Program: May 18th, 2026 - August 14, 2026 (13 weeks)
Application Dates: You should apply as soon as possible but understand that because of our large pool of applicants, the selection process can take a few months. We strive to create a diverse group of interns as we feel that it improves the overall internship experience.
Attention: This is a paid internship. Please note that the intern would be responsible for relocation (if needed) and lodging for the duration of the internship.
Internship Program Details:
Join the best internship program around! Interns get unique insight into the minds of the CEO and senior executives during Ask Me Anything sessions. Interns will receive company training, onboarding, and professional development workshops to help transition into the workplace. Interns will also engage in team-building activities and awesome socials.
The Demand Generation Intern will support the Global Demand team with internal and 3rd party marketing programs. The ideal candidate will support campaign setup and execution, reporting, asset organization, and tracking to ensure programs run smoothly and deliver high-quality results.
Key Responsibilities
- Work collaboratively with the marketing team to help set up, monitor, and report on demand gen programs
- Create and update Salesforce campaigns for various marketing programs
- Track campaign pacing and lead quality; identify discrepancies and manage lead-return processes with 3rd-party vendors
- Create and manage campaign tracking links in our UTM database to ensure proper tracking of campaigns
- Assist in the development of campaign assets, managing the hand-off to external vendors
- Assist with verifying, cleaning and processing lead reports from 3rd party vendors
- Gain hands-on experience monitoring full-funnel programs and lead lifecycles within Salesforce
- Learn to interpret initiative pacing and ROI to make data-driven optimization decisions
- Understand the "why" and "how" of UTM tracking and multi-channel program attribution
- Understand the mechanics of 3rd-party partnerships, from creative delivery to lead quality audits
MINIMUM QUALIFICATIONS
- Education: Currently pursuing or recently completed a Bachelor’s degree in Marketing, Business, Data Analytics, Communications, or a related field.
- A strong desire to learn marketing technology; prior exposure to a CRM (like Salesforce) or Email Marketing tools is preferred
- Proven ability to write clearly and professionally, especially when coordinating with external partners or vendors
- Demonstrate ability to manage multiple projects or "demand programs" simultaneously while meeting strict deadlines
- Excellent verbal and written communication skills are essential with the ability to positively interact with persons at all levels of our organization
- Proficient in Google Sheets, Docs, and Slides
- Talent for multi-tasking, being results oriented and organizationally proficient
- Team oriented and willing to help others to achieve success
- Ability to develop creative solutions
- Ability to think and act independently
- Ability to effectively prioritize and resolve multiple competing tasks
- Ability to deal professionally, courteously and tactfully with external partners and coworkers
- Self-reliant with the ability to innovate and introduce change showing sound judgment and pragmatism
- Compliance or in-house experience is a plus
OUR FANTASTIC BENEFITS
We offer company-wide bonuses based on monthly sales targets, employee referral bonuses, adoption assistance, tuition reimbursement, certification reimbursement, and certification completion bonuses - all in a modern, high-tech, and fun work environment.
Note: An applicant assessment and background check may be part of your hiring procedure.
Individuals seeking employment at KnowBe4 are considered without prejudice to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation or any other characteristic protected under applicable federal, state, or local law. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please visit www.knowbe4.com/careers/request-accommodation.
No recruitment agencies, please.
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Get Access To All JobsTips for Finding Visa Sponsorship as a Lead Generation Specialist
Target B2B SaaS and tech companies first
B2B SaaS employers sponsor lead generation roles far more consistently than traditional industries. Their familiarity with H-1B processes and existing immigration infrastructure makes them significantly more likely to file petitions for marketing hires without lengthy internal approval processes.
Frame your degree as a specialty occupation match
USCIS requires your degree field to directly relate to the role. A degree in marketing, business, or communications maps cleanly. If your degree is unrelated, document how your coursework or three years of equivalent professional experience bridges the gap for the application.
Quantify pipeline and revenue impact on your resume
Sponsoring employers need to justify the petition investment. Resumes showing measurable outcomes, such as qualified leads generated, conversion rates improved, or revenue attributed to your pipeline work, make the business case for sponsorship significantly stronger and easier for hiring managers to approve.
Identify companies with existing LCA filings in this role
Employers who have previously filed Labor Condition Applications for marketing or sales development roles already have established processes. Prioritizing these companies shortens your path to an offer and reduces the risk of sponsorship being declined internally during the hiring process.
Clarify the job description requires a specific degree
H-1B specialty occupation requires the role to mandate a degree in a specific field, not just prefer one. Before applying, verify the job posting says 'required' rather than 'preferred.' A posting listing any bachelor's degree as sufficient can complicate the petition approval process.
Use Migrate Mate to filter for verified sponsoring employers
Not every employer who posts a lead generation role is prepared to sponsor. Migrate Mate surfaces companies with documented sponsorship history, so you spend your applications on employers who have already demonstrated willingness to file, rather than discovering late in the process that they won't.
Frequently Asked Questions
Can a Lead Generation Specialist qualify for H-1B sponsorship?
Yes, but the role must qualify as a specialty occupation, meaning it requires a bachelor's degree in a specific field like marketing, business, or communications. Employers need to document that the position isn't open to any general bachelor's degree. Roles at tech companies and B2B SaaS firms are most commonly approved because those organizations typically write more specific degree requirements into their job descriptions.
What visa types are available for Lead Generation Specialists seeking sponsorship?
The H-1B visa is the most common path and requires employer sponsorship and lottery selection. Australians can pursue the E-3 visa, which has no lottery and is faster. Canadians and Mexicans may qualify under TN visa status if the role maps to an approved USMCA occupation. O-1A is an option for candidates with documented extraordinary achievement in marketing or demand generation.
What degree do I need for a sponsored Lead Generation Specialist role?
A bachelor's degree in marketing, business administration, communications, or a closely related field is the standard baseline for H-1B eligibility. USCIS evaluates whether your degree field directly relates to the job duties. A degree in an unrelated field can still qualify if you have three years of relevant professional experience for every year of missing education, but this adds complexity to the petition.
How likely is it that a Lead Generation Specialist petition gets approved?
Approval rates depend heavily on how the employer documents the specialty occupation requirement. Petitions for lead generation roles at technology companies with clearly defined degree requirements in marketing or analytics tend to approve at higher rates. Roles where the job description accepts any bachelor's degree, or where duties are generalist sales support, face higher rates of USCIS Requests for Evidence and potential denial.
Where can I find Lead Generation Specialist jobs that offer visa sponsorship?
Migrate Mate is the most reliable option because it filters specifically for roles where employers have a documented history of sponsoring international candidates. General job boards include sponsoring and non-sponsoring employers without distinction, which wastes time. Migrate Mate focuses on verified sponsorship data so you can apply with confidence that the employer is prepared to file a petition.
What is the prevailing wage requirement for sponsored Lead Generation Specialist jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.