Marketing Automation Specialist Jobs in USA with Visa Sponsorship
Marketing Automation Specialist roles qualify for H-1B visa and O-1 visa sponsorship when the position requires a bachelor's degree in marketing, computer science, or a related field. Employers sponsor through the H-1B cap or cap-exempt pathways, with LCA filing required before your application. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsWe are seeking a critical technical partner to join our team as a Marketing Automation Specialist specializing in Marketo. This role is designed for a curious, driven, and detail-oriented professional eager to maximize the power of a premier platform like Marketo and scale our global marketing efforts. This is a hands-on role focused on enterprise-level operations where your technical expertise and love for data will directly translate into millions of exceptional travel experiences for our members.
What You’ll Be Doing
Reporting to the SVP of Marketing Operations, you will build, maintain, and optimize our Marketo ecosystem by diving into high-impact enterprise operations:
- Marketo Architect: Build, test, and deploy sophisticated program logic, nurturing flows, and smart lists.
- System Integrator: Support new brands and partners by ensuring smooth integration and operation following best practices.
- Orchestrator of Systems: Govern automated workflows and oversee "agents" that identify at-risk customers or high-intent leads to execute real-time interventions.
- The Go-Between: Serve as a key liaison between Marketing and IT, specifically assisting with the setup of crucial email security settings and lead sharing protocols.
- Data Detective: Pull campaign insights and ensure data accuracy for precise targeting. You will use tools like Excel (including Pivot Tables) and context engineering to ensure automated outputs are accurate and personalized.
- Email Expert: Serve as the final technical authority on responsive email templates, utilizing HTML/CSS to troubleshoot functionality issues and apply proven email marketing methodologies.
- Technical Problem Solver: Resolve technical issues and monitor autonomous models to ensure they stay within brand guardrails and compliance standards.
What You’ll Bring to the Journey
We are looking for an execution-focused builder who is eager to learn, takes initiative, and communicates proactively.
- 2+ Years of Hands-On Marketing Automation Experience: Experience with Marketo is highly preferred. Significant experience with other enterprise platforms (Hubspot, Eloqua, etc.) coupled with a strong desire to master Marketo will be considered.
- Automation Builder: Proven experience building and setting up complex, multi-step automation programs.
- Code Comfort: Solid HTML/CSS skills for responsive email design and troubleshooting.
- Growth Mindset: A strong desire to expand technical skills into areas like APIs, Webhooks, RAG (Retrieval-Augmented Generation), and advanced Marketo functionality.
- Education: Bachelor’s degree or 4+ years of relevant professional experience.
Why Join arrivia?
We believe our team should experience the power of travel firsthand.
- Traditional Benefits: Comprehensive health, medical, and dental insurance, plus a 401k plan.
- Travel Perks: Access to exclusive rates and deep discounts on vacations and travel.
- Our Culture: We are a global company on a mission to help people travel better and experience more. We move fast, think long-term, and solve complex problems for global brands.
About arrivia
arrivia is the global leader in travel-powered loyalty, connecting partners and consumers to exceptional travel experiences. We power travel and lifestyle rewards for some of the world’s most recognized brands, including American Express, T-Mobile, Marriott Vacations Worldwide, Hilton Grand Vacations, and Alaska Airlines.
We operate the largest stand-alone travel loyalty infrastructure in the world and are actively building the next generation of loyalty technology. By investing in Agentic AI and predictive engagement, we are transforming into the intelligent operating system for travel-powered membership and cruise solutions worldwide.
We are seeking a critical technical partner to join our team as a Marketing Automation Specialist specializing in Marketo. This role is designed for a curious, driven, and detail-oriented professional eager to maximize the power of a premier platform like Marketo and scale our global marketing efforts. This is a hands-on role focused on enterprise-level operations where your technical expertise and love for data will directly translate into millions of exceptional travel experiences for our members.
What You’ll Be Doing
Reporting to the SVP of Marketing Operations, you will build, maintain, and optimize our Marketo ecosystem by diving into high-impact enterprise operations:
- Marketo Architect: Build, test, and deploy sophisticated program logic, nurturing flows, and smart lists.
- System Integrator: Support new brands and partners by ensuring smooth integration and operation following best practices.
- Orchestrator of Systems: Govern automated workflows and oversee "agents" that identify at-risk customers or high-intent leads to execute real-time interventions.
- The Go-Between: Serve as a key liaison between Marketing and IT, specifically assisting with the setup of crucial email security settings and lead sharing protocols.
- Data Detective: Pull campaign insights and ensure data accuracy for precise targeting. You will use tools like Excel (including Pivot Tables) and context engineering to ensure automated outputs are accurate and personalized.
- Email Expert: Serve as the final technical authority on responsive email templates, utilizing HTML/CSS to troubleshoot functionality issues and apply proven email marketing methodologies.
- Technical Problem Solver: Resolve technical issues and monitor autonomous models to ensure they stay within brand guardrails and compliance standards.
What You’ll Bring to the Journey
We are looking for an execution-focused builder who is eager to learn, takes initiative, and communicates proactively.
- 2+ Years of Hands-On Marketing Automation Experience: Experience with Marketo is highly preferred. Significant experience with other enterprise platforms (Hubspot, Eloqua, etc.) coupled with a strong desire to master Marketo will be considered.
- Automation Builder: Proven experience building and setting up complex, multi-step automation programs.
- Code Comfort: Solid HTML/CSS skills for responsive email design and troubleshooting.
- Growth Mindset: A strong desire to expand technical skills into areas like APIs, Webhooks, RAG (Retrieval-Augmented Generation), and advanced Marketo functionality.
- Education: Bachelor’s degree or 4+ years of relevant professional experience.
Why Join arrivia?
We believe our team should experience the power of travel firsthand.
- Traditional Benefits: Comprehensive health, medical, and dental insurance, plus a 401k plan.
- Travel Perks: Access to exclusive rates and deep discounts on vacations and travel.
- Our Culture: We are a global company on a mission to help people travel better and experience more. We move fast, think long-term, and solve complex problems for global brands.
About arrivia
arrivia is the global leader in travel-powered loyalty, connecting partners and consumers to exceptional travel experiences. We power travel and lifestyle rewards for some of the world’s most recognized brands, including American Express, T-Mobile, Marriott Vacations Worldwide, Hilton Grand Vacations, and Alaska Airlines.
We operate the largest stand-alone travel loyalty infrastructure in the world and are actively building the next generation of loyalty technology. By investing in Agentic AI and predictive engagement, we are transforming into the intelligent operating system for travel-powered membership and cruise solutions worldwide.
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Get Access To All JobsTips for Finding Visa Sponsorship as a Marketing Automation Specialist
Confirm the role requires a specific degree
H-1B specialty occupation requires the job to need a bachelor's degree in a specific field. Marketing Automation Specialists typically qualify when the posting explicitly requires a degree in marketing, information systems, or computer science, not just any bachelor's degree.
Target employers with a history of H-1B filings
Larger SaaS companies, marketing technology firms, and enterprise brands file H-1B petitions regularly for automation roles. Employers already familiar with the process move faster, make fewer errors, and are less likely to back out when costs arise.
Get your platform certifications documented
Certifications in marketing automation platforms strengthen your H-1B petition by demonstrating specialized knowledge tied to the role. Include them in your resume and ensure your employer references them when describing the position's specialized requirements to USCIS.
Address the specialty occupation question proactively
USCIS occasionally questions whether marketing roles qualify as specialty occupations. Your employer's attorney should document that the role requires theoretical and practical application of highly specialized knowledge, not generalist marketing skills, to preempt a Request for Evidence.
Understand the LCA's prevailing wage requirement
Before your H-1B petition is filed, your employer must certify your offered wage meets the prevailing wage for Marketing Automation Specialists in your work location. Roles in San Francisco or New York carry higher prevailing wages than the same title in smaller markets.
Browse visa-friendly roles on Migrate Mate
Not every employer advertising a Marketing Automation Specialist role is willing to sponsor. Migrate Mate filters for employers actively open to sponsorship, so you spend time on applications that can actually move forward rather than roles that will stall at the offer stage.
Marketing Automation Specialist jobs are hiring across the US. Find yours.
Find Marketing Automation Specialist JobsFrequently Asked Questions
Does a Marketing Automation Specialist role qualify as an H-1B specialty occupation?
Generally yes, but the specific job description matters. USCIS requires that the role normally requires a bachelor's degree in a specific field, such as marketing, information systems, or computer science. A posting that accepts any bachelor's degree regardless of field weakens the specialty occupation argument. Roles with a technical focus, such as managing CRM architecture, building automated workflows, or integrating APIs between platforms, have a stronger case than generalist marketing positions with automation listed as one of many responsibilities.
Can I get H-1B sponsorship for a Marketing Automation Specialist role if my degree is in a different field?
Yes, in some cases. USCIS allows a combination of education and experience to satisfy the degree requirement, using a three-for-one rule where three years of relevant work experience substitutes for one year of formal education. If your degree is in a loosely related field, such as business or communications, your employer's attorney can build a case using your specialized experience with automation platforms and campaign infrastructure. A credential evaluation may also help establish equivalency.
What is the H-1B approval rate for marketing-related roles?
USCIS does not publish approval rates broken down by job title, but marketing roles generally face more scrutiny than engineering or finance positions because specialty occupation eligibility is less clear-cut. Denial rates are higher when the job description is broad or when the degree requirement is not specific. Employers who work with experienced immigration attorneys and craft detailed, technically grounded job descriptions tend to see stronger outcomes. Requests for Evidence are common for marketing H-1Bs, so expect the process to take longer than average.
Which visa types are realistic for Marketing Automation Specialists beyond the H-1B?
The O-1A is an option if you have a track record of sustained recognition in the field, such as speaking at major marketing conferences, publishing influential research, or holding a senior role at a well-known company. Australian citizens can use the E-3, which has no lottery and far less competition than the H-1B. Canadian and Mexican nationals may qualify under the TN visa if the role maps to an eligible profession. Each path has different requirements, so the right choice depends on your nationality and career background.
How do I find Marketing Automation Specialist jobs where employers are actually willing to sponsor?
Most job postings do not clearly state whether sponsorship is available, which means a lot of time gets wasted applying to roles where it is not. Migrate Mate is built specifically for this problem, listing roles from employers who are open to visa sponsorship so you can focus your search on opportunities that can realistically move forward. Filtering by role type and sponsorship status on Migrate Mate cuts through the ambiguity that makes the standard job search so frustrating for international candidates.
What is the prevailing wage requirement for sponsored Marketing Automation Specialist jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.
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