Senior Marketing Strategist Jobs in USA with Visa Sponsorship
Senior Marketing Strategist roles qualify for H-1B visa and O-1 visa sponsorship when the position requires a bachelor's degree or higher in marketing, business, or a related field. Employers file an LCA with the DOL before sponsoring, confirming the role meets prevailing wage standards. For detailed occupation requirements, see the O*NET profile.
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WHO ARE WE?
Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year.
WHO ARE YOU?
Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!
COMPANY OVERVIEW
Timeline Management, a subsidiary of Live Nation Entertainment, is a leading management and branding firm representing next-generation talent, artists, and creators. Timeline has built a strong reputation as a premier talent management firm based in Los Angeles. The company supports a diverse roster that includes powerhouse music artists, young Hollywood talent, and top digital influencers. Timeline offers a full-service, 360-degree approach covering music, brand partnerships, social strategy, live touring, personal appearances, and consumer products, creating integrated growth opportunities for its clients.
THE JOB
Timeline Management is seeking a Senior Digital Marketing Strategist responsible for developing and executing influencer, brand, and digital marketing campaigns; managing client and partner relationships; driving content and creative strategies; overseeing analytics and reporting; and staying ahead of innovation and trends, while bringing proven experience in digital media, social platforms, and talent relations to ensure impactful results.
WHAT THIS ROLE WILL DO
Campaign Strategy & Execution
- Lead influencer, brand, and digital marketing strategies across artist, talent, and brand campaigns.
- Build and execute robust digital marketing campaigns using content creation, creator strategies, UGC, content seeding, alternative/fan accounts, advertising, CRM, and email/text marketing.
- Collaborate with internal teams to deliver innovative campaigns that drive cultural impact and tangible commercial results.
- Manage and administer campaign budgets, liaising with labels and clients to ensure effective allocation of resources.
Client & Partner Relations
- Build strong, collaborative, and trusting relationships directly with clients and their teams while managing multiple active campaigns simultaneously.
- Maintain and expand a network of external partners (content producers, creators, social strategists, marketing agencies, publicists) and directly manage them on campaigns when necessary.
- Oversee relationships with digital platforms including TikTok, Meta, Snapchat, X, YouTube, Discord, and more.
Content & Creative Development
- Conceptualize, produce, and coordinate campaign creative including social content, photo, video, and graphic assets.
- Write engaging, on-brand copy for social media, websites, and campaign needs.
- Oversee website, game, and app development for roster projects.
- Lead content strategy across social media, influencers, UGC, short-form, and YouTube, ensuring optimization, monetization, and maximum visibility.
Analytics & Reporting
- Establish clear KPIs and performance benchmarks for each campaign.
- Monitor and analyze campaign performance through internal and third-party data tools.
- Deliver actionable insights, reporting, and regular updates to internal and external stakeholders.
- Conduct post-campaign analysis to evaluate effectiveness and recommend strategies for future success.
Innovation & Trends
- Anticipate and act on new social channels, platform features, content formats, and cultural moments to keep campaigns ahead of the curve.
- Source and identify digital trends and execute content ideas directly with clients.
WHAT THIS PERSON WILL BRING
- 5+ years of experience in digital marketing, social media, influencer/talent relations, or related fields.
- Proven track record in building and executing successful digital and social campaigns.
- Strong expertise in paid digital media, social platforms, CRM/email marketing, and analytics.
- Excellent written and verbal communication skills with client-facing experience.
- Highly organized, detail-oriented, and able to manage multiple campaigns simultaneously.
- Strong problem-solving skills with the ability to anticipate challenges and deliver creative solutions.
- Mastery of major social platforms (Instagram, Facebook/Meta, TikTok, X, Snapchat, YouTube, YouTube Shorts, Discord, Twitch).
- Demonstrated understanding of marketing KPIs, ROI, and performance measurement.
- Comfortable working with high-profile talent and sensitive information with discretion.
- Flexibility to work nights and weekends as needed to support live campaigns.
BENEFITS & PERKS
Our motto is ‘Taking Care of Our Own’ through our pillars of benefits:
- HEALTH: Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA)
- YOURSELF: Free concert tickets, generous paid time off including paid holidays, sick time, and personal days
- CAREER: Career and skill development programs with School of Live
EQUAL EMPLOYMENT OPPORTUNITY
We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.
Live Nation is an equal opportunity employer. It hires and promotes employees based on their experience, talent, and qualifications for the job and does not tolerate discrimination toward employees based on age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.
We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and/or applicable laws in other areas.
Live Nation affords equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant or an employee consistent with its legal obligations to do so. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant or employee to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants and employees are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek or currently occupy. Any applicant or employee who requires an accommodation in order to perform the essential functions of the job should contact either the hiring manager for the role or a Human Resources representative to request the opportunity to participate in a timely interactive process.
HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.
The expected compensation for this position is:
$96,000.00 USD - $120,000.00 USD
Pay is based on a number of factors including market location, qualifications, skills, and experience.
Live Nation Entertainment will never request payment or equipment purchases as part of the hiring process. Recruiters will only contact candidates from official Live Nation or affiliated brand email domains.
JOB SUMMARY:
WHO ARE WE?
Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year.
WHO ARE YOU?
Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!
COMPANY OVERVIEW
Timeline Management, a subsidiary of Live Nation Entertainment, is a leading management and branding firm representing next-generation talent, artists, and creators. Timeline has built a strong reputation as a premier talent management firm based in Los Angeles. The company supports a diverse roster that includes powerhouse music artists, young Hollywood talent, and top digital influencers. Timeline offers a full-service, 360-degree approach covering music, brand partnerships, social strategy, live touring, personal appearances, and consumer products, creating integrated growth opportunities for its clients.
THE JOB
Timeline Management is seeking a Senior Digital Marketing Strategist responsible for developing and executing influencer, brand, and digital marketing campaigns; managing client and partner relationships; driving content and creative strategies; overseeing analytics and reporting; and staying ahead of innovation and trends, while bringing proven experience in digital media, social platforms, and talent relations to ensure impactful results.
WHAT THIS ROLE WILL DO
Campaign Strategy & Execution
- Lead influencer, brand, and digital marketing strategies across artist, talent, and brand campaigns.
- Build and execute robust digital marketing campaigns using content creation, creator strategies, UGC, content seeding, alternative/fan accounts, advertising, CRM, and email/text marketing.
- Collaborate with internal teams to deliver innovative campaigns that drive cultural impact and tangible commercial results.
- Manage and administer campaign budgets, liaising with labels and clients to ensure effective allocation of resources.
Client & Partner Relations
- Build strong, collaborative, and trusting relationships directly with clients and their teams while managing multiple active campaigns simultaneously.
- Maintain and expand a network of external partners (content producers, creators, social strategists, marketing agencies, publicists) and directly manage them on campaigns when necessary.
- Oversee relationships with digital platforms including TikTok, Meta, Snapchat, X, YouTube, Discord, and more.
Content & Creative Development
- Conceptualize, produce, and coordinate campaign creative including social content, photo, video, and graphic assets.
- Write engaging, on-brand copy for social media, websites, and campaign needs.
- Oversee website, game, and app development for roster projects.
- Lead content strategy across social media, influencers, UGC, short-form, and YouTube, ensuring optimization, monetization, and maximum visibility.
Analytics & Reporting
- Establish clear KPIs and performance benchmarks for each campaign.
- Monitor and analyze campaign performance through internal and third-party data tools.
- Deliver actionable insights, reporting, and regular updates to internal and external stakeholders.
- Conduct post-campaign analysis to evaluate effectiveness and recommend strategies for future success.
Innovation & Trends
- Anticipate and act on new social channels, platform features, content formats, and cultural moments to keep campaigns ahead of the curve.
- Source and identify digital trends and execute content ideas directly with clients.
WHAT THIS PERSON WILL BRING
- 5+ years of experience in digital marketing, social media, influencer/talent relations, or related fields.
- Proven track record in building and executing successful digital and social campaigns.
- Strong expertise in paid digital media, social platforms, CRM/email marketing, and analytics.
- Excellent written and verbal communication skills with client-facing experience.
- Highly organized, detail-oriented, and able to manage multiple campaigns simultaneously.
- Strong problem-solving skills with the ability to anticipate challenges and deliver creative solutions.
- Mastery of major social platforms (Instagram, Facebook/Meta, TikTok, X, Snapchat, YouTube, YouTube Shorts, Discord, Twitch).
- Demonstrated understanding of marketing KPIs, ROI, and performance measurement.
- Comfortable working with high-profile talent and sensitive information with discretion.
- Flexibility to work nights and weekends as needed to support live campaigns.
BENEFITS & PERKS
Our motto is ‘Taking Care of Our Own’ through our pillars of benefits:
- HEALTH: Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA)
- YOURSELF: Free concert tickets, generous paid time off including paid holidays, sick time, and personal days
- CAREER: Career and skill development programs with School of Live
EQUAL EMPLOYMENT OPPORTUNITY
We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.
Live Nation is an equal opportunity employer. It hires and promotes employees based on their experience, talent, and qualifications for the job and does not tolerate discrimination toward employees based on age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.
We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and/or applicable laws in other areas.
Live Nation affords equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant or an employee consistent with its legal obligations to do so. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant or employee to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants and employees are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek or currently occupy. Any applicant or employee who requires an accommodation in order to perform the essential functions of the job should contact either the hiring manager for the role or a Human Resources representative to request the opportunity to participate in a timely interactive process.
HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.
The expected compensation for this position is:
$96,000.00 USD - $120,000.00 USD
Pay is based on a number of factors including market location, qualifications, skills, and experience.
Live Nation Entertainment will never request payment or equipment purchases as part of the hiring process. Recruiters will only contact candidates from official Live Nation or affiliated brand email domains.
See all 7,546+ Senior Marketing Strategist Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Senior Marketing Strategist roles.
Get Access To All JobsTips for Finding Senior Marketing Strategist Jobs
Target employers with an LCA filing history
Employers who have filed Labor Condition Applications for marketing roles are already familiar with the sponsorship process. This significantly reduces friction when negotiating sponsorship, since the employer isn't navigating the process for the first time.
Frame your specialization as a differentiator
Employers are more likely to sponsor when they can't easily source the same skill set domestically. Specializations in performance marketing, brand strategy, or marketing analytics strengthen the case that your expertise justifies the sponsorship investment.
Clarify the degree requirement in the job description
H-1B specialty occupation status requires the role to normally require a specific bachelor's degree. Job postings that list 'bachelor's preferred' rather than 'required' can complicate approval, so confirm the employer will reflect this accurately in the LCA.
Understand the H-1B lottery timing before you accept an offer
H-1B registrations open in March each year for an October start date. If you're not already in H-1B status, confirm whether your employer will sponsor for the next available cap season and what your work authorization covers in the interim period.
Consider O-1A if you have a strong professional track record
Senior marketers with documented achievements, industry recognition, published work, or significant media coverage may qualify for the O-1A visa, which has no lottery and no annual cap. It requires demonstrating extraordinary ability through multiple qualifying criteria.
Get clarity on sponsorship scope during the offer stage
Some employers sponsor for H-1B but won't commit to green card sponsorship. If long-term U.S. residency is your goal, ask directly about the employer's PERM sponsorship policy before accepting an offer to avoid complications later.
Frequently Asked Questions
Does a Senior Marketing Strategist role qualify as an H-1B specialty occupation?
Yes, provided the employer requires a bachelor's degree or higher in marketing, business, communications, or a closely related field as a minimum condition of employment. The key word is 'required', if the job description says the degree is preferred or a substitute for experience, USCIS may question specialty occupation status. Employers should work with immigration counsel to draft the job description and LCA accurately.
What degree field do I need for H-1B sponsorship as a Senior Marketing Strategist?
Most approved H-1B visa petitions for senior marketing roles cite degrees in marketing, business administration, communications, or economics. The degree field must have a logical connection to the specific duties of the role. A general business degree typically supports a strategy-focused position, while a pure liberal arts degree without relevant coursework may face more scrutiny during adjudication.
How likely is it that an employer will sponsor a Senior Marketing Strategist for a visa?
Sponsorship is more common at larger companies, tech firms, and multinational brands that have established immigration programs. Senior-level roles are generally easier to justify for sponsorship than entry-level positions because the employer can more credibly argue the role requires specialized expertise not readily available domestically. Browsing sponsored marketing roles on Migrate Mate can help you identify which employers are actively hiring with sponsorship.
Can I qualify for an O-1A visa as a Senior Marketing Strategist?
Potentially, yes. The O-1A requires demonstrating extraordinary ability through criteria such as high salary relative to peers, critical employment at a distinguished organization, judging others' work, original contributions of major significance, or published material about your work. Senior marketers with a strong public profile, industry awards, or documented business impact can build a credible O-1A case. Unlike the H-1B, there's no lottery and no annual cap.
What happens to my visa status if I change employers as a Senior Marketing Strategist?
On an H-1B, you can change employers using H-1B portability, your new employer files a transfer petition, and you can begin working for them once it's received by USCIS, before approval. The new role must also qualify as a specialty occupation. On an O-1 visa, there's no portability rule; your new employer must file a fresh petition. In either case, your status is tied to the sponsoring employer, so gaps in employment require careful planning.
What is the prevailing wage requirement for sponsored Senior Marketing Strategist jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.