Campaign Specialist Jobs
Campaign Specialist jobs are open across nonprofits, political organizations, healthcare, and consumer brands, from entry-level coordinator to senior and director roles, with specializations in digital campaigns, email marketing, and advocacy strategy. Scan the live roles below and apply to whichever ones fit.
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Showing 5 of 27+ Campaign Specialist jobs
Informa Markets, a division within Informa, creates global platforms for industries to trade, innovate and grow. We organise over 450 large-scale branded and transaction-led events in over a dozen specialist markets. These are typically not-to-be-missed live and on-demand B2B events where industries convene and people gather to do business.
We also provide data and digital content, as well as year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads.
Job Description
This role is based in our New York City or Santa Monica office.
The Campaign Specialist – Commercial Marketing is a key role within the commercial marketing team. This position focuses on supporting the execution of detailed campaign briefs and tactical plans that align with the overarching marketing strategy. The Campaign Specialist collaborates with cross-functional teams to ensure campaigns leverage the optimal channel mix and deliver measurable business outcomes, such as lead generation, pipeline acceleration, and client retention. Working closely with the Commercial Marketing Hub team members, Centers of Excellence and sales teams, the Campaign Specialist ensures campaign plans are well-executed, data-driven, and aligned with the commercial value proposition and sales priorities. As a key player in the agile marketing Commercial Hub, the Campaign Specialist supports agile marketing ceremonies and ensures the smooth delivery of campaign activities. By embedding insights from marketing analytics and performance reporting, the Campaign Specialist helps optimize campaigns and maximize return on investment.
KEY RESPONSIBILITIES
Campaign Briefing and Planning
- Collaborate with the Commercial Hub team members and Centers of Excellence to translate marketing strategies into actionable campaign briefs, outlining objectives, target audiences, messaging frameworks, and channel recommendations.
- Support the development of tactical campaign plans that align with business objectives, product launches, and revenue targets.
- Ensure campaign frameworks align with the commercial value proposition and resonate with key client personas.
- Work closely with the Product Marketing Manager to ensure campaign plans reflect broader marketing strategies and goals.
- Contribute to the agile marketing hub by supporting sprint planning cycles and collaborating with hub engagement managers and delivery partners.
Channel Strategy and Optimization
- Identify and recommend effective channels for each campaign, ensuring alignment with audience preferences and business objectives.
- Support the implementation of channel mix strategies to maximize engagement, conversion rates, and ROI.
- Use insights from marketing analytics and performance reporting to inform channel selection and targeting strategies, ensuring campaigns are optimized for measurable outcomes.
Collaboration and Alignment
- Partner with the commercial marketing team members and Centers of Excellence to deliver and execute campaigns, ensuring cohesive campaign plans and briefings.
- Collaborate with the Product Marketing Manager and Comms Planner to ensure campaign messaging is consistent, compelling, and aligned with attendee and commercial value propositions.
- Contribute to agile workflows within the commercial marketing hub to maximize campaign impact.
- Work with sales teams to ensure campaign plans support pipeline priorities and provide the tools and insights needed to engage clients effectively.
- Coordinate with cross-functional teams, including brand, operations, and strategic insights, to ensure campaign plans align with broader portfolio goals.
Performance Monitoring and Reporting
- Support the establishment and monitoring of campaign KPIs, including lead generation, conversion rates, and pipeline contribution, in collaboration with the Marketing Analytics & Marketing Performance Center of Excellence.
- Analyze campaign performance data to identify trends, opportunities, and areas for improvement.
- Provide insights and updates to the commercial marketing team and other stakeholders, highlighting campaign impact and recommendations for optimization during sprint reviews.
Continuous Improvement
- Stay informed about industry trends, emerging channels, and best practices to contribute to campaign planning.
- Support a test-and-learn approach to campaign planning, using data to drive continuous improvement.
- Gather feedback from sales and other stakeholders to refine campaign briefs and enhance future planning.
High-Impact Sales Collateral Creation
- Collateral Development: Manage the development of compelling sales decks, case studies, and one-pagers that accelerate the sales cycle.
- Library Management: Maintain, audit, and structure our central sales collateral library to ensure all sales materials are up to date and easily accessible.
- Project Management: Provide specific, actionable feedback to the production agency while balancing competing timelines and deliverables.
Qualifications
- Foundational experience in campaign management or a similar role, with knowledge of briefing and planning integrated marketing campaigns across multiple channels.
- Ability to translate marketing strategies into actionable campaign plans that deliver measurable results.
- Data-driven mindset with a focus on embedding insights from marketing analytics and performance reporting into campaign execution and optimization.
- Strong collaboration skills, with experience working closely with sales, product marketing, and other cross-functional teams.
- Excellent organizational and planning skills, with the ability to manage multiple campaign tasks simultaneously.
- Analytical skills, with experience in tracking and reporting on campaign performance metrics to inform decision-making.
- Adaptability and comfort working in a fast-paced, dynamic environment with shifting priorities.
- Familiarity with agile marketing principles and ways of working.
- Proven Sales Collateral Experience: Must have prior experience creating B2B pitch decks, case studies, or sales materials.
- Agency & Stakeholder Management: Demonstrated experience navigating multi-stakeholder approval processes, managing external agencies, and keeping complex project timelines on track.
WHAT SUCCESS LOOKS LIKE
- Campaign Execution: Deliver actionable campaign briefs and plans that align with business objectives and drive measurable outcomes.
- Channel Strategy Optimization: Contribute to channel mix strategies that maximize engagement, conversion rates, and ROI.
- Data-Driven Insights: Use marketing analytics and performance reporting to refine campaign execution and pivot strategies for maximum ROI.
- Strategic Alignment: Ensure campaign activities align with the overarching marketing strategy, commercial value proposition, and sales priorities.
- Collaboration Success: Build strong relationships with sales, product marketing, and other stakeholders to ensure campaign activities are aligned and impactful.
- Performance Reporting: Provide clear and actionable updates on campaign performance to inform strategy refinement and planning.
Additional Information
We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.
We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com
Our benefits include:
- Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment
- Broader impact: take up to four days per year to volunteer, with charity match funding available too
- Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
- Time out: 15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
- Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount
- Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more
- Recognition for great work, with global awards and kudos programs
- As an international company, the chance to collaborate with teams around the world
The salary range for this role is $60,000- $70,000 based on experience.
This posting will automatically expire on December 11th, 2026.
We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.
If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.
See how Informa handles your personal data when you apply for a job here.
Informa Markets, a division within Informa, creates global platforms for industries to trade, innovate and grow. We organise over 450 large-scale branded and transaction-led events in over a dozen specialist markets. These are typically not-to-be-missed live and on-demand B2B events where industries convene and people gather to do business.
We also provide data and digital content, as well as year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads.
Job Description
This role is based in our New York City or Santa Monica office.
The Campaign Specialist – Commercial Marketing is a key role within the commercial marketing team. This position focuses on supporting the execution of detailed campaign briefs and tactical plans that align with the overarching marketing strategy. The Campaign Specialist collaborates with cross-functional teams to ensure campaigns leverage the optimal channel mix and deliver measurable business outcomes, such as lead generation, pipeline acceleration, and client retention. Working closely with the Commercial Marketing Hub team members, Centers of Excellence and sales teams, the Campaign Specialist ensures campaign plans are well-executed, data-driven, and aligned with the commercial value proposition and sales priorities. As a key player in the agile marketing Commercial Hub, the Campaign Specialist supports agile marketing ceremonies and ensures the smooth delivery of campaign activities. By embedding insights from marketing analytics and performance reporting, the Campaign Specialist helps optimize campaigns and maximize return on investment.
KEY RESPONSIBILITIES
Campaign Briefing and Planning
- Collaborate with the Commercial Hub team members and Centers of Excellence to translate marketing strategies into actionable campaign briefs, outlining objectives, target audiences, messaging frameworks, and channel recommendations.
- Support the development of tactical campaign plans that align with business objectives, product launches, and revenue targets.
- Ensure campaign frameworks align with the commercial value proposition and resonate with key client personas.
- Work closely with the Product Marketing Manager to ensure campaign plans reflect broader marketing strategies and goals.
- Contribute to the agile marketing hub by supporting sprint planning cycles and collaborating with hub engagement managers and delivery partners.
Channel Strategy and Optimization
- Identify and recommend effective channels for each campaign, ensuring alignment with audience preferences and business objectives.
- Support the implementation of channel mix strategies to maximize engagement, conversion rates, and ROI.
- Use insights from marketing analytics and performance reporting to inform channel selection and targeting strategies, ensuring campaigns are optimized for measurable outcomes.
Collaboration and Alignment
- Partner with the commercial marketing team members and Centers of Excellence to deliver and execute campaigns, ensuring cohesive campaign plans and briefings.
- Collaborate with the Product Marketing Manager and Comms Planner to ensure campaign messaging is consistent, compelling, and aligned with attendee and commercial value propositions.
- Contribute to agile workflows within the commercial marketing hub to maximize campaign impact.
- Work with sales teams to ensure campaign plans support pipeline priorities and provide the tools and insights needed to engage clients effectively.
- Coordinate with cross-functional teams, including brand, operations, and strategic insights, to ensure campaign plans align with broader portfolio goals.
Performance Monitoring and Reporting
- Support the establishment and monitoring of campaign KPIs, including lead generation, conversion rates, and pipeline contribution, in collaboration with the Marketing Analytics & Marketing Performance Center of Excellence.
- Analyze campaign performance data to identify trends, opportunities, and areas for improvement.
- Provide insights and updates to the commercial marketing team and other stakeholders, highlighting campaign impact and recommendations for optimization during sprint reviews.
Continuous Improvement
- Stay informed about industry trends, emerging channels, and best practices to contribute to campaign planning.
- Support a test-and-learn approach to campaign planning, using data to drive continuous improvement.
- Gather feedback from sales and other stakeholders to refine campaign briefs and enhance future planning.
High-Impact Sales Collateral Creation
- Collateral Development: Manage the development of compelling sales decks, case studies, and one-pagers that accelerate the sales cycle.
- Library Management: Maintain, audit, and structure our central sales collateral library to ensure all sales materials are up to date and easily accessible.
- Project Management: Provide specific, actionable feedback to the production agency while balancing competing timelines and deliverables.
Qualifications
- Foundational experience in campaign management or a similar role, with knowledge of briefing and planning integrated marketing campaigns across multiple channels.
- Ability to translate marketing strategies into actionable campaign plans that deliver measurable results.
- Data-driven mindset with a focus on embedding insights from marketing analytics and performance reporting into campaign execution and optimization.
- Strong collaboration skills, with experience working closely with sales, product marketing, and other cross-functional teams.
- Excellent organizational and planning skills, with the ability to manage multiple campaign tasks simultaneously.
- Analytical skills, with experience in tracking and reporting on campaign performance metrics to inform decision-making.
- Adaptability and comfort working in a fast-paced, dynamic environment with shifting priorities.
- Familiarity with agile marketing principles and ways of working.
- Proven Sales Collateral Experience: Must have prior experience creating B2B pitch decks, case studies, or sales materials.
- Agency & Stakeholder Management: Demonstrated experience navigating multi-stakeholder approval processes, managing external agencies, and keeping complex project timelines on track.
WHAT SUCCESS LOOKS LIKE
- Campaign Execution: Deliver actionable campaign briefs and plans that align with business objectives and drive measurable outcomes.
- Channel Strategy Optimization: Contribute to channel mix strategies that maximize engagement, conversion rates, and ROI.
- Data-Driven Insights: Use marketing analytics and performance reporting to refine campaign execution and pivot strategies for maximum ROI.
- Strategic Alignment: Ensure campaign activities align with the overarching marketing strategy, commercial value proposition, and sales priorities.
- Collaboration Success: Build strong relationships with sales, product marketing, and other stakeholders to ensure campaign activities are aligned and impactful.
- Performance Reporting: Provide clear and actionable updates on campaign performance to inform strategy refinement and planning.
Additional Information
We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.
We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com
Our benefits include:
- Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment
- Broader impact: take up to four days per year to volunteer, with charity match funding available too
- Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
- Time out: 15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
- Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount
- Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more
- Recognition for great work, with global awards and kudos programs
- As an international company, the chance to collaborate with teams around the world
The salary range for this role is $60,000- $70,000 based on experience.
This posting will automatically expire on December 11th, 2026.
We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.
If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.
See how Informa handles your personal data when you apply for a job here.
Campaign Specialist Jobs by Experience Level
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Find Campaign Specialist JobsCampaign Specialist Job Market
Who's Hiring
What Employers Look For
The qualifications that appear most often in campaign specialist jobs.
- Two or more years of experience managing end-to-end marketing or advocacy campaigns
- Proficiency with email marketing platforms such as Mailchimp, Salesforce Marketing Cloud, or HubSpot
- Experience with paid digital advertising on social platforms or search networks
- Ability to analyze campaign performance data and present findings to stakeholders
- Strong writing and copyediting skills for campaign messaging across multiple channels
- Familiarity with CRM systems and marketing automation workflows
Tips for Your Campaign Specialist Job Search
Tailor your resume for each channel
Campaign specialists are hired for specific channels, so highlight the ones you've owned, whether email, paid social, or direct mail. Generic marketing resumes get filtered out fast when a hiring manager needs someone who can run a specific campaign type from day one.
Show results, not just responsibilities
Hiring managers for campaign roles want to see what your campaigns produced. Swap vague bullets like 'managed email campaigns' for concrete outcomes like open rates improved, list growth achieved, or conversion lifts delivered, even if the numbers are directional.
Apply early to roles that fit
Migrate Mate lists campaign specialist openings from across the United States in one place, so you can find roles that match and apply directly to each listing. Applying in the first few days a role is posted puts you ahead of most applicants.
Filter by industry to sharpen your search
Campaign specialists in nonprofits, political campaigns, and B2B SaaS use very different workflows and tools. Narrowing your search by industry lets you find roles where your specific campaign experience translates directly, so your application reads as a strong match.
Prepare a campaign walkthrough for interviews
Most campaign specialist interviews include a case study or a question asking you to walk through a campaign you ran end to end. Practice explaining your objective, channel mix, messaging decisions, and what you would change, before you get to the interview.
Negotiate using total scope, not just title
When evaluating an offer, ask about budget ownership, the number of active campaigns you'd manage, and whether the role includes strategy or execution only. These factors affect your day-to-day workload significantly and give you grounded points to negotiate scope alongside compensation.
Campaign Specialist Jobs: Frequently Asked Questions
Which companies are hiring the most campaign specialists?
The most active employers for campaign specialists right now are RevSpring, Mister Car Wash, and Community Choice Credit Union, and the most openings are in Georgia, Michigan, and Pennsylvania, based on current listings on Migrate Mate as of November 2026. Demand is consistent across nonprofits, healthcare systems, and consumer brands running ongoing digital programs.
How many campaign specialist jobs are remote?
About 75% of campaign specialist openings are fully remote or hybrid as of November 2026, reflecting broad adoption of distributed teams in marketing. Email-focused and digital advertising roles tend to be the most remote-friendly, while field-based advocacy and event-driven campaign roles more often require an on-site or regional presence.
How do you become a campaign specialist?
Start by building hands-on experience with at least one campaign channel, whether that's email, paid social, or digital fundraising. A degree in marketing, communications, or a related field helps, but employers weigh demonstrated campaign results heavily. Many campaign specialists begin in coordinator or assistant roles, take on campaign ownership incrementally, and develop platform certifications to strengthen their candidacy.
Can you get hired as a campaign specialist with little experience?
Yes, entry-level campaign specialist roles exist, particularly at nonprofits, advocacy organizations, and agencies that invest in training. Focus your application on any volunteer campaign work, class projects, or freelance clients where you owned a campaign from brief to send. Demonstrating familiarity with an email platform and showing one concrete example of a campaign you ran, even a small one, makes a stronger case than a general marketing background alone.
What does the campaign specialist interview process look like?
Most campaign specialist interviews include an initial screening call, a skills-based interview focused on campaign planning and measurement, and a practical exercise such as a writing sample, campaign brief, or case study review. Some employers add a final round with a marketing director or cross-functional stakeholder. The practical exercise is where most candidates are evaluated, so prepare a clear example of a campaign you built and what it delivered.
Where can I find and apply to campaign specialist jobs?
You can find and apply to campaign specialist jobs on Migrate Mate, which lists current openings from across the United States. Search the roles available, find the ones that match your experience and channel focus, and apply directly to each listing that fits.
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