Marketing Manager Jobs at Intuit with Visa Sponsorship
Marketing Manager jobs at Intuit span product marketing, brand, and growth functions across its TurboTax, QuickBooks, and Credit Karma business lines. The company has a consistent track record of sponsoring work visas for this function, making it a strong target if you need employer support to work in the U.S.
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Come join the QuickBooks Small Business Marketing Team as a Principal Product Marketing Manager. Intuit’s Global Business Solutions Group (GBSG) delivers a portfolio of solutions that help businesses thrive at every stage of growth, from solopreneurs to mid-market, across accounting, payroll, time tracking, payments, bill pay and lending.
Simple Start, Essentials and Plus are our core small business products, complemented by emerging mid-market solutions and solopreneur offerings. This role is a strategic leadership role for someone who will go deep on what has to be true inside these products for the businesses that run on them to keep choosing QuickBooks, and who can turn that into prioritized, evidenced direction for the product teams that build it.
Responsibilities
- Partner with product to define the multi-year strategy for core QuickBooks: Set the strategic direction for where Simple Start, Essentials and Plus must go to win, shaping the bets that drive long-term competitive position and growth on the surface through which most small businesses experience QuickBooks.
- Establish what it takes to win the job, not just the customer: Build the deepest view in the company of how the accounting and operating workflows actually run across the core offerings, benchmarked against how competitors and non-FMS alternatives complete the same jobs, and turn that into the capability bets that determine whether customers stay and grow.
- Shape the roadmap at the strategic level: Partner with product leadership across the teams that touch these workflows to prioritize around the bets that matter most for long-term competitive position.
- Drive cross-functional alignment: Act as the connective tissue between product, marketing and executive stakeholders, ensuring alignment on strategic direction and key decisions across the teams that each own a piece of the core experience.
- Build the business case for the future state: Develop the insight and narrative that supports where core QuickBooks should go next, and present that point of view to senior audiences.
- Set the bar for the experience customers already pay for: Define what good looks like for the foundational capabilities customers judge us on, and hold the organization to it through the Foundations agenda.
Qualifications
- BA/BS required, MBA preferred, or equivalent work experience
- 12+ years in product marketing, product strategy or management consulting, with a demonstrated track record of owning multi-year strategy; SMB SaaS experience strongly preferred
- Demonstrated depth in workflow or capability analysis: able to take a product apart at the job level and show, with evidence, where it fails the customer
- Proven ability to define and defend long-range strategic bets using market intelligence and customer insight, with the judgment to sequence them pragmatically
- Experience working directly with product management teams, including influencing roadmaps owned by others
- Demonstrated track record influencing stakeholders across a complex, matrixed organization
- Exceptional communication and storytelling skills, with comfort presenting at executive business reviews
- Demonstrated ownership, independent judgment and comfort operating in ambiguity
- Fluent in a range of AI tools with demonstrable experience incorporating them into your workflow
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.
The expected base pay range for this position is:
San Francisco $205,000 - $277,500
Overview
Come join the QuickBooks Small Business Marketing Team as a Principal Product Marketing Manager. Intuit’s Global Business Solutions Group (GBSG) delivers a portfolio of solutions that help businesses thrive at every stage of growth, from solopreneurs to mid-market, across accounting, payroll, time tracking, payments, bill pay and lending.
Simple Start, Essentials and Plus are our core small business products, complemented by emerging mid-market solutions and solopreneur offerings. This role is a strategic leadership role for someone who will go deep on what has to be true inside these products for the businesses that run on them to keep choosing QuickBooks, and who can turn that into prioritized, evidenced direction for the product teams that build it.
Responsibilities
- Partner with product to define the multi-year strategy for core QuickBooks: Set the strategic direction for where Simple Start, Essentials and Plus must go to win, shaping the bets that drive long-term competitive position and growth on the surface through which most small businesses experience QuickBooks.
- Establish what it takes to win the job, not just the customer: Build the deepest view in the company of how the accounting and operating workflows actually run across the core offerings, benchmarked against how competitors and non-FMS alternatives complete the same jobs, and turn that into the capability bets that determine whether customers stay and grow.
- Shape the roadmap at the strategic level: Partner with product leadership across the teams that touch these workflows to prioritize around the bets that matter most for long-term competitive position.
- Drive cross-functional alignment: Act as the connective tissue between product, marketing and executive stakeholders, ensuring alignment on strategic direction and key decisions across the teams that each own a piece of the core experience.
- Build the business case for the future state: Develop the insight and narrative that supports where core QuickBooks should go next, and present that point of view to senior audiences.
- Set the bar for the experience customers already pay for: Define what good looks like for the foundational capabilities customers judge us on, and hold the organization to it through the Foundations agenda.
Qualifications
- BA/BS required, MBA preferred, or equivalent work experience
- 12+ years in product marketing, product strategy or management consulting, with a demonstrated track record of owning multi-year strategy; SMB SaaS experience strongly preferred
- Demonstrated depth in workflow or capability analysis: able to take a product apart at the job level and show, with evidence, where it fails the customer
- Proven ability to define and defend long-range strategic bets using market intelligence and customer insight, with the judgment to sequence them pragmatically
- Experience working directly with product management teams, including influencing roadmaps owned by others
- Demonstrated track record influencing stakeholders across a complex, matrixed organization
- Exceptional communication and storytelling skills, with comfort presenting at executive business reviews
- Demonstrated ownership, independent judgment and comfort operating in ambiguity
- Fluent in a range of AI tools with demonstrable experience incorporating them into your workflow
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.
The expected base pay range for this position is:
San Francisco $205,000 - $277,500
See all 81+ Marketing Manager Jobs at Intuit
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Get Access To All JobsTips for Finding Marketing Manager Jobs at Intuit
Frame your marketing credentials for U.S. specialty occupation standards
Marketing Manager roles must qualify as specialty occupations under H-1B rules, meaning your degree field needs to align with the role. Position your background in marketing, business, or communications clearly on your resume before applying.
Target Intuit's product-aligned marketing teams directly
Intuit staffs marketing managers within specific product lines like TurboTax and QuickBooks rather than a single central team. Searching by business unit rather than a generic title surfaces roles with distinct sponsorship histories and hiring timelines.
Find open roles using Migrate Mate to filter by visa type
Intuit sponsors multiple visa categories for Marketing Managers, including H-1B, E-3, and TN. Use Migrate Mate to filter open roles by the specific visa type you need, so you're only applying to positions where your situation is already supported.
Time your application around Intuit's fiscal hiring cycle
Intuit's fiscal year starts in August, and marketing headcount decisions often align with annual planning. Applications submitted between September and December tend to land ahead of approved headcount, giving your offer time to clear before H-1B cap season.
Confirm your offer letter specifies sponsorship before signing
Once you have an offer, verify that the written offer explicitly commits to visa sponsorship and names the visa type. Intuit's HR and legal teams file the Labor Condition Application with DOL before USCIS can process your H-1B petition, so this sequencing matters.
Prepare for cap-subject H-1B timing if you're changing status
If you're on F-1 OPT and targeting Intuit's April H-1B lottery window, your OPT end date and the October 1 cap-subject start date need to align. A 24-month STEM OPT extension buys the runway most candidates need to survive the gap.
Frequently Asked Questions
Does Intuit sponsor H-1B visas for Marketing Managers?
Yes, Intuit sponsors H-1B visas for Marketing Manager roles. The company files petitions for both cap-subject and cap-exempt H-1B categories depending on your situation, and its legal team manages the Labor Condition Application with DOL as part of the standard hiring process. Marketing roles qualify as specialty occupations when a bachelor's degree in a directly related field is required.
Which visa types does Intuit commonly sponsor for Marketing Manager roles?
Intuit sponsors H-1B, E-3 visa, TN visa, and Green Card pathways including EB-2 and EB-3 for Marketing Managers. F-1 OPT and CPT are also supported for students transitioning into full-time roles. Australian citizens can pursue the E-3 visa as an alternative to the H-1B lottery, and Canadian or Mexican nationals may qualify for TN visa status under the USMCA professional worker category.
How do I apply for Marketing Manager jobs at Intuit?
Apply directly through Intuit's careers site or use Migrate Mate to browse Marketing Manager openings filtered by your visa type. Intuit's marketing roles are organized by product line, so searching within TurboTax, QuickBooks, Credit Karma, or Mailchimp teams will return more targeted results than a broad title search. Tailor your application to the specific business context of each team.
What qualifications does Intuit expect for Marketing Manager positions?
Intuit typically expects a bachelor's degree in marketing, business, communications, or a related field, along with direct experience in product marketing, demand generation, or brand management. For senior roles, experience working within a technology or SaaS company is weighted heavily. Demonstrating cross-functional collaboration with product and engineering teams strengthens your application for Intuit's model, which integrates marketing closely with product development cycles.
How do I plan my timeline if I need Intuit to sponsor my H-1B?
USCIS opens H-1B registration each March, with approved petitions taking effect October 1. If you're on F-1 OPT, your employer needs your petition filed and selected in the lottery before your OPT expires. A STEM OPT extension gives you up to 24 additional months of work authorization, which covers most candidates through one or two lottery cycles. Start the offer and LCA process with Intuit's HR team no later than January to meet the March filing window.