Marketing Manager Jobs at Intuit with Visa Sponsorship
Marketing Manager jobs at Intuit span product marketing, brand, and growth functions across its TurboTax, QuickBooks, and Credit Karma business lines. The company has a consistent track record of sponsoring work visas for this function, making it a strong target if you need employer support to work in the U.S.
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Job Overview
TurboTax is Intuit's flagship consumer product and the market leader in tax preparation software. As a Principal Business Strategist for Portfolio & Pricing, you will sit at the center of some of the most consequential decisions the Consumer Group makes each year: how we design, price, and bring our products to market.
This is a high-visibility, high-impact role spanning business model strategy, pricing, SKU architecture, and go-to-market planning. You will partner closely with Product, Finance, Analytics, Marketing, and Legal to translate strategy into decisions that directly drive revenue, customer outcomes, and competitive positioning — owning your work from initial framing through execution.
Responsibilities
- Define and evolve the annual product lineup and business model strategy for TurboTax, establishing the framework that guides pricing, packaging, and go-to-market decisions across the Consumer Group.
- Own end-to-end pricing strategy — setting direction, managing in-season execution, and building a rigorous test-and-learn roadmap to continuously improve how we price our products.
- Lead SKU and entitlements strategy, serving as the authoritative source of truth on product structure and ensuring alignment across Product, Finance, and operational teams ahead of each season.
- Partner deeply with senior leaders across Product, Analytics, Finance, and Marketing to shape strategy, influence decisions, and drive outcomes — operating effectively without direct authority.
- Translate complex, ambiguous problems into clear frameworks and recommendations that move the business forward.
Qualifications
Experience
- 8+ years in strategy, business operations, product strategy, or consulting roles in high-growth technology environments.
- SaaS or consumer technology experience strongly preferred; fintech or B2C product experience a plus.
- Prior experience in pricing strategy, business model design, or GTM planning is highly valued.
Strategy & Analytical Strength
- Strong structured problem-solving and ability to define choices — comfortable navigating multi-stakeholder complexity and ambiguity.
- Ability to distill insights from quantitative and qualitative data and construct a clear, compelling narrative for senior leadership.
- Demonstrated experience developing business cases, pricing models, and frameworks that drive decisions.
Execution & Ownership
- Track record of putting points on the board — identifying opportunities, driving alignment, resolving blockers, and landing outcomes.
- Extreme ownership mindset; moves naturally between long-term strategy and short-term execution.
- Proven ability to manage a portfolio of active workstreams with rigor and discipline.
Communication & Influence
- Executive-level written and verbal communication skills; able to simplify complexity and influence at scale.
- Comfortable serving as a strategic thought partner to senior leaders and driving decisions without direct authority.
- Strong storytelling instincts — knows how to frame tradeoffs clearly and build alignment across diverse stakeholders.
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender. The expected base pay range for this position is:
Overview
Job Overview
TurboTax is Intuit's flagship consumer product and the market leader in tax preparation software. As a Principal Business Strategist for Portfolio & Pricing, you will sit at the center of some of the most consequential decisions the Consumer Group makes each year: how we design, price, and bring our products to market.
This is a high-visibility, high-impact role spanning business model strategy, pricing, SKU architecture, and go-to-market planning. You will partner closely with Product, Finance, Analytics, Marketing, and Legal to translate strategy into decisions that directly drive revenue, customer outcomes, and competitive positioning — owning your work from initial framing through execution.
Responsibilities
- Define and evolve the annual product lineup and business model strategy for TurboTax, establishing the framework that guides pricing, packaging, and go-to-market decisions across the Consumer Group.
- Own end-to-end pricing strategy — setting direction, managing in-season execution, and building a rigorous test-and-learn roadmap to continuously improve how we price our products.
- Lead SKU and entitlements strategy, serving as the authoritative source of truth on product structure and ensuring alignment across Product, Finance, and operational teams ahead of each season.
- Partner deeply with senior leaders across Product, Analytics, Finance, and Marketing to shape strategy, influence decisions, and drive outcomes — operating effectively without direct authority.
- Translate complex, ambiguous problems into clear frameworks and recommendations that move the business forward.
Qualifications
Experience
- 8+ years in strategy, business operations, product strategy, or consulting roles in high-growth technology environments.
- SaaS or consumer technology experience strongly preferred; fintech or B2C product experience a plus.
- Prior experience in pricing strategy, business model design, or GTM planning is highly valued.
Strategy & Analytical Strength
- Strong structured problem-solving and ability to define choices — comfortable navigating multi-stakeholder complexity and ambiguity.
- Ability to distill insights from quantitative and qualitative data and construct a clear, compelling narrative for senior leadership.
- Demonstrated experience developing business cases, pricing models, and frameworks that drive decisions.
Execution & Ownership
- Track record of putting points on the board — identifying opportunities, driving alignment, resolving blockers, and landing outcomes.
- Extreme ownership mindset; moves naturally between long-term strategy and short-term execution.
- Proven ability to manage a portfolio of active workstreams with rigor and discipline.
Communication & Influence
- Executive-level written and verbal communication skills; able to simplify complexity and influence at scale.
- Comfortable serving as a strategic thought partner to senior leaders and driving decisions without direct authority.
- Strong storytelling instincts — knows how to frame tradeoffs clearly and build alignment across diverse stakeholders.
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender. The expected base pay range for this position is:
See all Marketing Manager Jobs at Intuit
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Get Access To All JobsTips for Finding Marketing Manager Jobs at Intuit
Frame your marketing credentials for U.S. specialty occupation standards
Marketing Manager roles must qualify as specialty occupations under H-1B rules, meaning your degree field needs to align with the role. Position your background in marketing, business, or communications clearly on your resume before applying.
Target Intuit's product-aligned marketing teams directly
Intuit staffs marketing managers within specific product lines like TurboTax and QuickBooks rather than a single central team. Searching by business unit rather than a generic title surfaces roles with distinct sponsorship histories and hiring timelines.
Find open roles using Migrate Mate to filter by visa type
Intuit sponsors multiple visa categories for Marketing Managers, including H-1B, E-3, and TN. Use Migrate Mate to filter open roles by the specific visa type you need, so you're only applying to positions where your situation is already supported.
Time your application around Intuit's fiscal hiring cycle
Intuit's fiscal year starts in August, and marketing headcount decisions often align with annual planning. Applications submitted between September and December tend to land ahead of approved headcount, giving your offer time to clear before H-1B cap season.
Confirm your offer letter specifies sponsorship before signing
Once you have an offer, verify that the written offer explicitly commits to visa sponsorship and names the visa type. Intuit's HR and legal teams file the Labor Condition Application with DOL before USCIS can process your H-1B petition, so this sequencing matters.
Prepare for cap-subject H-1B timing if you're changing status
If you're on F-1 OPT and targeting Intuit's April H-1B lottery window, your OPT end date and the October 1 cap-subject start date need to align. A 24-month STEM OPT extension buys the runway most candidates need to survive the gap.
Frequently Asked Questions
Does Intuit sponsor H-1B visas for Marketing Managers?
Yes, Intuit sponsors H-1B visas for Marketing Manager roles. The company files petitions for both cap-subject and cap-exempt H-1B categories depending on your situation, and its legal team manages the Labor Condition Application with DOL as part of the standard hiring process. Marketing roles qualify as specialty occupations when a bachelor's degree in a directly related field is required.
Which visa types does Intuit commonly sponsor for Marketing Manager roles?
Intuit sponsors H-1B, E-3 visa, TN visa, and Green Card pathways including EB-2 and EB-3 for Marketing Managers. F-1 OPT and CPT are also supported for students transitioning into full-time roles. Australian citizens can pursue the E-3 visa as an alternative to the H-1B lottery, and Canadian or Mexican nationals may qualify for TN visa status under the USMCA professional worker category.
How do I apply for Marketing Manager jobs at Intuit?
Apply directly through Intuit's careers site or use Migrate Mate to browse Marketing Manager openings filtered by your visa type. Intuit's marketing roles are organized by product line, so searching within TurboTax, QuickBooks, Credit Karma, or Mailchimp teams will return more targeted results than a broad title search. Tailor your application to the specific business context of each team.
What qualifications does Intuit expect for Marketing Manager positions?
Intuit typically expects a bachelor's degree in marketing, business, communications, or a related field, along with direct experience in product marketing, demand generation, or brand management. For senior roles, experience working within a technology or SaaS company is weighted heavily. Demonstrating cross-functional collaboration with product and engineering teams strengthens your application for Intuit's model, which integrates marketing closely with product development cycles.
How do I plan my timeline if I need Intuit to sponsor my H-1B?
USCIS opens H-1B registration each March, with approved petitions taking effect October 1. If you're on F-1 OPT, your employer needs your petition filed and selected in the lottery before your OPT expires. A STEM OPT extension gives you up to 24 additional months of work authorization, which covers most candidates through one or two lottery cycles. Start the offer and LCA process with Intuit's HR team no later than January to meet the March filing window.