Content Specialist Jobs in Wisconsin
Content Specialist jobs in Wisconsin concentrate in healthcare communications, higher education, financial services, and consumer retail, with consistent demand at every level from entry-level content coordinator to senior content strategist. The heaviest hiring is in Milwaukee, Madison, and Green Bay, where employers like Advocate Aurora Health, American Family Insurance, and the University of Wisconsin system maintain large, active content teams. Digital content strategy, SEO-driven editorial work, and brand storytelling are the most in-demand specialties across these markets. Find a role that fits below and apply directly.
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Showing 5 of 16+ Content Specialist jobs
Job Summary
Content & Design Specialist
Aging & Disability Resource Center (ADRC) of Brown County
Green Bay, WI | Full-Time Non-Exempt
The ADRC of Brown County is looking for a creative, curious, and people-centered Content & Design Specialist to help bring our story to life. Be a part of a mission-driven organization and use your skills in graphic design, photography, video, social media, writing, and digital storytelling to make a meaningful impact.
This position plays a key role in shaping how our community views and experiences the ADRC through inspired, collaborative, and innovative design and content creation. From communicating a customer’s story and capturing a community event to designing a campaign, creating a video, refreshing a webpage, and producing publications, your work will make a difference in the community.
JOB SUMMARY
The Content & Design Specialist assists with the broad range of marketing and communication activities related to the strategic direction developed by the ADRC Communications Department. The role is responsible for creating compelling, accessible, and brand-aligned content that tells the ADRC story across digital, print, and multimedia platforms. This position blends graphic design, content creation, and digital storytelling to support marketing, communications, public relations, and community engagement efforts. The role ensures ADRC messaging is inclusive, clear, and accessible to diverse audiences, including older adults, adults with disabilities, caregivers, and community partners.
Essential Duties
Content Creation & Storytelling
- Under the direction of the Communications Manager, create and assist in the creation of original, engaging content including written copy, photography, video, graphics, and short-form multimedia for digital and print use.
- Capture and share ADRC impact stories, program highlights, staff and consumer features, and community partnerships through interviews, visuals, and narrative storytelling.
- Assist in the production and editing of visual content and short-form videos for multiple platforms including social media, websites, presentations, and outreach efforts.
- Distributes clear, accessible, and audience-appropriate content for social media posts, newsletters, webpages, publications, and promotional materials.
Design & Branding
- Create and design materials for print and digital platforms including magazines, brochures, flyers, presentations, print ads, digital ads, social media graphics, videos, and signage.
- Ensure all materials align with ADRC brand standards, accessibility best practices, and inclusive design principles.
- Create and update content for the monthly ADRC magazine, including sourcing stories, coordinating with internal and external contributors, editing content, and uploading materials to the vendor portal.
- Manage multiple projects simultaneously, prioritizing deadlines while working within design specifications and budget constraints.
Digital Communications & Social Media
- Develop, maintain, and implement a social media calendar, including ideation, content creation, copywriting, design, scheduling, and performance tracking.
- Monitor trends, platform updates, and emerging content formats to keep ADRC communications relevant and engaging.
- Travel to community ADRC events to capture content for publication.
- Design, produce, and distribute monthly campaigns tailored to target audiences.
- Support the management of the ADRC website, ensuring content accuracy, usability, accessibility, and visual consistency.
Strategy, Evaluation & Collaboration
- Support and implement the agency’s communication and marketing strategy to convey news, programs, events, and impact across media outlets, print, web, video, social media, and outreach efforts.
- Collaborate with staff and leadership to identify content needs, gather information, and translate complex topics into clear, engaging communications.
- Assist in evaluating the effectiveness of communication and marketing campaigns using analytics, feedback, and engagement metrics.
- Provide guidance and support to staff related to communication tools, platforms, and best practices.
Accessibility & Compliance
- Ensure all communications and materials are accessible and available to individuals with disabilities and diverse communication needs, including plain language, alternative formats, and visual accessibility.
- Adhere to privacy, confidentiality, and data protection requirements related to consumer and personnel information.
General Responsibilities
- Participate as an active and collaborative team member within the ADRC.
- Attend and participate in staff meetings, training, and professional development opportunities.
- Comply with all applicable federal, state, and county laws, administrative rules, agency policies, and professional standards.
- Advocate for issues impacting older adults and adults with disabilities and help communicate relevant programs, resources, and legislative issues to the community.
- Fulfill “Duty to Report” responsibilities during a community emergency or disaster in accordance with the ADRC Emergency Preparedness Plan.
- Perform other job-related duties as assigned.
Minimum Qualifications Required
Education and Experience
Associate Degree in Graphic Design, Marketing, Communications, Digital Media, or a related field; and/or a minimum of two (2) years of experience in graphic design, content creation, marketing, or communications. An equivalent combination of education, training, and experience that provides the required knowledge, skills, and abilities will be considered.
Licenses and Certifications
- Valid Wisconsin Driver’s License
- CPR/AED Certification (preferred)
Knowledge, Skills & Abilities
KNOWLEDGE, SKILLS AND ABILITIES
- Strong knowledge of content creation, digital storytelling, branding, marketing, and promotion.
- Advanced proficiency in Adobe Creative Cloud or equivalent design tools.
- Strong skills in photography, videography, and video editing.
- Working knowledge of website content management systems.
- Strong understanding of social media platforms, content formats, and accessibility considerations.
- Ability to adapt to emerging technologies, platforms, and communication trends.
- Ability to organize, prioritize, and manage complex, multifaceted projects.
- Strong written, visual, and verbal communication skills across diverse audiences and settings.
- Ability to handle sensitive information with confidentiality and professionalism.
- Ability to manage challenging situations with tact, respect, and professionalism.
- Ability to work under generally safe and comfortable conditions, with occasional exposure to emotionally charged or crisis-related situations.
PHYSICAL DEMANDS
- Lifting up to 20 pounds occasionally; frequent lifting or carrying up to 10 pounds.
- Intermittent standing, walking, and sitting.
- Repetitive hand and finger movements for computer and equipment use.
- Occasional bending, twisting, squatting, climbing, reaching, and grasping.
- Ability to communicate orally in a clear manner.
- Ability to distinguish sounds and visual details at varying distances and light conditions.
Brown County is an E-Verify employer. Click the links below for more information.
https://www.browncountywi.gov/i/f/files/Human-Resources/E-Verify%20Participation%20Poster(1).pdf
https://www.browncountywi.gov/i/f/files/Human-Resources/IER%20Right%20to%20Work%20Poster.pdf
Job Summary
Content & Design Specialist
Aging & Disability Resource Center (ADRC) of Brown County
Green Bay, WI | Full-Time Non-Exempt
The ADRC of Brown County is looking for a creative, curious, and people-centered Content & Design Specialist to help bring our story to life. Be a part of a mission-driven organization and use your skills in graphic design, photography, video, social media, writing, and digital storytelling to make a meaningful impact.
This position plays a key role in shaping how our community views and experiences the ADRC through inspired, collaborative, and innovative design and content creation. From communicating a customer’s story and capturing a community event to designing a campaign, creating a video, refreshing a webpage, and producing publications, your work will make a difference in the community.
JOB SUMMARY
The Content & Design Specialist assists with the broad range of marketing and communication activities related to the strategic direction developed by the ADRC Communications Department. The role is responsible for creating compelling, accessible, and brand-aligned content that tells the ADRC story across digital, print, and multimedia platforms. This position blends graphic design, content creation, and digital storytelling to support marketing, communications, public relations, and community engagement efforts. The role ensures ADRC messaging is inclusive, clear, and accessible to diverse audiences, including older adults, adults with disabilities, caregivers, and community partners.
Essential Duties
Content Creation & Storytelling
- Under the direction of the Communications Manager, create and assist in the creation of original, engaging content including written copy, photography, video, graphics, and short-form multimedia for digital and print use.
- Capture and share ADRC impact stories, program highlights, staff and consumer features, and community partnerships through interviews, visuals, and narrative storytelling.
- Assist in the production and editing of visual content and short-form videos for multiple platforms including social media, websites, presentations, and outreach efforts.
- Distributes clear, accessible, and audience-appropriate content for social media posts, newsletters, webpages, publications, and promotional materials.
Design & Branding
- Create and design materials for print and digital platforms including magazines, brochures, flyers, presentations, print ads, digital ads, social media graphics, videos, and signage.
- Ensure all materials align with ADRC brand standards, accessibility best practices, and inclusive design principles.
- Create and update content for the monthly ADRC magazine, including sourcing stories, coordinating with internal and external contributors, editing content, and uploading materials to the vendor portal.
- Manage multiple projects simultaneously, prioritizing deadlines while working within design specifications and budget constraints.
Digital Communications & Social Media
- Develop, maintain, and implement a social media calendar, including ideation, content creation, copywriting, design, scheduling, and performance tracking.
- Monitor trends, platform updates, and emerging content formats to keep ADRC communications relevant and engaging.
- Travel to community ADRC events to capture content for publication.
- Design, produce, and distribute monthly campaigns tailored to target audiences.
- Support the management of the ADRC website, ensuring content accuracy, usability, accessibility, and visual consistency.
Strategy, Evaluation & Collaboration
- Support and implement the agency’s communication and marketing strategy to convey news, programs, events, and impact across media outlets, print, web, video, social media, and outreach efforts.
- Collaborate with staff and leadership to identify content needs, gather information, and translate complex topics into clear, engaging communications.
- Assist in evaluating the effectiveness of communication and marketing campaigns using analytics, feedback, and engagement metrics.
- Provide guidance and support to staff related to communication tools, platforms, and best practices.
Accessibility & Compliance
- Ensure all communications and materials are accessible and available to individuals with disabilities and diverse communication needs, including plain language, alternative formats, and visual accessibility.
- Adhere to privacy, confidentiality, and data protection requirements related to consumer and personnel information.
General Responsibilities
- Participate as an active and collaborative team member within the ADRC.
- Attend and participate in staff meetings, training, and professional development opportunities.
- Comply with all applicable federal, state, and county laws, administrative rules, agency policies, and professional standards.
- Advocate for issues impacting older adults and adults with disabilities and help communicate relevant programs, resources, and legislative issues to the community.
- Fulfill “Duty to Report” responsibilities during a community emergency or disaster in accordance with the ADRC Emergency Preparedness Plan.
- Perform other job-related duties as assigned.
Minimum Qualifications Required
Education and Experience
Associate Degree in Graphic Design, Marketing, Communications, Digital Media, or a related field; and/or a minimum of two (2) years of experience in graphic design, content creation, marketing, or communications. An equivalent combination of education, training, and experience that provides the required knowledge, skills, and abilities will be considered.
Licenses and Certifications
- Valid Wisconsin Driver’s License
- CPR/AED Certification (preferred)
Knowledge, Skills & Abilities
KNOWLEDGE, SKILLS AND ABILITIES
- Strong knowledge of content creation, digital storytelling, branding, marketing, and promotion.
- Advanced proficiency in Adobe Creative Cloud or equivalent design tools.
- Strong skills in photography, videography, and video editing.
- Working knowledge of website content management systems.
- Strong understanding of social media platforms, content formats, and accessibility considerations.
- Ability to adapt to emerging technologies, platforms, and communication trends.
- Ability to organize, prioritize, and manage complex, multifaceted projects.
- Strong written, visual, and verbal communication skills across diverse audiences and settings.
- Ability to handle sensitive information with confidentiality and professionalism.
- Ability to manage challenging situations with tact, respect, and professionalism.
- Ability to work under generally safe and comfortable conditions, with occasional exposure to emotionally charged or crisis-related situations.
PHYSICAL DEMANDS
- Lifting up to 20 pounds occasionally; frequent lifting or carrying up to 10 pounds.
- Intermittent standing, walking, and sitting.
- Repetitive hand and finger movements for computer and equipment use.
- Occasional bending, twisting, squatting, climbing, reaching, and grasping.
- Ability to communicate orally in a clear manner.
- Ability to distinguish sounds and visual details at varying distances and light conditions.
Brown County is an E-Verify employer. Click the links below for more information.
https://www.browncountywi.gov/i/f/files/Human-Resources/E-Verify%20Participation%20Poster(1).pdf
https://www.browncountywi.gov/i/f/files/Human-Resources/IER%20Right%20to%20Work%20Poster.pdf
See All 16 Content Specialist Jobs in Wisconsin
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Where Wisconsin roles are concentrated, by current openings.
Content Specialist Job Market in Wisconsin
A snapshot from current Wisconsin openings, updated as new roles post.
Who's Hiring
What Wisconsin Employers Look For
The qualifications that appear most often in content specialist jobs across Wisconsin.
- Bachelor's degree in communications, English, journalism, or a related field
- Demonstrated portfolio of published written content across digital channels
- Proficiency with content management systems such as WordPress or Drupal
- Experience applying SEO best practices to editorial and web content
- Ability to manage multiple content projects and meet editorial deadlines
- Familiarity with analytics platforms to measure content performance and engagement
Content Specialist Jobs in Wisconsin: Frequently Asked Questions
How do you become a content specialist in Wisconsin?
A bachelor's degree in communications, English, marketing, or journalism is the standard entry point for content specialist roles in Wisconsin. No state-issued license or registration applies to this role. Most Wisconsin employers expect a portfolio of writing samples alongside your application. Gaining experience through campus publications at UW-Madison or UW-Milwaukee, nonprofit communications work, or freelance writing builds the credentials Wisconsin hiring managers look for most.
Which companies hire content specialists in Wisconsin?
Employers hiring content specialists in Wisconsin right now include Vail Resorts, bvk, and BRX, based on current listings on Migrate Mate as of October 2026. Wisconsin's anchor industries, including healthcare systems, insurance carriers, and Big Ten universities, sustain the steadiest long-term demand for content roles.
Which Wisconsin cities have the most content specialist jobs?
Milwaukee, Wisconsin, and Wilmot have the most content specialist openings in Wisconsin. Milwaukee leads because of its concentration of healthcare systems, financial services firms, and corporate headquarters, while Madison's demand is driven by state government agencies, the University of Wisconsin system, and a growing technology sector. Green Bay's openings are anchored by regional healthcare, insurance, and manufacturing companies with in-house marketing teams.
Are there remote content specialist jobs in Wisconsin?
Yes, and more than most fields. Content specialist work is highly compatible with remote arrangements because the role centers on writing, editing, and digital publishing rather than physical presence. About 55% of content specialist openings tied to Wisconsin are remote or hybrid as of October 2026, reflecting how broadly employers have accepted distributed content teams. SEO, social media content, and long-form editorial roles are the most frequently listed as fully remote.
How can I get hired as a content specialist in Wisconsin with little or no experience?
The most realistic entry path is building a portfolio through campus media, community organizations, or freelance work, then applying to content coordinator or marketing assistant roles at Wisconsin's large institutional employers. Advocate Aurora Health, the UW Health system, and American Family Insurance all hire entry-level communications staff who move into content roles over time. A strong writing portfolio, even from volunteer or academic projects, carries more weight in Wisconsin hiring than a lengthy resume for this role.
Where can I find and apply to content specialist jobs in Wisconsin?
You can find and apply to content specialist jobs in Wisconsin on Migrate Mate, which lists current openings from employers across the state. Search the available roles by city or specialty, find the ones that fit your background, and apply directly to each listing without creating an account or signing up.
See All 16 Content Specialist Jobs in Wisconsin
Find roles in Wisconsin that match your experience and apply in just a few clicks.
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