CRM Manager Jobs in Florida
CRM Manager jobs in Florida are concentrated in Miami, Tampa, and Orlando, where financial services, hospitality, healthcare, and retail sectors drive steady demand for professionals who can build customer retention strategies and manage platform integrations. Companies like Carnival Corporation, AdventHealth, and Darden Restaurants have long maintained sizable CRM functions in the state and hire at levels from associate manager to senior director. The most sought-after specialties right now are Salesforce administration, marketing automation, and loyalty program management. Scan the live roles below and apply to whichever ones fit.
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Showing 5 of 7+ CRM Manager jobs
Ready to build what's next with one of the world's most iconic brands?
Why Join Subway?
At Subway, we are not standing still. We are building. This is a business focused on what matters most: growing franchisee profitability, strengthening our brand and creating long-term value. The people who thrive here are the ones who want to make a real impact. You will not just do the work. You will shape it.
We move fast. We think like owners. We make decisions that matter. We hold ourselves to a high standard because what we do directly impacts thousands of franchisees around the world. If you bring energy, accountability and a bias for action, you will fit right in. We take the work seriously, but we also know the best results come from teams that support each other, celebrate wins and show up ready to build something better every day. This is your chance to be part of what's next.
The Assistant Manager, Offers & CRM will manage our promotional offers end to end: strategy, creation, testing, governance, and compliance. You'll decide which offer constructs we deploy against which business goal, keep our Digital Offer Library current and compliant, and manage the full offer lifecycle in partnership with our Menu POS, Martech, and agency teams
Responsibilities include but are not limited to:
- Facilitate offer strategy for the CRM program: build the offer plan for each campaign window and recommend which offer constructs to deploy against which business goal (traffic, average check, visit frequency, trial, incrementality).
- Manage the full offer lifecycle (creation, revisions, testing, and implementation) in partnership with Menu POS and Martech teams.
- Maintain the Digital Offer Library and continuously test new offers to expand the library.
- Support offer governance and compliance (naming conventions, discount and duration rules, approval workflows), ensuring every offer clears brand, legal, and technical review before launch.
- Track and evaluate offer performance against business KPIs (incrementality, average check, purchase frequency, and redemptions) in partnership with the Analytics team, and maintain a current point of view on which offers are best for which outcome.
- Turn performance insights into action: recommend offer changes, retire underperformers, and shape the test-and-learn agenda.
- Recommend the right channels for each offer (email, push, SMS, in-app) and partner with the CRM team and agency partners on copy for lifecycle and performance-based messaging.
- Support CRM strategy and planning in partnership with Martech, Analytics, and the annual Marketing Calendar, optimizing toward the top-performing channels and promotional plan.
- Facilitate the CRM content calendar and platform administration (SharePoint), keeping tools and processes up to date.
- Partner with digital and web teams to improve the guest experience through personalization, deep links, and landing pages.
- Support cross-functional and ad hoc initiatives, managing stakeholder requests, SLAs, and timelines.
Qualifications:
- Bachelor’s Degree in Business, Marketing, Commerce, Communications, Advertising, or related field required.
- 3-5 years+ of experience, proven in in promotional/offer marketing, performance marketing, loyalty, or CRM.
- Hands-on promotional and offer marketing experience is a must: national and local offers, sweepstakes, offer management, governance, and the marketing communication around them.
- Performance marketing orientation, with a track record of owning KPIs and optimizing against measurable outcomes.
- Comfortable with data: able to read campaign and offer performance, draw the right conclusions, and tell the story clearly to senior audiences. Experience with Excel, Tableau, Databricks, or similar tools a plus.
- Familiarity with experimentation design (incrementality measurement, holdout testing, A/B testing) a plus.
- CRM experience (email, push notifications, journeys, SMS) preferred; hands-on experience with an enterprise Email Service Provider (e.g., Adobe, Braze, Salesforce Marketing Cloud) a plus.
- Self-starter, comfortable working autonomously and managing multiple offers in flight at once.
Actual pay is determined based on a number of job-related factors including skills, education, training, credentials, qualifications, scope and complexity of role responsibilities, geographic location, performance, and working conditions.
The Company is only considering applicants who are currently authorized to work in the country the position is based. AA/EOE/D/V
Subway uses technology‑assisted tools to support our recruitment process. These tools strictly help organize and sort applications based on job‑related qualifications. All decisions are made by people - our recruiting team and hiring managers. If you have questions or would like to request an alternative review process, please let us know.
Job Details
- Pay Type: Salary
- Employment Indicator: Regular
Ready to build what's next with one of the world's most iconic brands?
Why Join Subway?
At Subway, we are not standing still. We are building. This is a business focused on what matters most: growing franchisee profitability, strengthening our brand and creating long-term value. The people who thrive here are the ones who want to make a real impact. You will not just do the work. You will shape it.
We move fast. We think like owners. We make decisions that matter. We hold ourselves to a high standard because what we do directly impacts thousands of franchisees around the world. If you bring energy, accountability and a bias for action, you will fit right in. We take the work seriously, but we also know the best results come from teams that support each other, celebrate wins and show up ready to build something better every day. This is your chance to be part of what's next.
The Assistant Manager, Offers & CRM will manage our promotional offers end to end: strategy, creation, testing, governance, and compliance. You'll decide which offer constructs we deploy against which business goal, keep our Digital Offer Library current and compliant, and manage the full offer lifecycle in partnership with our Menu POS, Martech, and agency teams
Responsibilities include but are not limited to:
- Facilitate offer strategy for the CRM program: build the offer plan for each campaign window and recommend which offer constructs to deploy against which business goal (traffic, average check, visit frequency, trial, incrementality).
- Manage the full offer lifecycle (creation, revisions, testing, and implementation) in partnership with Menu POS and Martech teams.
- Maintain the Digital Offer Library and continuously test new offers to expand the library.
- Support offer governance and compliance (naming conventions, discount and duration rules, approval workflows), ensuring every offer clears brand, legal, and technical review before launch.
- Track and evaluate offer performance against business KPIs (incrementality, average check, purchase frequency, and redemptions) in partnership with the Analytics team, and maintain a current point of view on which offers are best for which outcome.
- Turn performance insights into action: recommend offer changes, retire underperformers, and shape the test-and-learn agenda.
- Recommend the right channels for each offer (email, push, SMS, in-app) and partner with the CRM team and agency partners on copy for lifecycle and performance-based messaging.
- Support CRM strategy and planning in partnership with Martech, Analytics, and the annual Marketing Calendar, optimizing toward the top-performing channels and promotional plan.
- Facilitate the CRM content calendar and platform administration (SharePoint), keeping tools and processes up to date.
- Partner with digital and web teams to improve the guest experience through personalization, deep links, and landing pages.
- Support cross-functional and ad hoc initiatives, managing stakeholder requests, SLAs, and timelines.
Qualifications:
- Bachelor’s Degree in Business, Marketing, Commerce, Communications, Advertising, or related field required.
- 3-5 years+ of experience, proven in in promotional/offer marketing, performance marketing, loyalty, or CRM.
- Hands-on promotional and offer marketing experience is a must: national and local offers, sweepstakes, offer management, governance, and the marketing communication around them.
- Performance marketing orientation, with a track record of owning KPIs and optimizing against measurable outcomes.
- Comfortable with data: able to read campaign and offer performance, draw the right conclusions, and tell the story clearly to senior audiences. Experience with Excel, Tableau, Databricks, or similar tools a plus.
- Familiarity with experimentation design (incrementality measurement, holdout testing, A/B testing) a plus.
- CRM experience (email, push notifications, journeys, SMS) preferred; hands-on experience with an enterprise Email Service Provider (e.g., Adobe, Braze, Salesforce Marketing Cloud) a plus.
- Self-starter, comfortable working autonomously and managing multiple offers in flight at once.
Actual pay is determined based on a number of job-related factors including skills, education, training, credentials, qualifications, scope and complexity of role responsibilities, geographic location, performance, and working conditions.
The Company is only considering applicants who are currently authorized to work in the country the position is based. AA/EOE/D/V
Subway uses technology‑assisted tools to support our recruitment process. These tools strictly help organize and sort applications based on job‑related qualifications. All decisions are made by people - our recruiting team and hiring managers. If you have questions or would like to request an alternative review process, please let us know.
Job Details
- Pay Type: Salary
- Employment Indicator: Regular
See All 7 CRM Manager Jobs in Florida
Find roles in Florida that match your experience and apply in just a few clicks.
Find CRM Manager JobsCRM Manager Jobs by City in Florida
Where Florida roles are concentrated, by current openings.
CRM Manager Job Market in Florida
A snapshot from current Florida openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Accounting & Auditing
- Investment & Asset Management
- Consulting & Professional Services
- Healthcare & Medical Services
What Florida Employers Look For
The qualifications that appear most often in CRM manager jobs across Florida.
- Bachelor's degree in marketing, business, or a related field required
- Hands-on experience with a major CRM platform such as Salesforce or HubSpot
- Demonstrated ability to segment customer data and run lifecycle campaigns
- Experience managing cross-functional teams or collaborating with sales and marketing
- Proficiency in CRM analytics, reporting dashboards, and A/B testing
- Familiarity with email marketing compliance rules including CAN-SPAM and GDPR
CRM Manager Jobs in Florida: Frequently Asked Questions
How do you become a crm manager in Florida?
A bachelor's degree in marketing, business, or information systems is the standard starting point for crm manager roles in Florida. Florida does not require a state-issued license for this role. Employers across Miami, Tampa, and Orlando typically look for several years of hands-on CRM platform experience, often in a specialist or analyst role, before promoting into management. Earning a Salesforce Administrator certification or HubSpot CRM certification meaningfully strengthens your candidacy with Florida employers across hospitality, healthcare, and financial services.
Which companies hire crm managers in Florida?
Employers hiring crm managers in Florida right now include Deloitte, Subway, and Burger King, based on current listings on Migrate Mate as of August 2026. Florida's mix of tourism, healthcare, financial services, and retail headquarter operations means openings appear across a wide range of industries rather than clustering in a single sector.
Which Florida cities have the most crm manager jobs?
Miami, Tampa, and Hollywood consistently post the most crm manager openings in Florida. Miami leads because of its dense concentration of financial services firms, international retail brands, and travel companies, while Tampa and Orlando are driven by healthcare systems, hospitality chains, and the growing number of regional corporate headquarters that have relocated to central Florida over the past decade.
Are there remote crm manager jobs in Florida?
Yes, and more than most fields, since crm management is fundamentally a desk-based, software-driven role that translates well to remote work. About 25% of crm manager openings tied to Florida are remote or hybrid as of August 2026, reflecting how widely Florida employers have adopted flexible arrangements post-pandemic. The parts of the role most likely to stay fully remote are data analysis, campaign execution, and platform administration, while onboarding and stakeholder strategy sessions often require occasional in-person presence.
How can I get hired as a crm manager in Florida with little or no experience?
The most realistic entry path is through a CRM analyst, marketing coordinator, or email marketing specialist role at a Florida employer, then building toward management. Large Florida-based hospitality and healthcare employers often hire for these feeder roles and promote internally. Earning a Salesforce Administrator or HubSpot certification before applying gives you a concrete credential that compensates for limited tenure. Internship programs at Orlando-area theme park companies and Miami financial institutions also offer structured exposure to enterprise CRM tools that hiring managers recognize.
Where can I find and apply to crm manager jobs in Florida?
You can find and apply to crm manager jobs in Florida on Migrate Mate, which lists current openings tied to Florida employers. Search the listings, find the roles that match your experience and preferred location, and apply directly to the ones that fit.
See All 7 CRM Manager Jobs in Florida
Find roles in Florida that match your experience and apply in just a few clicks.
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