Digital Engagement Manager Jobs
Digital Engagement Manager jobs are open across healthcare, nonprofit, higher education, and consumer brands, at every level from coordinator to senior and director, with specializations in community management, digital campaigns, and audience development. Scan the live roles below and apply to whichever ones fit.
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Showing 5 of 37+ Digital Engagement Manager jobs
ADVANCE YOUR CAREER WHILE SAVING LIVES
Location: Oklahoma City, OK
Pay: Competitive pay based on education and/or experience and $500 bonus after 6 months and $1,000 bonus after 1 year!
Benefits: Health, dental, vision, life insurance, long term disability, 401(k), paid-time off, $5,000 annual tuition reimbursement, holiday pay, etc.
Days: Monday through Friday
Hours: 8:00 a.m. to 5:00 p.m.
Position:
The Digital Strategy & Engagement Manager is responsible for developing, implementing and optimizing digital strategies that increase audience engagement, website performance, donor recruitment and measurable digital conversions.
This position manages the day-to-day strategy and performance of OBI's digital ecosystem, including website analytics and optimization, SEO, social media engagement, digital advertising, content performance, digital campaigns and emerging digital initiatives.
The manager will use data and audience insights to identify opportunities, improve the digital donor experience and connect digital activity to measurable outcomes. A key responsibility will be establishing strong measurement and tracking practices so digital performance can be evaluated beyond impressions and traffic and ultimately connected to appointments and completed blood donations.
Qualifications:
- Bachelor's degree in marketing, communications, digital marketing, business or related field preferred.
- 5 years of experience in digital marketing, website management, social media, analytics or related field.
- Must be 21 years of age or older with a valid drivers license
- Must be able to provide an MVR with zero points and no moving/traffic violations in the last 3 years
- Google analytics certified/google ads certified and digital performance reporting.
- Experience with SEO, social media platforms and digital advertising.
- Understanding of website analytics, conversion optimization and digital attribution.
- Experience developing and implementing digital campaigns.
- Strong project management and organizational skills.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects and collaborate effectively across departments and with external partners.
- People leadership: Demonstrated ability to lead, mentor an develop team members, establish clear expectations and accountability, foster collaboration and engagement, and support a high-performing team culture
Primary Responsibilities:
Digital Strategy & Engagement
- Develop and execute integrated digital strategies that support donor recruitment, engagement and organizational priorities.
- Coordinate digital activity across website, social media, paid advertising, email, search and other digital channels.
- Monitor digital trends and identify opportunities to improve audience reach and engagement.
- Collaborate with Marketing, Communications, Donor Recruitment and other teams to ensure digital efforts support organizational goals.
- Develop digital strategies that move audiences from awareness to engagement and ultimately to action.
Website Analytics & Optimization
- Manage website analytics and reporting to evaluate traffic, engagement, user behavior and conversion performance.
- Identify opportunities to improve website navigation, content, user experience and conversion.
- Monitor key donor journeys and identify areas where users abandon or encounter barriers.
- Develop and maintain website performance dashboards and reporting.
- Partner with internal and external resources on website updates, improvements and development.
- Ensure website development and enhancements are built with measurement, tracking and optimization in mind from the beginning.
SEO & Content Optimization
- Develop and implement ongoing SEO strategies for the website and blog.
- Optimize existing and new content to improve organic search visibility, rankings and qualified website traffic.
- Identify search trends and content opportunities related to blood donation, donor education and organizational priorities.
- Monitor organic traffic and search performance and make recommendations based on results.
- Help establish OBI as a credible and authoritative digital source for blood donation and transfusion information.
Social Media Engagement
- Develop and execute social media strategies that increase audience engagement and support donor recruitment.
- Monitor social performance, audience behavior and platform trends.
- Develop strategies to move social audiences from engagement to website visits, appointment bookings and other desired actions.
- Identify opportunities to grow and engage new audiences through emerging platforms and content formats.
- Establish consistent measurement practices for social media performance and conversion.
Digital Advertising
- Manage and optimize digital advertising campaigns across platforms including paid social, search, display and video.
- Monitor campaign performance, audience response, creative effectiveness and conversion.
- Make data-informed recommendations for budget allocation and campaign optimization.
- Work with internal and external partners to improve digital advertising performance.
- Track digital advertising activity through appropriate tagging, UTM parameters and analytics.
ADVANCE YOUR CAREER WHILE SAVING LIVES
Location: Oklahoma City, OK
Pay: Competitive pay based on education and/or experience and $500 bonus after 6 months and $1,000 bonus after 1 year!
Benefits: Health, dental, vision, life insurance, long term disability, 401(k), paid-time off, $5,000 annual tuition reimbursement, holiday pay, etc.
Days: Monday through Friday
Hours: 8:00 a.m. to 5:00 p.m.
Position:
The Digital Strategy & Engagement Manager is responsible for developing, implementing and optimizing digital strategies that increase audience engagement, website performance, donor recruitment and measurable digital conversions.
This position manages the day-to-day strategy and performance of OBI's digital ecosystem, including website analytics and optimization, SEO, social media engagement, digital advertising, content performance, digital campaigns and emerging digital initiatives.
The manager will use data and audience insights to identify opportunities, improve the digital donor experience and connect digital activity to measurable outcomes. A key responsibility will be establishing strong measurement and tracking practices so digital performance can be evaluated beyond impressions and traffic and ultimately connected to appointments and completed blood donations.
Qualifications:
- Bachelor's degree in marketing, communications, digital marketing, business or related field preferred.
- 5 years of experience in digital marketing, website management, social media, analytics or related field.
- Must be 21 years of age or older with a valid drivers license
- Must be able to provide an MVR with zero points and no moving/traffic violations in the last 3 years
- Google analytics certified/google ads certified and digital performance reporting.
- Experience with SEO, social media platforms and digital advertising.
- Understanding of website analytics, conversion optimization and digital attribution.
- Experience developing and implementing digital campaigns.
- Strong project management and organizational skills.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects and collaborate effectively across departments and with external partners.
- People leadership: Demonstrated ability to lead, mentor an develop team members, establish clear expectations and accountability, foster collaboration and engagement, and support a high-performing team culture
Primary Responsibilities:
Digital Strategy & Engagement
- Develop and execute integrated digital strategies that support donor recruitment, engagement and organizational priorities.
- Coordinate digital activity across website, social media, paid advertising, email, search and other digital channels.
- Monitor digital trends and identify opportunities to improve audience reach and engagement.
- Collaborate with Marketing, Communications, Donor Recruitment and other teams to ensure digital efforts support organizational goals.
- Develop digital strategies that move audiences from awareness to engagement and ultimately to action.
Website Analytics & Optimization
- Manage website analytics and reporting to evaluate traffic, engagement, user behavior and conversion performance.
- Identify opportunities to improve website navigation, content, user experience and conversion.
- Monitor key donor journeys and identify areas where users abandon or encounter barriers.
- Develop and maintain website performance dashboards and reporting.
- Partner with internal and external resources on website updates, improvements and development.
- Ensure website development and enhancements are built with measurement, tracking and optimization in mind from the beginning.
SEO & Content Optimization
- Develop and implement ongoing SEO strategies for the website and blog.
- Optimize existing and new content to improve organic search visibility, rankings and qualified website traffic.
- Identify search trends and content opportunities related to blood donation, donor education and organizational priorities.
- Monitor organic traffic and search performance and make recommendations based on results.
- Help establish OBI as a credible and authoritative digital source for blood donation and transfusion information.
Social Media Engagement
- Develop and execute social media strategies that increase audience engagement and support donor recruitment.
- Monitor social performance, audience behavior and platform trends.
- Develop strategies to move social audiences from engagement to website visits, appointment bookings and other desired actions.
- Identify opportunities to grow and engage new audiences through emerging platforms and content formats.
- Establish consistent measurement practices for social media performance and conversion.
Digital Advertising
- Manage and optimize digital advertising campaigns across platforms including paid social, search, display and video.
- Monitor campaign performance, audience response, creative effectiveness and conversion.
- Make data-informed recommendations for budget allocation and campaign optimization.
- Work with internal and external partners to improve digital advertising performance.
- Track digital advertising activity through appropriate tagging, UTM parameters and analytics.
Digital Engagement Manager Jobs by Experience Level
See All 37 Digital Engagement Manager Jobs
Find roles that match your experience and apply in just a few clicks.
Find JobsDigital Engagement Manager Job Market
Who's Hiring
Top Industries Hiring
- Technology & Software
- Electronics & Hardware
- Healthcare & Medical Services
What Employers Look For
The qualifications that appear most often in digital engagement manager jobs.
- Three to five years of experience managing digital campaigns or online communities
- Proficiency with email marketing platforms, CMS tools, and social media management software
- Demonstrated ability to analyze engagement data and present actionable insights to stakeholders
- Strong written communication skills for creating audience-facing content across multiple channels
- Experience with ATS and CRM platforms to track audience interactions and campaign performance
- Bachelor's degree in communications, marketing, digital media, or a related field
Tips for Your Digital Engagement Manager Job Search
Quantify your engagement metrics on your resume
Hiring managers want numbers, not vague claims. Replace phrases like 'grew community' with the actual change in follower count, email open rate, or event attendance you drove. Specific results tied to campaigns you owned will separate your resume from the pile.
Tailor your resume to the platform mix listed
A digital engagement manager role at a hospital system looks very different from one at a DTC brand. Read each job posting for the specific channels mentioned, whether that is SMS, email, web, or social, and mirror that language in your work experience section.
Build a portfolio of campaign case studies
Many applicants describe campaigns in their resumes but never show results in context. Put together two or three brief case studies showing your objective, the tactics you used, and the outcome. Even a simple PDF or slide deck gives interviewers something concrete to discuss.
Apply early to roles that fit
Migrate Mate lists digital engagement manager openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Prepare a sample content or engagement plan for interviews
Many interview processes for this role include a take-home exercise or a live walkthrough of how you would approach audience engagement for the organization. Practicing a concise 30-day engagement plan in advance lets you respond confidently and show strategic thinking.
Negotiate by anchoring to scope and channel complexity
When discussing compensation, tie your ask to the number of channels you will manage, the size of the audience, and the reporting expectations. Roles owning both organic and paid digital touchpoints carry more operational weight and that context strengthens your negotiating position.
Digital Engagement Manager Jobs: Frequently Asked Questions
Which companies are hiring the most digital engagement managers?
Collins Aerospace, Merck, and Corsair are hiring the most digital engagement managers right now, with openings concentrated in California, New Jersey, and Virginia, based on current listings on Migrate Mate as of November 2026. Demand is especially active in healthcare systems, universities, and national nonprofits that have invested heavily in owned-channel audience growth.
How many digital engagement manager jobs are remote?
About 65% of digital engagement manager openings are fully remote or hybrid as of November 2026, reflecting how content, campaign, and community work translates well to distributed teams. Sub-areas like email marketing strategy, content planning, and analytics reporting tend to have the highest concentration of remote-eligible postings, while roles tied to live events or in-person community programs are more likely to require on-site presence.
How do you become a digital engagement manager?
Start by building hands-on experience in a related role such as social media coordinator, email marketing specialist, or community manager. Develop fluency with analytics tools so you can measure and report on audience behavior. Move into owning a full campaign or channel end-to-end, then document the results. A strong portfolio of measurable outcomes matters more in this field than any single certification, though credentials in digital marketing or content strategy can support your candidacy.
Can you get hired as a digital engagement manager without direct experience?
Yes, especially if you can demonstrate transferable skills through adjacent work. Candidates coming from communications, public relations, or volunteer community management roles have made the transition by showing they can plan content, respond to audiences at scale, and interpret basic engagement data. Freelance projects, nonprofit work, or running a newsletter or online community on your own can substitute for formal job titles when you can point to real audience outcomes.
What does the digital engagement manager interview process look like?
Most processes include an initial phone or video screen focused on your background and channel experience, followed by a deeper interview with the hiring manager covering strategy, tools, and past campaign performance. Many employers add a practical exercise, such as drafting a sample engagement plan or auditing an existing channel, before a final round with cross-functional stakeholders. Be ready to walk through a specific campaign you owned from planning through reporting.
Where can I find and apply to digital engagement manager jobs?
You can find and apply to digital engagement manager jobs on Migrate Mate, which lists current openings from across the United States. Search for roles that match your experience level, industry background, and preferred channel focus, then apply directly to each listing that fits.
See All 37 Digital Engagement Manager Jobs
Find roles that match your experience and apply in just a few clicks.
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