General Manager Jobs in Wisconsin
General Manager jobs in Wisconsin concentrate in Milwaukee, Madison, and Green Bay, where manufacturing, retail, healthcare, and hospitality operations all need experienced leaders who can run full business units. Companies like Uline, Kwik Trip, and Froedtert Health have deep Wisconsin roots and hire general managers across multiple locations and operational tiers. Openings appear at every seniority level, from first-time general managers stepping up from department leadership to multisite directors overseeing regional P&L. Scan the live roles below and apply to whichever ones fit.
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Pilot Company is an industry-leading network of travel centers with more than 30,000 team members and over 750 retail and fueling locations in 43 states and six Canadian provinces. Our energy and logistics division serves as a top supplier of fuel, employing one of the largest tanker fleets and providing critical services to oil operations in our nation's busiest basins. Pilot Company supports a growing portfolio of brands with expertise in supply chain and retail operations, logistics and transportation, technology and digital innovation, construction, maintenance, human resources, finance, sales and marketing.
Founded in 1958 by Jim A. Haslam II and currently led by CEO Adam Wright, our founding values, people-first culture and commitment to giving back remains true to us today. Whether we are serving guests, a fellow team member, or a trucking company, we are dedicated to fueling people and keeping North America moving.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or any other characteristic protected under applicable federal, state, or local law.
Military encouraged to apply.
Job Description
Pilot Flying J is seeking an experienced Retail General Manager to oversee our high-volume retail facilities. You will be responsible for the generation and execution of travel center and restaurant business plans to achieve established standards, sales and profit objectives as well as customer satisfaction.
The Retail General Manager will also be:
- Ensuring that customer expectations are met
- Conducting meetings with subordinate employees
- Maintaining effective vendor relationships
As a Retail General Manager for Pilot Flying J, you will build, coach, manage and develop teams from a staffing, interviewing, hiring and training standpoint.
Additional responsibilities for the Retail General Manager include:
- Driving sales
- Managing team members
- Tracking inventory
- Providing customer service
- Performing P&L analysis
Pay Rates Starting between: $54,300.00 - $80,750.00 / year
Qualifications
As a Retail General Manager, you must exemplify integrity and accountability at the managerial level as well as demonstrate excellent team leadership skills. Furthermore, you must be able to work a flexible schedule of nights, days, weekends and holidays.
Additional requirements of the Retail General Manager include:
- Minimum 2-3 years of management experience in the retail, restaurant, grocery or other service industry with responsibility for financial results
- Previous management proficiency in high volume retail with P&L accountability
- Ability to create and maintain a customer focused culture
Additional Information
- Fuel Discount
- Nation-wide Medical Plan/Dental/Vision
- 401(k)
- Flexible Spending Accounts
- Adoption Assistance
- Tuition Reimbursement
- Flexible Schedule
- Weekly Pay
Pilot Company is an industry-leading network of travel centers with more than 30,000 team members and over 750 retail and fueling locations in 43 states and six Canadian provinces. Our energy and logistics division serves as a top supplier of fuel, employing one of the largest tanker fleets and providing critical services to oil operations in our nation's busiest basins. Pilot Company supports a growing portfolio of brands with expertise in supply chain and retail operations, logistics and transportation, technology and digital innovation, construction, maintenance, human resources, finance, sales and marketing.
Founded in 1958 by Jim A. Haslam II and currently led by CEO Adam Wright, our founding values, people-first culture and commitment to giving back remains true to us today. Whether we are serving guests, a fellow team member, or a trucking company, we are dedicated to fueling people and keeping North America moving.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or any other characteristic protected under applicable federal, state, or local law.
Military encouraged to apply.
Job Description
Pilot Flying J is seeking an experienced Retail General Manager to oversee our high-volume retail facilities. You will be responsible for the generation and execution of travel center and restaurant business plans to achieve established standards, sales and profit objectives as well as customer satisfaction.
The Retail General Manager will also be:
- Ensuring that customer expectations are met
- Conducting meetings with subordinate employees
- Maintaining effective vendor relationships
As a Retail General Manager for Pilot Flying J, you will build, coach, manage and develop teams from a staffing, interviewing, hiring and training standpoint.
Additional responsibilities for the Retail General Manager include:
- Driving sales
- Managing team members
- Tracking inventory
- Providing customer service
- Performing P&L analysis
Pay Rates Starting between: $54,300.00 - $80,750.00 / year
Qualifications
As a Retail General Manager, you must exemplify integrity and accountability at the managerial level as well as demonstrate excellent team leadership skills. Furthermore, you must be able to work a flexible schedule of nights, days, weekends and holidays.
Additional requirements of the Retail General Manager include:
- Minimum 2-3 years of management experience in the retail, restaurant, grocery or other service industry with responsibility for financial results
- Previous management proficiency in high volume retail with P&L accountability
- Ability to create and maintain a customer focused culture
Additional Information
- Fuel Discount
- Nation-wide Medical Plan/Dental/Vision
- 401(k)
- Flexible Spending Accounts
- Adoption Assistance
- Tuition Reimbursement
- Flexible Schedule
- Weekly Pay
See All 65 General Manager Jobs in Wisconsin
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Find General Manager JobsGeneral Manager Jobs by City in Wisconsin
Where Wisconsin roles are concentrated, by current openings.
General Manager Job Market in Wisconsin
A snapshot from current Wisconsin openings, updated as new roles post.
Who's Hiring
What Wisconsin Employers Look For
The qualifications that appear most often in general manager jobs across Wisconsin.
- Bachelor's degree in business administration, operations management, or a related field
- Five or more years of progressive leadership experience in a relevant industry
- Demonstrated ability to manage full P&L responsibility for a business unit or location
- Experience leading cross-functional teams of fifteen or more employees
- Proficiency with business software including ERP systems and reporting dashboards
- Strong record of meeting or exceeding operational and financial performance targets
General Manager Jobs in Wisconsin: Frequently Asked Questions
How do you become a general manager in Wisconsin?
Most general manager roles in Wisconsin do not require a state-issued license, but the path typically starts with a bachelor's degree in business, operations, or a related field followed by progressive supervisory experience. Wisconsin employers across manufacturing, retail, and hospitality generally promote from within, so building a record in assistant manager, operations supervisor, or department lead roles at Wisconsin-based companies is the most direct route. An MBA or professional management certificate from a Wisconsin university can accelerate advancement to senior positions.
How much do general managers make in Wisconsin?
General managers in Wisconsin earn a median of about $118,730 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $59,540 for the lowest 10% to over $247,560 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire general managers in Wisconsin?
Employers hiring general managers in Wisconsin right now include Victra-Verizon Authorized Retailer, Domino's, and Pizza Hut, based on current listings on Migrate Mate as of October 2026. Wisconsin's strong manufacturing, distribution, and healthcare sectors mean general manager demand stays consistent across both large enterprise employers and regional operators throughout the state.
Which Wisconsin cities have the most general manager jobs?
Madison, Sun Prairie, and Racine have the most general manager openings in Wisconsin. Milwaukee drives the largest share because of its concentration of corporate headquarters, major healthcare systems, and manufacturing operations, while Madison's government, university, and tech sectors sustain steady demand, and Green Bay's food processing, logistics, and retail industries generate consistent openings in the region.
Are there remote general manager jobs in Wisconsin?
Yes, but they're rare. General manager roles are fundamentally operational and typically require on-site leadership of staff, facilities, or customer-facing environments. About 6% of general manager openings tied to Wisconsin are remote or hybrid as of October 2026, and those tend to be in regional or district-level roles where travel across multiple locations replaces a fixed physical office.
How can I get hired as a general manager in Wisconsin with little or no experience?
The most realistic entry path is moving into an assistant general manager or operations supervisor role at a Wisconsin employer in retail, food service, or distribution, then building toward full GM responsibility. Companies like Kwik Trip and Festival Foods run structured store leadership development programs that take motivated candidates without prior GM experience and move them through a defined progression. A business degree from a University of Wisconsin campus or a relevant industry certification strengthens early applications considerably.
Where can I find and apply to general manager jobs in Wisconsin?
You can find and apply to general manager jobs in Wisconsin on Migrate Mate, which lists current openings from employers hiring across the state right now. Search the listings, find the roles that match your experience and target industry, and apply directly to the ones that fit.
See All 65 General Manager Jobs in Wisconsin
Find roles in Wisconsin that match your experience and apply in just a few clicks.
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