Head Of Product Marketing Jobs in New York
Head Of Product Marketing jobs in New York rank among the most active and competitive markets in the country, concentrated in technology, fintech, media, and enterprise software and drawing candidates from entry-level associate roles through senior director positions. Most hiring is anchored in New York City, with additional activity in Brooklyn and the broader metro corridor, where major employers such as Google, IBM, and Salesforce maintain substantial New York presences. The most in-demand specialties are go-to-market strategy, product-led growth, and B2B positioning for SaaS and financial products. Find a role that fits below and apply directly.
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Showing 5 of 21+ Head Of Product Marketing jobs
About Vercel: Vercel gives developers the tools and cloud infrastructure to build, scale, and secure a faster, more personalized web. As the team behind v0, Next.js, and AI SDK, Vercel helps customers like Ramp, Supreme, PayPal, and Under Armour build for the AI-native web. Our mission is to enable the world to ship the best products. That starts with creating a place where everyone can do their best work. Whether you're building on our platform, supporting our customers, or shaping our story: You can just ship things.
About the Role: We are seeking an exceptional Head of Product Marketing to join our team at Vercel. This hands-on leadership role requires a deep understanding of frontend and backend technologies, particularly Next.js, Vercel's platform, v0, the AI SDK, Shadcn, and Turbo.dev. The ideal candidate will be a strategic thinker with strong technical chops, capable of crafting compelling narratives that resonate with developers and enterprise decision-makers alike. As our Head of Product Marketing, you'll play a crucial role in driving our upmarket strategy, targeting large-scale, global enterprises. We're looking for a dynamic leader with "LFG" energy—someone who can inspire, innovate, and deliver results while mentoring and elevating our team.
What You Will Do:
- Develop and execute comprehensive product marketing strategies for Vercel's suite of products, including Next.js, the Vercel platform, v0, the AI SDK, and Turbo.dev.
- Create compelling product positioning and messaging that differentiates Vercel in the market, resonating with both developers and enterprise decision-makers.
- Lead go-to-market strategies for new product launches and major updates, ensuring maximum impact and adoption across target segments.
- Collaborate closely with the Product team to translate technical features into clear value propositions and benefits for customers.
- Conduct in-depth market research and competitive analysis to inform product positioning, identify market opportunities, and guide product development priorities.
- Develop and maintain detailed ideal customer profiles (ICPs) and buyer personas for Vercel's products, with a focus on enterprise customers.
- Create and oversee the production of high-quality product marketing collateral, including product sheets, case studies, whitepapers, and sales enablement materials that highlight Vercel's technical advantages and business value.
- Work closely with the Sales team to develop tailored pitch decks, ROI calculators, and other materials that support Enterprise Sales efforts and drive adoption of Vercel's platform among large organizations.
- Lead the development of product-focused content for Vercel's website, blog, and developer documentation, ensuring clarity and consistency in how Vercel's products are presented.
- Collaborate with the Events team to plan product-centric sessions and demos for conferences like Next.js Conf and Vercel Ship, showcasing Vercel's latest innovations to the developer community and enterprise prospects.
- Implement and manage a voice of the customer program to gather insights that inform product marketing strategies and help prioritize feature development.
- Develop and execute strategies to increase product adoption and usage, including onboarding flows, feature announcements, and user education initiatives.
- Stay abreast of industry trends, particularly in areas like AI-powered development, edge computing, and enterprise web development, to inform product positioning and identify new market opportunities for Vercel's offerings.
About You:
- Deep understanding of the developer ecosystem and the frontend development landscape.
- Strong experience in product marketing for technical products—ideally someone from a cloud-native company.
- Passion for Next.js and a deep understanding of the Vercel platform and its value proposition.
- 8+ years of experience in B2B SaaS marketing, with a proven track record of success in leading and scaling high-performing teams.
- Exceptional leadership, communication, and interpersonal skills, with the ability to inspire and motivate teams.
- Brand taste is an absolute must.
- Excellent project management skills, with the ability to manage multiple projects simultaneously and meet deadlines.
- User of X or Bluesky. You must be where your audience is.
Benefits:
- Great compensation package and stock options.
- Inclusive Healthcare Package.
- Learn and Grow - we provide mentorship and send you to events that help you build your network and skills.
- Flexible Time Off - Flexible vacation policy with a recommended 4-weeks per year, and paid holidays.
- Remote Friendly - Work with teammates from different time zones across the globe.
- We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed.
Actual salary will be based on job-related skills, experience, and location. Compensation outside of San Francisco may be adjusted based on employee location. The total compensation package may include benefits, equity-based compensation, and eligibility for a company bonus or variable pay program depending on the role. Your recruiter can share more details during the hiring process.
Vercel is committed to fostering and empowering an inclusive community within our organization. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. Vercel encourages everyone to apply for our available positions, even if they don't necessarily check every box on the job description.
About Vercel: Vercel gives developers the tools and cloud infrastructure to build, scale, and secure a faster, more personalized web. As the team behind v0, Next.js, and AI SDK, Vercel helps customers like Ramp, Supreme, PayPal, and Under Armour build for the AI-native web. Our mission is to enable the world to ship the best products. That starts with creating a place where everyone can do their best work. Whether you're building on our platform, supporting our customers, or shaping our story: You can just ship things.
About the Role: We are seeking an exceptional Head of Product Marketing to join our team at Vercel. This hands-on leadership role requires a deep understanding of frontend and backend technologies, particularly Next.js, Vercel's platform, v0, the AI SDK, Shadcn, and Turbo.dev. The ideal candidate will be a strategic thinker with strong technical chops, capable of crafting compelling narratives that resonate with developers and enterprise decision-makers alike. As our Head of Product Marketing, you'll play a crucial role in driving our upmarket strategy, targeting large-scale, global enterprises. We're looking for a dynamic leader with "LFG" energy—someone who can inspire, innovate, and deliver results while mentoring and elevating our team.
What You Will Do:
- Develop and execute comprehensive product marketing strategies for Vercel's suite of products, including Next.js, the Vercel platform, v0, the AI SDK, and Turbo.dev.
- Create compelling product positioning and messaging that differentiates Vercel in the market, resonating with both developers and enterprise decision-makers.
- Lead go-to-market strategies for new product launches and major updates, ensuring maximum impact and adoption across target segments.
- Collaborate closely with the Product team to translate technical features into clear value propositions and benefits for customers.
- Conduct in-depth market research and competitive analysis to inform product positioning, identify market opportunities, and guide product development priorities.
- Develop and maintain detailed ideal customer profiles (ICPs) and buyer personas for Vercel's products, with a focus on enterprise customers.
- Create and oversee the production of high-quality product marketing collateral, including product sheets, case studies, whitepapers, and sales enablement materials that highlight Vercel's technical advantages and business value.
- Work closely with the Sales team to develop tailored pitch decks, ROI calculators, and other materials that support Enterprise Sales efforts and drive adoption of Vercel's platform among large organizations.
- Lead the development of product-focused content for Vercel's website, blog, and developer documentation, ensuring clarity and consistency in how Vercel's products are presented.
- Collaborate with the Events team to plan product-centric sessions and demos for conferences like Next.js Conf and Vercel Ship, showcasing Vercel's latest innovations to the developer community and enterprise prospects.
- Implement and manage a voice of the customer program to gather insights that inform product marketing strategies and help prioritize feature development.
- Develop and execute strategies to increase product adoption and usage, including onboarding flows, feature announcements, and user education initiatives.
- Stay abreast of industry trends, particularly in areas like AI-powered development, edge computing, and enterprise web development, to inform product positioning and identify new market opportunities for Vercel's offerings.
About You:
- Deep understanding of the developer ecosystem and the frontend development landscape.
- Strong experience in product marketing for technical products—ideally someone from a cloud-native company.
- Passion for Next.js and a deep understanding of the Vercel platform and its value proposition.
- 8+ years of experience in B2B SaaS marketing, with a proven track record of success in leading and scaling high-performing teams.
- Exceptional leadership, communication, and interpersonal skills, with the ability to inspire and motivate teams.
- Brand taste is an absolute must.
- Excellent project management skills, with the ability to manage multiple projects simultaneously and meet deadlines.
- User of X or Bluesky. You must be where your audience is.
Benefits:
- Great compensation package and stock options.
- Inclusive Healthcare Package.
- Learn and Grow - we provide mentorship and send you to events that help you build your network and skills.
- Flexible Time Off - Flexible vacation policy with a recommended 4-weeks per year, and paid holidays.
- Remote Friendly - Work with teammates from different time zones across the globe.
- We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed.
Actual salary will be based on job-related skills, experience, and location. Compensation outside of San Francisco may be adjusted based on employee location. The total compensation package may include benefits, equity-based compensation, and eligibility for a company bonus or variable pay program depending on the role. Your recruiter can share more details during the hiring process.
Vercel is committed to fostering and empowering an inclusive community within our organization. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. Vercel encourages everyone to apply for our available positions, even if they don't necessarily check every box on the job description.
See All 21 Head Of Product Marketing Jobs in New York
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Find JobsHead Of Product Marketing Jobs by City in New York
Where New York roles are concentrated, by current openings.
Head Of Product Marketing Job Market in New York
A snapshot from current New York openings, updated as new roles post.
Who's Hiring
- Citi2
- Speechify2
- Spotify2
- Amazon1
- Chubb Insurance1
Top Industries Hiring
- Technology & Software9
- Consulting & Professional Services4
- Banking & Financial Services3
- Insurance3
- Investment & Asset Management3
What New York Employers Look For
The qualifications that appear most often in head of product marketing jobs across New York.
- Bachelor's degree in marketing, business, or a related field required
- Seven or more years of product marketing experience including team leadership
- Demonstrated experience launching B2B or SaaS products in competitive markets
- Strong command of go-to-market strategy, messaging frameworks, and positioning
- Cross-functional collaboration experience with product, sales, and creative teams
- Proficiency with marketing analytics platforms and customer research methodologies
Head Of Product Marketing Jobs in New York: Frequently Asked Questions
How do you become a head of product marketing in New York?
There is no state-issued license required to work as a head of product marketing in New York. The typical path starts with a bachelor's degree in marketing, communications, or business, followed by progressive roles in product marketing or related functions such as brand strategy or demand generation. New York employers at the head-of level consistently expect prior people management experience and a portfolio demonstrating successful product launches in competitive, fast-moving markets.
How much do head of product marketings make in New York?
Head of product marketings in New York earn a median of about $181,200 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $104,140 for the lowest 10% to over $324,310 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire head of product marketings in New York?
Employers hiring head of product marketings in New York right now include Citi, Speechify, and Spotify, based on current listings on Migrate Mate as of June 2026. New York's dense concentration of technology firms, financial services companies, and enterprise software headquarters makes it one of the deepest markets in the country for senior product marketing talent.
Which New York cities have the most head of product marketing jobs?
New York, New York, and New York City account for the most head of product marketing openings in New York. New York City drives the overwhelming majority of demand given its concentration of tech companies, fintech firms, and media organizations headquartered there, while any openings outside the city tend to cluster near large suburban campuses or regional offices tied to those same enterprise employers.
Are there remote head of product marketing jobs in New York?
Yes, and more than most fields. About 38% of head of product marketing openings tied to New York are remote or hybrid as of June 2026, reflecting how central written communication, digital collaboration, and async strategy work are to the role. The parts of the job most commonly performed remotely include messaging development, competitive research, and content creation, while product launches and cross-functional alignment sessions more often require in-person presence.
How can I get hired as a head of product marketing in New York with little or no experience?
The most realistic entry path is through an associate or specialist product marketing role at a New York-based technology or fintech company, where you build a portfolio of launch work and positioning projects before moving into management. Large New York employers in enterprise software and media regularly hire product marketing coordinators and associates as structured entry points. Building expertise in a specific vertical such as financial services or SaaS, and earning a Product Marketing Alliance certification, strengthens candidacy when applying from adjacent roles in content strategy or competitive intelligence.
Where can I find and apply to head of product marketing jobs in New York?
You can find and apply to head of product marketing jobs in New York on Migrate Mate, which lists current New York openings updated regularly. Find the roles that fit your experience and apply directly to each one. No profile creation is required to search and apply.
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