Channel Marketing Manager Jobs in New York
Channel Marketing Manager jobs in New York are among the most active in the country, concentrated in technology, media, financial services, and consumer goods, with openings from coordinator-level roles through senior director positions. The heaviest hiring is in New York City, with additional demand in Stamford-adjacent markets and White Plains, where companies like IBM, Verizon, and L'Oréal have long-established marketing operations. The most in-demand specialties are partner enablement, reseller program management, and B2B demand generation. Find a role that fits below and apply directly.
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We are seeking an experienced Senior Paid Media Channel Manager to lead the strategy, execution, optimization, and performance of enterprise paid media channels across paid social, paid search, and programmatic advertising.
This highly visible role will own paid media channel roadmaps, oversee campaign measurement and technical integrations, manage agency partnerships, and drive performance across multiple business lines.
The ideal candidate brings deep expertise in paid social advertising at scale, strong technical knowledge of digital advertising infrastructure, and a demonstrated ability to translate marketing objectives into measurable business results.
This opportunity offers the chance to help shape paid media operations within a fast paced, evolving enterprise technology marketing organization focused on innovative AI powered business solutions.
Key Responsibilities
Paid Media Strategy & Channel Optimization
Own paid media channel roadmaps and quarterly optimization strategies across paid social, paid search, and programmatic advertising.
Identify performance gaps, prioritize optimization opportunities, and implement improvements to drive measurable results.
Translate business objectives into channel performance targets, KPIs, and execution guidelines.
Establish testing strategies to evaluate new channels, ad formats, audience approaches, and measurement capabilities.
Campaign Management & Portfolio Oversight
Oversee paid media investment across multiple products, campaigns, and business priorities.
Manage campaign budgets, spending, pacing, and performance reporting.
Develop and maintain a centralized paid media calendar covering campaigns, launches, and regional initiatives.
Coordinate campaign timelines, resource allocation, and prioritization across concurrent workstreams.
Ad Technology, Tracking & Measurement
Oversee campaign trafficking, tracking implementation, conversion APIs, pixels, UTM governance, and naming conventions.
Establish campaign quality assurance standards to ensure accurate tracking, targeting, and measurement.
Manage audience segmentation, activation, governance, and ongoing optimization.
Partner with marketing technology and operations teams to support advertising platform integrations, CRM connectivity, and marketing data flows.
Identify and resolve technical or measurement challenges impacting campaign performance.
Testing, Analytics & Performance Reporting
Design and execute structured testing roadmaps with defined success criteria.
Analyze campaign effectiveness, audience performance, bidding strategies, creative performance, and conversion optimization.
Provide actionable performance reporting covering campaign efficiency, budget pacing, lead generation, and pipeline contribution.
Translate performance data into strategic recommendations for marketing leadership and cross functional stakeholders.
Develop best practices, benchmarks, and playbooks to improve campaign effectiveness.
Cross Functional Collaboration & Agency Management
Partner with integrated marketing, product marketing, marketing operations, analytics, web, SEO/SEM, and organic social teams.
Align paid media initiatives with broader marketing strategies and business objectives.
Oversee agency and vendor execution, including campaign briefs, timelines, deliverables, quality standards, and service expectations.
Support account based marketing (ABM) initiatives, including account list activation and targeted media campaigns.
Coordinate regional campaigns while maintaining consistent brand standards and measurement practices.
Required Qualifications
8+ years of paid media experience with direct ownership of channel strategy, roadmaps, and performance.
Extensive experience managing paid social advertising at scale, with working knowledge of paid search and programmatic advertising.
Strong technical expertise in campaign trafficking, conversion tracking, pixels, conversion APIs, UTM parameters, audience onboarding, and campaign QA.
Experience managing paid media calendars, competing priorities, budgets, and resources across multiple stakeholders.
Demonstrated success developing and executing structured testing and optimization strategies.
Hands on experience collaborating with marketing technology and marketing operations teams on system integrations, marketing data flows, and campaign measurement.
Experience overseeing external advertising agencies or vendors, managing deliverables and performance expectations.
Strong analytical skills with the ability to interpret performance data and communicate actionable insights to leadership.
Excellent organizational, project management, and written communication skills.
Ability to operate independently in a dynamic, fast paced environment with evolving priorities.
Preferred Qualifications
Experience in enterprise B2B technology marketing, particularly AI, SaaS, cloud computing, or technology platforms.
Experience managing paid media portfolios across multiple products, business units, or regions.
Strong understanding of integrated marketing strategies connecting paid media, organic social, website performance, and search.
Familiarity with marketing automation platforms, CRM systems, and lead to pipeline attribution.
Experience establishing audience governance frameworks, tracking standards, or campaign taxonomy.
Experience supporting account based marketing (ABM) campaigns and account level targeting.
Experience managing advertising budgets across multiple regions or currencies.
Background working within large, complex technology organizations or rapidly evolving marketing teams.
Ideal Candidate Profile
The strongest candidate is a strategic, technically sophisticated paid media leader who combines hands on channel expertise with broader portfolio management capabilities.
This individual understands how to scale paid social campaigns, optimize advertising infrastructure, implement rigorous measurement standards, and coordinate multiple marketing initiatives simultaneously.
Candidates with primarily brand marketing, creative strategy, or content marketing experience without substantial paid media ownership are unlikely to align with the requirements of this position.
Join an innovative enterprise technology marketing organization during a period of significant growth and transformation. This role offers the opportunity to shape paid media strategy, develop scalable marketing operations, collaborate with cross functional teams, and directly influence enterprise marketing performance.
Location: Remote (NY preferred)
Role type: Contract 12 Month Position (up to a 30 month contract w/potential to convert to FTE)
Expected hours: 40 per week
Benefits:
- Dental insurance
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Retirement plan
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Application Question(s):
- Do you or will you in the future require any sponsorship to work in the US?
Language:
- English (Required)
See All 9 Channel Marketing Manager Jobs in New York
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Find JobsChannel Marketing Manager Jobs by City in New York
Where New York roles are concentrated, by current openings.
Channel Marketing Manager Job Market in New York
A snapshot from current New York openings, updated as new roles post.
Who's Hiring



Top Industries Hiring
- Technology & Software
What New York Employers Look For
The qualifications that appear most often in channel marketing manager jobs across New York.
- Bachelor's degree in marketing, business, or a related field required
- Three or more years of channel, partner, or trade marketing experience preferred
- Demonstrated experience managing reseller, distributor, or partner programs at scale
- Proficiency with CRM platforms such as Salesforce and marketing automation tools
- Strong cross-functional collaboration skills with sales, product, and finance teams
- Experience developing co-op or MDF programs and measuring return on investment
Channel Marketing Manager Jobs in New York: Frequently Asked Questions
How do you become a channel marketing manager in New York?
Most channel marketing manager roles in New York require a bachelor's degree in marketing, business, or communications, and there is no state-issued license for this role. The typical path starts in a marketing coordinator or partner operations role at a New York-area technology, media, or consumer goods company, building experience with partner programs and co-marketing campaigns before moving into a manager title. An MBA or a certification from the American Marketing Association can strengthen a candidacy in New York's competitive market.
How much do channel marketing managers make in New York?
Channel marketing managers in New York earn a median of about $181,200 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $104,140 for the lowest 10% to over $324,310 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire channel marketing managers in New York?
Employers hiring channel marketing managers in New York right now include PIMCO, Rippling, and Highwire, based on current listings on Migrate Mate as of November 2026. New York's concentration of technology vendors, media conglomerates, and financial services firms means channel marketing roles here often focus on partner ecosystems and enterprise reseller programs.
Which New York cities have the most channel marketing manager jobs?
New York have the most channel marketing manager openings in New York. New York City dominates because of its density of technology, media, and financial services headquarters, while markets like White Plains and the broader Westchester corridor draw demand from enterprise and consumer goods companies that maintain major marketing operations outside the five boroughs.
Are there remote channel marketing manager jobs in New York?
Yes, and more than most fields. About 83% of channel marketing manager openings tied to New York are remote or hybrid as of November 2026, reflecting how much of the role involves digital campaign management, partner portal work, and virtual co-marketing coordination. The portions most likely to require in-office presence are partner kickoff events and cross-functional planning sessions with New York-based sales teams.
How can I get hired as a channel marketing manager in New York with little or no experience?
The most realistic entry path is a marketing coordinator or partner operations associate role at a New York-area technology or consumer goods company, where you can build hands-on experience with reseller programs and co-marketing campaigns. Large New York employers in the technology and media sectors regularly hire for rotational marketing programs and associate-level partner roles that develop into channel manager positions. Completing an American Marketing Association certification and building a portfolio of campaign work strengthens a candidacy considerably for competitive New York openings.
Where can I find and apply to channel marketing manager jobs in New York?
You can find and apply to channel marketing manager jobs in New York on Migrate Mate, which lists current New York openings updated regularly. Find roles that fit your experience and apply directly to each one.
See All 9 Channel Marketing Manager Jobs in New York
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