Brand Marketing Jobs in New York
Brand Marketing jobs in New York are among the most active in the country, concentrated in consumer goods, media and entertainment, fashion, financial services, and technology, with openings at every level from coordinator and associate through director and VP. Most hiring is anchored in New York City, with additional demand in White Plains and Hoboken serving commuter-belt headquarters. Established employers with deep New York roots include L'Oréal, Estée Lauder, and PepsiCo, and the most sought-after specialties are digital and social brand management, integrated campaign strategy, and brand activation. Find a role that fits below and apply directly.
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Showing 5 of 413+ Brand Marketing jobs
INTRODUCTION
Michael Kors is always interested in hearing from talented, globally-minded individuals with a passion for fashion.
If you enjoy working in a creative, fast-paced environment, then we would love to hear from you!
WHO YOU ARE:
As the Associate Manager, Global Brand Marketing, your primary role is to support in the alignment of the global marketing strategy & implementation of global 360 brand campaigns across all regions.
RESPONSIBILITIES INCLUDE BUT ARE NOT LIMITED TO:
Support Director and Senior Manager with Seasonal Global Marketing Strategy
- Help ensure that all cross functional teams are working together to create a cohesive presentation and plan for the season
Help Lead Regional Support Calendars for all EMEA Franchise Markets, LATAM and Mexico
- Partner with each regional marketing team to map out their seasonal plans.
- Guide plans and help foster global alignment whilst supporting localized needs.
- Collaborate and work cross functionally with PR, Social, Creative, Media, and VIP/Influencer to evaluate regional plans and execute global strategy effectively
- Work closely with the EMEA Franchise Senior Manager to ensure business needs are being met across the region
Oversee Global Customer Activation Process with the Coordinator
- Partner with key cross functional teams (Creative & Visual Merchandising) to strategize seasonal retail activation approach.
- Create scalable activation options that support the seasonal brand strategy.
- Review regional activation plans across EMEA Franchise Markets, LATAM, and Mexico and provide necessary feedback to foster a consistent global brand message.
Oversee GWP Process with the Coordinator
- Partner with our GWP agency to create yearly GWP assortment and seasonal gifts
- Ensure all divisions needed are included in the conversation, including design and legal
Oversee Seasonal Packaging needs
- Manage global requests for seasonal packaging including gift wrap, boxes, bags, etc.
- Brief into Wrike and work with creative team to ensure seamless delivery
Oversee Competitive Presentations
- Work closely with the coordinator on competitive presentations including ad hoc requests as well as Quarterly US Competitive.
Partner with Senior Manager on marketing support for all product licensee categories, including Fragrance, Eyewear, Watches and Jewelry
- Ensure support across both Retail and Wholesale channels at a seasonal level as well as for any new product launches
- Support any licensee local activations to ensure they are on brand and align with overall brand strategy
Support the Golf Ambassador program management
- Work with design team to ensure bespoke product is designed, fitted, and delivered based on the Ambassador needs
- Ensure Ambassador contract needs are being met including bonuses, appearances, etc.
Help drive innovation
- Stay on top of trends and continuously bring new ideas to the team on how to activate the brand (i.e. buzz worthy social moment, pop ups, customer activation)
Help aid in the Coordinator’s development and growth
YOU’LL NEED TO HAVE:
- Bachelor’s Degree required
- 2-3+ years Marketing experience
- Global experience (ideal but not a requirement)
- Ability to lead and influence cross-functional teams
- Management skills required
- Skilled in speaking in front of large groups
- Ability to organize, prioritize, and multitask effectively
- Thrive in a fast paced on-time deliverable environment
- Creative and proactive communication skills
- Motivated, enthusiastic, and results oriented
The Company is an equal employment opportunity employer. The Company’s policy is not to unlawfully discriminate against any applicant or employee on the basis of race, color, sex, sexual orientation, gender identity, religion, national origin, age, military status, disability, genetic information or any other consideration made unlawful by applicable federal, state, or local laws. The Company also prohibits harassment of applicants and employees based on any of these protected categories.
At Capri Holdings Limited, we are committed to providing a fair and accessible recruitment process. If you require a reasonable accommodation for the interview or application process, please contact our Talent Acquisition team at CapriTalentAcquisition@CapriHoldings.com.
In compliance with certain Pay Transparency laws, employers are required to disclose a compensation range. The range for this position will vary based on role requirements, skill set, and years of experience. Please note that for salaried roles, the figures reflect full-time equivalency, while for hourly roles, the figures represent the applicable hourly rate.
COMPENSATION RANGE:
- 80,000.00 - 90,000.00 USD
INTRODUCTION
Michael Kors is always interested in hearing from talented, globally-minded individuals with a passion for fashion.
If you enjoy working in a creative, fast-paced environment, then we would love to hear from you!
WHO YOU ARE:
As the Associate Manager, Global Brand Marketing, your primary role is to support in the alignment of the global marketing strategy & implementation of global 360 brand campaigns across all regions.
RESPONSIBILITIES INCLUDE BUT ARE NOT LIMITED TO:
Support Director and Senior Manager with Seasonal Global Marketing Strategy
- Help ensure that all cross functional teams are working together to create a cohesive presentation and plan for the season
Help Lead Regional Support Calendars for all EMEA Franchise Markets, LATAM and Mexico
- Partner with each regional marketing team to map out their seasonal plans.
- Guide plans and help foster global alignment whilst supporting localized needs.
- Collaborate and work cross functionally with PR, Social, Creative, Media, and VIP/Influencer to evaluate regional plans and execute global strategy effectively
- Work closely with the EMEA Franchise Senior Manager to ensure business needs are being met across the region
Oversee Global Customer Activation Process with the Coordinator
- Partner with key cross functional teams (Creative & Visual Merchandising) to strategize seasonal retail activation approach.
- Create scalable activation options that support the seasonal brand strategy.
- Review regional activation plans across EMEA Franchise Markets, LATAM, and Mexico and provide necessary feedback to foster a consistent global brand message.
Oversee GWP Process with the Coordinator
- Partner with our GWP agency to create yearly GWP assortment and seasonal gifts
- Ensure all divisions needed are included in the conversation, including design and legal
Oversee Seasonal Packaging needs
- Manage global requests for seasonal packaging including gift wrap, boxes, bags, etc.
- Brief into Wrike and work with creative team to ensure seamless delivery
Oversee Competitive Presentations
- Work closely with the coordinator on competitive presentations including ad hoc requests as well as Quarterly US Competitive.
Partner with Senior Manager on marketing support for all product licensee categories, including Fragrance, Eyewear, Watches and Jewelry
- Ensure support across both Retail and Wholesale channels at a seasonal level as well as for any new product launches
- Support any licensee local activations to ensure they are on brand and align with overall brand strategy
Support the Golf Ambassador program management
- Work with design team to ensure bespoke product is designed, fitted, and delivered based on the Ambassador needs
- Ensure Ambassador contract needs are being met including bonuses, appearances, etc.
Help drive innovation
- Stay on top of trends and continuously bring new ideas to the team on how to activate the brand (i.e. buzz worthy social moment, pop ups, customer activation)
Help aid in the Coordinator’s development and growth
YOU’LL NEED TO HAVE:
- Bachelor’s Degree required
- 2-3+ years Marketing experience
- Global experience (ideal but not a requirement)
- Ability to lead and influence cross-functional teams
- Management skills required
- Skilled in speaking in front of large groups
- Ability to organize, prioritize, and multitask effectively
- Thrive in a fast paced on-time deliverable environment
- Creative and proactive communication skills
- Motivated, enthusiastic, and results oriented
The Company is an equal employment opportunity employer. The Company’s policy is not to unlawfully discriminate against any applicant or employee on the basis of race, color, sex, sexual orientation, gender identity, religion, national origin, age, military status, disability, genetic information or any other consideration made unlawful by applicable federal, state, or local laws. The Company also prohibits harassment of applicants and employees based on any of these protected categories.
At Capri Holdings Limited, we are committed to providing a fair and accessible recruitment process. If you require a reasonable accommodation for the interview or application process, please contact our Talent Acquisition team at CapriTalentAcquisition@CapriHoldings.com.
In compliance with certain Pay Transparency laws, employers are required to disclose a compensation range. The range for this position will vary based on role requirements, skill set, and years of experience. Please note that for salaried roles, the figures reflect full-time equivalency, while for hourly roles, the figures represent the applicable hourly rate.
COMPENSATION RANGE:
- 80,000.00 - 90,000.00 USD
See All 413+ Brand Marketing Jobs in New York
Find roles in New York that match your experience and apply in just a few clicks.
Find Brand Marketing JobsBrand Marketing Jobs by City in New York
Where New York roles are concentrated, by current openings.
Brand Marketing Job Market in New York
A snapshot from current New York openings, updated as new roles post.
Who's Hiring
- Ralph Lauren13
- Amazon10
- Horizon Media8
- Google6
- Sony Music Entertainment6
Top Industries Hiring
- Technology & Software86
- Consulting & Professional Services55
- Retail46
- Marketing & Advertising39
- Investment & Asset Management17
What New York Employers Look For
The qualifications that appear most often in brand marketing jobs across New York.
- Bachelor's degree in marketing, communications, business, or a related field
- Proven experience developing and executing integrated brand campaigns across channels
- Strong proficiency with brand analytics platforms and performance measurement tools
- Experience managing creative agencies, external partners, and cross-functional teams
- Expertise in digital and social media brand strategy including paid and organic
- Excellent written and verbal communication skills with strong presentation ability
Brand Marketing Jobs in New York: Frequently Asked Questions
How do you become a brand marketing professional in New York?
Brand marketing roles in New York do not require a state-issued license, so the path centers on education and experience. Most employers expect a bachelor's degree in marketing, communications, or a related discipline. From there, building experience through agency work, in-house coordinator roles, or internships at New York's large consumer, media, or financial brands is the clearest route. A portfolio demonstrating campaign ownership and measurable brand results carries significant weight in New York hiring decisions.
How much do brand marketings make in New York?
Brand marketings in New York earn a median of about $181,200 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $104,140 for the lowest 10% to over $324,310 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire brand marketings in New York?
Employers hiring brand marketings in New York right now include Ralph Lauren, Amazon, and Horizon Media, based on current listings on Migrate Mate as of June 2026. New York's density of consumer goods headquarters, global media companies, and financial services firms means demand is consistent across both large corporations and independent creative agencies.
Which New York cities have the most brand marketing jobs?
New York, Brooklyn, and New York City have the most brand marketing openings in New York. New York City accounts for the large majority of listings, driven by the concentration of global brand headquarters, advertising agencies, and media companies, while White Plains and other Westchester and Hudson Valley locations reflect the presence of suburban corporate campuses for major consumer and packaged-goods companies.
Are there remote brand marketing jobs in New York?
Yes, and more than many fields. About 29% of brand marketing openings tied to New York are remote or hybrid as of June 2026, reflecting the desk-based, collaborative nature of the work. Campaign strategy, brand analytics, content development, and social media management are the sub-areas most likely to offer fully remote or hybrid arrangements, while event-driven brand activation and in-person agency roles typically require an on-site presence.
How can I get hired as a brand marketing professional in New York with little or no experience?
The most realistic entry path is a brand coordinator or marketing associate role at a mid-size New York consumer goods or media company, where responsibilities are clearly scoped and mentorship is common. Many large New York employers, including consumer packaged-goods companies and global agencies based in Midtown, run rotational marketing programs or structured associate tracks for recent graduates. Transitioning from adjacent roles such as social media coordinator, communications assistant, or account management associate is also common. A focused portfolio showing a real or speculative brand project strengthens applications significantly.
Where can I find and apply to brand marketing jobs in New York?
You can find and apply to brand marketing jobs in New York on Migrate Mate, which lists current New York openings updated regularly. Find the roles that fit your experience and background and apply directly from the listing. No signup is required to search or view positions.
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