B2b Marketing Manager Jobs in New York
B2b Marketing Manager jobs in New York represent one of the most active markets in the country, concentrated in SaaS, financial technology, media technology, and enterprise software, with openings at every level from associate to director. The heaviest hiring clusters in New York City, particularly Midtown Manhattan and Brooklyn's tech corridor, with additional demand in White Plains and the broader Tri-State metro. IBM, Salesforce, and Bloomberg are among the established employers with deep roots in New York that consistently recruit b2b marketing managers. The most sought-after specializations are demand generation, account-based marketing, and pipeline-focused content strategy. Find a role that fits below and apply directly.
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Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Vice President, B2B Marketing, Marchant & Acceptance The U.S. Integrated Marketing & Communications team drives growth for Mastercard’s business and brand by demonstrating how our products, services, insights and Priceless assets create value for customers and partners.Reporting to the Senior Vice President of B2B & Product Marketing, the Vice President, B2B Marketing — Merchant & Acceptance will lead the marketing team supporting Mastercard’s merchant, acquiring, processing, and public sector businesses.
This executive will translate commercial priorities into strategies that deepen customer relationships, grow share and generate revenue. The role will support core merchant verticals—including Travel, Fuel, Drug & Grocery, Retail, and Eating Places—while expanding strategic partnerships and adoption of secure, scalable payment solutions.
A key focus will be combining Mastercard Services, data and insights, products, marketing assets and the Priceless brand into differentiated growth solutions. Success will be measured through revenue influence, product and Services adoption, portfolio optimization, customer engagement and brand impact.
Role
- Lead B2B marketing strategy across merchant, acquiring, processing, and public sector businesses.
- Build growth plans for priority merchant verticals that deepen relationships, grow share and expand product and Services adoption.
- Develop partnership and co-marketing propositions combining Mastercard’s brand, campaigns, Priceless assets, sponsorships, media, technology, data and Services capabilities.
- Partner with Mastercard Services to create cross-sell opportunities across acquisition, engagement, loyalty, portfolio optimization and performance marketing.
- Support acquiring, processing and public sector priorities through programs that strengthen partnerships, accelerate innovation and promote secure payment solutions.
- Lead joint marketing plans with customers, aligning objectives, investments, audiences, channels and measurement.
- Build senior customer relationships and represent Mastercard in strategic planning sessions, pitches and executive presentations.
- Partner with business development and account teams across the sales lifecycle, from opportunity identification and RFP strategy through activation and growth.
- Develop insight-led narratives, commercial frameworks and materials that help win and expand customer relationships.
- Collaborate across Marketing, Communications, Product, Services, Finance and Legal to deliver integrated programs.
- Define performance measures tied to revenue, GDV, share growth, adoption, engagement, brand impact and ROI.
- Lead and develop a high-performing team while managing agency partners and resources.
All About You
- Proven team builder who develops talent, sets high standards and creates a positive, collaborative and hard-working culture.
- Optimistic, resourceful problem-solver who takes initiative and mobilizes teams around solutions.
- Entrepreneurial marketer who identifies and unlocks customer opportunities, turning ideas into measurable growth.
- Significant experience leading B2B, partnership, customer or commercial marketing in a complex organization.
- Ability to connect marketing strategy and investment to revenue, customer value and product adoption.
- Trusted relationship builder with strong storytelling, presentation, negotiation and influencing skills.
- Data-driven leader experienced in integrated marketing, joint business planning, measurement and ROI.
- Extensive experience in payments, financial services, fintech, commerce, retail, technology or professional services experience preferred.
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Abide by Mastercard’s security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.
Pay Ranges
Purchase, New York: $217,000 - $359,000 USDSee All 11 B2b Marketing Manager Jobs in New York
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Where New York roles are concentrated, by current openings.
B2b Marketing Manager Job Market in New York
A snapshot from current New York openings, updated as new roles post.
Who's Hiring



Top Industries Hiring
- Insurance
- Hospitality & Tourism
- Consulting & Professional Services
What New York Employers Look For
The qualifications that appear most often in B2b marketing manager jobs across New York.
- Bachelor's degree in marketing, business, or a directly related field
- Proven experience managing B2B marketing campaigns across digital and content channels
- Hands-on proficiency with CRM and marketing automation platforms such as Salesforce and HubSpot
- Demonstrated ability to align marketing programs with sales pipeline and revenue targets
- Experience developing account-based marketing strategies for enterprise or mid-market buyers
- Strong written communication skills for crafting messaging aimed at business decision-makers
B2b Marketing Manager Jobs in New York: Frequently Asked Questions
How do you become a b2b marketing manager in New York?
Most b2b marketing managers in New York begin with a bachelor's degree in marketing, communications, or business and then build experience in roles like marketing coordinator, demand generation specialist, or digital marketing analyst. New York does not require a state-issued license for this role. What matters most to New York employers is a portfolio showing pipeline contribution, familiarity with enterprise sales cycles, and experience with the technology stacks common in the city's SaaS and fintech sectors.
How much do B2b marketing managers make in New York?
B2b marketing managers in New York earn a median of about $181,200 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $104,140 for the lowest 10% to over $324,310 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire b2b marketing managers in New York?
Employers hiring b2b marketing managers in New York right now include On Ag, Merkle, and Manychat, based on current listings on Migrate Mate as of September 2026. New York's concentration of enterprise software, financial services, and media technology firms means demand is broad and fairly consistent across both large corporations and growth-stage companies headquartered in the metro.
Which New York cities have the most b2b marketing manager jobs?
The cities with the most b2b marketing manager openings in New York are New York and Harrison. New York City dominates because it is home to the dense cluster of enterprise technology, fintech, and media companies that rely most heavily on b2b marketing functions, while demand in secondary metros like White Plains is driven by corporate campuses and regional headquarters that maintain their own marketing teams.
Are there remote b2b marketing manager jobs in New York?
Yes, and more than most fields. About 67% of b2b marketing manager openings tied to New York are remote or hybrid as of September 2026, reflecting how well-suited the role is to distributed work. Demand generation, content strategy, and marketing operations functions tend to be the most consistently remote, while roles tied to field marketing or close collaboration with a New York-based sales team more often require in-office presence.
How can I get hired as a b2b marketing manager in New York with little or no experience?
The most realistic entry path is moving into a b2b marketing manager role from a closely adjacent position such as marketing coordinator, sales development representative, or content strategist, all of which are well-represented in New York's tech and financial services sectors. Large New York employers including IBM and Salesforce run structured marketing rotational or associate programs that recruit recent graduates. Building a portfolio that demonstrates campaign ownership and pipeline awareness, even from freelance or internship work, gives candidates a meaningful edge with New York hiring managers.
Where can I find and apply to b2b marketing manager jobs in New York?
You can find and apply to b2b marketing manager jobs in New York on Migrate Mate, which lists current openings across the state. Search the available roles, find the ones that match your background and preferences, and apply directly to the ones that fit.
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