Marketing and Communications Assistant Jobs
Marketing and Communications Assistant jobs are open across nonprofits, higher education, healthcare, corporate, and agency settings, from entry-level to mid-level, with specializations in content creation, media relations, and social media management. See the openings below and apply to the ones that match your experience.
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Role Overview
The Marketing Customer Lifecycle & Communications Program Lead is responsible for leading high‑impact, data‑driven lifecycle communication strategies that drive customer engagement. This role owns the execution of cross‑channel testing initiatives and serves as a key connector across Analytics, Operations, Product, Technology, and Compliance teams.
This person brings a strong customer‑centric lens, a rigorous testing mindset, and the ability to execute and influence outcomes across the enterprise - operating with autonomy and accountability while partnering closely with leaders and stakeholders.
Key Responsibilities
- Drive communication initiatives that support customer engagement during key moments in the customer journey
- Coordinate cross‑channel testing across email, SMS, direct mail, AI agent, and operations
- Identify and influence opportunities to drive incremental lift through data-driven experimentation and own corresponding strategies
- Operationalize automated communications in partnership with execution channels with minimal customer or operational disruption.
- Partner with analytics to develop targeting and selection criteria for test/learn campaigns; identify test segments based on results and provide testing and targeting recommendations.
- Lead frequent forums to socialize progress, create alignment and strengthen vision with business units
- Manage ongoing measurement of communications, proactively identify risks and deliver resolution in collaboration with partners
- Champion new models and processes that increase process control, reliability and scalability
- Lead marketing communications platform transitions with smart testing and enhancement
- Serve as a trusted partner to Analytics, Product, Operations, Technology, and Compliance teams, aligning marketing communications with enterprise initiatives Develop and deliver presentations that report on key metrics, summarize results, and provide insights to inform future test strategies with clarity and confidence.
Qualifications
- 5+ years of strategic marketing experience in customer acquisition and/or loyalty marketing along with a relevant Bachelor’s degree.
- Ability to understand the company business strategy and support through marketing initiatives
- Proven experience with campaign development, from briefs through working with creative teams and channel managers to launch
- Proven analytical skills to drive strategic and tactical marketing initiatives.
- Excellent communication skills and the ability to effectively work with all levels of management.
- Adept in creative problem solving, with outstanding organizational, interpersonal, and multitasking skills, as well as the ability to juggle multiple fast paced, deadline-driven projects.
- Excel at fostering collaboration and influencing outcomes across cross-functional partners
- Proficiency in Microsoft Office suite and ability to create powerful storylines and presentations to gain buy-in across the organization
- Financial services, lending experience and/or customer engagement experience desired.
- Experience with Adobe Campaign or other campaign management platforms is a plus.
Location : Baltimore, MD hybrid schedule
Baltimore, MD Target base salary range is $85,000-110,000, which is based on various factors including skills and work experience. In addition to base salary, this role is eligible for a competitive compensation program that is based on individual and company performance.
Who we Are
OneMain Financial (NYSE: OMF) is the leader in offering nonprime customers responsible access to credit and is dedicated to improving the financial well-being of hardworking Americans. Since 1912, we’ve looked beyond credit scores to help people get the money they need today and reach their goals for tomorrow. Our growing suite of personal loans, credit cards and other products help people borrow better and work toward a brighter future.
Driven collaborators and innovators, our team thrives on transformative digital thinking, customer-first energy and flexible work arrangements that grow lives, careers and our company. At every level, we’re committed to an inclusive culture, career development and impacting the communities where we live and work. Getting people to a better place has made us a better company for over a century. There’s never been a better time to shine with OneMain.
Because team members at their best means OneMain at our best, we provide opportunities and benefits that make their health and careers a priority. That’s why we’ve packed our comprehensive benefits package for full- and some part-timers with:
- Health and wellbeing options including medical, prescription, dental, vision, hearing, accident, hospital indemnity, and life insurances
- Up to 4% matching 401(k)
- Employee Stock Purchase Plan (10% share discount)
- Tuition reimbursement
- Paid time off (15 days’ vacation per year, prorated based on start date)
- Paid sick leave as determined by state or local ordinance (prorated based on start date)
- 11 Paid holidays (4 floating holidays, prorated based on start date)
- Paid volunteer time (3 days per year, prorated based on start date)
OneMain Holdings, Inc. is an Equal Employment Opportunity (EEO) employer. Qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship status, color, creed, culture, disability, ethnicity, gender, gender identity or expression, genetic information or history, marital status, military status, national origin, nationality, pregnancy, race, religion, sex, sexual orientation, socioeconomic status, transgender or on any other basis protected by law.
Role Overview
The Marketing Customer Lifecycle & Communications Program Lead is responsible for leading high‑impact, data‑driven lifecycle communication strategies that drive customer engagement. This role owns the execution of cross‑channel testing initiatives and serves as a key connector across Analytics, Operations, Product, Technology, and Compliance teams.
This person brings a strong customer‑centric lens, a rigorous testing mindset, and the ability to execute and influence outcomes across the enterprise - operating with autonomy and accountability while partnering closely with leaders and stakeholders.
Key Responsibilities
- Drive communication initiatives that support customer engagement during key moments in the customer journey
- Coordinate cross‑channel testing across email, SMS, direct mail, AI agent, and operations
- Identify and influence opportunities to drive incremental lift through data-driven experimentation and own corresponding strategies
- Operationalize automated communications in partnership with execution channels with minimal customer or operational disruption.
- Partner with analytics to develop targeting and selection criteria for test/learn campaigns; identify test segments based on results and provide testing and targeting recommendations.
- Lead frequent forums to socialize progress, create alignment and strengthen vision with business units
- Manage ongoing measurement of communications, proactively identify risks and deliver resolution in collaboration with partners
- Champion new models and processes that increase process control, reliability and scalability
- Lead marketing communications platform transitions with smart testing and enhancement
- Serve as a trusted partner to Analytics, Product, Operations, Technology, and Compliance teams, aligning marketing communications with enterprise initiatives Develop and deliver presentations that report on key metrics, summarize results, and provide insights to inform future test strategies with clarity and confidence.
Qualifications
- 5+ years of strategic marketing experience in customer acquisition and/or loyalty marketing along with a relevant Bachelor’s degree.
- Ability to understand the company business strategy and support through marketing initiatives
- Proven experience with campaign development, from briefs through working with creative teams and channel managers to launch
- Proven analytical skills to drive strategic and tactical marketing initiatives.
- Excellent communication skills and the ability to effectively work with all levels of management.
- Adept in creative problem solving, with outstanding organizational, interpersonal, and multitasking skills, as well as the ability to juggle multiple fast paced, deadline-driven projects.
- Excel at fostering collaboration and influencing outcomes across cross-functional partners
- Proficiency in Microsoft Office suite and ability to create powerful storylines and presentations to gain buy-in across the organization
- Financial services, lending experience and/or customer engagement experience desired.
- Experience with Adobe Campaign or other campaign management platforms is a plus.
Location : Baltimore, MD hybrid schedule
Baltimore, MD Target base salary range is $85,000-110,000, which is based on various factors including skills and work experience. In addition to base salary, this role is eligible for a competitive compensation program that is based on individual and company performance.
Who we Are
OneMain Financial (NYSE: OMF) is the leader in offering nonprime customers responsible access to credit and is dedicated to improving the financial well-being of hardworking Americans. Since 1912, we’ve looked beyond credit scores to help people get the money they need today and reach their goals for tomorrow. Our growing suite of personal loans, credit cards and other products help people borrow better and work toward a brighter future.
Driven collaborators and innovators, our team thrives on transformative digital thinking, customer-first energy and flexible work arrangements that grow lives, careers and our company. At every level, we’re committed to an inclusive culture, career development and impacting the communities where we live and work. Getting people to a better place has made us a better company for over a century. There’s never been a better time to shine with OneMain.
Because team members at their best means OneMain at our best, we provide opportunities and benefits that make their health and careers a priority. That’s why we’ve packed our comprehensive benefits package for full- and some part-timers with:
- Health and wellbeing options including medical, prescription, dental, vision, hearing, accident, hospital indemnity, and life insurances
- Up to 4% matching 401(k)
- Employee Stock Purchase Plan (10% share discount)
- Tuition reimbursement
- Paid time off (15 days’ vacation per year, prorated based on start date)
- Paid sick leave as determined by state or local ordinance (prorated based on start date)
- 11 Paid holidays (4 floating holidays, prorated based on start date)
- Paid volunteer time (3 days per year, prorated based on start date)
OneMain Holdings, Inc. is an Equal Employment Opportunity (EEO) employer. Qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship status, color, creed, culture, disability, ethnicity, gender, gender identity or expression, genetic information or history, marital status, military status, national origin, nationality, pregnancy, race, religion, sex, sexual orientation, socioeconomic status, transgender or on any other basis protected by law.
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Who's Hiring
Top Industries Hiring
- Education
- Law & Legal Services
- Agriculture & Farming
- Consulting & Professional Services
- Retail
What Employers Look For
The qualifications that appear most often in marketing and communications assistant jobs.
- Bachelor's degree in communications, public relations, marketing, or a related field
- Strong written and verbal communication skills with ability to write for multiple audiences
- Proficiency with social media platforms and content scheduling tools
- Experience with email marketing platforms and basic campaign analytics
- Familiarity with content management systems and basic graphic design tools
- Ability to manage multiple deadlines and coordinate with cross-functional teams
Tips for Your Marketing and Communications Assistant Job Search
Tailor your resume to each posting
Marketing and communications assistant job descriptions vary widely. One posting emphasizes press release writing, another wants social media scheduling. Pull exact skill terms from each listing and mirror them in your resume so your application clears automated screening tools.
Build a portfolio before you apply
Hiring managers for communications roles expect writing samples, not just a resume. Collect press releases, newsletters, social captions, or blog drafts you've produced, even from coursework or volunteer work, and compile them in a simple digital folder you can share.
Target organizations by communication volume
Nonprofits, universities, and mid-size corporate teams hire communications assistants most consistently because they produce regular newsletters, donor reports, and press content. Prioritize openings from organizations with active newsrooms or marketing calendars over those with one-off project needs.
Apply early to roles that fit
Migrate Mate lists marketing and communications assistant openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Prepare work samples for your interview
Many interviews for this role include a brief writing or editing exercise. Practice tightening a press release to 300 words or rewriting a dense paragraph for a general audience. Interviewers want to see how quickly you produce clean, on-brand copy under light pressure.
Negotiate your title alongside your offer
Entry-level communications roles often have flexible titling. If the offer says 'assistant' but your responsibilities include drafting external communications independently, ask whether the title can reflect that scope. Title affects future job searches more than it seems at the junior level.
Marketing and Communications Assistant Jobs: Frequently Asked Questions
Which companies are hiring the most marketing and communications assistants?
The companies hiring the most marketing and communications assistants right now include AmeriCorps, Travelers, and NBCUniversal, with the largest share of openings in Texas, California, and New York, based on current listings on Migrate Mate as of November 2026. Nonprofits, universities, and healthcare systems tend to post these roles most consistently throughout the year.
How many marketing and communications assistant jobs are remote?
About 69% of marketing and communications assistant openings are fully remote or hybrid as of November 2026, reflecting the written and digital nature of most day-to-day tasks. Content creation, social media coordination, and email marketing sub-roles tend to have the highest remote availability, while media relations and event-support roles more often require on-site presence.
How do you become a marketing and communications assistant?
Most marketing and communications assistant roles require a bachelor's degree in communications, marketing, journalism, or a related field. Build practical experience through internships, campus publications, or volunteer communications work for a nonprofit. Develop a writing portfolio with press releases, social captions, or newsletters, and learn at least one email marketing and one content scheduling tool before applying.
Can you get hired as a marketing and communications assistant with little experience?
Yes, many entry-level marketing and communications assistant roles accept candidates with limited professional experience if you can demonstrate strong writing and a basic portfolio. Coursework projects, campus organization newsletters, volunteer social media management, or a personal blog all count. Emphasize your ability to write clearly for different audiences and your familiarity with common digital tools over prior job titles.
What does the marketing and communications assistant interview process look like?
Most marketing and communications assistant interviews involve an initial phone or video screen with HR, followed by a panel or one-on-one interview with the communications manager or director. Many employers include a short writing exercise, such as editing a press release or drafting a social post from a brief. Interviewers typically ask about your writing process, tools you've used, and how you handle feedback on your work.
Where can I find and apply to marketing and communications assistant jobs?
You can find and apply to marketing and communications assistant jobs on Migrate Mate, which lists current openings from across the United States. Search for roles that match your experience level and specialization, then apply directly to each listing. New openings are added regularly, so checking back frequently gives you access to the most current opportunities.
See All 770+ Marketing and Communications Assistant Jobs
Find roles that match your experience and apply in just a few clicks.
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