Performance Marketing Specialist Jobs
Performance Marketing Specialist jobs are open across e-commerce, SaaS, fintech, and consumer brands, from junior and mid-level to senior roles, with specializations in paid search, paid social, and programmatic advertising. See the openings below and apply to the ones that match your experience.
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Showing 5 of 340+ Performance Marketing Specialist jobs
Marketing Manager – Digital & Performance Marketing
Location: Location: Hybrid - Irvine, CA
Mutual of Omaha is a Fortune 300 Company. Mutual of Omaha Mortgage is inspired by hometown values and a commitment to being responsible and caring for each other. We exist for the benefit of our customers and employees.
Mutual of Omaha Mortgage is a full-service lending company offering both Forward and Reverse Mortgage products including a complete line of residential mortgage, refinancing, specialty, and HECM loans. We employ a knowledgeable staff of experienced Loan Officers with an operations team that is second to none. If you are interested in joining a team that promotes from within and works together toward a common goal of helping customers with their mortgage needs, please review and apply for our opening below!
Mutual of Omaha Mortgage is looking for a Marketing Manager to own our digital marketing ecosystem — paid media, SEO, email and marketing automation, and online reputation — with a singular focus: generating high quality, cost-efficient leads that convert to funded loans. This role reports directly to the SVP of Marketing & Analytics.
Performance Marketing & Lead Generation
- Own lead volume, cost-per-lead, cost-per-funded, and ROAS targets across all digital channels, measured through the full funnel from lead to funded loan.
- Develop and execute paid search, paid social, and display strategy (Google Ads, Microsoft Ads, Meta), including budget allocation, bid strategy, and testing frameworks.
- Support affiliate and lead vendor channels by monitoring lead quality, attribution integrity, and cost efficiency.
- Lead conversion rate optimization across landing pages and web properties through structured A/B and multivariate testing.
- Own organic search strategy, including technical SEO, on-page optimization, keyword strategy, and content planning aligned to lead-generation goals.
- Track and report organic rankings, traffic, and organic lead contribution; identify and prioritize growth opportunities.
Email & Marketing Automation
- Design, build, and optimize lifecycle, nurture, and re-engagement campaigns within the marketing automation platform.
- Manage segmentation, list hygiene, deliverability, and engagement-based suppression to protect sender reputation and control platform costs.
- Ensure email programs adhere to CAN-SPAM, TCPA, and applicable consent and opt-out requirements.
Online Reputation Management
- Monitor and respond to customer reviews and brand mentions across Google Business Profile, review sites, and social platforms.
- Build and manage review-generation and reputation reporting processes that comply with platform policies and FTC guidance on reviews and endorsements.
Analytics, Reporting & Strategy
- Build and maintain reporting that connects channel spend to leads, applications, and funded loans; flag anomalies and recommend corrective action.
- Partner with the Data & Analytics team to improve attribution, tracking, and funnel visibility.
- Ensure all advertising, web, email, and reputation content for regulated products (Reverse/HECM, forward, refinance) aligns with company advertising and disclosure standards prior to launch.
- Stay ahead of platform, algorithm, and industry changes and proactively recommend adoption where it improves efficiency.
- Present performance results and strategic recommendations directly to the SVP of Marketing & Analytics.
Requirements
- Bachelor's degree in Marketing, Business, or related field, or equivalent experience.
- 5+ years of digital marketing experience with a demonstrated record of driving measurable lead generation results.
- Hands-on experience managing Google Ads, Microsoft Ads, and Meta Ads, with strong command of CPL, CPA, and ROAS-based optimization. • Working knowledge of SEO (technical, on-page, content) and tools such as Google Search Console, GA4, and SEMrush or Ahrefs.
- Experience with marketing automation and email platforms (e.g., Salesforce Marketing Cloud, HubSpot, Marketo), including segmentation, nurture design, and deliverability management.
- Experience managing online reputation, including review response and review-generation programs.
- Strong analytical skills, with the ability to connect marketing activity to downstream revenue using CRM and web analytics data.
- Experience in a regulated industry (financial services, mortgage, insurance) strongly preferred; reverse mortgage/HECM experience a plus.
- Self-directed and comfortable operating with autonomy in a fast-paced, results-driven environment.
The hourly rate for this position is $60 per hour.
Mutual of Omaha Mortgage is an Equal Opportunity Employer, and we encourage diverse, talented, qualified applicants to apply. We offer an extensive compensation package. Benefits include:
- Vacation — Vacation hours accrue on a per pay period basis. Balance maximums are based on years of service.
- Paid Sick Time — 40 hours of paid sick time after 90 days of employment. State sick time requirements will be added as needed.
- 9 Paid Holidays + 1 Cultural Celebration Day (Floating Holiday)
- Multiple PPO Medical Plans, as well as HDHP eligible plan.
- Dental Coverage
- Vision Coverage
- Company Paid Life Insurance
- 401K with a generous employer match
- Additional Benefits including – Optional Life, FSA, Pet Insurance etc.
- Free Legal Services
- Employee Loan Program
W2QLfRAVtm
Marketing Manager – Digital & Performance Marketing
Location: Location: Hybrid - Irvine, CA
Mutual of Omaha is a Fortune 300 Company. Mutual of Omaha Mortgage is inspired by hometown values and a commitment to being responsible and caring for each other. We exist for the benefit of our customers and employees.
Mutual of Omaha Mortgage is a full-service lending company offering both Forward and Reverse Mortgage products including a complete line of residential mortgage, refinancing, specialty, and HECM loans. We employ a knowledgeable staff of experienced Loan Officers with an operations team that is second to none. If you are interested in joining a team that promotes from within and works together toward a common goal of helping customers with their mortgage needs, please review and apply for our opening below!
Mutual of Omaha Mortgage is looking for a Marketing Manager to own our digital marketing ecosystem — paid media, SEO, email and marketing automation, and online reputation — with a singular focus: generating high quality, cost-efficient leads that convert to funded loans. This role reports directly to the SVP of Marketing & Analytics.
Performance Marketing & Lead Generation
- Own lead volume, cost-per-lead, cost-per-funded, and ROAS targets across all digital channels, measured through the full funnel from lead to funded loan.
- Develop and execute paid search, paid social, and display strategy (Google Ads, Microsoft Ads, Meta), including budget allocation, bid strategy, and testing frameworks.
- Support affiliate and lead vendor channels by monitoring lead quality, attribution integrity, and cost efficiency.
- Lead conversion rate optimization across landing pages and web properties through structured A/B and multivariate testing.
- Own organic search strategy, including technical SEO, on-page optimization, keyword strategy, and content planning aligned to lead-generation goals.
- Track and report organic rankings, traffic, and organic lead contribution; identify and prioritize growth opportunities.
Email & Marketing Automation
- Design, build, and optimize lifecycle, nurture, and re-engagement campaigns within the marketing automation platform.
- Manage segmentation, list hygiene, deliverability, and engagement-based suppression to protect sender reputation and control platform costs.
- Ensure email programs adhere to CAN-SPAM, TCPA, and applicable consent and opt-out requirements.
Online Reputation Management
- Monitor and respond to customer reviews and brand mentions across Google Business Profile, review sites, and social platforms.
- Build and manage review-generation and reputation reporting processes that comply with platform policies and FTC guidance on reviews and endorsements.
Analytics, Reporting & Strategy
- Build and maintain reporting that connects channel spend to leads, applications, and funded loans; flag anomalies and recommend corrective action.
- Partner with the Data & Analytics team to improve attribution, tracking, and funnel visibility.
- Ensure all advertising, web, email, and reputation content for regulated products (Reverse/HECM, forward, refinance) aligns with company advertising and disclosure standards prior to launch.
- Stay ahead of platform, algorithm, and industry changes and proactively recommend adoption where it improves efficiency.
- Present performance results and strategic recommendations directly to the SVP of Marketing & Analytics.
Requirements
- Bachelor's degree in Marketing, Business, or related field, or equivalent experience.
- 5+ years of digital marketing experience with a demonstrated record of driving measurable lead generation results.
- Hands-on experience managing Google Ads, Microsoft Ads, and Meta Ads, with strong command of CPL, CPA, and ROAS-based optimization. • Working knowledge of SEO (technical, on-page, content) and tools such as Google Search Console, GA4, and SEMrush or Ahrefs.
- Experience with marketing automation and email platforms (e.g., Salesforce Marketing Cloud, HubSpot, Marketo), including segmentation, nurture design, and deliverability management.
- Experience managing online reputation, including review response and review-generation programs.
- Strong analytical skills, with the ability to connect marketing activity to downstream revenue using CRM and web analytics data.
- Experience in a regulated industry (financial services, mortgage, insurance) strongly preferred; reverse mortgage/HECM experience a plus.
- Self-directed and comfortable operating with autonomy in a fast-paced, results-driven environment.
The hourly rate for this position is $60 per hour.
Mutual of Omaha Mortgage is an Equal Opportunity Employer, and we encourage diverse, talented, qualified applicants to apply. We offer an extensive compensation package. Benefits include:
- Vacation — Vacation hours accrue on a per pay period basis. Balance maximums are based on years of service.
- Paid Sick Time — 40 hours of paid sick time after 90 days of employment. State sick time requirements will be added as needed.
- 9 Paid Holidays + 1 Cultural Celebration Day (Floating Holiday)
- Multiple PPO Medical Plans, as well as HDHP eligible plan.
- Dental Coverage
- Vision Coverage
- Company Paid Life Insurance
- 401K with a generous employer match
- Additional Benefits including – Optional Life, FSA, Pet Insurance etc.
- Free Legal Services
- Employee Loan Program
W2QLfRAVtm
See All 340+ Performance Marketing Specialist Jobs
Find roles that match your experience and apply in just a few clicks.
Find JobsPerformance Marketing Specialist Job Market
Who's Hiring
- Clients Blackbox74
- Milan Laser Hair Removal7
- Viral Nation4
- Noble Studios4
- GEICO3
Top Industries Hiring
- Technology & Software12
- Manufacturing2
- Banking & Financial Services2
- Consulting & Professional Services2
- Fintech1
What Employers Look For
The qualifications that appear most often in performance marketing specialist jobs.
- Proven hands-on experience managing paid search and paid social campaigns
- Proficiency with analytics platforms and attribution tools such as Google Analytics
- Experience with A/B testing, conversion rate optimization, and landing page analysis
- Meta Ads and Google Ads certifications or demonstrated platform fluency
- Bachelor's degree in marketing, communications, business, or a related field
- Ability to analyze large data sets and translate performance metrics into actionable recommendations
Tips for Your Performance Marketing Specialist Job Search
Quantify campaign results on your resume
Hiring managers for performance marketing roles scan for numbers immediately. Replace vague bullets like 'managed paid campaigns' with specific outcomes: cost-per-acquisition reductions, return on ad spend improvements, or audience growth tied to your direct decisions.
List every ad platform you have used
Many applicant tracking systems filter performance marketing candidates by platform keywords. Spell out each tool you have worked in, including paid search, paid social, display, and any attribution or analytics platforms, so your resume clears the initial screen.
Apply early to roles that fit
Migrate Mate lists performance marketing specialist openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Target job titles that map to your specialty
Performance marketing roles get posted under several titles depending on the company. Search for paid media specialist, growth marketing specialist, and digital acquisition specialist alongside the core title to avoid missing openings that match your exact skill set.
Prepare a channel-by-channel case study
Interviewers for these roles frequently ask you to walk through a campaign you owned end to end. Have a prepared example for at least one channel that covers your targeting logic, budget allocation decisions, what underperformed, and how you responded.
Negotiate using a channel-specific comp benchmark
Performance marketing salaries vary significantly by channel depth. Candidates with proven paid social experience at scale often command different ranges than those specializing in paid search. Use Bureau of Labor Statistics data and role-specific context to anchor your counter-offer.
Performance Marketing Specialist Jobs: Frequently Asked Questions
Which companies are hiring the most performance marketing specialists?
Clients Blackbox, Milan Laser Hair Removal, and Viral Nation are hiring the most performance marketing specialists right now, with openings concentrated in California, Texas, and New York, based on current listings on Migrate Mate as of November 2026. Demand is especially high at e-commerce brands and growth-stage SaaS companies scaling their paid acquisition channels.
How many performance marketing specialist jobs are remote?
About 88% of performance marketing specialist openings are fully remote or hybrid as of November 2026, reflecting the digital nature of the work. Roles focused on paid social and programmatic advertising tend to have the highest remote availability, while positions tied to in-house creative collaboration are more likely to require on-site presence.
How do you become a performance marketing specialist?
Start by building hands-on experience with at least one paid channel, typically paid search or paid social, through freelance projects, in-house internships, or managing small budgets for a local business. Earn platform certifications to validate your skills. Progress by owning full-funnel campaign responsibility, developing fluency in analytics and attribution, and demonstrating measurable results tied to your direct decisions.
Can you get a performance marketing specialist job with little experience?
Yes, entry-level performance marketing roles exist, particularly at agencies and fast-growing startups willing to train candidates who show analytical ability and platform familiarity. Build a portfolio by running low-budget test campaigns on paid social or search, document what you learned, and highlight any coursework, certifications, or freelance results that demonstrate you understand how paid media decisions connect to business outcomes.
What does the performance marketing specialist interview process look like?
Most processes include an initial recruiter screen, a hiring manager conversation focused on your channel experience and past results, and a skills assessment or take-home case study where you are asked to audit a campaign, propose a budget allocation, or diagnose underperformance. Final rounds typically involve meeting cross-functional partners in product or analytics and walking through a campaign you owned from strategy through reporting.
Where can I find and apply to performance marketing specialist jobs?
You can find and apply to performance marketing specialist jobs on Migrate Mate, which lists current openings from across the United States. Search the listings to find roles that match your channel experience and seniority level, then apply directly to each one that fits.
See All 340+ Performance Marketing Specialist Jobs
Find roles that match your experience and apply in just a few clicks.
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