Senior Lifecycle Marketing Manager Jobs in California
Senior Lifecycle Marketing Manager jobs in California are among the most active in the country, concentrated in SaaS, fintech, e-commerce, and consumer apps where retention and engagement drive growth. Most openings are in San Francisco, Los Angeles, and San Diego, where companies like Salesforce, Adobe, and Intuit maintain large marketing operations and hire consistently at the senior level. Demand is especially strong for specialists in email automation, CRM strategy, and product-led growth. Find a role that fits below and apply directly.
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Lifecycle Marketing & Marketing Operations Specialist
About ScreenBeam
ScreenBeam is a wireless display and collaboration platform trusted by enterprises and educational institutions worldwide. Our technology enables teams and classrooms to present and collaborate seamlessly without cables or complex setups.
ScreenBeam is looking for a hands-on marketer to help run our lifecycle marketing and marketing operations engine. This role will work across HubSpot, Salesforce, nurture programs, demand generation, campaign execution, lead management, and reporting to help turn marketing activity into pipeline.
What you’ll work on:
- HubSpot and Salesforce lead flow, segmentation, lifecycle stages, and data hygiene
- Email nurture and re-engagement programs
- LinkedIn and retargeting campaign execution
- Event lead activation and sales handoff
- ABM support, campaign distribution, and funnel reporting
We are looking for someone with at least 3-4 years of experience in lifecycle marketing, demand generation, or marketing operations, with hands-on experience in HubSpot and Salesforce. B2B SaaS, enterprise technology, or EdTech experience is a plus.
Location
Can be remote (U.S.) with quarterly visits to the ScreenBeam office in San Jose, CA.
Benefits & Compensation
We offer a competitive salary and a comprehensive benefits package.
*Must be work authorized – no sponsorships
How to Apply
Send your resume to hr@screenbeam.com
Pay: $80,000.00 - $100,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Flexible schedule
- Flexible spending account
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Retirement plan
- Vision insurance
Application Question(s):
- Will you now, or in the future, require sponsorship for employment visa status (e.g. H-1B visa status)?
- Experience in HubSpot and Salesforce led flow, segmentation, lifecycle states and data hygiene.
Work Location: In person
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Where California roles are concentrated, by current openings.
Senior Lifecycle Marketing Manager Job Market in California
A snapshot from current California openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Technology & Software
- Medical Devices
- Sports & Recreation
- Banking & Financial Services
- Healthcare & Medical Services
What California Employers Look For
The qualifications that appear most often in senior lifecycle marketing manager jobs across California.
- Bachelor's degree in marketing, communications, or a related field required
- Five or more years of lifecycle or CRM marketing experience at the senior level
- Proven expertise with marketing automation platforms such as Marketo, Braze, or Iterable
- Experience managing cross-functional campaigns across email, push, and in-app channels
- Strong command of customer segmentation, A/B testing, and performance analytics
- Familiarity with California Consumer Privacy Act compliance in marketing data practices
Senior Lifecycle Marketing Manager Jobs in California: Frequently Asked Questions
How do you become a senior lifecycle marketing manager in California?
Senior lifecycle marketing manager roles in California do not require a state-issued license or certification, so the path runs through education and experience. Most California employers expect a bachelor's degree in marketing, business, or a related field. From there, candidates typically build experience in email marketing, CRM, or growth roles before moving into lifecycle strategy. Earning a recognized marketing automation certification, such as those offered by Marketo or HubSpot, strengthens a candidacy with California's tech-heavy employer base.
How much do senior lifecycle marketing managers make in California?
Senior lifecycle marketing managers in California earn a median of about $193,620 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $104,370 for the lowest 10% to over $326,400 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire senior lifecycle marketing managers in California?
Employers hiring senior lifecycle marketing managers in California right now include Intuit, AXS, and Lyft, based on current listings on Migrate Mate as of September 2026. California's density of SaaS and consumer tech headquarters means the state consistently generates some of the highest volumes of senior lifecycle marketing openings in the country.
Which California cities have the most senior lifecycle marketing manager jobs?
San Francisco, Los Angeles, and San Mateo account for the most senior lifecycle marketing manager openings in California. San Francisco and the broader Bay Area dominate because of the concentration of enterprise SaaS and fintech headquarters there, while Los Angeles drives volume through its large e-commerce, media, and direct-to-consumer brand ecosystem, and San Diego contributes through its growing biotech and software sectors.
Are there remote senior lifecycle marketing manager jobs in California?
Yes, and more than most fields. About 77% of senior lifecycle marketing manager openings tied to California are remote or hybrid as of September 2026, reflecting how thoroughly digital this role is by nature. The parts of the work most often done fully remote are campaign strategy, automation build-outs, and performance reporting, while stakeholder alignment and creative reviews more commonly pull people on-site.
How can I get hired as a senior lifecycle marketing manager in California with little or no experience?
The most realistic entry path is a junior or associate email marketing or CRM coordinator role at a California tech company, then building toward lifecycle ownership. Large California employers like Salesforce, Adobe, and Intuit run structured marketing associate programs and rotational tracks that develop candidates without senior experience. Moving laterally from a demand generation or marketing operations role is another common route. A hands-on portfolio demonstrating segmentation logic, automation workflows, and measurable retention outcomes gives candidates a decisive edge at California companies.
Where can I find and apply to senior lifecycle marketing manager jobs in California?
You can find and apply to senior lifecycle marketing manager jobs in California on Migrate Mate, which lists current California openings. Search the listings, find the roles that fit your background and preferences, and apply directly to the ones that match.
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