Senior Lifecycle Marketing Manager Jobs in New York
Senior Lifecycle Marketing Manager jobs in New York represent one of the most active markets in the country, with demand concentrated in financial services, media and entertainment, direct-to-consumer e-commerce, and SaaS technology, at levels from mid-career manager through senior director. The heaviest hiring is in New York City, with additional clusters in White Plains and Brooklyn, and established employers such as American Express, Spotify, and Peloton regularly seek this expertise. The most sought-after specialties in New York are customer retention strategy, CRM automation, and cross-channel engagement programs. Find a role that fits below and apply directly.
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3–5 years of experience in lifecycle, customer, or product marketing, with hands-on experience across customer-facing channels, particularly email; Salesforce Marketing Cloud experience is a plus.
Strong data aptitude and analytical rigor with the ability to translate data and customer insights into actionable recommendations.
Demonstrated ability to own initiatives from planning through execution and measurement while effectively managing multiple priorities and stakeholders.
Strong written and verbal communication skills, with the ability to collaborate effectively with cross-functional partners in a fast-paced environment.
At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. From delivering differentiated products to providing world-class customer service, we operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service.
As part of Team Amex, you’ll experience our powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.
We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
- Competitive base salaries
- Bonus incentives
- 6% Company Match on retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
For a full list of Team Amex benefits, visit our Colleague Benefits Site .
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Find JobsSenior Lifecycle Marketing Manager Jobs by City in New York
Where New York roles are concentrated, by current openings.
Senior Lifecycle Marketing Manager Job Market in New York
A snapshot from current New York openings, updated as new roles post.
Who's Hiring



Top Industries Hiring
- Insurance
- Food & Beverage
- Technology & Software
What New York Employers Look For
The qualifications that appear most often in senior lifecycle marketing manager jobs across New York.
- Bachelor's degree in marketing, communications, or a closely related field required
- Five or more years of lifecycle or CRM marketing experience with demonstrated leadership
- Hands-on proficiency with marketing automation platforms such as Salesforce Marketing Cloud or Braze
- Experience owning end-to-end customer journey programs across email, push, and in-app channels
- Strong analytical skills with the ability to translate data into retention and engagement strategies
- Familiarity with A/B testing frameworks and experience presenting results to senior stakeholders
Senior Lifecycle Marketing Manager Jobs in New York: Frequently Asked Questions
How do you become a senior lifecycle marketing manager in New York?
Reaching a senior lifecycle marketing manager role in New York typically starts with a bachelor's degree in marketing, communications, or a related field, followed by several years of hands-on CRM or lifecycle work at a New York employer. There is no state-issued license for this role, but professionals who build expertise in marketing automation tools and earn certifications from platforms like Salesforce or HubSpot are consistently preferred by New York employers in financial services, media, and tech.
How much do senior lifecycle marketing managers make in New York?
Senior lifecycle marketing managers in New York earn a median of about $181,200 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $104,140 for the lowest 10% to over $324,310 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire senior lifecycle marketing managers in New York?
Employers hiring senior lifecycle marketing managers in New York right now include DoorDash, Braze, and GEICO, based on current listings on Migrate Mate as of November 2026. New York's concentration of fintech, direct-to-consumer brands, and subscription media companies means demand for this role is spread across a wide range of well-resourced organizations.
Which New York cities have the most senior lifecycle marketing manager jobs?
New York, New York State, and White Plains account for the largest share of senior lifecycle marketing manager openings in New York. New York City drives the majority of demand because it is home to the headquarters of major financial services firms, global media companies, and fast-growing consumer tech brands that rely heavily on lifecycle and retention marketing teams.
Are there remote senior lifecycle marketing manager jobs in New York?
Yes, and more than most fields. About 79% of senior lifecycle marketing manager openings tied to New York are remote or hybrid as of November 2026, reflecting how fully this role can be executed digitally. Campaign strategy, audience segmentation, and marketing automation work are the functions most likely to be offered on a fully remote or flexible basis by New York employers.
How can I get hired as a senior lifecycle marketing manager in New York with little or no experience?
The most realistic entry path is through a junior CRM, email marketing, or marketing operations role at a New York employer, then building upward. Large New York-based companies in retail, media, and fintech often hire marketing coordinators and associate managers as entry points into lifecycle teams. Earning a platform certification, building a portfolio of campaign results, and moving laterally from adjacent roles such as email marketing specialist or customer success associate are the most effective ways to open the door.
Where can I find and apply to senior lifecycle marketing manager jobs in New York?
You can find and apply to senior lifecycle marketing manager jobs in New York on Migrate Mate, which lists current New York openings. Search the available roles, find one that fits your background and preferences, and apply directly.
See All 22 Senior Lifecycle Marketing Manager Jobs in New York
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