Digital Marketing Strategist Jobs in New York
Digital Marketing Strategist jobs in New York represent one of the most active and competitive markets in the country, concentrated in media and entertainment, financial services, e-commerce, fashion, and technology sectors, with openings at every level from entry-level coordinator to senior strategist. New York City is by far the dominant hiring hub, with additional demand in Buffalo and Albany, where regional brands and healthcare organizations maintain in-house marketing teams. Major established employers include NBCUniversal, JPMorgan Chase, and VaynerMedia, with the heaviest demand for SEO and paid search specialists, content strategists, and performance marketing experts. Find a role that fits below and apply directly.
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Showing 5 of 6+ Digital Marketing Strategist jobs
Salary Range: $85-100k. With top performance, you are also eligible to become a shareholder in our company and earn equity.
Benefits: FREE employee-only medical coverage, a 4% employer 401(k) match, and FREE short-term disability. Other incredible benefits HERE.
Location: NYC with 25% nationwide travel
Reports to: Director of Client Operations
Your Mission
Your mission is to be the visionary storyteller and creative engine for Tourmaline Capital Partners’ premier assets. You are an embedded creator who owns the full lifecycle of content and digital presence across multiple flagship properties. Moving fluidly between high-level strategy and relentless execution, you ensure that assets like Esplanade and One South build a highly differentiated digital identity. By immersing yourself in our portfolio, you translate the physical heartbeat of our buildings into a magnetic digital footprint that drives deep engagement, audience loyalty, and measurable asset value.
Your Focus
You operate as a true hybrid across strategy, production, account management, and execution. You possess the entrepreneurial drive to manage the total ecosystem of a brand’s social presence, balancing long-term brand building with daily operational excellence. You will travel to each of the six Class A office assets across the country once a quarter to set the stage for quarterly content cycles, with the understanding that the portfolio will continue to evolve and likely expand over time. Your work lives in the daily momentum you create. As an Onsite Ambassador, you manage accounts proactively, curate the portfolio narrative, and handle every production detail with the poise and precision needed to fuel a thriving, high-performance commercial brand.
Outcomes You’ll Deliver
- Brand Identity & Narrative Mastery: Develop and manage a cohesive brand identity for assigned sites. You’ll ensure the asset’s story is told with clarity and heart, amplifying its reputation across social channels to turn amenities into essential daily rituals for our followers.
- Measurable Channel Growth & Engagement: Shift the needle on key performance metrics. You are responsible for tangible outcomes, including positive engagement trends, audience growth, and community interaction across all digital touchpoints.
- End-to-End Content Production: Act as the portfolio-wide resource for production, video, and editing. From short-form social reels to executive interviews and testimonials, you own the technical execution and the creative soul of every project.
- Strategic Account Management: Take full ownership of the digital presence for Onsite current and future accounts. You will manage the posting, engagement, and growth of social channels, ensuring that strategy always translates into high-impact reality.
- On-site Content Discovery: Travel to properties nationwide to lead on-site production shoots. You act as the eyes and ears of the building, proactively identifying content opportunities and project managing them from capture to publication.
- Cross-Functional Synergy: Collaborate closely with branding, advertising, and public relations teams. You’ll be part of the core discussions for each site, ensuring video and digital content are woven seamlessly into broader marketing campaigns.
- Rhythmic Scheduling & Logistics: Maintain an organized production calendar and field creative requests with ease. You bring structure to the creative process, ensuring all client needs are met on time without the building’s digital heartbeat ever skipping a beat.
Requirements
- 2+ years of experience in a content creation role with B2B and B2C brands
- Technical expertise in video production and editing
- Motion graphics experience
- Proven ability to work independently and be proactive without oversight.
- Travel for on-site production shoots around the United States and NYC
- Proficient in corporate communication technology such as Google Suite, Slack, and Microsoft.
- Confidence using marketing tools like Marq, Canva, or templated platforms.
- Experience working cross-functionally with internal teams and external partners to deliver high-touch, well-executed campaigns.
- Comfort operating in a fast-paced, evolving environment with a high degree of ownership, autonomy, and accountability.
Key Competencies
- The Blueprint Mindset: You are a master of planning and execution. You possess the rigor to conceptualize multi-channel campaigns and the technical expertise to produce them, ensuring the transition from a broad strategy to a final edit is effortless.
- Outcome-Driven Storytelling: You understand that content must drive business realities. Whether B2B or B2C, you tailor narratives to move people to action, always tying creative output back to performance data and asset vitality.
- The Ambassador Presence: You thrive as an embedded member of the team. You bring the heart of a host to every site visit, building trust with tenants and internal team members alike to gain the access and insights needed for authentic content.
- Poise Under Production: You are a self-starter who remains steady in the high-stakes environment of live production. Whether you are shooting on-site in NYC or traveling across the country, you channel the swan to handle logistics and technical challenges with absolute poise.
- Motion & Aesthetic Craft: You have a sharp eye for what is visually magnetic. Your technical mastery of video production, editing, and motion graphics allows you to hone the craft of our digital presence, ensuring it always meets a five-star standard of excellence.
- Relational Stewardship: You communicate with the precision of a partner. You bridge the gap between client goals and creative execution, using excellent organizational skills to manage expectations and deliver results that drive asset vitality.
Our Core Values:
Playbook's culture is based on a shared respect for our lived values HERE. Fit with our values is a critical component of our hiring process, and you and all of our colleagues are expected to live our core values in interactions with team members, customers, and stakeholders. An assessment of how you have exhibited our values is also an important part of your performance review process.
Our Commitment To You:
Playbook is committed to building a team that represents a variety of backgrounds, perspectives, and skills. We know the more inclusive we are, the greater our impact will be!
A Quick Note About Salaries:
We list salaries based on a few key factors. These include location-specific budgets, market trends, team size, and the scope of the building. Since we’re a national company working with office properties of all shapes and sizes, the listed salary is tailored specifically to this role and may differ from similar-titled roles on our Careers Page. Curious or want to chat more about it? We promise to be open and transparent about these details throughout our interview process.
Salary Range: $85-100k. With top performance, you are also eligible to become a shareholder in our company and earn equity.
Benefits: FREE employee-only medical coverage, a 4% employer 401(k) match, and FREE short-term disability. Other incredible benefits HERE.
Location: NYC with 25% nationwide travel
Reports to: Director of Client Operations
Your Mission
Your mission is to be the visionary storyteller and creative engine for Tourmaline Capital Partners’ premier assets. You are an embedded creator who owns the full lifecycle of content and digital presence across multiple flagship properties. Moving fluidly between high-level strategy and relentless execution, you ensure that assets like Esplanade and One South build a highly differentiated digital identity. By immersing yourself in our portfolio, you translate the physical heartbeat of our buildings into a magnetic digital footprint that drives deep engagement, audience loyalty, and measurable asset value.
Your Focus
You operate as a true hybrid across strategy, production, account management, and execution. You possess the entrepreneurial drive to manage the total ecosystem of a brand’s social presence, balancing long-term brand building with daily operational excellence. You will travel to each of the six Class A office assets across the country once a quarter to set the stage for quarterly content cycles, with the understanding that the portfolio will continue to evolve and likely expand over time. Your work lives in the daily momentum you create. As an Onsite Ambassador, you manage accounts proactively, curate the portfolio narrative, and handle every production detail with the poise and precision needed to fuel a thriving, high-performance commercial brand.
Outcomes You’ll Deliver
- Brand Identity & Narrative Mastery: Develop and manage a cohesive brand identity for assigned sites. You’ll ensure the asset’s story is told with clarity and heart, amplifying its reputation across social channels to turn amenities into essential daily rituals for our followers.
- Measurable Channel Growth & Engagement: Shift the needle on key performance metrics. You are responsible for tangible outcomes, including positive engagement trends, audience growth, and community interaction across all digital touchpoints.
- End-to-End Content Production: Act as the portfolio-wide resource for production, video, and editing. From short-form social reels to executive interviews and testimonials, you own the technical execution and the creative soul of every project.
- Strategic Account Management: Take full ownership of the digital presence for Onsite current and future accounts. You will manage the posting, engagement, and growth of social channels, ensuring that strategy always translates into high-impact reality.
- On-site Content Discovery: Travel to properties nationwide to lead on-site production shoots. You act as the eyes and ears of the building, proactively identifying content opportunities and project managing them from capture to publication.
- Cross-Functional Synergy: Collaborate closely with branding, advertising, and public relations teams. You’ll be part of the core discussions for each site, ensuring video and digital content are woven seamlessly into broader marketing campaigns.
- Rhythmic Scheduling & Logistics: Maintain an organized production calendar and field creative requests with ease. You bring structure to the creative process, ensuring all client needs are met on time without the building’s digital heartbeat ever skipping a beat.
Requirements
- 2+ years of experience in a content creation role with B2B and B2C brands
- Technical expertise in video production and editing
- Motion graphics experience
- Proven ability to work independently and be proactive without oversight.
- Travel for on-site production shoots around the United States and NYC
- Proficient in corporate communication technology such as Google Suite, Slack, and Microsoft.
- Confidence using marketing tools like Marq, Canva, or templated platforms.
- Experience working cross-functionally with internal teams and external partners to deliver high-touch, well-executed campaigns.
- Comfort operating in a fast-paced, evolving environment with a high degree of ownership, autonomy, and accountability.
Key Competencies
- The Blueprint Mindset: You are a master of planning and execution. You possess the rigor to conceptualize multi-channel campaigns and the technical expertise to produce them, ensuring the transition from a broad strategy to a final edit is effortless.
- Outcome-Driven Storytelling: You understand that content must drive business realities. Whether B2B or B2C, you tailor narratives to move people to action, always tying creative output back to performance data and asset vitality.
- The Ambassador Presence: You thrive as an embedded member of the team. You bring the heart of a host to every site visit, building trust with tenants and internal team members alike to gain the access and insights needed for authentic content.
- Poise Under Production: You are a self-starter who remains steady in the high-stakes environment of live production. Whether you are shooting on-site in NYC or traveling across the country, you channel the swan to handle logistics and technical challenges with absolute poise.
- Motion & Aesthetic Craft: You have a sharp eye for what is visually magnetic. Your technical mastery of video production, editing, and motion graphics allows you to hone the craft of our digital presence, ensuring it always meets a five-star standard of excellence.
- Relational Stewardship: You communicate with the precision of a partner. You bridge the gap between client goals and creative execution, using excellent organizational skills to manage expectations and deliver results that drive asset vitality.
Our Core Values:
Playbook's culture is based on a shared respect for our lived values HERE. Fit with our values is a critical component of our hiring process, and you and all of our colleagues are expected to live our core values in interactions with team members, customers, and stakeholders. An assessment of how you have exhibited our values is also an important part of your performance review process.
Our Commitment To You:
Playbook is committed to building a team that represents a variety of backgrounds, perspectives, and skills. We know the more inclusive we are, the greater our impact will be!
A Quick Note About Salaries:
We list salaries based on a few key factors. These include location-specific budgets, market trends, team size, and the scope of the building. Since we’re a national company working with office properties of all shapes and sizes, the listed salary is tailored specifically to this role and may differ from similar-titled roles on our Careers Page. Curious or want to chat more about it? We promise to be open and transparent about these details throughout our interview process.
See All 6 Digital Marketing Strategist Jobs in New York
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Find JobsDigital Marketing Strategist Jobs by City in New York
Where New York roles are concentrated, by current openings.
Digital Marketing Strategist Job Market in New York
A snapshot from current New York openings, updated as new roles post.
Who's Hiring
- Direct Agents2
- Playbook Digital1
- Precision1
- SUNY Upstate Medical University1
- WITHIN1
Top Industries Hiring
- Technology & Software2
- Education1
- Media & Entertainment1
- Science & Research1
What New York Employers Look For
The qualifications that appear most often in digital marketing strategist jobs across New York.
- Bachelor's degree in marketing, communications, or a closely related field required
- Three or more years of experience managing integrated digital marketing campaigns
- Demonstrated proficiency with Google Ads, Meta Ads Manager, and analytics platforms
- Strong command of SEO strategy, keyword research, and content performance measurement
- Experience working with marketing automation tools such as HubSpot or Salesforce Marketing Cloud
- Ability to present data-driven campaign insights clearly to cross-functional stakeholders
Digital Marketing Strategist Jobs in New York: Frequently Asked Questions
How do you become a digital marketing strategist in New York?
Digital marketing strategist roles in New York do not require a state-issued license or certification, so the path runs through education and demonstrated campaign experience. Most New York employers expect a bachelor's degree in marketing, communications, or business. Building a portfolio of measurable results, earning recognized credentials such as Google Analytics or Meta Blueprint certifications, and gaining experience at a New York agency or brand marketing team are the concrete steps that move candidates from junior roles into strategy-focused positions.
How much do digital marketing strategists make in New York?
Digital marketing strategists in New York earn a median of about $98,580 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $56,070 for the lowest 10% to over $165,920 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire digital marketing strategists in New York?
Employers hiring digital marketing strategists in New York right now include Direct Agents, Playbook Digital, and Precision, based on current listings on Migrate Mate as of June 2026. New York's concentration of global media companies, financial institutions, and direct-to-consumer brands means in-house strategist roles are especially plentiful alongside the city's large agency ecosystem.
Which New York cities have the most digital marketing strategist jobs?
New York, New York City, and Syracuse have the most digital marketing strategist openings in New York. New York City leads by a wide margin because it is home to the headquarters of major media groups, global financial firms, and a dense concentration of agencies, while Buffalo and Albany generate demand from regional healthcare systems, universities, and mid-market consumer brands that maintain in-house digital marketing functions.
Are there remote digital marketing strategist jobs in New York?
Yes, and more than most fields. About 50% of digital marketing strategist openings tied to New York are remote or hybrid as of June 2026, reflecting how naturally the work translates to distributed teams. Campaign strategy, paid media management, SEO auditing, and analytics reporting are the functions most commonly offered on a fully remote or flexible basis.
How can I get hired as a digital marketing strategist in New York with little or no experience?
The most realistic entry path is through a digital marketing coordinator or marketing associate role at a New York agency or in-house team, then moving into strategy work once you have campaign data behind you. Large New York employers including major media companies and financial services firms recruit through university partnerships with schools like NYU, Columbia, and Fordham for entry-level marketing programs. Building a portfolio with freelance or pro-bono campaign work and earning a Google Analytics or Meta Blueprint certification significantly strengthens early-career applications in this market.
Where can I find and apply to digital marketing strategist jobs in New York?
You can find and apply to digital marketing strategist jobs in New York on Migrate Mate, which lists current New York openings across industries and experience levels. Find a role that fits and apply directly through the listing.
See All 6 Digital Marketing Strategist Jobs in New York
Find roles in New York that match your experience and apply in just a few clicks.
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