Gtm Manager Jobs
Gtm Manager jobs are open across SaaS, fintech, healthtech, and enterprise software, from mid-level specialist to senior director, with specializations in product launches, revenue enablement, and competitive positioning. Find a role that fits from the openings below and apply directly.
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Responsibilities
About the team
The User Growth (UG) Department leads TikTok's growth efforts for expanding our user base and building our community. We provide strategic growth plans and leverage various marketing, product, and analytical methods to achieve and sustain fast growth. The UG team has a series of mature product growth levers and is proficient in applying them to various businesses. At the same time, we also build new solutions to help the business achieve impactful breakthroughs. We are seeking a results-oriented and strategic operator to support incentive product operations across the AMS regions. This role requires strong business development expertise, cross-functional collaboration, and a growth mindset to elevate our incentive products to the next level.
- Identify, develop, and manage strategic GTM partnerships that unlock new opportunities for incentive product growth and user acquisitions.
- Leverage business development experience to source, evaluate, and negotiate collaborations that enhance the reach and impact of incentive products.
- Track and analyze campaign performance data to derive localized insights and inform product and marketing strategies.
- Lead the collection and resolution of user feedback related to incentive campaigns, ensuring swift issue resolution and continuous UX improvement.
- Work cross-functionally with business development teams, product managers, data teams, regional stakeholders, and other XFN partners to drive alignment and deliver against ambitious growth targets.
- Demonstrate strong communication and stakeholder management skills, with the ability to influence, align, and inspire cross-regional teams and partners.
Qualifications
Minimum Qualifications
- 5+ years of experience in business development, GTM strategy or growth operations, preferably in the tech or consumer internet industry
- Proven track record of driving successful partnerships and launching impactful user acquisition initiatives
- Strong analytical skills with the ability to interpret data, generate insights, and influence strategy
- Experience working with cross-functional teams across product, marketing, and data functions in a fast-paced environment
Preferred Qualifications
- Excellent communication, negotiation, and stakeholder management skills
- Growth mindset with the ability to adapt quickly, take initiative, and thrive in ambiguity
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok Accommodation
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request
Job Information
【For Pay Transparency】Compensation Description (Annually)
The base salary range for this position in the selected city is $108800 - $288000 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units. Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure). The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
Responsibilities
About the team
The User Growth (UG) Department leads TikTok's growth efforts for expanding our user base and building our community. We provide strategic growth plans and leverage various marketing, product, and analytical methods to achieve and sustain fast growth. The UG team has a series of mature product growth levers and is proficient in applying them to various businesses. At the same time, we also build new solutions to help the business achieve impactful breakthroughs. We are seeking a results-oriented and strategic operator to support incentive product operations across the AMS regions. This role requires strong business development expertise, cross-functional collaboration, and a growth mindset to elevate our incentive products to the next level.
- Identify, develop, and manage strategic GTM partnerships that unlock new opportunities for incentive product growth and user acquisitions.
- Leverage business development experience to source, evaluate, and negotiate collaborations that enhance the reach and impact of incentive products.
- Track and analyze campaign performance data to derive localized insights and inform product and marketing strategies.
- Lead the collection and resolution of user feedback related to incentive campaigns, ensuring swift issue resolution and continuous UX improvement.
- Work cross-functionally with business development teams, product managers, data teams, regional stakeholders, and other XFN partners to drive alignment and deliver against ambitious growth targets.
- Demonstrate strong communication and stakeholder management skills, with the ability to influence, align, and inspire cross-regional teams and partners.
Qualifications
Minimum Qualifications
- 5+ years of experience in business development, GTM strategy or growth operations, preferably in the tech or consumer internet industry
- Proven track record of driving successful partnerships and launching impactful user acquisition initiatives
- Strong analytical skills with the ability to interpret data, generate insights, and influence strategy
- Experience working with cross-functional teams across product, marketing, and data functions in a fast-paced environment
Preferred Qualifications
- Excellent communication, negotiation, and stakeholder management skills
- Growth mindset with the ability to adapt quickly, take initiative, and thrive in ambiguity
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok Accommodation
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request
Job Information
【For Pay Transparency】Compensation Description (Annually)
The base salary range for this position in the selected city is $108800 - $288000 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units. Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure). The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
See All 82+ Gtm Manager Jobs
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Find Gtm Manager JobsGtm Manager Job Market
A snapshot from current openings nationwide, updated as new roles post.
Who's Hiring
- Palo Alto Networks4
- Adobe3
- Dun & Bradstreet3
- Equinix3
- Klaviyo3
Top Industries Hiring
- Technology & Software54
- Consulting & Professional Services7
- Banking & Financial Services4
- Science & Research4
- Construction & Real Estate2
What Employers Look For
The qualifications that appear most often in gtm manager jobs.
- 3-7 years of experience in go-to-market, product marketing, or revenue strategy roles
- Demonstrated ability to develop and execute cross-functional launch plans with measurable outcomes
- Proficiency with CRM platforms such as Salesforce and marketing automation tools
- Strong skills in market segmentation, competitive positioning, and buyer persona development
- Experience collaborating with sales, product, and demand generation teams on GTM programs
- Bachelor's degree in business, marketing, or a related field, or equivalent experience
Tips for Your Gtm Manager Job Search
Quantify your launch impact precisely
Hiring managers for gtm manager roles want to see pipeline generated, deal velocity improved, or time-to-revenue shortened. Pull exact numbers from CRM reports or launch retrospectives and tie them to your specific contributions, not your team's aggregate results.
Tailor your resume to the GTM motion
PLG companies, sales-led organizations, and channel-partner businesses each use different GTM motions. Read the job posting carefully and mirror the motion they describe. A resume optimized for sales-led outbound will read as a mismatch at a product-led growth company.
Apply early to roles that fit
Migrate Mate lists gtm manager openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Filter for the right company stage
Your experience at a Series B startup will read differently than at a public enterprise. When targeting openings, prioritize roles where your company's stage aligns with the employer's, since gtm strategies, team structures, and expectations shift dramatically between early-stage and scaled organizations.
Prepare a structured cross-functional example
GTM interviews almost always probe how you aligned product, sales, and marketing. Come ready with a specific example that names the stakeholders you worked with, the conflict or gap you resolved, and the outcome you drove. Vague team collaboration answers don't land.
Negotiate using comparable scope, not title
GTM manager compensation varies widely by company size and ownership of the function. When negotiating, anchor to the scope of ownership you'll carry, such as number of segments, channels, or product lines, rather than industry averages that don't account for those differences.
Gtm Manager Jobs: Frequently Asked Questions
Which companies are hiring the most gtm managers?
The companies hiring the most gtm managers right now include Palo Alto Networks, Adobe, and Dun & Bradstreet, with the largest share of openings in California, New York, and Illinois, based on current listings on Migrate Mate as of June 2026. Demand is concentrated in SaaS and cloud software, though healthtech and fintech employers have been actively hiring for these roles as well.
How many gtm manager jobs are remote?
About 41% of gtm manager openings are fully remote or hybrid as of June 2026, reflecting how broadly distributed GTM teams have become. Roles focused on digital product launches, competitive intelligence, and enablement content tend to be the most remote-friendly, while positions requiring close coordination with field sales teams are more likely to specify an in-office or hybrid arrangement.
How do you become a gtm manager?
Most gtm managers move into the role from product marketing, demand generation, sales strategy, or business development. Start by owning end-to-end launch projects in your current role, building cross-functional relationships with sales and product, and developing skills in market segmentation and competitive positioning. Building a portfolio of launches with documented outcomes makes the transition significantly more straightforward.
Can you get hired as a gtm manager without direct GTM experience?
Yes, candidates from adjacent functions can break in by demonstrating transferable skills. Product marketers who have run launch plans, sales ops professionals who have built GTM playbooks, or demand generation managers who have owned pipeline strategy all have credible paths. Highlight any project where you coordinated across product, sales, and marketing to drive a measurable commercial outcome, and frame it explicitly in GTM terms.
What does the gtm manager interview process look like?
Most gtm manager interviews involve a recruiter screen, a hiring manager conversation focused on your launch experience and cross-functional approach, and a panel round with stakeholders from sales, product, or marketing. Many companies include a take-home case study asking you to build a GTM plan for a fictional product or segment. Final rounds typically assess strategic thinking, stakeholder alignment skills, and how you measure success.
Where can I find and apply to gtm manager jobs?
You can find and apply to gtm manager jobs on Migrate Mate, which lists current openings from across the United States in one place. Search the listings to find roles that match your experience and target company stage, then apply directly to each opening that fits.
See All 82+ Gtm Manager Jobs
Jump back to the full list of openings and apply to any gtm manager role that fits.
Find Gtm Manager Jobs