Market Development Manager Jobs in California
Market Development Manager jobs in California are among the most active in the country, concentrated in technology, life sciences, and consumer goods, with openings ranging from entry-level associate roles through senior director-track positions. The heaviest hiring clusters in the San Francisco Bay Area, Los Angeles, and San Diego, where companies like Salesforce, Abbott Laboratories, and The Walt Disney Company maintain large commercial teams. The most in-demand specializations are enterprise SaaS market development, medical device and diagnostics expansion, and channel partnership development. Find a role that fits below and apply directly.
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About the Opportunity:
We are seeking dynamic, award-winning, high-performing sales professionals to join our commercial sales organization. As an MDM, you are the face of Exagen to our customers. You ensure that customers understand Exagen’s Autoimmune Diagnostic/Therapeutic (DxRx) Vision and value by professionally promoting our products and services to Health Care Providers (HCPs), staff, and other decision-makers.
Location Note: This position supports our Fresno territory and candidates must live within commuting distance.
The role’s main objectives:
- Drive consistent top-line unit growth
- Align to corporate objectives and utilize all available resources
- Exceed customer expectations
- Ensures that the territory meets or exceeds all quarterly sales targets and goals
- Designs and executes territory business plan to exceed growth expectations by effectively impacting targeted HCPs and prospective HCPs in a defined geography
- Analyzes and monitors territory activity to ensure reach and frequency metrics are adequate to drive business needs, maximize sales and ensure key HCPs and practices receive at least the minimum number of visits determined to service and grow the practice
- Educates HCPs and staff on Exagen’s Autoimmune Diagnostic/Therapeutic (DxRx) vision and the value of Exagen’s products and services for appropriate patient care
- Efficiently routes travel throughout assigned territory geography to access, engage and impact identified and prospective customers
- Determines, analyzes, and executes the coordination of territory resource needs for speaker programs, in-office educational budget, samples, and other promotional resources and activities in alignment with the corporate, region, and territory objectives
- Reviews sample test results with HCPs to enhance their understanding of Exagen's diagnostic technology and value
- Provides appropriate compliant guidance surrounding billing, insurance, and reimbursement procedures to customer’s staff using knowledge of coding, place of service, and product pricing
- Collaborates with the Regional Sales Director, Managed Markets team, and other stakeholders as needed, in the analysis and development of Laboratory Pricing Agreements e.g., Client Bill and other logistics important for customer access to our diagnostic products
- Collaborates with internal Provider Relations (PR) Representatives to support accounts, keep account of activities, update client database, follow-up, provide literature and supplies
- Performs all administrative functions required of the position, including, but not limited to, reporting call activity and customer information into Exagen’s call reporting system in a timely manner, submitting expenses accurately, completing training assignments, etc.
- Bachelor's BA or BS degree with an emphasis in the life sciences, or equivalent experience
- A minimum of 4 years of top sales performance in Diagnostic, Pharmaceutical, and/or other related healthcare markets
- Proven and consistent track record of exceeding sales objectives, preferably in Diagnostics and/or Specialty markets
- Possess superior selling skills developed in highly competitive markets
- Sets high goals and standards of performance and is self-motivated and able to work with a general level of autonomy
- Proven expertise in building strong relationships, influencing and changing customer behavior
- Aptitude for rapid learning and retention of technical and scientific product-related information
- Prior business-to-business sales experience
- Some overnight and weekends may be required
About the Opportunity:
We are seeking dynamic, award-winning, high-performing sales professionals to join our commercial sales organization. As an MDM, you are the face of Exagen to our customers. You ensure that customers understand Exagen’s Autoimmune Diagnostic/Therapeutic (DxRx) Vision and value by professionally promoting our products and services to Health Care Providers (HCPs), staff, and other decision-makers.
Location Note: This position supports our Fresno territory and candidates must live within commuting distance.
The role’s main objectives:
- Drive consistent top-line unit growth
- Align to corporate objectives and utilize all available resources
- Exceed customer expectations
- Ensures that the territory meets or exceeds all quarterly sales targets and goals
- Designs and executes territory business plan to exceed growth expectations by effectively impacting targeted HCPs and prospective HCPs in a defined geography
- Analyzes and monitors territory activity to ensure reach and frequency metrics are adequate to drive business needs, maximize sales and ensure key HCPs and practices receive at least the minimum number of visits determined to service and grow the practice
- Educates HCPs and staff on Exagen’s Autoimmune Diagnostic/Therapeutic (DxRx) vision and the value of Exagen’s products and services for appropriate patient care
- Efficiently routes travel throughout assigned territory geography to access, engage and impact identified and prospective customers
- Determines, analyzes, and executes the coordination of territory resource needs for speaker programs, in-office educational budget, samples, and other promotional resources and activities in alignment with the corporate, region, and territory objectives
- Reviews sample test results with HCPs to enhance their understanding of Exagen's diagnostic technology and value
- Provides appropriate compliant guidance surrounding billing, insurance, and reimbursement procedures to customer’s staff using knowledge of coding, place of service, and product pricing
- Collaborates with the Regional Sales Director, Managed Markets team, and other stakeholders as needed, in the analysis and development of Laboratory Pricing Agreements e.g., Client Bill and other logistics important for customer access to our diagnostic products
- Collaborates with internal Provider Relations (PR) Representatives to support accounts, keep account of activities, update client database, follow-up, provide literature and supplies
- Performs all administrative functions required of the position, including, but not limited to, reporting call activity and customer information into Exagen’s call reporting system in a timely manner, submitting expenses accurately, completing training assignments, etc.
- Bachelor's BA or BS degree with an emphasis in the life sciences, or equivalent experience
- A minimum of 4 years of top sales performance in Diagnostic, Pharmaceutical, and/or other related healthcare markets
- Proven and consistent track record of exceeding sales objectives, preferably in Diagnostics and/or Specialty markets
- Possess superior selling skills developed in highly competitive markets
- Sets high goals and standards of performance and is self-motivated and able to work with a general level of autonomy
- Proven expertise in building strong relationships, influencing and changing customer behavior
- Aptitude for rapid learning and retention of technical and scientific product-related information
- Prior business-to-business sales experience
- Some overnight and weekends may be required
See All 51 Market Development Manager Jobs in California
Find roles in California that match your experience and apply in just a few clicks.
Find JobsMarket Development Manager Jobs by City in California
Where California roles are concentrated, by current openings.
Market Development Manager Job Market in California
A snapshot from current California openings, updated as new roles post.
Who's Hiring
- Bank of America11
- Thermo Fisher Scientific9
- Sazerac6
- Purelux Tech2P
- BD1
Top Industries Hiring
- Banking & Financial Services
- Science & Research
- Consulting & Professional Services
- Insurance
- Staffing & Recruiting
What California Employers Look For
The qualifications that appear most often in market development manager jobs across California.
- Bachelor's degree in business, marketing, or a related field required by most California employers
- Three or more years of experience in market development, sales, or business development
- Demonstrated ability to build go-to-market strategies and pipeline within a California industry vertical
- Proficiency with CRM platforms such as Salesforce, widely used across California technology and healthcare employers
- Strong cross-functional collaboration skills working with product, sales, and marketing teams
- Experience presenting market analyses and opportunity assessments to senior leadership stakeholders
Market Development Manager Jobs in California: Frequently Asked Questions
How do you become a market development manager in California?
Most market development manager roles in California require a bachelor's degree in business, marketing, or a related discipline, though no state-issued license or California-specific credential governs the role. Employers in technology and life sciences hubs like the Bay Area and San Diego typically expect several years of experience in sales, product marketing, or business development. Building expertise in a high-growth California vertical, such as enterprise software or medical devices, accelerates hiring considerably.
How much do market development managers make in California?
Market development managers in California earn a median of about $193,620 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $104,370 for the lowest 10% to over $326,400 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire market development managers in California?
Employers hiring market development managers in California right now include Bank of America, Thermo Fisher Scientific, and Sazerac, based on current listings on Migrate Mate as of August 2026. California's concentration of Fortune 500 headquarters, major technology firms, and leading life sciences companies means demand stays consistent across both established corporations and well-funded growth-stage businesses.
Which California cities have the most market development manager jobs?
Carlsbad, Los Angeles, and Irvine have the most market development manager openings in California. The Bay Area leads because of its dense concentration of enterprise technology and SaaS companies, while Los Angeles draws demand from media, consumer brands, and healthcare, and San Diego's strength in biotech and medical devices supports a steady pipeline of market development roles across that region.
Are there remote market development manager jobs in California?
Yes, and more than most fields. About 58% of market development manager openings tied to California are remote or hybrid as of August 2026, reflecting the desk-based and analytical nature of much of the work. The portions of the role most commonly done remotely include market research, CRM pipeline management, and cross-functional strategy sessions, while in-person presence is still expected for key client meetings and product launches.
How can I get hired as a market development manager in California with little or no experience?
The most realistic entry path is a business development representative or sales development representative role at a California technology or life sciences company, which builds the pipeline and prospecting skills market development managers use daily. Large Bay Area and Los Angeles employers in enterprise software and medical devices regularly hire new graduates into structured sales development programs that feed into market development tracks. A demonstrated understanding of a specific California vertical, supported by internships or a relevant portfolio project, gives candidates a clear edge over generalist applicants.
Where can I find and apply to market development manager jobs in California?
You can find and apply to market development manager jobs in California on Migrate Mate, which lists current California openings across technology, life sciences, consumer goods, and more. Search the available roles, find the ones that fit your experience and location, and apply directly to the employer.
See All 51 Market Development Manager Jobs in California
Find roles in California that match your experience and apply in just a few clicks.
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