Product Marketing Jobs in Los Angeles, CA
Product Marketing jobs in Los Angeles are concentrated in Playa Vista, Santa Monica, and West Hollywood, where entertainment technology, streaming, and consumer goods companies drive steady hiring. Employers like TikTok, Walmart, and AXS are actively recruiting product marketers with expertise in go-to-market strategy, competitive positioning, and lifecycle marketing. Find a role that fits below and apply directly.
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Position Summary...
The (WF+) Programming team at VIZIO is looking for a Sr. Content Analyst to join our team. Reporting to the AVOD Content Manager, you will execute the programming strategy and merchandising of film and TV episodic content on VIZIO WatchFree+. You will contribute to the editorial voice, programming quality, and overall success of our platform by engaging and growing our audience. The successful candidate will have a demonstrated background working with multiple internal stakeholders within the entertainment industry. This role requires strong organizational skills, outstanding time management, and the ability to regularly balance multiple priorities in a fast-paced, team-oriented environment. This is a full-time position primarily based in Los Angeles with some travel to the Irvine corporate office.What you'll do...
- Merchandise and execute the programming strategy across WF+ utilizing all available tools, data, and research for VIZIO WF+.
- Track and optimize all WF+ content priorities across the service.
- Make recommendations on carousels and storefront optimization to reduce friction for the audience.
- Test and analyze data to support the success of the programming strategy.
- Collaborate on programming best practices and strategies.
- Perform competitive analysis to ensure programming strategy is aligned with VIZIO’s goals and content initiatives.
- Familiarity and interest in AI to help support and optimize content scheduling and discovery.
- Execute special projects including back-up scheduling for our FAST Channels.
- You have a bachelor’s degree and have 5+ years of relevant entertainment experience (FAST/AVOD/OTT/SVOD) with a recent focus on content programming and strategy.
- You have direct experience in programming and scheduling with a CMS (Content Management Systems), especially for FAST Digital Linear Channels/AVOD/VOD.
- Advanced Excel and PowerPoint skills with a working knowledge of Air Table and are systems savvy.
- You have excellent project management skills with proven ability to work effectively with cross functional teams with an emphasis on strong teamwork and communication skills.
- Broad knowledge and passion for pop culture, TV, film content, and either own or have access to a smart TV.
- Experience with programming En Español content and/or Spanish speaking is a plus.
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $84,000.00 - $156,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock
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Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Option 1: Bachelor’s degree in business, technology, communications, or related area. Option 2: 2 years’ experience in eCommerce, retail operations, or related area.2 years’ experience in SQL, Python, or Looker.
Advanced Excel skills.
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Primary Location...
6701 Center Dr W, Ste E_h Los Angeles, CA 90045-1535, United States of America Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.Position Summary...
The (WF+) Programming team at VIZIO is looking for a Sr. Content Analyst to join our team. Reporting to the AVOD Content Manager, you will execute the programming strategy and merchandising of film and TV episodic content on VIZIO WatchFree+. You will contribute to the editorial voice, programming quality, and overall success of our platform by engaging and growing our audience. The successful candidate will have a demonstrated background working with multiple internal stakeholders within the entertainment industry. This role requires strong organizational skills, outstanding time management, and the ability to regularly balance multiple priorities in a fast-paced, team-oriented environment. This is a full-time position primarily based in Los Angeles with some travel to the Irvine corporate office.What you'll do...
- Merchandise and execute the programming strategy across WF+ utilizing all available tools, data, and research for VIZIO WF+.
- Track and optimize all WF+ content priorities across the service.
- Make recommendations on carousels and storefront optimization to reduce friction for the audience.
- Test and analyze data to support the success of the programming strategy.
- Collaborate on programming best practices and strategies.
- Perform competitive analysis to ensure programming strategy is aligned with VIZIO’s goals and content initiatives.
- Familiarity and interest in AI to help support and optimize content scheduling and discovery.
- Execute special projects including back-up scheduling for our FAST Channels.
- You have a bachelor’s degree and have 5+ years of relevant entertainment experience (FAST/AVOD/OTT/SVOD) with a recent focus on content programming and strategy.
- You have direct experience in programming and scheduling with a CMS (Content Management Systems), especially for FAST Digital Linear Channels/AVOD/VOD.
- Advanced Excel and PowerPoint skills with a working knowledge of Air Table and are systems savvy.
- You have excellent project management skills with proven ability to work effectively with cross functional teams with an emphasis on strong teamwork and communication skills.
- Broad knowledge and passion for pop culture, TV, film content, and either own or have access to a smart TV.
- Experience with programming En Español content and/or Spanish speaking is a plus.
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $84,000.00 - $156,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock
ㅤ
ㅤ
ㅤ
ㅤ
Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Option 1: Bachelor’s degree in business, technology, communications, or related area. Option 2: 2 years’ experience in eCommerce, retail operations, or related area.2 years’ experience in SQL, Python, or Looker.
Advanced Excel skills.
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Primary Location...
6701 Center Dr W, Ste E_h Los Angeles, CA 90045-1535, United States of America Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.See All 419+ Product Marketing Jobs in Los Angeles
Find roles in Los Angeles that match your experience and apply in just a few clicks.
Find Product Marketing JobsProduct Marketing Job Market in Los Angeles
Who's Hiring
- TikTok84
- Walmart63
- AXS21
- Agbo21
- CREXi21
Top Industries Hiring
- Technology & Software105
- Retail21
- Media & Entertainment21
Product Marketing Jobs in Los Angeles: Frequently Asked Questions
How do I get a product marketing job in Los Angeles?
Focus your search on Los Angeles's strongest hiring clusters: entertainment technology and streaming companies in Playa Vista and Culver City, consumer brands headquartered in El Segundo and Manhattan Beach, and health technology firms in the Westside corridor. Candidates who demonstrate experience launching products to consumer audiences, managing cross-functional launches, and using data to inform positioning stand out in this market. Building connections through LA-based marketing meetups and industry events also opens doors faster here than cold applications alone.
Which companies hire product marketings in Los Angeles?
Companies currently hiring product marketings in Los Angeles include TikTok, Walmart, and AXS, per current listings on Migrate Mate as of September 2026. Los Angeles draws a distinctive mix of legacy entertainment studios, streaming platforms, direct-to-consumer brands, and venture-backed tech startups, giving product marketers an unusually wide range of company types and growth stages to choose from.
Are there remote product marketing jobs in Los Angeles?
Yes, though availability varies by company type: desk-based and analytical product marketing work tends to be remote-friendly, while roles tied to in-person campaign shoots or studio productions typically require on-site presence. About 33% of product marketing openings tied to Los Angeles are remote or hybrid as of September 2026, reflecting the city's strong tech and streaming employer base. Messaging strategy, competitive research, and launch planning functions are the most commonly performed remotely in Los Angeles.
How can I get a product marketing job in Los Angeles with little or no experience?
The most realistic entry path in Los Angeles is a coordinator or associate product marketing role at a mid-size consumer brand, streaming service, or gaming company, many of which hire junior talent willing to learn product storytelling on the job. Internships at entertainment studios in Burbank or Culver City, or at direct-to-consumer startups in Venice and Santa Monica, frequently convert to full-time offers. A portfolio showing a mock go-to-market plan for a real Los Angeles brand gives early-career candidates a concrete edge during interviews.
Which industries hire the most product marketings in Los Angeles?
Los Angeles product marketing roles concentrate in Technology & Software, Retail, and Media & Entertainment, based on current listings on Migrate Mate as of September 2026. Los Angeles's unique position as the global center of entertainment and a fast-growing technology hub means those sectors generate consistent demand for product marketers who can translate complex offerings into compelling audience-specific narratives.
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