Music H-1B Sponsorship Jobs in New York
H-1B visa sponsorship jobs in music are concentrated in New York, home to major labels like Sony Music, Universal Music Group, and Warner Music Group, alongside streaming platforms, music tech firms, and performing arts organizations. Manhattan and Brooklyn anchor most hiring, with roles spanning music technology, licensing, publishing, and artist management requiring specialty occupation qualifications.
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INTRODUCTION
We’re the Markets & Subscribers business unit, a truly cross-functional team focused on finding future listeners, wherever and whoever they may be. We work collaboratively, combining marketing, insights, product development, design, and engineering expertise to grow Spotify’s subscribers and monthly active users in both new and existing markets across the globe. Join us and you’ll be part of a dynamic team taking acquisition, activation, and business growth at Spotify to the next level.
Spotify is looking for a Manager, Growth Creative Strategy & Optimization to own the full creative process across performance and lifecycle marketing. This is a senior individual contributor role — you’ll be the creative center of gravity for both the Performance Marketing team (off-platform paid acquisition channels) and the Lifecycle Marketing team (on-platform organic acquisition channels). The ideal person for this role has a strong background in DR creative, is fluent in creative testing and optimization, and can manage end-to-end creative production while translating data into actionable creative strategies.
- Lead end-to-end creative development for Paid Social (Meta, TikTok, Snapchat), Google (Demand Gen, Google App Campaigns), CTV, and lifecycle marketing channels from brief through final asset delivery, ensuring all creative is on-brand and optimized for conversion
- Build and maintain a creative review framework that defines who reviews what, at which stage, and against which criteria, creating clarity and consistency across teams
- Advocate for creative quality, going beyond brand guideline compliance to support work that is compelling, differentiated, and built to perform
- Develop a POV on creative volume and testing — how much creative is needed, what should be tested, and what is driving impact vs. generating noise
- Build an annual creative roadmap of themes, priorities, and focus areas that aligns both teams around a shared creative strategy and reduces reactive production
- Analyze creative performance metrics (CTR, CVR, CPA, etc.) to identify effective patterns and surface opportunities for improvement
- Synthesize test results into clear, actionable creative briefs and iteration roadmaps, and communicate findings to stakeholders across both teams
- Identify and implement automation and AI tools across the creative workflow, establishing a clear framework for where and when they should be used vs. where human creative judgment is essential
- Stay ahead of platform-specific creative best practices and emerging formats, and proactively incorporate them into the creative playbook
- Collaborate with media buyers and growth managers to ensure creative is aligned with investment strategy, platform algorithms, and audience targeting
Who You Are
- You have 5+ years of experience in performance creative, growth marketing, or a related creative strategy role, ideally within a consumer tech or media brand
- You have a track record of developing creative at scale across multiple markets and languages that drives measurable performance outcomes across paid and owned channels
- You are familiar with platform-specific creative specs and best practices across Meta, TikTok, Snapchat, and Google
- You bring strong creative instincts and a high bar for quality, and can provide clear, constructive feedback
- You think in systems and have built or improved creative workflows, review processes, or operating frameworks
- You are comfortable working with data and can interpret creative metrics and contribute to a test-and-learn framework with a clear point of view
- You are an effective communicator who can translate performance data into creative direction and influence cross-functional stakeholders
- You are self-directed and organized, able to manage multiple workstreams and prioritize in a fast-moving environment
- You are comfortable using AI tools to support creative production, improve efficiency, and scale output
- You have experience with creative automation or DCO platforms (e.g., Smartly, Celtra)
- You are detail-oriented, results-driven, and open-minded, with a willingness to stay close to the work
- You have a passion for music and audio — you’re a Spotify listener first
Where You'll Be
- We offer you the flexibility to work where you work best! For this role, you can be within the North Americas region as long as we have a work location.
- This team operates within the Eastern Standard time zone for collaboration.
The United States base range for this position is $95,000 - $135,000, plus equity. The benefits available for this position include health insurance, six-month paid parental leave, 401(k) retirement plan, monthly meal allowance, 23 paid days off, paid flexible holidays, and paid sick leave. These ranges may be modified in the future.
Spotify is an equal opportunity employer. You are welcome at Spotify for who you are, no matter where you come from, what you look like, or what’s playing in your headphones. Our platform is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward-thinking! So bring us your personal experience, your perspectives, and your background. It’s in our differences that we will find the power to keep revolutionizing the way the world listens.
At Spotify, we are passionate about inclusivity and making sure our entire recruitment process is accessible to everyone. We have ways to request reasonable accommodations during the interview process and help assist in what you need. If you need accommodations at any stage of the application or interview process, please let us know - we’re here to support you in any way we can.
Spotify transformed music listening forever when we launched in 2008. Our mission is to unlock the potential of human creativity by giving a million creative artists the opportunity to live off their art and billions of fans the chance to enjoy and be passionate about these creators. Everything we do is driven by our love for music and podcasting. Today, we are the world’s most popular audio streaming subscription service.
H-1B Music Job Roles in New York
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Search Music Jobs in New YorkMusic H-1B Sponsorship Jobs in New York: Frequently Asked Questions
Which music companies in New York sponsor H-1B visas?
New York's major music employers with H-1B visa sponsorship history include Sony Music Entertainment, Universal Music Group, Warner Music Group, and Spotify's New York offices. Music technology companies, performing arts organizations like Carnegie Hall and the Metropolitan Opera, and music publishing firms such as ASCAP and BMI have also filed H-1B petitions. Sponsorship decisions vary by role, team, and hiring cycle, so confirming with each employer directly is important.
Which cities in New York have the most music H-1B sponsorship jobs?
Manhattan accounts for the overwhelming majority of music H-1B sponsorship jobs in New York, particularly Midtown and the Hudson Yards area where major labels and streaming companies are headquartered. Brooklyn has a growing concentration of music technology startups and independent music companies. Outside New York City, opportunities are limited, though some music education and arts organizations exist in cities like Buffalo and Albany.
What types of music roles typically qualify for H-1B sponsorship?
H-1B sponsorship in the music industry generally applies to specialty occupation roles requiring a bachelor's degree or higher in a specific field. Qualifying positions commonly include music technology engineers, data scientists working on recommendation algorithms, licensing and rights management analysts, digital product managers, and music business roles tied to finance or legal functions. Performer roles and positions without a defined degree requirement in a specific discipline are less likely to qualify as specialty occupations.
How do I find music H-1B sponsorship jobs in New York?
Migrate Mate is built specifically for international job seekers looking for H-1B sponsorship roles, including music jobs in New York. You can filter by visa type, industry, and state to see verified music H-1B positions at New York employers. Because sponsorship willingness varies significantly by company and role, using a platform like Migrate Mate that filters for sponsoring employers saves considerable time compared to searching general job boards.
Are there any New York-specific considerations for H-1B sponsorship in the music industry?
New York's music industry is heavily concentrated in Manhattan, which means prevailing wage requirements under the H-1B Labor Condition Application will reflect one of the highest cost-of-living markets in the country. Employers must attest that the offered position meets Department of Labor wage standards for the New York City metropolitan area. Additionally, the density of large music companies in New York means more employers have established HR and legal infrastructure capable of managing H-1B petitions compared to smaller markets.
What is the prevailing wage for H-1B music jobs in New York?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.