Social Media Content Jobs in USA with Visa Sponsorship
Social media content roles qualify for H-1B visa and O-1 visa sponsorship when the position requires a bachelor's degree in marketing, communications, or a related field. Employers sponsoring these roles must file a Labor Condition Application certifying prevailing wage compliance before petitioning USCIS. For detailed occupation requirements, see the O*NET profile.
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Job Title: Development
Working Title: Social Media and Content Coordinator, Institutional Fundraising
Career Progression Track: P00
Track Level: P1 - Entry Level Pro
FLSA Code: Administrative
Patient Sensitive Job Code? No
Standard Hours per Week: 40
Full Time or Part Time? Full Time
Shift: Day
Work Schedule Summary: Mostly during the day. Some nights and weekends for event coverage.
VP Area: President
Department: 00702 - Development Services
Location: Campus
City: Salt Lake City, UT
Type of Recruitment: External Posting
Pay Rate Range: $35,000 to $45,000
Close Date: 12/01/2026
Priority Review Date (Note - Posting may close at any time): 11/16/2026
JOB SUMMARY
The Social Media & Content Coordinator oversees social media strategy execution and leads content acquisition efforts for University of Utah and University of Utah Health fundraising campaigns. Reporting to the Sr. Supervisor of Creative Campaigns, this position coordinates content acquisition across all campus and U Health areas to support mass appeals across direct mail, email, social, web, and other digital channels, ensuring all fundraising content is compelling, on-brand, and aligned with university-wide standards.
The Social Media & Content Coordinator develops relationships with campus partners to elevate fundraising appeals and digital content. This role researches, plans, creates, and publishes content across social media platforms, translating campaign strategies into engaging, audience-focused posts that support fundraising and donor engagement goals. This role oversees event coverage for content acquisition, documenting stewardship, philanthropic, and campus events through photo and video. The Social Media & Content Coordinator also monitors channel performance, tracks engagement metrics, and adjusts content based on analytics and best practices, while partnering with campus stakeholders and graphic design professionals to source and develop compelling stories that highlight the impact of philanthropy at the U.
As a development professional with an interest in annual giving and donor engagement, the Social Media & Content Coordinator manages and mentors student employees and volunteers supporting content and engagement efforts, and collaborates closely with the Sr. Supervisor of Creative Campaigns and other members of the communications team to execute coordinated, effective fundraising campaigns that advance institutional goals.
Please note, the posted salary range reflects the compensation range within which we will make an offer. Offers are determined based on qualifications, skills, and experience. Placement at the top of the range is reserved for candidates who demonstrate exceptional qualifications and experience directly aligned with the role.
Responsibilities
Social Media & Digital Campaign Execution
- Develop, schedule, and execute social media content calendars in support of University of Utah and University of Utah Health fundraising campaigns
- Write platform-tailored copy that reflects the University of Utah brand voice, ensuring messaging and tone are consistent with the university’s overall communications strategy
- Respond and monitor comments, messages and brand mentions, fostering a positive, engaging online community daily
- Collaborate with the Sr. Supervisor of Creative Campaigns to develop and implement a comprehensive, year-long social media strategy that support the team’s priorities, aligns with the academic calendar, and integrates with larger fundraising campaigns
- Stay current on digital and social media trends, best practices and platform updates to inform strategy and creative approaches
- Manage day-to-day execution of paid and organic campaigns, including boosting posts and coordinating targeted digital fundraising pushes
- Ensure all campaign content adheres to university branding, voice, and compliance standards across channels
- Coordinate campaign timelines and deliverables with the Sr. Supervisor of Creative Campaigns, to ensure content aligns with broader marketing and fundraising initiatives
Content Acquisition and Strategy:
- Source, capture, and curate compelling photos, video, and donor/student stories that highlight the impact of philanthropy at the U
- Help manage the organization of the content library, ensuring accurate sourcing of dates, consent forms, tags, and maintaining consistent file structure across all assets
- Partner with campus stakeholders, student creator teams, and graphic designers to develop channel-specific content that resonates with donor/student audiences
- Support fundraising activities by collaborating with the donor relations team to coordinate stewardship event coverage and donor engagement content
- Regularly audit existing content to ensure assets remain current, diverse, and relevant to campaign and fundraising storytelling needs
- Build and maintain a network of campus partners to support content acquisition for mass appeals, including giving days and philanthropic efforts across all channels
- Develop and pitch content ideas that align with campaign themes, seasonal giving, and institutional fundraising priorities
- Collect and organize user-generated content from events or campaigns for use across platforms
Team Mentorship:
- Provide guidance and feedback to student creators and interns supporting social media and content production
- Share platform expertise and best practices with communications team members to strengthen overall social media capability
- Support onboarding and training of new team members or student staff on tools, workflows, and brand guidelines
- Collaborate cross-functionality to foster a culture of creativity, learning, and continuous improvement within the content team
Development & Donor Engagement Support:
- Support institutional fundraising priorities through campaign execution
- Collaborate with advancement professionals to support cultivation, solicitation, stewardship, and donor engagement activities
- Serve as a strategic communications resource for fundraising initiatives across the university community
- Support the team campaigns and communications team with additional projects and priorities as needed
MINIMUM QUALIFICATIONS
EQUIVALENCY STATEMENT: 1 year of higher education can be substituted for 1 year of directly related work experience (Example: bachelor’s degree = 4 years of directly related work experience).
Development Assistant: Requires a bachelor’s (or equivalency) with up to 2 years of directly related work experience or a master’s (or equivalency) degree.
PREFERENCES
Type: Benefited Staff
SPECIAL INSTRUCTIONS SUMMARY
ADDITIONAL INFORMATION
The University is a participating employer with Utah Retirement Systems (“URS”). Eligible new hires with prior URS service, may elect to enroll in URS if they make the election before they become eligible for retirement (usually the first day of work). Contact Human Resources at (801) 581-7447 for information. Individuals who previously retired and are receiving monthly retirement benefits from URS are subject to URS’ post-retirement rules and restrictions. Please contact Utah Retirement Systems at (801) 366-7770 or (800) 695-4877 or University Human Resource Management at (801) 581-7447 if you have questions regarding the post-retirement rules.
This position may require the successful completion of a criminal background check and/or drug screen.
The University of Utah values candidates who have experience working in settings with students and possess a strong commitment to improving access to higher education.
Veterans’ preference is extended to qualified applicants, upon request and consistent with University policy and Utah state law. Upon request, reasonable accommodations in the application process will be provided to individuals with disabilities.
Consistent with state and federal law, the University of Utah does not discriminate based upon race, ethnicity, color, religion, national origin, age, disability, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, pregnancy-related conditions, genetic information, or protected veteran’s status. The University does not discriminate on the basis of sex in the education program or activity that it operates, as required by Title IX and 34 CFR part 106. The requirement not to discriminate in education programs or activities extends to admission and employment. Inquiries about the application of Title IX and its regulations may be referred to the Title IX Coordinator, to the Department of Education, Office for Civil Rights, or both.
To request a reasonable accommodation for a disability or if you or someone you know has experienced discrimination or sexual misconduct including sexual harassment, you may contact the Director/Title IX Coordinator in the Office of Equal Opportunity and Title IX (OEO). More information, including the Director/Title IX Coordinator’s office address, electronic mail address, and telephone number can be located at: https://www.utah.edu/nondiscrimination/
Online reports may be submitted at oeo.utah.edu
https://safety.utah.edu/safetyreport This report includes statistics about criminal offenses, hate crimes, arrests and referrals for disciplinary action, and Violence Against Women Act offenses. They also provide information about safety and security-related services offered by the University of Utah. A paper copy can be obtained by request at the Department of Public Safety located at 1658 East 500 South.
INTRODUCTION
Job Title: Development
Working Title: Social Media and Content Coordinator, Institutional Fundraising
Career Progression Track: P00
Track Level: P1 - Entry Level Pro
FLSA Code: Administrative
Patient Sensitive Job Code? No
Standard Hours per Week: 40
Full Time or Part Time? Full Time
Shift: Day
Work Schedule Summary: Mostly during the day. Some nights and weekends for event coverage.
VP Area: President
Department: 00702 - Development Services
Location: Campus
City: Salt Lake City, UT
Type of Recruitment: External Posting
Pay Rate Range: $35,000 to $45,000
Close Date: 12/01/2026
Priority Review Date (Note - Posting may close at any time): 11/16/2026
JOB SUMMARY
The Social Media & Content Coordinator oversees social media strategy execution and leads content acquisition efforts for University of Utah and University of Utah Health fundraising campaigns. Reporting to the Sr. Supervisor of Creative Campaigns, this position coordinates content acquisition across all campus and U Health areas to support mass appeals across direct mail, email, social, web, and other digital channels, ensuring all fundraising content is compelling, on-brand, and aligned with university-wide standards.
The Social Media & Content Coordinator develops relationships with campus partners to elevate fundraising appeals and digital content. This role researches, plans, creates, and publishes content across social media platforms, translating campaign strategies into engaging, audience-focused posts that support fundraising and donor engagement goals. This role oversees event coverage for content acquisition, documenting stewardship, philanthropic, and campus events through photo and video. The Social Media & Content Coordinator also monitors channel performance, tracks engagement metrics, and adjusts content based on analytics and best practices, while partnering with campus stakeholders and graphic design professionals to source and develop compelling stories that highlight the impact of philanthropy at the U.
As a development professional with an interest in annual giving and donor engagement, the Social Media & Content Coordinator manages and mentors student employees and volunteers supporting content and engagement efforts, and collaborates closely with the Sr. Supervisor of Creative Campaigns and other members of the communications team to execute coordinated, effective fundraising campaigns that advance institutional goals.
Please note, the posted salary range reflects the compensation range within which we will make an offer. Offers are determined based on qualifications, skills, and experience. Placement at the top of the range is reserved for candidates who demonstrate exceptional qualifications and experience directly aligned with the role.
Responsibilities
Social Media & Digital Campaign Execution
- Develop, schedule, and execute social media content calendars in support of University of Utah and University of Utah Health fundraising campaigns
- Write platform-tailored copy that reflects the University of Utah brand voice, ensuring messaging and tone are consistent with the university’s overall communications strategy
- Respond and monitor comments, messages and brand mentions, fostering a positive, engaging online community daily
- Collaborate with the Sr. Supervisor of Creative Campaigns to develop and implement a comprehensive, year-long social media strategy that support the team’s priorities, aligns with the academic calendar, and integrates with larger fundraising campaigns
- Stay current on digital and social media trends, best practices and platform updates to inform strategy and creative approaches
- Manage day-to-day execution of paid and organic campaigns, including boosting posts and coordinating targeted digital fundraising pushes
- Ensure all campaign content adheres to university branding, voice, and compliance standards across channels
- Coordinate campaign timelines and deliverables with the Sr. Supervisor of Creative Campaigns, to ensure content aligns with broader marketing and fundraising initiatives
Content Acquisition and Strategy:
- Source, capture, and curate compelling photos, video, and donor/student stories that highlight the impact of philanthropy at the U
- Help manage the organization of the content library, ensuring accurate sourcing of dates, consent forms, tags, and maintaining consistent file structure across all assets
- Partner with campus stakeholders, student creator teams, and graphic designers to develop channel-specific content that resonates with donor/student audiences
- Support fundraising activities by collaborating with the donor relations team to coordinate stewardship event coverage and donor engagement content
- Regularly audit existing content to ensure assets remain current, diverse, and relevant to campaign and fundraising storytelling needs
- Build and maintain a network of campus partners to support content acquisition for mass appeals, including giving days and philanthropic efforts across all channels
- Develop and pitch content ideas that align with campaign themes, seasonal giving, and institutional fundraising priorities
- Collect and organize user-generated content from events or campaigns for use across platforms
Team Mentorship:
- Provide guidance and feedback to student creators and interns supporting social media and content production
- Share platform expertise and best practices with communications team members to strengthen overall social media capability
- Support onboarding and training of new team members or student staff on tools, workflows, and brand guidelines
- Collaborate cross-functionality to foster a culture of creativity, learning, and continuous improvement within the content team
Development & Donor Engagement Support:
- Support institutional fundraising priorities through campaign execution
- Collaborate with advancement professionals to support cultivation, solicitation, stewardship, and donor engagement activities
- Serve as a strategic communications resource for fundraising initiatives across the university community
- Support the team campaigns and communications team with additional projects and priorities as needed
MINIMUM QUALIFICATIONS
EQUIVALENCY STATEMENT: 1 year of higher education can be substituted for 1 year of directly related work experience (Example: bachelor’s degree = 4 years of directly related work experience).
Development Assistant: Requires a bachelor’s (or equivalency) with up to 2 years of directly related work experience or a master’s (or equivalency) degree.
PREFERENCES
Type: Benefited Staff
SPECIAL INSTRUCTIONS SUMMARY
ADDITIONAL INFORMATION
The University is a participating employer with Utah Retirement Systems (“URS”). Eligible new hires with prior URS service, may elect to enroll in URS if they make the election before they become eligible for retirement (usually the first day of work). Contact Human Resources at (801) 581-7447 for information. Individuals who previously retired and are receiving monthly retirement benefits from URS are subject to URS’ post-retirement rules and restrictions. Please contact Utah Retirement Systems at (801) 366-7770 or (800) 695-4877 or University Human Resource Management at (801) 581-7447 if you have questions regarding the post-retirement rules.
This position may require the successful completion of a criminal background check and/or drug screen.
The University of Utah values candidates who have experience working in settings with students and possess a strong commitment to improving access to higher education.
Veterans’ preference is extended to qualified applicants, upon request and consistent with University policy and Utah state law. Upon request, reasonable accommodations in the application process will be provided to individuals with disabilities.
Consistent with state and federal law, the University of Utah does not discriminate based upon race, ethnicity, color, religion, national origin, age, disability, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, pregnancy-related conditions, genetic information, or protected veteran’s status. The University does not discriminate on the basis of sex in the education program or activity that it operates, as required by Title IX and 34 CFR part 106. The requirement not to discriminate in education programs or activities extends to admission and employment. Inquiries about the application of Title IX and its regulations may be referred to the Title IX Coordinator, to the Department of Education, Office for Civil Rights, or both.
To request a reasonable accommodation for a disability or if you or someone you know has experienced discrimination or sexual misconduct including sexual harassment, you may contact the Director/Title IX Coordinator in the Office of Equal Opportunity and Title IX (OEO). More information, including the Director/Title IX Coordinator’s office address, electronic mail address, and telephone number can be located at: https://www.utah.edu/nondiscrimination/
Online reports may be submitted at oeo.utah.edu
https://safety.utah.edu/safetyreport This report includes statistics about criminal offenses, hate crimes, arrests and referrals for disciplinary action, and Violence Against Women Act offenses. They also provide information about safety and security-related services offered by the University of Utah. A paper copy can be obtained by request at the Department of Public Safety located at 1658 East 500 South.
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Get Access To All JobsTips for Finding Social Media Content Jobs
Target employers with an existing sponsorship history
Companies that have sponsored H-1B workers before understand the process and are far less likely to withdraw an offer mid-hiring. Look for employers with multiple prior LCA filings in marketing or communications roles specifically.
Frame your degree as a specialty occupation requirement
USCIS scrutinizes social media roles because the degree requirement isn't always obvious. Make sure your offer letter specifies a bachelor's degree in marketing, communications, or digital media as a minimum requirement, not a preference.
Highlight measurable outcomes, not just content creation
Sponsoring employers need to justify the role's complexity to USCIS. Quantify your impact with engagement rates, audience growth figures, or campaign ROI. Data-backed results reinforce that the position demands specialized expertise beyond generalist skills.
Understand your visa timeline before accepting an offer
If you're on OPT, confirm whether your start date allows enough time for H-1B cap registration in March. Roles starting after October 1 are safer. Roles starting sooner may require cap-exempt employer sponsorship or an alternative visa category.
Ask about O-1A eligibility if you have a strong portfolio
Social media professionals with verifiable industry recognition, press features, or follower counts in the hundreds of thousands may qualify for O-1A extraordinary ability. This visa bypasses the lottery and has no annual cap, making it worth exploring seriously.
Prepare for LCA scrutiny on job title classification
The Department of Labor classifies social media content roles under multiple SOC codes with different prevailing wage levels. Confirm with your employer which classification they intend to use and whether your offered compensation meets the required wage tier.
Frequently Asked Questions
Does a social media content role qualify as a specialty occupation for H-1B purposes?
It can, but it requires careful documentation. USCIS approves social media content roles when the position genuinely requires a bachelor's degree in a specific field like marketing, communications, or digital media. Generic job descriptions that list a degree as preferred rather than required are a common reason for denial. Your employer's offer letter and supporting documentation need to establish that the role's complexity demands specialized academic preparation, not just on-the-job skills.
What visa options exist for social media content professionals who don't win the H-1B lottery?
The O-1A visa is the strongest alternative for candidates with documented industry recognition, such as press coverage, speaking engagements, significant platform followings, or industry awards. The L-1 visa applies if you're transferring from an overseas office of the same employer. Some candidates also explore the TN visa if they're Canadian or Mexican citizens in qualifying occupational categories. Browse roles on Migrate Mate filtered by visa type to identify employers already familiar with these pathways.
Which industries are most likely to sponsor social media content roles?
Technology, e-commerce, media, entertainment, and consumer goods companies sponsor the most social media content positions. Larger organizations with dedicated immigration counsel are more likely to navigate the specialty occupation classification successfully than small businesses or startups without prior sponsorship experience. Agencies and SaaS companies with international workforces tend to have established processes for H-1B visa petitions in marketing and content roles.
Does my degree field matter when applying for sponsored social media content jobs?
Yes, significantly. USCIS looks for a direct relationship between your degree and the role. A bachelor's in marketing, communications, journalism, digital media, or advertising aligns most cleanly. Degrees in unrelated fields can still qualify if you have substantial coursework or experience bridging the gap, but expect the petition to face additional scrutiny and require a stronger evidentiary record from your employer.
How can I find employers who are actively sponsoring social media content roles?
The most efficient approach is searching Migrate Mate, which aggregates visa-sponsoring employers and filters roles by sponsorship availability. This saves significant time compared to manually screening job postings for sponsorship language. When evaluating employers, also check whether they've filed Labor Condition Applications for similar roles in the past, which signals genuine familiarity with the sponsorship process rather than theoretical openness to it.
What is the prevailing wage requirement for sponsored Social Media Content jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.