Head Of Marketing Jobs in New York
Head Of Marketing jobs in New York represent one of the most active and competitive senior marketing markets in the country, with demand concentrated in media, financial services, consumer goods, technology, and fashion across experience levels from associate director through chief marketing officer. The heaviest hiring happens in New York City, with additional clusters in White Plains and Stamford-adjacent corridors serving major corporate campuses. Established employers such as NBCUniversal, JPMorgan Chase, and Estée Lauder Companies maintain consistent head of marketing openings. Growth marketing, brand strategy, and performance marketing are the most sought-after specialties right now. Find a role that fits below and apply directly.
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About Vibe
At Vibe.co, we're reimagining how brands reach audiences in the age of streaming. We believe streaming TV is no longer just a brand awareness play, it's the next great performance marketing channel. We're building the infrastructure to unlock this $100B opportunity.
Vibe.co provides an Audience First Streaming TV Advertising solution for marketers to unlock TV as a growth channel. Our all-in-one solution combines hyper-targeted audience segmentation, AI-powered insights and recommendations, real-time campaign optimization, and incrementality measurement, giving brands of all sizes the precision and transparency they've come to expect from social and search, but on TV.
Trusted by over 10,000 brands, Vibe.co reaches more than 120 million households across 500+ apps and channels, delivering an average 250% return on ad spend and 20% sales lift. The company hit a $100 million revenue run rate in under two years, ranking among the ten fastest software companies to reach that milestone.
Vibe.co's investors include Hedosophia (an early backer of Spotify, Uber, and Airbnb), Elaia, Singular, QuantumLight (Revolut CEO Nik Storonsky's fund), and Illusian (Supercell CEO Ilkka Paananen's fund), as well as angel investors including Carolyn Everson, board member of The Walt Disney Company and Coca-Cola. Nirav Tolia, CEO of Nextdoor, sits on the company's board of directors.
Founded in 2022, Vibe.co is widely recognized as the category-defining platform in streaming TV advertising, bringing the power of Meta and Google-style performance marketing to the fastest-growing segment in media.
About the Role
You'll build and lead Marketing Science at Vibe- the first hire in a brand-new function, reporting to Vibe's VP of Product. You'll represent the data side of the client relationship, bridging Vibe's technical capabilities with each client's business outcomes, working closely with Sales and Client Success to win and retain business, with Product to shape measurement features, and directly with clients and measurement partners. This role exists because as Vibe moves upmarket, clients need deeper proof of performance and a consultative partner who speaks the language of the numbers. You'll define how Vibe measures success, moving clients from simple attribution to true incrementality, with a mandate to prove Vibe's value beyond vanity metrics, establish measurement authority with client CMOs and Heads of Performance, and build the team from the ground up.
What You'll Do
Measurement Strategy & Frameworks
Define Vibe's measurement strategy, moving clients along the measurement maturity curve
Build scaled frameworks for Conversion Lift, Geo Lift, MTA, MMM, and Brand Lift
Own client-side measurement logic, keeping every number we report statistically sound
Partner with Product and Data Engineering to automate measurement frameworks into the platform
Partnering & Influence
Manage executive relationships with measurement partners like AppsFlyer, Adjust, and verification providers
Lead presentations with client leadership, translating complex data into clear recommendations
Design proof-of-concept tests with Sales that unlock budget from skeptical prospects
Resolve data discrepancies between Vibe and client data with transparency
Hands-On Analysis
Dive into SQL and raw data to troubleshoot underperforming accounts
Design A/B tests and lift studies that isolate what's actually driving results
Separate correlation from causation in a real-time programmatic environment
Publish vertical-specific insights that Sales and Marketing use to educate the market
Team Building & Scale
Hire and develop a team of Data Analysts and Marketing Science managers
Coach the team on statistical rigor and on telling a story with data
Build playbooks for campaign performance that Sales and CS teams can reuse
Shape how the Marketing Science team scales alongside revenue growth
What You Need
6-7+ years in ad tech/performance marketing at a major platform or a measurement company, with fluency in MMPs, pixels, post-backs, and attribution windows
Hands-on experience running Incrementality, Conversion Lift, Geo Lift, MMM, or MTA studies
Strong SQL skills and hands-on data exploration- you're a player-coach, not just a manager
Track record presenting data-driven recommendations directly to senior client stakeholders, using numbers to defend budget and drive revenue
Experience building a team: hiring, coaching, and scaling analysts
Ability to structure ambiguous client challenges into clear analytical projects with actionable next steps
Nice to Haves
Known and connected in the measurement or performance marketing space
Existing relationships with measurement partners or industry contacts
Our Values
At Vibe, we run on three values: Impact, Ambition, and Urgency. We tie every goal to a real business outcome, think 10x rather than settling for good enough, and move daily rather than waiting for perfect conditions.
You'll thrive here if you own outcomes without needing direction, default to action, and hold yourself to results, not effort.
This is a high-performance environment with high-performance rewards: you'll work alongside people who push you, with real ownership over hard problems in a market that's moving fast.
If that sounds like the best version of your career, we want to meet you.
What We Offer
For candidates in New York, NY, the pay range for this role is 215,000-290,000.
At Vibe, we want you to build something, own something, and grow fast. Here's how we back that up:
Variable pay — based on objectives you hit. No arbitrary targets.
Hybrid flexibility — We're in NYC's Flatiron District and our team is in 3x a week!
Full health coverage — Comprehensive medical, dental, and vision insurance.
401(k) with matching — We invest in your future, not just your output.
Unlimited PTO — Take the time you need. We measure results, not hours.
Parental leave — Paid leave for all parents.
Annual offsite — The whole team, once a year, somewhere worth the trip.
Our Interview Process
We respect your time. Here's exactly what to expect — no surprises, no ghosting.
Recruiter screen — 30 min. We'll share context; you'll share yours.
Manager interview — Meet the person you'd work with directly.
Case study interview — A real problem, not a trick. We'll work through it together.
Calibration interview — A senior leader joins to ensure we're holding a consistent, high bar.
Offer — Fast. We don't let good decisions sit.
Equal Opportunity
Vibe is an equal opportunity employer. We evaluate all applicants without regard to race, color, religion, national origin, gender, gender identity or expression, sexual orientation, age, disability, veteran status, or any other characteristic protected by law.
We believe the best ideas come from teams with different backgrounds, perspectives, and experiences. If you need a reasonable accommodation during the application or interview process, please let us know.
Referral Instructions
Being referred? Ask your contact to submit your application directly on your behalf.
About Vibe
At Vibe.co, we're reimagining how brands reach audiences in the age of streaming. We believe streaming TV is no longer just a brand awareness play, it's the next great performance marketing channel. We're building the infrastructure to unlock this $100B opportunity.
Vibe.co provides an Audience First Streaming TV Advertising solution for marketers to unlock TV as a growth channel. Our all-in-one solution combines hyper-targeted audience segmentation, AI-powered insights and recommendations, real-time campaign optimization, and incrementality measurement, giving brands of all sizes the precision and transparency they've come to expect from social and search, but on TV.
Trusted by over 10,000 brands, Vibe.co reaches more than 120 million households across 500+ apps and channels, delivering an average 250% return on ad spend and 20% sales lift. The company hit a $100 million revenue run rate in under two years, ranking among the ten fastest software companies to reach that milestone.
Vibe.co's investors include Hedosophia (an early backer of Spotify, Uber, and Airbnb), Elaia, Singular, QuantumLight (Revolut CEO Nik Storonsky's fund), and Illusian (Supercell CEO Ilkka Paananen's fund), as well as angel investors including Carolyn Everson, board member of The Walt Disney Company and Coca-Cola. Nirav Tolia, CEO of Nextdoor, sits on the company's board of directors.
Founded in 2022, Vibe.co is widely recognized as the category-defining platform in streaming TV advertising, bringing the power of Meta and Google-style performance marketing to the fastest-growing segment in media.
About the Role
You'll build and lead Marketing Science at Vibe- the first hire in a brand-new function, reporting to Vibe's VP of Product. You'll represent the data side of the client relationship, bridging Vibe's technical capabilities with each client's business outcomes, working closely with Sales and Client Success to win and retain business, with Product to shape measurement features, and directly with clients and measurement partners. This role exists because as Vibe moves upmarket, clients need deeper proof of performance and a consultative partner who speaks the language of the numbers. You'll define how Vibe measures success, moving clients from simple attribution to true incrementality, with a mandate to prove Vibe's value beyond vanity metrics, establish measurement authority with client CMOs and Heads of Performance, and build the team from the ground up.
What You'll Do
Measurement Strategy & Frameworks
Define Vibe's measurement strategy, moving clients along the measurement maturity curve
Build scaled frameworks for Conversion Lift, Geo Lift, MTA, MMM, and Brand Lift
Own client-side measurement logic, keeping every number we report statistically sound
Partner with Product and Data Engineering to automate measurement frameworks into the platform
Partnering & Influence
Manage executive relationships with measurement partners like AppsFlyer, Adjust, and verification providers
Lead presentations with client leadership, translating complex data into clear recommendations
Design proof-of-concept tests with Sales that unlock budget from skeptical prospects
Resolve data discrepancies between Vibe and client data with transparency
Hands-On Analysis
Dive into SQL and raw data to troubleshoot underperforming accounts
Design A/B tests and lift studies that isolate what's actually driving results
Separate correlation from causation in a real-time programmatic environment
Publish vertical-specific insights that Sales and Marketing use to educate the market
Team Building & Scale
Hire and develop a team of Data Analysts and Marketing Science managers
Coach the team on statistical rigor and on telling a story with data
Build playbooks for campaign performance that Sales and CS teams can reuse
Shape how the Marketing Science team scales alongside revenue growth
What You Need
6-7+ years in ad tech/performance marketing at a major platform or a measurement company, with fluency in MMPs, pixels, post-backs, and attribution windows
Hands-on experience running Incrementality, Conversion Lift, Geo Lift, MMM, or MTA studies
Strong SQL skills and hands-on data exploration- you're a player-coach, not just a manager
Track record presenting data-driven recommendations directly to senior client stakeholders, using numbers to defend budget and drive revenue
Experience building a team: hiring, coaching, and scaling analysts
Ability to structure ambiguous client challenges into clear analytical projects with actionable next steps
Nice to Haves
Known and connected in the measurement or performance marketing space
Existing relationships with measurement partners or industry contacts
Our Values
At Vibe, we run on three values: Impact, Ambition, and Urgency. We tie every goal to a real business outcome, think 10x rather than settling for good enough, and move daily rather than waiting for perfect conditions.
You'll thrive here if you own outcomes without needing direction, default to action, and hold yourself to results, not effort.
This is a high-performance environment with high-performance rewards: you'll work alongside people who push you, with real ownership over hard problems in a market that's moving fast.
If that sounds like the best version of your career, we want to meet you.
What We Offer
For candidates in New York, NY, the pay range for this role is 215,000-290,000.
At Vibe, we want you to build something, own something, and grow fast. Here's how we back that up:
Variable pay — based on objectives you hit. No arbitrary targets.
Hybrid flexibility — We're in NYC's Flatiron District and our team is in 3x a week!
Full health coverage — Comprehensive medical, dental, and vision insurance.
401(k) with matching — We invest in your future, not just your output.
Unlimited PTO — Take the time you need. We measure results, not hours.
Parental leave — Paid leave for all parents.
Annual offsite — The whole team, once a year, somewhere worth the trip.
Our Interview Process
We respect your time. Here's exactly what to expect — no surprises, no ghosting.
Recruiter screen — 30 min. We'll share context; you'll share yours.
Manager interview — Meet the person you'd work with directly.
Case study interview — A real problem, not a trick. We'll work through it together.
Calibration interview — A senior leader joins to ensure we're holding a consistent, high bar.
Offer — Fast. We don't let good decisions sit.
Equal Opportunity
Vibe is an equal opportunity employer. We evaluate all applicants without regard to race, color, religion, national origin, gender, gender identity or expression, sexual orientation, age, disability, veteran status, or any other characteristic protected by law.
We believe the best ideas come from teams with different backgrounds, perspectives, and experiences. If you need a reasonable accommodation during the application or interview process, please let us know.
Referral Instructions
Being referred? Ask your contact to submit your application directly on your behalf.
See All 33 Head Of Marketing Jobs in New York
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Find Head Of Marketing JobsHead Of Marketing Jobs by City in New York
Where New York roles are concentrated, by current openings.
Head Of Marketing Job Market in New York
A snapshot from current New York openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Technology & Software
- Consulting & Professional Services
- Insurance
- Banking & Financial Services
- Hospitality & Tourism
What New York Employers Look For
The qualifications that appear most often in head of marketing jobs across New York.
- Bachelor's degree in marketing, business, or a closely related field required
- Seven or more years of progressive marketing experience with demonstrated leadership
- Proven experience managing cross-functional teams and external agency relationships
- Deep expertise in performance marketing, brand strategy, or growth marketing channels
- Strong command of marketing analytics platforms and data-driven decision-making
- Experience presenting to C-suite stakeholders and managing significant marketing budgets
Head Of Marketing Jobs in New York: Frequently Asked Questions
How do you become a head of marketing in New York?
Head of marketing roles in New York do not require a state-issued license or certification. The typical path starts with a bachelor's degree in marketing, communications, or business, followed by progressive roles moving from specialist to manager to director level. New York employers place a premium on category-specific experience, whether in finance, media, fashion, or consumer goods, so building depth in a single industry before stepping into a head of marketing role significantly strengthens your candidacy.
How much do head of marketings make in New York?
Head of marketings in New York earn a median of about $181,200 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $104,140 for the lowest 10% to over $324,310 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire head of marketings in New York?
Employers hiring head of marketings in New York right now include Citi, Meta, and Rippling, based on current listings on Migrate Mate as of September 2026. New York's density of Fortune 500 headquarters, major media companies, and global consumer brands means head of marketing openings appear across a wider range of industries here than in most other states.
Which New York cities have the most head of marketing jobs?
New York have the most head of marketing openings in New York. New York City dominates by a large margin given its concentration of media conglomerates, financial institutions, advertising agencies, and consumer brands, while White Plains and other Westchester County locations attract corporate marketing leadership roles from companies maintaining regional headquarters just outside the city.
Are there remote head of marketing jobs in New York?
Yes, and more than most senior roles. About 57% of head of marketing openings tied to New York are remote or hybrid as of September 2026, reflecting the strategic and collaborative nature of the work. Brand strategy, digital marketing oversight, and performance marketing management translate well to remote arrangements, though roles requiring close coordination with New York-based creative teams or agency partners tend to expect regular in-person presence.
How can I get hired as a head of marketing in New York with little or no experience?
The most realistic entry path is building marketing management experience through associate or manager-level roles at New York's many media companies, consumer brands, or agencies before stepping into a head of marketing position. Large employers like NBCUniversal, Publicis Groupe, and major retail brands headquartered in New York regularly hire marketing managers and senior specialists who grow into leadership roles internally. Building a portfolio demonstrating measurable campaign results and some team leadership, even informally, is the credential that carries the most weight with New York hiring teams.
Where can I find and apply to head of marketing jobs in New York?
You can find and apply to head of marketing jobs in New York on Migrate Mate, which lists current openings tied to New York employers. Search the listings, find roles that match your experience and industry focus, and apply directly to the ones that fit.
See All 33 Head Of Marketing Jobs in New York
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