Head Of Marketing Jobs in New York
Head Of Marketing jobs in New York represent one of the most active and competitive senior marketing markets in the country, with demand concentrated in media, financial services, consumer goods, technology, and fashion across experience levels from associate director through chief marketing officer. The heaviest hiring happens in New York City, with additional clusters in White Plains and Stamford-adjacent corridors serving major corporate campuses. Established employers such as NBCUniversal, JPMorgan Chase, and Estée Lauder Companies maintain consistent head of marketing openings. Growth marketing, brand strategy, and performance marketing are the most sought-after specialties right now. Find a role that fits below and apply directly.
Find Head Of Marketing JobsOverview
Showing 5 of 41+ Head Of Marketing jobs
INTRODUCTION
Meta is looking for an experienced marketing leader with a passion for building global brands, managing complex product portfolios, and developing insights-driven marketing strategies that build affinity, engagement, and sustained growth across Instagram, Threads, and Creator Marketing. In this role, you will serve as the marketing leader across three distinct but interconnected products, each with different audiences, competitive dynamics, and growth stages. You will sit on the marketing leadership team, reporting to the Head of FOA Consumer and Creator Marketing, with a mandate to shape brand strategy, drive growth with critical audiences, architect brand campaigns and go-to-markets, and integrate AI into how the team works and markets. The ideal candidate brings foundational brand marketing depth, significant consumer technology experience, and a proven track record of leading large multi-disciplinary teams, influencing cross-functional partners at executive levels, and managing a portfolio of brands with competing priorities and distinct identities. You must have experience connecting business strategy, product strategy, and brand strategy, and translating insights into briefs that spark world-class creativity. You must have the conviction to build new models while delivering measurable impact against clear business outcomes.
Global Head of Marketing, Instagram-Creators-Threads Responsibilities:
- Set the strategic vision across the full portfolio.
- Lead brand strategy, marketing planning, and go-to-market execution for Instagram, Threads, and Creator Marketing.
- Define how each brand is positioned, where they complement one another, and how to allocate resources across products at different maturity stages.
- Shape brand evolution and competitive positioning & drive growth with critical audiences.
- Own the marketing strategy for important audiences across the portfolio.
- Build strategies grounded in cultural insight, data, and a deep understanding of audience dynamics across markets.
- Build and scale the through-creator marketing model.
- Shape Creator Marketing as a scalable marketing channel across Meta's Family of Apps, from influencer strategy and partnership programs to creator-led content that drives both brand and performance outcomes.
- Integrate AI into marketing strategy and operations.
- Embed AI into team workflows to drive step-change productivity gains and lead the team toward an AI-first operating model.
- Influence product strategy and cross-functional priorities.
- Partner with Product, Engineering, Data Science, Research, and Creative teams to inform product roadmaps, build effective go-to-market strategies, and deliver integrated marketing that connects to measurable business outcomes.
- Build measurement frameworks and use data to drive decisions.
- Define brand health architectures, set success metrics, build measurement systems for sustained marketing, and use data to shape investment strategy, optimize campaigns, and tell the business story to executive leadership.
- Manage significant marketing investment.
- Make resource allocation decisions across a multi-product portfolio, balancing short-term performance with long-term brand building, and demonstrating ROI to C-suite stakeholders.
- Develop and lead a world-class marketing organization.
- Lead, inspire, and grow a large, multi-disciplinary team spanning brand marketing, product marketing, creator marketing, and integrated campaigns.
- Foster a culture of excellence, inclusion, intellectual rigor, and speed.
- Represent the portfolio at the highest levels.
- Present to executive leadership, including C-suite and CEO-level reviews, with clarity, conviction, and data.
- Build influence and alignment across matrixed stakeholders.
Minimum Qualifications:
- 12+ years of experience in brand marketing, product marketing, consumer products, and/or brand management, with brands and at companies with global scale
- 10+ years of experience with team leadership, cross-functional team leadership, or team management
- Demonstrated track record of managing a multi-product or multi-brand portfolio with distinct brand identities and competing resource demands
- Proven experience developing global strategy and delivering impactful marketing campaigns internationally, supported by data
- Deep data fluency: proven experience building measurement frameworks, defining brand health metrics, and using data to shape both strategy and investment decisions
- Experience building mass-market consumer-centric brands with demonstrated expertise in brand evolution or brand repositioning during periods of significant product or market change
- Experience developing and executing large-scale integrated marketing campaigns (online/offline, social, digital, events), including both brand-building and acquisition marketing
- Experience sitting on executive leadership teams, influencing company-level strategy, and presenting to C-suite and executive stakeholders
- Experience partnering with product management, engineering, data science, research, creative, and other cross-functional teams to shape product roadmaps and drive business results
- Experience managing significant marketing budgets and making portfolio-level resource allocation tradeoffs
- Bachelor's Degree
About Meta:
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@meta.com.
COMPENSATION
- $296,000/year to $356,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.
INTRODUCTION
Meta is looking for an experienced marketing leader with a passion for building global brands, managing complex product portfolios, and developing insights-driven marketing strategies that build affinity, engagement, and sustained growth across Instagram, Threads, and Creator Marketing. In this role, you will serve as the marketing leader across three distinct but interconnected products, each with different audiences, competitive dynamics, and growth stages. You will sit on the marketing leadership team, reporting to the Head of FOA Consumer and Creator Marketing, with a mandate to shape brand strategy, drive growth with critical audiences, architect brand campaigns and go-to-markets, and integrate AI into how the team works and markets. The ideal candidate brings foundational brand marketing depth, significant consumer technology experience, and a proven track record of leading large multi-disciplinary teams, influencing cross-functional partners at executive levels, and managing a portfolio of brands with competing priorities and distinct identities. You must have experience connecting business strategy, product strategy, and brand strategy, and translating insights into briefs that spark world-class creativity. You must have the conviction to build new models while delivering measurable impact against clear business outcomes.
Global Head of Marketing, Instagram-Creators-Threads Responsibilities:
- Set the strategic vision across the full portfolio.
- Lead brand strategy, marketing planning, and go-to-market execution for Instagram, Threads, and Creator Marketing.
- Define how each brand is positioned, where they complement one another, and how to allocate resources across products at different maturity stages.
- Shape brand evolution and competitive positioning & drive growth with critical audiences.
- Own the marketing strategy for important audiences across the portfolio.
- Build strategies grounded in cultural insight, data, and a deep understanding of audience dynamics across markets.
- Build and scale the through-creator marketing model.
- Shape Creator Marketing as a scalable marketing channel across Meta's Family of Apps, from influencer strategy and partnership programs to creator-led content that drives both brand and performance outcomes.
- Integrate AI into marketing strategy and operations.
- Embed AI into team workflows to drive step-change productivity gains and lead the team toward an AI-first operating model.
- Influence product strategy and cross-functional priorities.
- Partner with Product, Engineering, Data Science, Research, and Creative teams to inform product roadmaps, build effective go-to-market strategies, and deliver integrated marketing that connects to measurable business outcomes.
- Build measurement frameworks and use data to drive decisions.
- Define brand health architectures, set success metrics, build measurement systems for sustained marketing, and use data to shape investment strategy, optimize campaigns, and tell the business story to executive leadership.
- Manage significant marketing investment.
- Make resource allocation decisions across a multi-product portfolio, balancing short-term performance with long-term brand building, and demonstrating ROI to C-suite stakeholders.
- Develop and lead a world-class marketing organization.
- Lead, inspire, and grow a large, multi-disciplinary team spanning brand marketing, product marketing, creator marketing, and integrated campaigns.
- Foster a culture of excellence, inclusion, intellectual rigor, and speed.
- Represent the portfolio at the highest levels.
- Present to executive leadership, including C-suite and CEO-level reviews, with clarity, conviction, and data.
- Build influence and alignment across matrixed stakeholders.
Minimum Qualifications:
- 12+ years of experience in brand marketing, product marketing, consumer products, and/or brand management, with brands and at companies with global scale
- 10+ years of experience with team leadership, cross-functional team leadership, or team management
- Demonstrated track record of managing a multi-product or multi-brand portfolio with distinct brand identities and competing resource demands
- Proven experience developing global strategy and delivering impactful marketing campaigns internationally, supported by data
- Deep data fluency: proven experience building measurement frameworks, defining brand health metrics, and using data to shape both strategy and investment decisions
- Experience building mass-market consumer-centric brands with demonstrated expertise in brand evolution or brand repositioning during periods of significant product or market change
- Experience developing and executing large-scale integrated marketing campaigns (online/offline, social, digital, events), including both brand-building and acquisition marketing
- Experience sitting on executive leadership teams, influencing company-level strategy, and presenting to C-suite and executive stakeholders
- Experience partnering with product management, engineering, data science, research, creative, and other cross-functional teams to shape product roadmaps and drive business results
- Experience managing significant marketing budgets and making portfolio-level resource allocation tradeoffs
- Bachelor's Degree
About Meta:
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@meta.com.
COMPENSATION
- $296,000/year to $356,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.
See All 41 Head Of Marketing Jobs in New York
Find roles in New York that match your experience and apply in just a few clicks.
Find Head Of Marketing JobsHead Of Marketing Jobs by City in New York
Where New York roles are concentrated, by current openings.
Head Of Marketing Job Market in New York
A snapshot from current New York openings, updated as new roles post.
Who's Hiring
- Citi4
- Amazon2
- Rippling2
- Speechify2
- Spotify2
Top Industries Hiring
- Technology & Software17
- Investment & Asset Management8
- Consulting & Professional Services6
- Banking & Financial Services4
- Insurance4
What New York Employers Look For
The qualifications that appear most often in head of marketing jobs across New York.
- Bachelor's degree in marketing, business, or a closely related field required
- Seven or more years of progressive marketing experience with demonstrated leadership
- Proven experience managing cross-functional teams and external agency relationships
- Deep expertise in performance marketing, brand strategy, or growth marketing channels
- Strong command of marketing analytics platforms and data-driven decision-making
- Experience presenting to C-suite stakeholders and managing significant marketing budgets
Head Of Marketing Jobs in New York: Frequently Asked Questions
How do you become a head of marketing in New York?
Head of marketing roles in New York do not require a state-issued license or certification. The typical path starts with a bachelor's degree in marketing, communications, or business, followed by progressive roles moving from specialist to manager to director level. New York employers place a premium on category-specific experience, whether in finance, media, fashion, or consumer goods, so building depth in a single industry before stepping into a head of marketing role significantly strengthens your candidacy.
How much do head of marketings make in New York?
Head of marketings in New York earn a median of about $181,200 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $104,140 for the lowest 10% to over $324,310 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire head of marketings in New York?
Employers hiring head of marketings in New York right now include Citi, Amazon, and Rippling, based on current listings on Migrate Mate as of June 2026. New York's density of Fortune 500 headquarters, major media companies, and global consumer brands means head of marketing openings appear across a wider range of industries here than in most other states.
Which New York cities have the most head of marketing jobs?
New York, New York City, and New York have the most head of marketing openings in New York. New York City dominates by a large margin given its concentration of media conglomerates, financial institutions, advertising agencies, and consumer brands, while White Plains and other Westchester County locations attract corporate marketing leadership roles from companies maintaining regional headquarters just outside the city.
Are there remote head of marketing jobs in New York?
Yes, and more than most senior roles. About 32% of head of marketing openings tied to New York are remote or hybrid as of June 2026, reflecting the strategic and collaborative nature of the work. Brand strategy, digital marketing oversight, and performance marketing management translate well to remote arrangements, though roles requiring close coordination with New York-based creative teams or agency partners tend to expect regular in-person presence.
How can I get hired as a head of marketing in New York with little or no experience?
The most realistic entry path is building marketing management experience through associate or manager-level roles at New York's many media companies, consumer brands, or agencies before stepping into a head of marketing position. Large employers like NBCUniversal, Publicis Groupe, and major retail brands headquartered in New York regularly hire marketing managers and senior specialists who grow into leadership roles internally. Building a portfolio demonstrating measurable campaign results and some team leadership, even informally, is the credential that carries the most weight with New York hiring teams.
Where can I find and apply to head of marketing jobs in New York?
You can find and apply to head of marketing jobs in New York on Migrate Mate, which lists current openings tied to New York employers. Search the listings, find roles that match your experience and industry focus, and apply directly to the ones that fit.
See All 41 Head Of Marketing Jobs in New York
Find roles in New York that match your experience and apply in just a few clicks.
Find Head Of Marketing Jobs