Outreach Specialist Jobs in Michigan
Outreach Specialist jobs in Michigan are concentrated in Detroit, Grand Rapids, and Lansing, where healthcare systems, nonprofits, and public health agencies drive consistent hiring across community health, social services, and education outreach. Major employers with a lasting Michigan presence include Henry Ford Health, Beaumont Health, and Michigan Medicine, each maintaining active outreach and community engagement functions. Demand is strongest for specialists in public health outreach, patient navigation, and community education roles. Find a role that fits below and apply directly.
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Social Media & Community Outreach SpecialistPosition Overview
We are seeking a creative, driven, mission-minded, and people-oriented Social Media & Community Outreach Specialist to grow our online presence, increase community awareness, generate leads, and support organizational growth.
The ideal candidate combines social media, digital marketing, community outreach, event coordination, and educational communication skills, with experience using GoHighLevel (GHL) and AI-powered marketing tools. This person should enjoy both digital marketing and building relationships in the community and be passionate about health, wellness, and communicating a holistic approach within a Christian environment.
Key ResponsibilitiesSocial Media & Digital Marketing
· Develop and execute social media strategies aligned with organizational goals and audience needs.
· Create and publish engaging posts, graphics, photos, videos, Reels, and Stories.
· Manage social media platforms and maintain a consistent, professional brand voice.
· Engage followers, respond to comments and messages, and build meaningful relationships.
· Use relationship-based “soft selling” to educate, connect, and encourage appropriate action.
· Manage content calendars, campaigns, and posting schedules.
· Track analytics and optimize content and marketing performance.
GoHighLevel & AI
· Utilize GoHighLevel (GHL) for marketing automation, CRM, lead management, funnels, campaigns, email/SMS communications, and follow-up.
· Use AI tools for content creation, research, brainstorming, editing, automation, and marketing optimization.
· Identify opportunities to improve marketing efficiency through technology and automation.
Community Outreach
· Build relationships with local businesses, churches, schools, healthcare professionals, community organizations, and strategic partners.
· Represent the organization at health fairs, expos, networking events, and community outreach activities.
· Identify opportunities to increase community awareness and develop referral relationships.
· Coordinate outreach initiatives and maintain follow-up with community contacts.
· Distribute educational and promotional materials to appropriate community partners.
Educational Classes & Events
· Plan, promote, and coordinate educational classes, workshops, seminars, webinars, and community events.
· Assist with scheduling, registration, promotional materials, reminders, setup, and event logistics.
· Coordinate with speakers, staff, and community partners to ensure successful events.
· Promote events through social media, email, SMS, and community outreach.
· Assist with attendee registration, check-in, photography/video, and follow-up.
· Track attendance, engagement, leads, and participant feedback.
Team Collaboration
· Collaborate with leadership and staff on marketing, outreach, educational programs, and community initiatives.
· Maintain consistent messaging across digital, educational, and community communications.
· Stay current with social media trends, AI technology, digital marketing, and community engagement opportunities.
Qualifications
· Experience in social media, digital marketing, communications, community outreach, or event coordination.
· Hands-on GoHighLevel (GHL) experience strongly preferred.
· Experience using AI tools for content creation, marketing, automation, and productivity.
· Strong writing, communication, interpersonal, and relationship-building skills.
· Experience creating short-form video content, including Reels and Stories.
· Strong organizational and event-planning abilities.
· Knowledge of social media analytics, SEO, CRO, lead generation, and digital marketing.
· Comfortable speaking with individuals and groups and representing the organization professionally.
· Creative, organized, detail-oriented, dependable, and able to manage multiple priorities.
· Fluent in English and comfortable participating in community events.
Preferred
· Experience in health, wellness, chiropractic, holistic, or functional health.
· Experience with a Christian or faith-based organization.
· Experience coordinating educational programs or community events.
· Experience with CRM systems, marketing automation, email/SMS campaigns, and lead nurturing.
The Right Fit
We are looking for someone who is creative, outgoing, organized, resourceful, and passionate about helping people.
The right candidate will be comfortable creating content, engaging people online, building community relationships, coordinating educational events, and representing the organization publicly.
If you are passionate about health, wellness, communication, technology, AI, and community involvement, and want to help take our message to a larger audience both online and in the community, you may be the right fit for our team.
Position Details
Job Type: Full-Time
Application Requirements: Resume, cover letter, and completion of pre-screening assessment.
Please go here: https://crackmycode.com/jeanguy#
Pay: $18.00 - $22.00 per hour
Benefits:
- Flexible schedule
Work Location: In person
See All 11 Outreach Specialist Jobs in Michigan
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Find Outreach Specialist JobsOutreach Specialist Jobs by City in Michigan
Where Michigan roles are concentrated, by current openings.
Outreach Specialist Job Market in Michigan
A snapshot from current Michigan openings, updated as new roles post.
Who's Hiring


What Michigan Employers Look For
The qualifications that appear most often in outreach specialist jobs across Michigan.
- Bachelor's degree in public health, social work, communications, or a related field
- One or more years of community outreach or health education experience
- Demonstrated ability to build relationships with underserved or diverse Michigan communities
- Strong written and verbal communication skills for public presentations and reports
- Proficiency with case management software or customer relationship management platforms
- Valid Michigan driver's license and reliable transportation for field assignments
Outreach Specialist Jobs in Michigan: Frequently Asked Questions
How do you become a outreach specialist in Michigan?
Most Michigan outreach specialist roles require at minimum a bachelor's degree in public health, social work, communications, or a related field. No single state-issued license governs the title, but roles in community health often prefer or require a Certified Health Education Specialist credential, which is nationally recognized and commonly requested by Michigan health systems and county health departments. Building experience through AmeriCorps, Michigan-based nonprofits, or federally qualified health centers is a common entry path.
Which companies hire outreach specialists in Michigan?
Michigan outreach specialist roles are posted by Michigan State University, Arbor Circle, and GRYPHON PLACE and others right now, based on current listings on Migrate Mate as of August 2026. Michigan's large integrated health systems and its network of federally funded community health centers are among the most consistent sources of openings across the state.
Which Michigan cities have the most outreach specialist jobs?
East Lansing, Lansing, and Michigan have the most outreach specialist openings in Michigan. Detroit accounts for the largest share, driven by its concentration of hospital systems, social service agencies, and public health infrastructure, while Grand Rapids and Lansing anchor strong markets through regional health networks, state government agencies, and nonprofit organizations headquartered there.
Are there remote outreach specialist jobs in Michigan?
Yes, but they are rare. Community outreach work is inherently field-based, involving in-person visits, community events, and direct client engagement that cannot be done remotely. About 40% of outreach specialist openings tied to Michigan are remote or hybrid as of August 2026, and those tend to be limited to administrative coordination, grant writing, or digital outreach functions rather than direct community work.
How can I get hired as a outreach specialist in Michigan with little or no experience?
The most realistic entry path is through a volunteer or AmeriCorps position with a Michigan nonprofit or community health organization, which frequently leads to paid roles. Large Michigan employers such as Henry Ford Health and Michigan Medicine hire community health workers and patient navigators at the entry level, often with no prior outreach experience required. A Certified Health Education Specialist credential in progress or a completed practicum through a Michigan university public health program strengthens any application considerably.
Where can I find and apply to outreach specialist jobs in Michigan?
You can find and apply to outreach specialist jobs in Michigan on Migrate Mate, which lists current Michigan openings across healthcare, nonprofits, and public health agencies. Find roles that fit your background and apply directly to each employer through the listings.
See All 11 Outreach Specialist Jobs in Michigan
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