Regional Marketing Specialist Jobs
Regional Marketing Specialist jobs are open across retail, healthcare, financial services, and consumer goods, from entry-level to senior roles, with specializations in field marketing, regional campaigns, and channel marketing. Find a role that fits from the openings below and apply directly.
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Showing 5 of 18+ Regional Marketing Specialist jobs
Polsinelli does not accept unsolicited resumes from search firms or agencies. Please, no phone calls or emails.
At Polsinelli, What a Law Firm Should Be is not just our tagline, it is what we live every day. We strive to create a dynamic environment where our team members are encouraged to bring their whole selves, creativity and professional passions into the workplace so that they can thrive.
Polsinelli is seeking a strategic, collaborative and results-oriented Regional Marketing Specialist to support our Dallas, Houston, and Fort Worth offices. The successful candidate will work with the Director of Regional Marketing and Office Managing Partners (OMPs) to develop and execute local marketing plans that align with firmwide and practice-specific objectives. This individual will serve as the primary regional marketing resource for the Texas offices, strengthening client relationships, and enhancing the firm’s visibility throughout the region. The ideal candidate will be based in our Dallas office.
CORE RESPONSIBILITIES
- Serve as the primary regional marketing contact for the Dallas, Houston, and Fort Worth offices, partnering with Office Managing Partners and the Director of Regional Marketing to develop and execute local marketing plans that support OMP-C priorities and align with firmwide and practice-specific objectives.
- Develop and maintain an understanding of key practices, industries, clients, prospective clients, and the competitive landscape in each market. Monitor business activity, emerging industries, investment trends, and economic development to identify opportunities for business development and client engagement.
- Manage office marketing budgets in partnership with Office Managing Partners and the Director of Regional Marketing, ensuring expenditures align with local marketing priorities.
- Attend shareholder and committee meetings, as appropriate, to provide marketing updates, identify opportunities, and support office initiatives.
- Collaborate regularly with Department Marketing Managers to understand practice priorities, identify regional opportunities, and align regional marketing efforts with broader business development objectives.
- Identify and recommend thought leadership, speaking engagements, and leadership opportunities within professional and industry organizations that support priority practices and enhance the firm's market visibility.
- Partner with the Public Relations team to identify and coordinate local media opportunities, rankings, surveys, award submissions, and directory listings that strengthen the firm's visibility and reputation in each market.
- Develop and coordinate relationships with local professional and civic organizations, industry associations and educational institutions that enhance the firm's visibility, support business development objectives, and facilitate succession planning for key organizational relationships.
- Partner with attorneys and the Events team to plan, execute, and evaluate local client events, community engagements, and sponsorships, including targeted invitation strategies, attendee engagement, post-event follow-up, and tracking of business development opportunities.
- Lead the planning and execution of office summer associate events, ensuring alignment with established budgets and program objectives.
- Coordinate the local marketing onboarding experience for new attorneys, including biographies, headshots, introductory meetings, and integration activities that align with their practices, business development goals, and local networking opportunities.
- Partner with local Office Administrators (OAs) and Legal Administrative Assistants (LAAs) to support internal initiatives that strengthen office culture and identify opportunities to highlight these efforts externally.
- Utilize the firm's CRM, marketing systems, and approved AI tools to support relationship management, targeted outreach, content development, and reporting while identifying opportunities to improve workflows and efficiency.
- Stay informed of developments and best practices in legal marketing, business development, and professional services.
- Collaborate with cross-functional teams on client-facing initiatives, internal programs, and attorney engagement efforts, including the Women's Empowerment Committee, Associate Committee, and other firmwide initiatives.
- Other duties as assigned.
EDUCATION AND/OR EXPERIENCE REQUIREMENTS
- Bachelor's degree in marketing, communications, business, or a related field
- Minimum of five years of marketing or business development experience, preferably in a law firm or professional services environment
- Ability to work a flexible schedule, including occasional evenings and travel as needed
- Demonstrated ability to independently manage regional marketing initiatives and multiple priorities
- Exceptional people skills and high level of professionalism and client service
- Demonstrated ability to generate a range of solutions that meet goals and identify the benefits, costs and risks associated with each solution
- Collaborative and resourceful professional with strong initiative and sound judgment
- Experience managing budgets and driving cost-effective strategies
- Proficiency with Microsoft 365 and familiarity with CRM systems, marketing technologies and approved AI tools.
OTHER SKILLS/ABILITIES
- Strong organizational and project management skills, with the ability to manage multiple projects and competing priorities.
- Excellent written and verbal communication skills, with the ability to build effective relationships with attorneys, leadership, and colleagues.
- Strong attention to detail, sound judgment, and a commitment to exceptional client service.
- Proactive, resourceful and self-motivated, with the ability to work independently and collaboratively.
- Strong analytical and problem-solving skills, with the ability to evaluate opportunities, and recommend practical solutions.
- Ability to adapt to changing priorities and work effectively in a fast-paced environment.
- Reliable, responsive, and able to manage deadlines with a sense of urgency.
Polsinelli PC is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected by law.
Experience
Required- 5 year(s): Marketing or business development experience, preferably in a law firm or professional services environment
Education
Required- Bachelor's or better in General Business or related field
- Bachelor's or better in Communication or related field
- Bachelor's or better in Marketing or related field
Behaviors
Required- Loyal: Shows firm and constant support to a cause
- Innovative: Consistently introduces new ideas and demonstrates original thinking
- Team Player: Works well as a member of a group
- Detail Oriented: Capable of carrying out a given task with all details necessary to get the task done well
Motivations
Required- Goal Completion: Inspired to perform well by the completion of tasks
- Flexibility: Inspired to perform well when granted the ability to set your own schedule and goals
- Ability to Make an Impact: Inspired to perform well by the ability to contribute to the success of a project or the organization
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.
Polsinelli does not accept unsolicited resumes from search firms or agencies. Please, no phone calls or emails.
At Polsinelli, What a Law Firm Should Be is not just our tagline, it is what we live every day. We strive to create a dynamic environment where our team members are encouraged to bring their whole selves, creativity and professional passions into the workplace so that they can thrive.
Polsinelli is seeking a strategic, collaborative and results-oriented Regional Marketing Specialist to support our Dallas, Houston, and Fort Worth offices. The successful candidate will work with the Director of Regional Marketing and Office Managing Partners (OMPs) to develop and execute local marketing plans that align with firmwide and practice-specific objectives. This individual will serve as the primary regional marketing resource for the Texas offices, strengthening client relationships, and enhancing the firm’s visibility throughout the region. The ideal candidate will be based in our Dallas office.
CORE RESPONSIBILITIES
- Serve as the primary regional marketing contact for the Dallas, Houston, and Fort Worth offices, partnering with Office Managing Partners and the Director of Regional Marketing to develop and execute local marketing plans that support OMP-C priorities and align with firmwide and practice-specific objectives.
- Develop and maintain an understanding of key practices, industries, clients, prospective clients, and the competitive landscape in each market. Monitor business activity, emerging industries, investment trends, and economic development to identify opportunities for business development and client engagement.
- Manage office marketing budgets in partnership with Office Managing Partners and the Director of Regional Marketing, ensuring expenditures align with local marketing priorities.
- Attend shareholder and committee meetings, as appropriate, to provide marketing updates, identify opportunities, and support office initiatives.
- Collaborate regularly with Department Marketing Managers to understand practice priorities, identify regional opportunities, and align regional marketing efforts with broader business development objectives.
- Identify and recommend thought leadership, speaking engagements, and leadership opportunities within professional and industry organizations that support priority practices and enhance the firm's market visibility.
- Partner with the Public Relations team to identify and coordinate local media opportunities, rankings, surveys, award submissions, and directory listings that strengthen the firm's visibility and reputation in each market.
- Develop and coordinate relationships with local professional and civic organizations, industry associations and educational institutions that enhance the firm's visibility, support business development objectives, and facilitate succession planning for key organizational relationships.
- Partner with attorneys and the Events team to plan, execute, and evaluate local client events, community engagements, and sponsorships, including targeted invitation strategies, attendee engagement, post-event follow-up, and tracking of business development opportunities.
- Lead the planning and execution of office summer associate events, ensuring alignment with established budgets and program objectives.
- Coordinate the local marketing onboarding experience for new attorneys, including biographies, headshots, introductory meetings, and integration activities that align with their practices, business development goals, and local networking opportunities.
- Partner with local Office Administrators (OAs) and Legal Administrative Assistants (LAAs) to support internal initiatives that strengthen office culture and identify opportunities to highlight these efforts externally.
- Utilize the firm's CRM, marketing systems, and approved AI tools to support relationship management, targeted outreach, content development, and reporting while identifying opportunities to improve workflows and efficiency.
- Stay informed of developments and best practices in legal marketing, business development, and professional services.
- Collaborate with cross-functional teams on client-facing initiatives, internal programs, and attorney engagement efforts, including the Women's Empowerment Committee, Associate Committee, and other firmwide initiatives.
- Other duties as assigned.
EDUCATION AND/OR EXPERIENCE REQUIREMENTS
- Bachelor's degree in marketing, communications, business, or a related field
- Minimum of five years of marketing or business development experience, preferably in a law firm or professional services environment
- Ability to work a flexible schedule, including occasional evenings and travel as needed
- Demonstrated ability to independently manage regional marketing initiatives and multiple priorities
- Exceptional people skills and high level of professionalism and client service
- Demonstrated ability to generate a range of solutions that meet goals and identify the benefits, costs and risks associated with each solution
- Collaborative and resourceful professional with strong initiative and sound judgment
- Experience managing budgets and driving cost-effective strategies
- Proficiency with Microsoft 365 and familiarity with CRM systems, marketing technologies and approved AI tools.
OTHER SKILLS/ABILITIES
- Strong organizational and project management skills, with the ability to manage multiple projects and competing priorities.
- Excellent written and verbal communication skills, with the ability to build effective relationships with attorneys, leadership, and colleagues.
- Strong attention to detail, sound judgment, and a commitment to exceptional client service.
- Proactive, resourceful and self-motivated, with the ability to work independently and collaboratively.
- Strong analytical and problem-solving skills, with the ability to evaluate opportunities, and recommend practical solutions.
- Ability to adapt to changing priorities and work effectively in a fast-paced environment.
- Reliable, responsive, and able to manage deadlines with a sense of urgency.
Polsinelli PC is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected by law.
Experience
Required- 5 year(s): Marketing or business development experience, preferably in a law firm or professional services environment
Education
Required- Bachelor's or better in General Business or related field
- Bachelor's or better in Communication or related field
- Bachelor's or better in Marketing or related field
Behaviors
Required- Loyal: Shows firm and constant support to a cause
- Innovative: Consistently introduces new ideas and demonstrates original thinking
- Team Player: Works well as a member of a group
- Detail Oriented: Capable of carrying out a given task with all details necessary to get the task done well
Motivations
Required- Goal Completion: Inspired to perform well by the completion of tasks
- Flexibility: Inspired to perform well when granted the ability to set your own schedule and goals
- Ability to Make an Impact: Inspired to perform well by the ability to contribute to the success of a project or the organization
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.
Regional Marketing Specialist Jobs by Experience Level
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Who's Hiring
Top Industries Hiring
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What Employers Look For
The qualifications that appear most often in regional marketing specialist jobs.
- Bachelor's degree in marketing, communications, business, or a related field
- 3 or more years of field or regional marketing experience
- Proficiency in CRM platforms such as Salesforce or HubSpot
- Experience managing local or regional marketing budgets
- Ability to travel within an assigned territory regularly
- Familiarity with marketing automation tools and campaign analytics platforms
Tips for Your Regional Marketing Specialist Job Search
Quantify your regional campaign results
Hiring managers for regional roles want to see numbers tied to geography. Replace vague resume bullets with specifics like market share gains, event attendance, or local pipeline generated so they can picture your impact in their territory.
Tailor your portfolio to multi-market work
Compile campaign samples that show you've adapted a national brand message for a distinct local audience. Reviewers want proof you can balance corporate guidelines with regional nuance, not just replicate headquarters assets.
Apply early to roles that fit
Migrate Mate lists regional marketing specialist openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Filter openings by territory type
Job titles vary widely: some postings say regional marketing manager, others say field marketing specialist or area marketing coordinator. Search all three variants so you don't miss openings that match your experience but use a different title.
Prepare a territory walkthrough for interviews
Interviewers often ask how you'd approach their specific region. Before your interview, research the company's locations, competitive landscape in that area, and any regional events or seasonality that affect customer behavior.
Negotiate relocation terms before you sign
Many regional roles require you to live within a defined geography. Confirm relocation timelines, any company assistance offered, and whether a home-office setup is provided before the offer stage to avoid surprises during onboarding.
Regional Marketing Specialist Jobs: Frequently Asked Questions
Which companies are hiring the most regional marketing specialists?
The companies hiring the most regional marketing specialists right now include Lennar, Jobot, and Qargo, with the largest share of openings in Massachusetts, Texas, and Florida, based on current listings on Migrate Mate as of November 2026. Industries such as healthcare, financial services, and consumer retail consistently post the highest volume of regional marketing roles.
How many regional marketing specialist jobs are remote?
About 83% of regional marketing specialist openings are fully remote or hybrid as of November 2026, though many roles still require regular travel within an assigned territory. Digital channel management, campaign coordination, and reporting work tends to be most compatible with remote arrangements, while field event execution and local partner meetings typically remain in-person.
How do you become a regional marketing specialist?
Start with a bachelor's degree in marketing, communications, or business, then build hands-on experience in campaign coordination, event marketing, or channel marketing at a local or national level. Develop skills in CRM tools, budget tracking, and performance reporting. Moving into a regional role is most straightforward after demonstrating you can adapt brand messaging for distinct local audiences and manage projects across multiple locations.
Can you get a regional marketing specialist job with little experience?
Yes, entry-level regional marketing specialist roles exist, particularly at companies with large field or retail footprints. The most effective way in is to highlight any geography-specific project work, volunteer event coordination, or internships where you localized content or supported a market launch. Demonstrating comfort with travel, cross-functional collaboration, and local stakeholder communication often matters as much as years of experience at the junior level.
What does the regional marketing specialist interview process look like?
Most hiring processes include an initial recruiter screen focused on territory fit and travel availability, followed by a hiring manager interview that asks you to walk through past campaigns and how you measured their impact. A final round often involves a practical exercise such as building a regional marketing plan for a mock territory or presenting a case study, with questions from cross-functional stakeholders like sales or operations leadership.
Where can I find and apply to regional marketing specialist jobs?
You can find and apply to regional marketing specialist jobs on Migrate Mate, which lists current openings from across the United States. Search for roles that match your experience and target geography, then apply directly to each listing that fits.
See All 18 Regional Marketing Specialist Jobs
Find roles that match your experience and apply in just a few clicks.
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