Senior Customer Marketing Manager Jobs in California
Senior Customer Marketing Manager jobs in California are among the most active in the country, concentrated heavily in technology, SaaS, e-commerce, and financial services sectors, with demand from early-career specialists through director-level talent. The largest hiring metros are San Francisco, Los Angeles, and San Diego, where companies like Salesforce, Adobe, and PayPal have maintained deep customer marketing functions for years. The most sought-after specialties in California right now are lifecycle marketing, customer retention strategy, and cross-sell and upsell program management. Find a role that fits below and apply directly.
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Showing 5 of 15+ Senior Customer Marketing Manager jobs
The group you’ll be a part of
In the Global Products Group, we are dedicated to excellence in the design and engineering of Lam’s etch and deposition products. We drive innovation to ensure our cutting-edge solutions are helping to solve the biggest challenges in the semiconductor industry.
What You'll Do
- Directs the development of company market requirements for specific product(s) or product line(s), including product strategy definition, requirements analysis, and pricing.
- Monitors the development of business plans, assesses market penetration, and product positioning to drive competitive advantage, revenue and market share.
- Reduces broad concepts and business strategies into structured product marketing plans.
- Oversees market research, monitors competitive activity, and identifies customer needs.
- Establishes pricing strategies and develops marketing tools for successful product introductions.
- Communicates customer feedback to engineering, manufacturing and sales to enhance existing product(s) or product line(s).
- Leads new product definition and business plans with joint departments.
- Selects, develops, and evaluates personnel to ensure the efficient operation of the function.
Who we’re looking for
- Minimum of 15 years of related experience with a Bachelor’s degree; or 12 years and a Master’s degree; or a PhD with 8 years experience; or equivalent experience. An advanced degree preferred.
Our commitment
We believe it is important for every person to feel valued, included, and empowered to achieve their full potential. By bringing unique individuals and viewpoints together, we achieve extraordinary results.
Lam Research ("Lam" or the "Company") is an equal opportunity employer. Lam is committed to and reaffirms support of equal opportunity in employment and non-discrimination in employment policies, practices and procedures on the basis of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex (including pregnancy, childbirth and related medical conditions), gender, gender identity, gender expression, age, sexual orientation, or military and veteran status or any other category protected by applicable federal, state, or local laws. It is the Company's intention to comply with all applicable laws and regulations. Company policy prohibits unlawful discrimination against applicants or employees.
Lam offers a variety of work location models based on the needs of each role. Our hybrid roles combine the benefits of on-site collaboration with colleagues and the flexibility to work remotely and fall into two categories – On-site Flex and Virtual Flex. ‘On-site Flex’ you’ll work 3+ days per week on-site at a Lam or customer/supplier location, with the opportunity to work remotely for the balance of the week. ‘Virtual Flex’ you’ll work 1-2 days per week on-site at a Lam or customer/supplier location, and remotely the rest of the time.
Salary
CA San Francisco Bay Area Salary Range for this position: $137,000.00 - $287,000.00.
The above salary range for this position is relevant to applicants that reside or work onsite in the California, San Francisco Bay Area only. Salary offers will depend on factors that include the location you work from, your level, education, training, specific skills, years of experience and comparison to other employees already in this role. Actual salary may vary from salary offered due to numerous factors including but not limited to unpaid time off, unpaid leave, company mandated shutdown, and other relevant factors.
Our Perks and Benefits
At Lam, our people make amazing things possible. That’s why we invest in you throughout the phases of your life with a comprehensive set of outstanding benefits.
The group you’ll be a part of
In the Global Products Group, we are dedicated to excellence in the design and engineering of Lam’s etch and deposition products. We drive innovation to ensure our cutting-edge solutions are helping to solve the biggest challenges in the semiconductor industry.
What You'll Do
- Directs the development of company market requirements for specific product(s) or product line(s), including product strategy definition, requirements analysis, and pricing.
- Monitors the development of business plans, assesses market penetration, and product positioning to drive competitive advantage, revenue and market share.
- Reduces broad concepts and business strategies into structured product marketing plans.
- Oversees market research, monitors competitive activity, and identifies customer needs.
- Establishes pricing strategies and develops marketing tools for successful product introductions.
- Communicates customer feedback to engineering, manufacturing and sales to enhance existing product(s) or product line(s).
- Leads new product definition and business plans with joint departments.
- Selects, develops, and evaluates personnel to ensure the efficient operation of the function.
Who we’re looking for
- Minimum of 15 years of related experience with a Bachelor’s degree; or 12 years and a Master’s degree; or a PhD with 8 years experience; or equivalent experience. An advanced degree preferred.
Our commitment
We believe it is important for every person to feel valued, included, and empowered to achieve their full potential. By bringing unique individuals and viewpoints together, we achieve extraordinary results.
Lam Research ("Lam" or the "Company") is an equal opportunity employer. Lam is committed to and reaffirms support of equal opportunity in employment and non-discrimination in employment policies, practices and procedures on the basis of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex (including pregnancy, childbirth and related medical conditions), gender, gender identity, gender expression, age, sexual orientation, or military and veteran status or any other category protected by applicable federal, state, or local laws. It is the Company's intention to comply with all applicable laws and regulations. Company policy prohibits unlawful discrimination against applicants or employees.
Lam offers a variety of work location models based on the needs of each role. Our hybrid roles combine the benefits of on-site collaboration with colleagues and the flexibility to work remotely and fall into two categories – On-site Flex and Virtual Flex. ‘On-site Flex’ you’ll work 3+ days per week on-site at a Lam or customer/supplier location, with the opportunity to work remotely for the balance of the week. ‘Virtual Flex’ you’ll work 1-2 days per week on-site at a Lam or customer/supplier location, and remotely the rest of the time.
Salary
CA San Francisco Bay Area Salary Range for this position: $137,000.00 - $287,000.00.
The above salary range for this position is relevant to applicants that reside or work onsite in the California, San Francisco Bay Area only. Salary offers will depend on factors that include the location you work from, your level, education, training, specific skills, years of experience and comparison to other employees already in this role. Actual salary may vary from salary offered due to numerous factors including but not limited to unpaid time off, unpaid leave, company mandated shutdown, and other relevant factors.
Our Perks and Benefits
At Lam, our people make amazing things possible. That’s why we invest in you throughout the phases of your life with a comprehensive set of outstanding benefits.
See All 15 Senior Customer Marketing Manager Jobs in California
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Find JobsSenior Customer Marketing Manager Jobs by City in California
Where California roles are concentrated, by current openings.
Senior Customer Marketing Manager Job Market in California
A snapshot from current California openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Electronics & Hardware
- Manufacturing
- Technology & Software
- Distribution & Wholesale
What California Employers Look For
The qualifications that appear most often in senior customer marketing manager jobs across California.
- Bachelor's degree in marketing, business, or a related field required
- Five or more years of experience in customer or lifecycle marketing roles
- Proven experience building retention, upsell, or cross-sell marketing programs
- Proficiency with marketing automation platforms such as Marketo or Salesforce Marketing Cloud
- Strong cross-functional collaboration skills with product, sales, and customer success teams
- Experience using customer data and segmentation to drive personalized campaign strategies
Senior Customer Marketing Manager Jobs in California: Frequently Asked Questions
How do you become a senior customer marketing manager in California?
The most direct path is a bachelor's degree in marketing, communications, or business, followed by several years in customer marketing, lifecycle marketing, or CRM roles at a California technology, SaaS, or consumer company. California employers at this level typically look for demonstrated ownership of retention or expansion programs rather than a state-issued license. Building a portfolio of measurable campaign outcomes and proficiency with enterprise marketing platforms strengthens candidacy considerably.
How much do senior customer marketing managers make in California?
Senior customer marketing managers in California earn a median of about $193,620 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $104,370 for the lowest 10% to over $326,400 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire senior customer marketing managers in California?
Employers hiring senior customer marketing managers in California right now include Adobe, Amazon, and Lam Research, based on current listings on Migrate Mate as of September 2026. California's concentration of SaaS and enterprise technology headquarters means demand is particularly consistent in the Bay Area and Los Angeles corridors.
Which California cities have the most senior customer marketing manager jobs?
San Francisco, Fremont, and Brea have the most senior customer marketing manager openings in California. San Francisco leads because of the Bay Area's dense cluster of SaaS, fintech, and enterprise software headquarters, while Los Angeles reflects strong demand from e-commerce, media tech, and consumer subscription brands, and San Diego draws from its growing biotech and cybersecurity employer base.
Are there remote senior customer marketing manager jobs in California?
Yes, and more than most fields. Senior customer marketing manager work is largely strategic and digital, making it well suited to remote or hybrid arrangements. About 38% of senior customer marketing manager openings tied to California are remote or hybrid as of September 2026, reflecting how broadly technology and SaaS employers in the state have embraced flexible work. Campaign strategy, analytics, and cross-functional coordination are the functions most often performed fully remotely.
How can I get hired as a senior customer marketing manager in California with little or no experience?
The most realistic entry path is through a marketing coordinator or CRM analyst role at a California technology or subscription-based company, then building toward lifecycle or customer marketing ownership. Large California employers like Salesforce, Adobe, and Oracle run rotational marketing programs and associate product marketing tracks that give early-career candidates structured exposure. A portfolio showing even one end-to-end email or retention campaign, combined with a certification in a platform like Marketo or HubSpot, gives candidates a measurable edge at the junior-to-mid level.
Where can I find and apply to senior customer marketing manager jobs in California?
You can find and apply to senior customer marketing manager jobs in California on Migrate Mate, which lists current California openings across technology, e-commerce, financial services, and other major sectors. Find roles that fit your background and apply directly to the employer.
See All 15 Senior Customer Marketing Manager Jobs in California
Find roles in California that match your experience and apply in just a few clicks.
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